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VANDERBILT Accelerator Summer Business Institute 速
Events, application deadlines, class stats, tuition, financial aid, scholarships, admissions requirements and more
The Essentials Guide | 2012-13
Four weeks. Six ‘internships
on stero
One life-changing experie
In just 30 days, you can get the skills and the resume that will help you get a good job after graduation. Through Accelerator® Vanderbilt Summer Business Institute, you’ll learn the basics of marketing, finance and operations. Get hands-on experience solving real business problems for real clients and present your ideas to senior executives of those companies. Make valuable connections. Get one-onone career counseling. Gain new confidence. And discover you can accomplish more than you ever imagined. It’s four fast-paced weeks. (And also, Accelerator alumni say, a lot of fun.)
“Accelerator taught me to take my creative and sometimes off-the-wall ideas and find the research to turn those ideas into realistic business opportunities.”
oids’.
ence.
Alex Krew Alex has had two passions from a young age—music and business. An avid cello player, he aims to combine these two passions by majoring in musical arts as well as economics. Long term he sees himself working in the entrepreneurial world at a start-up focused on music.
Accelerator
2012
Class
All Vanderbilt Business students have one thing in common: they’re different. But while there’s no risk that we’ll ever reduce students to statistics and averages, here are a few figures that may give you a picture of who your classmates might be.
Sample List of Undergraduate Institutions* n n n n n n
Duke University Elon University Furman University Harvard University Macalester College Middlebury College
n n n n
University of Georgia University of Miami (FL) University of Texas Vanderbilt University
*For a complete list of past schools please visit owen.vanderbilt.edu/accelerator
Average Class Profile Average Class Size: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 60 Women: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45% Recent Graduates: . . . . . . . . . . . . . . . . . . . . . . . . . . . 20% Rising Seniors: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .31% Rising Juniors: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44% Rising Sophomores . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%
Partial List of Undergraduate Majors n n n n n n
Business Administration/Economics Engineering Health/Medicine Humanities/Liberal Arts Science/Mathematics Social Sciences
Past Sponsors Dodge | Whirlpool | American Airlines | Bridgestone | Lexus | Chamber of Commerce | Mars | The Nashville Predators | Nissan | Oreck | Coca-Cola | Fed Ex | Yum Brands
snapshot into a Day 1 8:00 am 10:00 am 11:00 am
1:00 pm 6:00 pm
MARKETING STRATEGY AND BRAND MANAGEMENT
Professor Steve Hoeffler discusses the marketing of new products and the advantages of strong brands.
CRAFT YOUR PERSONAL BRAND
Professor Kimberly Pace helps you understand the unique value you will bring to a company.
CREATIVITY AND WORLD CHANGING IDEAS
Stay alert! This class, taught by guest speaker and Vanderbilt Professor Bob Isherwood is exactly what you need to serve as a consultant for top companies this week.
CLIENT VISIT
After lunch, you're headed to Mars Petcare to do field research as a consultant, solving an issue top executives have brought to your attention.
TEAMWORK FOR CLIENT
Once back at Owen, you're asked to map out the next day, solving a problem for a different company: Junior Achievement of Middle Tennessee.
Day 2 8:00 am 10:00 am
11:00 am
12:30 pm
BUILD A BUSINESS CASE
Professor David Furse, a 30-year marketing professor and business strategy consultant, teaches you how to strategize with your business clients.
MARKETING STRATEGY AND BRAND MANAGEMENT
Professor Steve Hoeffler, former consultant for Procter & Gamble, IBM and Fujitsu, returns to arm you with the latest tools and knowledge in how to tell your client’s story.
Deloitte Representatives at Owen
You’ll have the opportunity to learn about a career in consulting, explore various career paths, get an inside look into which one is best for you and enjoy lunch.
EMERGING MEDIA
Hear from Emerging Media Coordinator Brooks Thomas from Southwest Airlines, a leader in social media, about the newest technologies that are making waves in the business world.
accelerator Day 2 2:00 pm 4:00 pm
PRESENTATION SKILLS THAT STICK
Professor Kimberly Pace is back with information to ensure your team’s project presentation is anything but ordinary.
DRESS REHEARSAL FOR CLIENT PRESENTATION
Your team is holding dress rehearsal for the big presentation tomorrow at Junior Achievement of Middle Tennessee. Every aspect of your proposal has to be perfect, as the CEO himself will be in the room critiquing your suggestions to the organization’s issue.
