PORTFOLIO
BTO design Advertising Branding & Identities Data Visualizations Editorial Marks Prints Signage Websites
WHO WE ARE
BTO design We are a design joint firm providing, graphics, architecture, branding, signage, 3D modelling and illustration works. We come from different fields of the design world benefiting our clients with a multi-disciplinary approach. BTO design is based in Argentina and has some overseas production teams that can offer our clients a fast and cost efficient solution.
ADVERTISING
CLIENTS
Magazine advertising Art director
Ritz Hotel - DTZ Real State Malaga Ocio Shopping Centre Clínica Londres - Maiz architects
BTO DESIGN
La llave del éxito inmobiliario
Oficinas Offices
Comercial Retail
Industrial Industrial
Servicios Profesionales Professional Services
Servicios Corporativos Occupier Services
Investigación de Mercado Research
Valoraciones Valuation
Inversión Investment
Urbanismo y Arquitectura Building Consultancy
As eso ramiento Inmo biliario Int egra l Desde la comercialización de oficinas y parques logísticos, la consultoría de centros comerciales o la búsqueda de inmuebles para inversión o uso propio, hasta la valoración de su patrimonio inmobiliario, o el diseño de urbanismo y arquitectura, DTZ le proporciona un asesoramiento integral en todos los sectores del mercado inmobiliario, en el plano internacional, regional y local.
DTZ cuenta con más de 6.500 empleados trabajando desde 125 oficinas en 33
Madrid Paseo de la Castellana 93 - 2 28046 - Madrid Tel.
91 556 02 11
Fax. 91 556 10 20
X
Chapman & Taylor Brand Office Project
Head Design our projects cover a range of scope, budgets, and competitive markets. Our interdisciplinary project teams bring expertise in the following areas. Projects cover a range of scope, budgets, and competitive markets. Our interdisciplinary project teams bring expertise in the following areas.
2 - Federico Auvieux (34) Exhibition Designer Our clients include both Fortune 100 and Inc. 100 companies, professional service and
We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
3 - Martha Graham (34) New Business & Public Relations Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
93 487 99 92 www.dtz.com/spain
Chapman & Taylor Brand Office Project
Brand Design Team 1 - Sebastian Villalonga (34) Design Director
Barcelona c/Mallorca 245 08008 - Barcelona Tel.
Fax. 93 487 56 12
Competitive Costs Advantages Más de 400.000 españoles se sometieron el año pasado a operaciones para mejorar su imagen. El 85% de ese total son mujeres, aunque se observa una tendencia creciente de la población masculina.
4 - Roberto Petinatto (34) Junior Designer
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
Budget Report 1 Design Team Director Oficina Visual: 1.800 euros salario/mes Cargas Sociales 40% = 2.520 euros/mes. 14 pagas 35.280 euros/año (costo total de empresa)
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locomotion musica bien
Diseñador Júnior: 1.100 euros salario/mes Cargas Sociales 40% = 1.540 euros/mes. 14 pagas 21.560 euros/año (costo total de empresa) New Business / Marketing: 1.800 euros salario/mes Cargas Sociales 40% = 2.520 euros/mes. 14 pagas 35.280 euros/año (costo total de empresa) Stand Design/Encargado de Obra: 1500 euros/mes Cargas Sociales 40% = 2100 euros/mes. 14 pagas 29.400 euros/año (costo total empresa) TOTAL DESIGN: 123.480 euros/año.
Budeget Report 2 Office Equipment TOTAL EQUIP. APROX.: 13.000 euros el primer año.
- FuENTE Sociedad Española de Cirugía Plástica, Reparadora y Estética
30,000 euros
10,000 euros
Costos de producción en Londres Datos del I.D. Design magazine
Costos de producción en Madrid Datos del I.D. Design magazine
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
Hiroito
musica bon
EDITORIAL
CLIENTS
Magazines Annual Reports Newsletters
la revista nº1 del quad y la moto de agua
3e
65
Nº 65 – Edición II – 2008
nueva sección
especial 2ª mano
Quad&jet
Guía dE compra
informe: la situación del quad • comparativa superdeportivos 2008 • lake havasu • amv shamrock
376 modelos
Gana
actualIzada 2008
Un
Co0 m50 KmYxU Y otr
os pre
mios
Et quad&j
2008
II / 2008
¿vamos a consentir
goes 50s esto? Decora y gana un
+
no.
Y para encontrar soluciones analizamos en profundidad la situación actual del quad en españa: ley de montes, imagen de los quadtreros, presión del gobierno, crisis del mercado...
Co m pa r at i va Q Ua D : 4 s U p e r D e p o r t i v o s 2008, C a n D i D ato s a l t í t U lo
las mejores opCiones para empezar. Gas Gas 125r / Yamaha 250r / vCK 125r • amv shamroCK. ¿la alternativa al DaKar? jet: eeUU De Costa a Costa • laKe havasU. naChete armillas hizo historia • rUta sea Doo por shasta laKe. Y De reGalo: vale-DesCUento 20• QUaDest • Gana Un Goes
Chapman & Taylor Brand Office Project
Chapman & Taylor Brand Office Project
Servicios / Three divisions Brand Design Team Design Service Office X
Diseño
B
Chapman & Taylor Brand Office Project
1 - Sebastian Villalonga (34) Design Director Head Design our projects cover a range of scope, budgets, and competitive markets. Our interdisciplinary project teams bring expertise in the following areas. Projects cover a range of scope, budgets, and competitive markets. Our interdisciplinary project teams bring expertise in the following areas.
