Allure by Vanguard Media Limited

MAY 13, 2012

We are in fashion

Fashion Edition

MIMI HASSAN: Designer to watch

Trend to wear now!

this week

INSIDE 4

10&12

Trends to wear now

We are in fashion

6-7

TRACE Nigeria brings “Dat TRACE Thang”

MIMI HASSAN: Designer to watch

Reproductive Health with Prof. Oladapo Ashiru: Improving Infertility, General health Through body Cleansing and Detoxification (Part 2)

W. C. Fie lds

m Nicole Kid

Boyfriends need to understand that if women are worshipped, the world will be a better place.

If an unmarried woman loses her equilibrium, she should try to fall on a millionaire.

The modern gentleman sees nothing fundamentally wrong with sex; it's good exercise and can round off an excellent day's shooting .

My wife said: 'I want an explanation and I want the truth'. I said; 'Make up your mind'.

Taylor e k o o r B Tim

Henny Y oungma

PHY by M PHOTOGRA

a Mor KE-UP: Azuk : Cephas. MA . JEWELRY es i ll Ho y b . DRESS ssa Moussa

he fashion industry in Nigeria has come into its own. Thanks to all the runway activities, we can now comfortably say that Lagos is the new fashion destination in Africa. We seek in this week's Fashion Edition to focus on the players: the industry experts whose input combine to make a great show the designer, whose creativity drives the fashion fervor, the models, the hair stylists, the make-up artists, the stylists and the style writer. We have put all of them together to highlight their roles in the fashion revolution sweeping through the land. In “We Are in Fashion”, each gave an insight into their place in the industry. Our cover is London-based designer, Mimi Hassan, who, smelling the scent of money, al a the patronage of Nigerian designers, side by side international designers like Emillio Pucci has set up shop in Lagos. Mimi, who already has a cult following amongst Nigeria's celebs, tells in a chat with Allure, the secret behind her phenomenal success. See pp. 6&7. Enjoy our package. Have a great week! Allure is all about You

Remmy Diagbare

Cover: Mimi Hassan. Stylisy/Publicist: Abayomi Usim. Makeup: Saddy makeovers Photography: Obi Somto, Hakeem Salam. EDITOR: Remmy Diagbare DEPUTY EDITOR: Jemi Ekunkunbor ASST. EDITOR: Yemisi Suleiman

CONTRIBUTORS: Princess Kate Emiko Angela Olu-Ajetunmobi Folake Akinola Jerome Codjo-Yaovi Onipede

ALLURE MAY 6, 2012

CONTRIBUTING EDITOR: Latasha Ngwube COPY EDITOR: DD William-West CORRESPONDENTS: Fatima Garba - Style Davina Ayodele - Beauty

LAYOUT/DESIGNS: Remi Oguntegbe Isaiah Amupitan PHOTOGRAPHY: Oscar Ochiogu

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We are in Fashion By LATASHA NGWUBE

he fashion industry is globally known as big business, employing millions, boosting economies, setting trends and creating a force that one can hardly ignore. Everything from the way you dress, to the colors you choose, the styles you favour and even the music you listen is in some way influenced by those in the fashion industry. More specifically the Nigerian industry, where we exist is coming out gradually spreading its tentacles and changing things. Ten years ago, the sum total of 'sewn' garments in our closets were aso-ebis

lovingly put together by the neighbourhood tailor or the ever popular xmas 'cloth' that mummy would purchase and ensure was sewn before the d-day. Today, all of that has changed. Fashion has expanded and in doing so empowered many creatives in the industry. Some people might ask, who are the people in fashion apart from the fashion designers that have exploded onto the scene? Well, we agree that fashion designers are an integral part of the fashion industry but in addition to them we have stylists, make-up artists, hair and skin care

professionals, nail technicians, models, fashion photographers and fashion writers as well. In between all this creatives I may have neglected to mention a couple of others but now you get the picture of the different parts that make up the fashion whole as we know it. For your reading pleasure we've asked a few people from the industry to share with us their thoughts on the growth of the Nigerian fashion industry from their unique perspectives