Day 3 7:00 am 9:00 am
BUSINESS BREAKFAST
Grab your coffee! It’s time to network with more than 50 business executives at the Business Breakfast. Who knows? One of them could be your next boss!
PRESENTATION TO CLIENT
Upper-level management at Junior Achievement of Middle Tennessee is hearing your team’s final presentation complete with your solutions about how to solve their issue.
11:00 am JUDGING, FEEDBACK AND PRESENTATION EVALUATIONS Top executives at Junior Achievement of Middle Tennessee and Vanderbilt professors give you specific feedback on your presentation and whether or not they think your solutions will work. 1:00 pm
4:00 pm
MANAGERIAL ECONOMICS
After lunch, Professor Luke Froeb, who served as Director of the Bureau of Economics at the Federal Trade Commission, provides you with theory to understand the business world and the outside influences that affect it.
CREATIVITY AND INNOVATION
Professor David Owens opens your mind to endless possibilities for developing unique ideas in your business solutions.
5:00 pm TEAM SESSION Meet with your team and determine how you will solve Mars Petcare’s business issue. Through research, brainstorming, plus theory you’ve learned this week, you can apply your knowledge to develop solutions that benefit this company.
admissionS requirementS Successful applicants will have a strong record of achievement, a thirst for knowledge and the ability to bring energy and a positive attitude to an intense, yet rewarding program. To be considered, all applicants will provide the following: n
Online application Undergraduate transcript n Two essays n Two letters of recommendation n
Interviews Select applicants will be contacted within two weeks of submitting their application with an invitation to interview either in person or via video call. There are no prerequisites for the Accelerator program.
75
The number of universities that have been represented in the program.
400 The hours of instruction, feedback and project time that will take place during the program.
a
We encourage you to apply as early in the admission cycle as possible. Application Deadline to Round Apply
Decision Deadline
Deposit Deadline
Early (1)*
Dec. 16, 2012
Jan. 16, 2013
One month after acceptance
2
Jan. 28, 2013
Feb. 28, 2013
One month after acceptance
3
Feb. 25, 2013 Mar. 21, 2013
4 Mar. 18, 2013
Apr. 10, 2013
Full tuition due upon acceptance Full tuition due upon acceptance
application
*receive $500 discount off tuition
a
admissions events Online Learning Sessions* Learn more about what Accelerator can offer you while sitting in the comfort of your dorm room. During these web events you will talk directly with the program director, hear an overview of the program as well as have the opportunity to ask questions. n
October 11, 2012, 12:00 PM October 30, 2012, 12:00 PM n November 15, 2012, 12:00 PM n December 6, 2012, 6:00 PM n
*All times listed are central standard time
0
The number of years Accelerator has used the same curriculum. Each year the subject matter changes to reflect the knowledge needed to solve the real-life business problems you will face.
On Campus Events** These on campus info sessions will give you direct access to the program director to find out more about what Accelerator has to offer. At this event, you will have a chance to hear the program overview, learn admissions requirements, as well as have the opportunity to ask questions. n
November 6, 2012, 6:00 PM
**For a complete list, please visit owen.vanderbilt.edu/accelerator
1
The number of nonprofit firms that Accelerator partners with each year to ensure you gain knowledge about every type of business.
s cost of program Estimated Expenses Tuition. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 9,000 Books. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Included Meals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Included Activities and Excursions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Included Housing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 1,000 Access to Vanderbilt Rec Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Included Scholarships are available and may be awarded based on achievement and potential. Additional costs to consider Travel to Nashville | Housing essentials (towels/sheets, etc.) | Business clothing | Laundry service & dry cleaning
50
The minimum number of executives you’ll get to meet as an Accelerator student.
45
%
The percentage of women who take part in Accelerator year after year.
vanderbilt business tm
Vanderbilt Accelerator® Vanderbilt University | Owen Graduate School of Management 401 21st Avenue South | Nashville, TN 37203-2422 Telephone: 615.343.6291 | Fax: 615.343.7177 Email: accelerator@owen.vanderbilt.edu Hours: 8:30 AM – 5:00 PM, U.S. Central Time
09-2012
owen.vanderbilt.edu/accelerator
©2012 Vanderbilt and the Vanderbilt logo are registered trademarks and service marks of Vanderbilt University. REV. 09/12 Vanderbilt University is committed to principles of equal opportunity and affirmative action. Visit owen.vanderbilt.edu for Vanderbilt University’s complete EEO and affirmative action statement.