We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
3 - Martha Graham (34) New Business & Public Relations Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
Chapman & Taylor Brand Office Project
Competitive Costs Advantages Budget Report 1 Design Team
4 - Roberto Petinatto (34) Junior Designer
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business
Design Design
Design Within Reach: ProfileCatalogue to launch the furniture retailer’s new service for professionals.
TOTAL DESIGN: 123.480 euros/año.
Budeget Report 2 Office Equipment TOTAL EQUIP. APROX.: 13.000 euros el primer año.
Design Design
Servicios - Three Divisions Design Service Office
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business
B
New Business / Marketing: 1.800 euros salario/mes Cargas Sociales 40% = 2.520 euros/mes. 14 pagas 35.280 euros/año (costo total de empresa)
Nuevo Diseño
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies. We help them develop optimal strategies that address core issues of people, place, process, and technology-and then implement these strategies quickly and cost-effectively, in one location or many
MAGAZINE NEWS DESIGN FASHION
Diseñador Júnior: 1.100 euros salario/mes Cargas Sociales 40% = 1.540 euros/mes. 14 pagas 21.560 euros/año (costo total de empresa)
Stand Design/Encargado de Obra: 1500 euros/mes Cargas Sociales 40% = 2100 euros/mes. 14 pagas 29.400 euros/año (costo total empresa)
La oficina se compone de 3 divisiones visuales. 1) Grafica: consultora grafica encagrada de todo el material visual de una empresa, creaciones de imagen corporativa, impresos, packaging y aplicaciones. 2) Exhibiciones: realización y proyectos para exhibiciones culturales, artisticas con el agregado del departamento grafico y asesoramiento de iluminación. 3) Multimedia Design: diseño look and feel de paginas web, de herramientas interactivas para E-business y CD interactivos de presentación de empresas.
THE PLAZA
Director Oficina Visual: 1.800 euros salario/mes Cargas Sociales 40% = 2.520 euros/mes. 14 pagas 35.280 euros/año (costo total de empresa)
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
2 - Federico Auvieux (34) Diseño Visual Exhibition Designer / Exhibiciones Our clients include both Fortune 100 and Inc. 100 companies, professional service and
Visual Design Graphic Service Office
Design Design
Design Design
30,000 euros
10,000 euros
Costos de producción en Londres Datos del I.D. Design magazine
Costos de producción en Madrid Datos del I.D. Design magazine
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
Our clients include both Fortune 100 and Inc. 100 companies, professional service and consulting firms, public agencies, and institutions: some 1,500 active clients in all. We serve them regionally, nationally, and globally. Large or small, they all need to align their use of space with their business strategies.
Tiffany & Co. Logotype and packaging makeover for the quintessential luxury retailer.
Visual Design Brand strategy Corporate design
ARRIVING Print & Packaging
to SPAINSignage design and fall in love B Exhibitions Design
+
JEANS That Fit Your Body (Really)
Environmental graphics Stands Trade fairs
Look Your Best Ever!
B
THE PLAZA
BTO DESIGN
Luike Group - Spain’s number one motor magazine publisher Letras Magazine - Lacanian School of Psychoanalysis “Doing business in Spain” - Annual Report “The Plaza” Life-style magazine for expat living in Spain
Multimedia Design Website Design Internet Interactive CD Rom
BTO DESIGN
WEBSITES
CLIENTS
Life-style magazine for expat living in Spain Art director
ELP Madrid S28 Architects Chapman Taylor Architects Deshollinador Madrid
For further information click on image
INFORMATION GRAPHICS
CLIENTS
Various projects Art director
Motorpress mag - Foreign policy magazine Marca FIFA World Cup - Argentine on board Madrid 2012 Olympics bid - Corio annual report
BTO DESIGN
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CLIENTS
Concept graphics book Design development
Nozha city centre, Egypt Galatsi Shopping center, Greece Chapman Taylor Sexta Avenida Center, Madrid, Spain
Shopping
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Xx mm. Xx mm. Xx mm.
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BRAND APPLICATIONS
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standart size Folding guide
(400 x 300 x 100 mm) Print Pantone 12458C Pantone 5468C
CHAPMAN TAYLOR ESPAÑA / NOT FOR DISTRIBUTION
Xx mm.
DRAFT IDENTITY GUIDES
SEPTEMBER 2006
Xx mm.
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GALATSI SHOPPING Pantone 24583CCENTER
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BTO DESIGN
SIGNS
MALL DIRECTORY
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BTO DESIGN
ILLUSTRATION
CLIENTS
Various works Art director
MTV Street advertising Rolling Stone magazine Surf Internet review Punt e Mes
BTO design
BTO DESIGN Crisostomo Alvarez 532, 2ยบ piso 4000 - Tucumรกn Argentina Tel.: +54 9 381 800 577 Email: info@btodesign.com Contact: Sebastiรกn Villalonga