IMADE NGBEWI — MODELWinner Nigeri'a's Next Super Model 2011 Give us a brief about yourself I am from Edo State, Benin to be precise. I come from a Good background. We are nine of which I am second to the last. Why did you decide to apply for N.N.S.M...? I always say that I was a lucky girl, because I never applied for the contest in the first instance. Mrs. Joan Okorodudu saw me at a fashion show and she asked me to join mid way through the contest for the top 25 Did you have any Experience before then? No, I did not have any experience in modeling until I joined NNSM... A lot of changes have happened to me., since I became a model. I get to drive my own car around. I traveled to South Africa for the African Fashion Week last year; I traveled again last week for Gambia Fashion Night Out. Some girls look up to me now, because they want to be like me 'that is really great', getting interviewed….. I traveled recently to London, South Africa and Dubai . From your experience, how will you discuss the model industry in Nigeria and South Africa? The modeling system in Nigeria is really bad, because from my little experience, they pay models in Nigeria peanuts, which is not right. However, modeling in SA is great; they pay well and treat models with the utmost respect...

Imade Ngbewi

TOYIN LAWANI — STYLIST. CEO, Tiannahs Place

Toyin Lawani

have worked as a stylist across all areas, music, advertising, and, fashion shows, editorial, portfolios, celebrity styling.. etc But I wasn't satisfied so I took few courses as a Creative Director/Stylist I learnt the major roles of a creative director and creative stylist -which is to get a unified look for, a magazine, a department store, a photo shoot, media company or clothing line.. etc . .The job of creative director is bigger and more important than any one task on a show, or set, A creative director's role is to manage the creative process and shape the creative brain of the entire show and build a creative conscience. Ability to network and work with, large, diverse groups is another necessity, particularly on overseas trips, which throw you together with strangers twenty-four hours a day There are so many magical moments ,working for the first time ever as a Creative Director on a show, it was amazing. I really loved being involved in these pure creative choices that affect what happens on a catwalk and that is the part of my job now that I love and value so very much Nigeria, as a country is growing and so is her fashion industry. Every Nigerian has suddenly become fashion conscious, following trends religiously. Now, as somebody who studied, follows , and sets trends I would say the role of a creative stylist/director has really taken off in our society. Years back we didn't care much about fashion, nor the way we portray it on television ,in our editorials or on our runways, but toady we are paying attention to details and giving creative minds in Nigeria the chance to show what they can do.

BOLA FADINA — OWNER BLUSH-MAKE UP

Bola Fadina

ecently makeup and hair have become synonymous with the fashion industry in Nigeria. Fashion Designers, Editors and Event organisers are now realising the importance of Makeup and Hair when it comes to showcasing designs, models or fashion event. In my opinion hair and make-up are the most important elements in a fashion show or photoshoot because if you have beautiful makeup and hair, the outfit /model will look perfect. In most cases when organising a fashion event, Hair and Makeup collaboration are usually the first to be concluded before models and designers. As they form an integral part of the event and there must be complete understanding of the clients requirement by all parties involved and it is absolutely imperative that everyone works as a team. So that makeup and hair complements the event and does not detract from it. Hair and makeup aesthetic form an important part of how designers communicate, tell a story and create an identity for their brand. For every fashion show there is always a hair and make up test, It's important to see how the whole look comes together. You usually have a moodboard that inspired the designer's collection and you might also have a separate moodboard for hair and makeup. The right hair and make up can change everything, so it's really important to know what look and feel is right for a show. Blush has partnered with several designers, events and magazines, including Lanre Da Silva, Sunny Rose, Elite Model Look, Vanguard and TW magazines. In fact more and more Nigeria makeup and hair companies are now partnering with events, fashion magazine, celebrities and designers as it is an important part of brand recognition and awareness. Nollywood star Stephanie Okereke for instance has just signed an endorsement deal making her the new face of Kanekalon hair, we are seeing more endorsements like these in Nigeria. I have also noticed that there the focus is now on what is happening behind the scenes. There is more extensive documentation on the goings-on backstage at fashion events and photoshoots. Consequently, it is easier to predict coming trends based on the very colours and products showcased on the catwalk or magazines. These in time end up at cosmetics' counters. So make up and hair trends are important in themselves as the trends and influence that we see in fashion shows and magazine eventually transcend into everyday life and have become important accessories like shoes and bags. Above all with the growth of our fashion industry, it means that existing makeup artists and stylists are improving their skill set and new talents are coming through. This has produced another service industry which in turn has created employment for many talented Nigerians.

