Value News 2015 Media Kit

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Northeast Oklahoma’s Leading Consumer Newspaper


About Us Headquartered in Tulsa, Okla., Value News, Inc. is an innovative direct-mail newspaper and website that connects merchants and service providers with area consumers. Launched in 1992, the company has grown exponentially and currently publishes five-community specific issues per month, with a total circulation of more than 132,000 homes, and serves over 390,000 readers. Currently, Value News is delivered to more residences within each of its circulation areas than any other local newspaper, and in many cases more than all major local newspapers combined. The mission of Value News is to provide business owners the opportunity to directly advertise their companies to local markets and increase their revenues. Our company boasts an excellent success rate of increased revenue for companies that participate in the advertising marketing plan. Our superior staff, including customer service professionals, sales representatives, writers, and in-house graphics department, guarantees complete satisfaction for every client. Our goal is to go above and beyond expectations and provide outstanding results for our advertisers. Value News also provides a superior service to consumers, offering excellent values, coupons and money-saving tips from merchants and service providers, along with factual and truthful background information on products and services provided. In addition, readers have access to a wealth of information on community events and entertainment. Value News is a trusted name, with over 23 years of measured success in connecting local businesses to their markets. Our website, ValueNews.com, allows businesses more opportunity to advertise and grow their companies, as well as consumers more access to savings and information.

• • • • •

Reach 390,000 + readers per month Work with a trusted business with over 23 years experience Creative and professional content and ad design Color and black & white available Great platform to reach your target audience

Contact 5800 E. Skelly Drive Suite 707 Tulsa, OK 74135 Voice: (918) 828-9600 Fax: (918) 828-9933

Demographics Value News is direct mailed within specific postal zones, individually selected according to geo-demographic characteristics using up-to-date mailing lists. We target households whose residents are most likely to be your potential customers.

65% of our readers are female, age 30-54 years. Tulsa

Bixby

Zip Code 74105 74112 74114 74133 74134 74135 74136 74137 74145

Median Income $103,091 $41,158 $80,934 $100,713 $61,121 $72,354 $104,092 $118,071 $50,986

Broken Arrow Zip Code 74011 74012 74014

Median Income $76,239 $69,173 $68,690

Owasso/Collinsville Zip Code Owasso 74055 Collinsville 74021

Median Income $70,027 $53,307

Sapulpa Zip Code 74066

Median Income $45,570

Jenks Zip Code 74037

Median Income $75,039

Zip Code 74008

Median Income $74,126

Rogers County Zip Code Claremore 74017 74019 Catoosa 74015 Chelsea 74016 Oolagah 74053 Inola 74036

Median Income $41,017 $55,521 $46,258 $34,701 $45,442 $42,427


Services Include

Continued

1.) Your print ad in Value News Inc

4.) Facebook post featuring your company

Value News Inc’s marketing strategy combines print, web and social media to greatly improve your business’s search engine optimization (SEO).

5.) Tweet featuring your company 2.) Your interactive ad on ValueNews.com with printable coupons

3.) Public relations feature story Value News, Inc stories boost your Google rankings!

Design & Writing Services Value News also offers our professional design services for custom projects at an affordable price. Regardless of the size of your business and marketing needs, you can have a team of experienced designers and marketing professionals working with you to increase the visibility of your company, products or organization.

• Identity & Branding • Logo Development • Brochures

• Posters • Direct Mail • Social Media

• Signage • Web graphics • And much more

Value News also offers writing services. Our experienced copywriters are ready to help you get your message across in a clear and concise manner. Our writing services include:

• Website Content • News Releases

• Brochures • Newsletters

• Fliers • And much more


Paid Mail Circulation

Ad Rates

Our commitment to helping your business grow is unsurpassed. Our strategieshave proven successful for multitudes of businesses. Here’s how it works! OOLOGAH

1. We begin with a strategy using print and digital media tailored to your business.

74053 - 1,272

COLLINSVILLE

CHELSEA

74021 - 5,106

74016 - 2,320

2. Our professional staff members work with you to determine the best approach to achieve your marketing goals. 74055 - 15,447

TULSA

Mailed to select homes in Midtown and South Tulsa. Direct Mail Circulation: 36,970

1/2 Page $930 $810 $745

Full Page $1,430 $1,190 $1,000

74017 - 10,491 74019 - 5,460

74036 - 2,213

CATOOSA

74015 - 3,241

MID-TOWN & SOUTH TULSA

Direct Mail Circulation:

74011, 74012, 74014

32,281

Price per month 1/4 Page Open Rate $615 4-11 months $530 12 months $479

1/2 Page $930 $810 $745

OWASSO/COLLINSVILLE Direct Mail Circulation:

Full Page $1,430 $1,190 $1,000

74021, 74055

20,681

Price per month 1/4 Page Open Rate $465 4-11 months $410 12 months $359

1/2 Page $720 $600 $530

Full Page $1,178 $977 $877

ROGERS COUNTY

BIXBY JENKS SAPULPA

74008, 74037, 74066 Direct Mail Circulation:

Price per month 1/4 Page Open Rate $465 4-11 months $410 12 months $359

1/2 Page $720 $600 $530

18,026 Full Page $1,178 $977 $877

74015, 74016, 74017, 74019, 74036, 74053 Direct Mail Circulation: 25,002

Price per month 1/4 Page Open Rate $465 4-11 months $410 12 months $359

FULL COLOR RATES

37,000

Mailed to select homes in Midtown and South Tulsa.

BROKEN ARROW

CLAREMORE INOLA

TULSA

Graphic Design Interactive Internet Ad Print Ad in Value News Social Media Posts Public Relations Stories

Price per month 1/4 Page Open Rate $615 4-11 months $530 12 months $479

OWASSO

3. We write informational stories about your business that are real news stories – not paid advertisements.

Ask us how your company can take advantage of a combination of our low-cost services!

Price per month 1/4 Page $125

1/2 Page $720 $600 $530

Full Page $1,178 $977 $877

1/2 Page $165

Full Page $240

BROKEN ARROW 74011 - 8,017 74012 - 15,919 74014 - 8,123

JENKS 74037 - 5,356

Ad Specifications

74066 - 6,284

BIXBY

Ful l

File Types Accepted: PDF JPG TIFF EPS

Files Must Be: CMYK for newsprint 300DPI

5”

1/2 7.75”

5”w x 7.75”h 10.325”w x 7.75”h 10.325”w x15.75”h

10.325”

15.75”

74008 - 6,359

Ad Sizes: 1/4 Page 1/2 Page Full Page

1 /4 7.75”

SAPULPA

10.325”


5800 E. Skelly Drive, Suite 707 Tulsa, OK 74135 (918) 828-9600 Fax: (918) 828-9933 www.valuenews.com


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