2 minute read
The Vogue
from V3 July 2023
by V3 Magazine
Tracy Hellriegel, of Tracy Slack & Associates, is the marketing director for Harvest Moon Café, and she recently rebuilt their website (see below), where potential customers can go for further details. Hellriegel used to do event planning for Harvest Moon, but now she strictly does their marketing, focusing on the internet, social media, and magazine advertising. Singing the Vogue’s praises, she says, “You can have your wedding ceremony on the second floor and your reception downstairs, then go back upstairs for your after party. It’s really the perfect place for those special celebrations.” She goes on to explain, “Harvest Moon does all the catering and bar service for The Vogue. We’ve hosted New Year’s Eve parties and Mardi Gras parties. We can hold concerts upstairs.” There’s plenty of room; the ground floor has a capacity of 125 seated guests or 300 if they’re standing.
The venue’s website shows photographs of The Vogue’s tastefully decorated public spaces. It’s clear that a lot of attention was paid to every detail. Hellriegel says, “The décor has a beautiful industrial feel—warehousey—where they left all the brick and used modern but industrialtype fixtures.” During the extensive renovation process, the vintage building was reinforced with the insertion of beams and steel posts, adding not only structural strength but also visual interest. The original stamped tin ceiling and hardwood floors were kept. Also, the eyecatching chandeliers on the first floor were made from the gears of the building’s old elevator.
As with many downtown buildings of a similar vintage, The Vogue’s site has been home to various enterprises over the years. “In the late 1800s, the building was a furniture company,” says Hellriegel, “and in those days if you built furniture, you also made caskets. So, this building held a casket and furniture manufacturer.”
In more recent years, the building housed Ginger’s Dollings & Cattywags, a store that sold gifts and collectibles. Then it was purchased by local entrepreneur Wayne Robinson. Originally, he planned on turning the 4,000-square-foot second-floor space into apartments, but instead, he renovated the entire two floors and rented it to the owners of Harvest Moon.
The naming of the venue was the result of a happy coincidence. Hellriegel says, “When they took the Ginger’s sign down from the front of the building, the name ‘The Vogue’ was already on the wall.” For over 50 years after the furniture and casket shop closed the building housed a clothing store of that name. The vintage lettering of the neon sign perfectly suited the venue’s aesthetic. The sign was restored, and the new business had a name that connected it to the long commercial history of Broad Street.
For more information, call 706-291-4224 or go to MyHarvestMoonCafe.com
Eclectic industrial setting with upscale urban feel
Two spaces, perfect for Wedding Ceremony, Reception, Charitable Event, Live Music, and other special events
Maximum capacity 125 seated guests or 300 standing guests
For more information about The Vogue, please contact the catering department of Harvest Moon at 706-291-4224