ODUN OGUNBIYI, STYLE EDITOR TW MAGAZINE Odun Ogunbiyi

here has never been a better time to be involved in the fashion industry in Nigeria. Globally African fashion has never been so hot, with international fashion houses looking to Africa for inspiration and trends. I genuinely believe that the Nigerian fashion industry is at the head of this movement mainly because of the savvy and sophistication of the Nigerian consumer. How do we in the magazine industry support the fashion industry? It's simple really we provide a platform for our designers to showcase their work. Every fashion shoot is an investment by us in the industry. Getting the right photographer, model, stylist, makeup artist and hair people together with the sole reason of creating something beautiful and inspirational with their clothing. Then we take the liberty of hand delivering it straight to potential buyers. At TW magazine we go a step further with our First Look section; this space is dedicated to giving new designers a place to present their work. It may seem frivolous to some that I spend my days writing about trends and what not to wear but fashion is a form of art. For an individual it's form of expression and for other its a business. Like most businesses in Nigeria it suffers from inherent infrastructure issues which unfortunately mean that most of our highly talented creatives may never meet their full potential. In the meanwhile however we will continue to write about who got it right and support the cause in our small way.

ALLURE MAY 13, 2012

Mimi Lee Hassan believes that staying true to your concepts as a designer is like vintage wine; the longer you stay on the path of designing, the more you mature in your craft. The Mimi Lee London brand is expanding its horizons and is about to open a branch in Lagos Island’s Lekki Phase One. She has a long list of Nigerian celebrities who wear her label. Omotola Jalade Ekehinde, Waje, Goldie, Yvonne Vixen Ekwere, Jumai Shaba, Stephine Uche, Tiwa Savage, Eku Edewor, Lami Philips, Layole and Omowumi Akinifesi have all worn Mimi Lee London wears YOU ARE A NIGERIAN DESIGNER BASED IN THE UK SO, WE REALLY DO NOT KNOW MUCH ABOUT YOU OR YOUR COLLECTION. SO, LET’S START WITH YOU. WHAT IS YOUR BACKGROUND AND WHEN DID YOU START DESIGNING? I’m Nigerian of course! I lived most of my teens and early twenties in the UK and parts of Europe. Unfortunately, I speak English only and a tiny bit of French. And, I understand when spoken to in Yoruba and Hausa. I started the label, Mimi Lee London, in 2009. Since then, it has only grown from strength to strength. WHAT’S YOUR DESIGN CONCEPT AND WHAT INSPIRES YOUR DESIGNS? Our design aesthetics mainly focuses around the ethos of jet-setting London ‘it’ girls. They have a very dramatic and ostentatious sense of style that determines their mood and what sort of adventure they could be up to. For instance, a ‘Mimi Lee London’ girl is off to Cannes Festival in France. She will adorn a luxurious silk printed kimono maxi with sunnies as she soaks up the sun on a yacht. Then, off to a gala in a one-off haute couture piece. WHAT’S THE UNIQUE THING ABOUT YOUR DESIGNS? HOW OFTEN DO YOU COME OUT WITH A CAPSULE COLLECTION? Hmmm... I would have to say as much as the designs are inspired by places I visit and things I see. There is still a common thread of rebellious tailoring that has become a signature in every collection. We tend to release two collections a year but took a break in 2011 to develop certain aspects of the label. However, this year (2012), there is going to be an extra Autumn collection as there will be a new atelier/couture collection which will be produced exclusively in Milan and Florence, Italy. It will be distributed by my new Italian-based partners and fashion label - Florentina Rose. The atelier/couture collection will be previewed in Milan first and then Paris, New York, Dubai and then Japan. I am so excited because, I will also be producing some of my own textiles in the new Spring collection. They will feature special Mimi Lee London prints. We will launch those in Spring next year.

