MAKING IT STICK Whether you have to make a case to leadership or are in a position to make the call yourself, leadership development is critical. Why should an investment in executive education take precedence over another initiative? Because no organization can afford the cost of poor leadership. It affects the entire business, from customer satisfaction to employee turnover to strategic decision making. When it comes to talent, development is less expensive than hiring. The cost of attracting new customers is higher than retaining current ones. Because study after study has shown that leadership development can have a big impact on organizational performance. Companies that focus on developing leaders meet their objectives more consistently. Effective leadership is the second-most influential factor in an employee’s job satisfaction. Because the concept of lifelong learning has become increasingly significant in an era where rapidly advancing technology has accelerated the pace at which we need to develop new skills and refine old ones. Personally and professionally, we’ve arrived at a point where continuous learning is a requirement. Leadership is something to learn, through trial and error or more intentional design. Leadership development programs can help organizations take a more measured approach to building the next generation of leaders and reduce the costs associated with the trial-and-error method. We hope this guide can be of some use in your search. If you have any questions or want to talk about Vanderbilt Executive Education, please contact Jon Lehman.
JON LEHMAN
Faculty Director, Vanderbilt Business Executive Education jon.lehman@vanderbilt.edu
Executive Education
©2022 Vanderbilt and the Vanderbilt logo are registered trademarks and service marks of Vanderbilt University. Vanderbilt University is committed to principles of equal opportunity and affirmative action. Visit business.vanderbilt.edu for Vanderbilt University’s complete EEO and affirmative action statement. REV. 02/22
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