MIMI HASSAN:

Designer to watch BY REMMY DIAGBARE

Mimi Hassan, head designer of Mimi Lee London is a luxury atelier label with a celeb cult following. The label is inspired by ethos of a jet-setting London ‘it’ girl and her story through fashion. With sales territories in Europe and the Middle East, the brand is rapidly gaining recognition as the ‘haute’ under the radar label to be seen in. Mimi Lee London has participated in the Holland Fashion Week and done a number of presentations in Italy, Dubai and the United Kingdom. It has agents and distributors in Dubai, the United Kingdom, Brazil, Italy and Holland. The Mimi Lee London brand is always an element of surprise with a blend of bespoke haute couture garments for celebrity clientele and the more mainstream collection that comes in two extremes: a soft chiffon drapery side and a rebellious futuristic edgy tailoring side.

ALLURE MAY 13, 2012

HAVE YOU BEEN DESIGNING FOR NIGERIANS? IF YES, WHO ARE YOUR CLIENTS? HOW HAS THE RECEPTION BEEN THUS FAR? The label has been widely received by a lot of celebrities here in Nigeria. I would love to name drop a few but we try to keep our clients’ list very confidential. HAVE YOU HAD A COMING-OUT-LAUNCH OR ARE YOU PLANNING ONE IN THE NEAR FUTURE? We are launching an Island Showroom on 26th of May,

2012 at Ladipo Omotosho Cole Street, Lekki Phase One, Lagos. I’m very excited as I get to spend lots of my time here, almost half of the year, and eat lots of Nigerian food, which I always crave when I’m abroad. WHAT’S YOUR ASSESSMENT OF THE FASHION INDUSTRY IN NIGERIA? THERE MAY NOT BE ANY COMPARISON BETWEEN NIGERIA AND BRITAIN BUT LET’S TRY AND MAKE SOME. SO, HOW DO THEY COMPARE? Wow! Nigeria is definitely up and coming in fashion. Everyone is their own fashion designer with the help of tailors. Like every other industry, the UK market is very competitive. You have to be very strong on design technique, detailing and finishing. I think Nigerian designers are slowly but surely starting to raise the game on technique. DO YOU THINK THAT THE BFC PLAYS A PROMINENT ROLE IN THE PHENOMENAL GROWTH OF BRITISH FASHION?

You have to be very strong on design technique, detailing and finishing. I think Nigerian designers are slowly but surely starting to raise the game on technique. British Fashion Council does more than play a role. It is British fashion! You can’t talk about a fabulous painting without mentioning a Picasso. They know how competitive global fashion is; when you talk of Parisian and Italian fashion. They are doing a very good job propelling their home-grown talents on a global scale; especially, when you talk of new generation runway that gave birth to global giants like Christopher Kane and Alexandra Mcqueen (may his soul rest in peace). HOW DO YOU THINK NIGERIA CAN GROW ITS OWN? I think by organising Nigerian designers’ collective shows like the ‘Arise Fashion Week’ in New York, Africa Fashion Week in London and New York Franchise. They will give visibility to Nigerian brands on an almost global scale and build confidence in fashion enthusiasts worldwide to book a ticket and come down to Lagos/Nigeria fashion weeks. DO YOU SEE POTENTIALS FOR A MONEY-SPINNING INDUSTRY? Hmmm... Yes and no... Yes, if you specialise in a particular niche market! And no, if you try and be a jack of all trades. It will take a toll on your quality control. I learnt the hard way. YOU HAVE PARTICIPATED IN SEVERAL INTERNATIONAL FASHION WEEKS. HOW WAS THE EXPERIENCE? An adventure really! It’s like venturing into the unknown. But, when it’s all over and you get good reviews, you feel happier and relaxed. Mission accomplished. YOU HAVE OUTLETS AS FAR AWAY AS HOLLAND, DUBAI AND ITALY IN ADDITION TO THE UK. HOW DID YOU ACHIEVE THIS PHENOMENAL SUCCESS AT SUCH A YOUNG AGE? With the help of a brand management team that believed in me. Goretti & Frances are like my family. They fight hard to get me into shows and showrooms abroad; they make sure all the ‘i’s are dotted and ‘t’s are crossed on every distribution contract! THIS IS A SPECIAL FASHION EDITION. I WILL LIKE TO KNOW THE ROLE A DESIGNER PLAYS AT A FASHION EVENT AND HOW HE OR SHE HELPS THE BRAND AND THE INDUSTRY. The most important role a fashion designer plays at fashion event? Well, it depends on the type of event. If it’s a fashion show, it’s simple – to execute a well thought out runway presentation with continuity and flow. It leaves a lasting impression on guests and gives the fashion event credibility as just not another fashion show.

Mimi Lee 2012 Collection

MAY 13, 2012 ALLURE

Trends to wear now

Monsoon Print Skirt

he world of fashion is always changing and sometimes it can be hard to keep up. There are a whole different range of styles, colours, themes and trends. As a trendsetter and lover of fashion this allows me to have fun and add new collections to my wardrobe each season. In this article I reveal some of my exciting fashion trends.

BY FATIMA GARBA

Head to Toe Prints!

Ophelia Print Maxi Dress

tripes, florals, ornate geometrics, mind-bending swirls and spots were brimming with prints of every size and shape this season and one of my favourites for the year A sure-fire way to ignite style envy,don't be scared to mismatch your patterns.

Mega Mules!

Jimmy Choo Mega Mules

lip into this season's new shoes:decorative mules.The classic backless shoe has had a luxurious makeover for the season,adorned with intricate gold beading at Oscar de la Renta,slick stripes at Fendi and golden brocade at Rochas.This trend also comes in candy pastel collection,red block satin and bright patent leather.

-D&G print wedges

Chunky Bangles!

Fendi Perforated Mega Mules

or an instant wardrobe update this season,all you need is a chunky bangle.The perfect fashion accessory. Seen decorating wrists everywhere from Fendi and Balenciaga, they range from the subtlest gold metal cuff to some of the most attention-grabbing jewels.

Exotic Skins!

t is not about the size or shape of your bag that counts,it is the super-luxe hide that says the latest fashion trend.The very latest crop of exotic skin handbags come in rainbow or hues.From classic investment pieces,ladylike totes and satchels in block colour neutrals,that will remain wardrobe favourites for seasons to come.

Chunky Gold cuff bangles Chunky thread bangles

Nkem Sokei

Valentino lizard skin bag

Gucci exotic leather skin bags

Crazy for Paisley!

Next Paisley Jumpsuit

forever 21 paisley pants

he Indian heritage print of swirling curling shapes finds style currency this season. You can find this trend splashing cross billowing skirts, shirts and dresses ranging from turquoise and lime to pink and scarlet

Peplums

A Flare for Peplums!

ith fashion's gaze firmly resting on the waist,there's no better way to dress your midriff than with a peplum.A suprising addition to your new season wardrobe,chic peplums add a new dimension to skirt suits and seperates for day.They give a dash of femininity to classic workwear.

ALLURE MAY 13, 2012

Anne Klein Paisley Scarf

Continues on Pg 12

Mango shimmer and sheen dress

Trends to wear now

Shimmer and Sheen!

Continues from Pg 10

his year it is time to trade in sequins and sparkle for a subtler radiance. Glistening silk organzas and high tech fabrics with a luminous glow are the new way to shine for the season. Less about the glitz, silhouettes remain clean and classic.

Afrocentric!

Afrocentric Fashion Earrings

his season,Africa is never far away from designer's minds.Traditional references continue to inspire prints,particularly big cat spots which you will see scattered across flowing gowns and cocktail numbers.Safari suiting is also back wit khaki jackets,crisp skirts and white shirts.This trend also mixes ethnic prints,raffia work,tribal sketches and intricte beading into a modish ancient techniques and avante garde ideas.

Vivienne Westwood shimmer and sheen dress

Sergio-Rossi sheen high heels

Track Trousers!

Karen Millen Lace Dress

uxedo trousers, meet track pants: dressed down styles, wide legs and high contrast stripes. You can pair this look with a nice jacket or a simple blouse

Bra top New Look Floral Daisy Bra Top

Bra top

Bra Tops!

Laced gowns!

River Island Bra Top

ong sheer and dressed up with embroidery and dainty lace.a perfect look for an evening out.

any designers this season showed retro style bras worn as tops often paired with a pencil or flared skirts.This trend is chic and can be worn anytime of the day.

Cropped tops!

Ms Jare United colors of Benetton track trousers

hey are all kinds of mini toppers from tees to tanks! you can rock this look with a pair of leggings, wide leg trousers or a straight skirt.

Zara Cropped Tops

Cold Shoulder!

xposed shoulders are having a moment this season.we spotted them everywhere from draped dresses to jackets and tops.

Tangerine dreams!

igh octane orange ruled the runways this season. from dresses to blouses and pants. If tangerine is not your citrus of choice,there are plenty more orange hues to choose from so wear one colour to look chic. Tangerine color-trend

Geiger Tangerine Sandals Power Florals Uju Aboh

Lipsy exposed shoulder dress

Topshop Floral Maxi Dress

Power Florals!

Draped pencil skirts!

he straight skirt gets a bit of interest with the addition of draped ruffles, folds and ruching.

ALLURE MAY 13, 2012

YSL Draped pencil skirt

H&M brown draped skirt

n explosion of flowery stickers beneath a sheer of organza can't help but make you fall in love with this signature florals and their allure which gives a feminine look.Hyperbright florals are everywhere including on pants and purses.

Olabisi Van de Pas

You need that professional poise!

Smart Travel Tips for the female executive Ivie was excitedly doing her packing for a business trip to Chicago. Midway through, she saw an old foreign newspaper on the table, with the headline "Black Lady attacked in the pack". This of course got her very worried. Her enthusiasm over the forthcoming trip was completely dampened. Today, lots or female executive travel solo, on business trips. It's exciting and empowering but one has got to be extremely cautious. Here are some tips to make your business trip safe and enjoyable. Research your destination, so as to get a cultural and social perspective. Dress the way you want to be addressed The dress of other professional females in your host country should be your guide avoid garish make up, and any thing too short, too tight or too low cut. Never wear brand new shoes to travel too uncomfortable. Keep jewelry to a minimum Wear a wedding ring and behave the way you wish to be perceived, when checking in. Let it be known you are on a business trip. Also, use your first initial with your last name; be quiet about your room number. Let your room be close to the elevator, and never on the ground floor, bellman should check window and door locks. Don't enter the room if you suspect something has been tampered with. If you're drinking alone in a bar, don't overdo it. Have a briefcase, or a file with you, so it doesn't look like you're waiting to be picked up. If you have dinner with a man you're not familiar with, eat in the hotel dining room and have the meal charged to your room. Never admit into your room, anyone that you've not invited nor requested through the front desk. Be wary about someone approaching you to ask for the time check his wrist for a wristwatch. A mobile phone is key, to keep important numbers handy. Be careful with your mobile phone. Find out how you can identify a legitimate taxi When you're out alone, walk with strong purposeful strides, and a confident expression Ladies, if you follow these travel tips you will discover that you will have a hassle-fee and safe trip. The bottom line here, is that you should do your research, be fully aware of your surroundings at all times and put your best foot forward. Ngozi Chantal Caulcrick is a business image coach, trained and certified by the Protocol School Of Washington. She offers seminars in Business Etiquette and Protocol Intelligence, as well as Fine Dining Skills. You can reach her on 08033023790, 08082365506, or courtneyinglis1@gmail.com

SOLVES ALL YOUR PROBLEMS pearlofwisdom.allure@gmail.com

Ms Pearl of Wisdom

Ms Pearl Of Wisdom. Is she an agony aunt? Very often. Is this an etiquette column? Sometimes. Could it improve your sexual technique? Possibly. Does she have useful tips and hints? Yes. Let Ms Pearl of Wisdom handle all and any of your social and emotional dilemmas!!

Dear Ms Pearl, I got the chance to check my boyfriend’s phone and I saw my number saved as “Emeka Cement”, what does this mean? It means that nothing between you is concrete. Dear Ms Pearl, The maid said that the cook is putting juju powder in my food, really is this something I should be concerned about? If the cook hasn’t married your husband by the time this goes to print then I think you should be fine. Replace the cook though. Dear Ms Pearl, I am broke but totally in love with an older woman who is very rich. What should I do? Unfortunately the odds are stacked against you; unless you have something else substantial to offer… that can be measured in inches) Dear Ms Pearl, My boyfriend has the perfect physic and is incredibly good looking, though he spends a lot of time in the gym to maintain it always waking at 4AM. When it is our time, it is zzzzz time for him, and he can barely stay awake when we are together. I really like him, how can I get him to stay awake for me? If he prefers to work out in the gym rather than in the bedroom with you, it’s time to switch up the routine. Send problems to: Ms Pearl of Wisdom, pearlofwisdom.allure@gmail.com The best problem wins a prize (Editors choice).

IMPROVING INFERTILITY, GENERAL HEALTH THROUGH BODY CLEANSING AND DETOXIFICATION. Part 2 Continues from last week Body detox has been shown to significantly increase the chances of fertility and with IVF by -improving the circulation of blood to the ovaries, uterus, hypothalamus and the pituitary. -it optimises liver function to remove and prevent excess accumulation of unwanted hormones. Studies by mail canner medical centre in New York shared that detox programme normalize the hormone and endocrine system that regulate ovulation especially if polycystic ovarian syndrome (an abnormality of unknown origin whereby the ovary produces cysts instead of follicles that produce eggs) is an issue. it positively affects the hypothalamic pituitary ovarian axis that plays a key role in fertility. it regulates menstrual cycle it increases blood flow to the uterus to improve the chances of embryo implantation. also reduces anxiety and stress that may significantly decrease fertility. it helps to remove heavy metals deposits from the uterus, fallopian tubes and other reproductive organs. The goal is for conception, healthy pregnancy and healthier life. Fertility cleanse is not just for women, but also for men, sperm quality can also be affected by toxicity as well. Studies have shown that sperm counts have been reduced to half in the last 50yrs and 80% are abnormal, this is because the sperm produced by a healthy male is DNA damage. Recent studies are now pointing fingers to hormonal imbalance and environmental factors leading to oligospermia (low sperm count), azospermia (absence of sperm cells), erectile dysfunction. Male infertility can be improved by total body detoxification through weight reduction, body cleansing, healthy eating habits. There are several procedures used for the detoxification and body cleansing system. They include but not limited to the following RESIDENTIAL THERAPY 1. A minimum of 10-14 days accommodation in luxury studio apartments 2. Customized nutrition according to modern mayr medicine 3. Continuous daily mineral stone water re-hydration 4. Daily medicinal herbal teas oral infusions 5. Daily supporting programme, like lectures, sauna, gym, steam bath, aerobic exercises, swimming, nature relaxation, and meditation. MEDICAL THERAPY 1.Initial consultation, history taking, comprehensive physical examination and review of body organ systems. 2.Daily abdominal treatment by physicians (to palpate organs and manipulate abdominal organs to their normal anatomical positions to enhance regular bowel movement). 3.Four detox massage by physiotherapists (relaxation of muscles, joints, and lymphatic detoxification). 4. One Body Detox / Foot Bath (removal of body acidity and toxins including heavy metals from the liver, gall bladder, kidney and the blood). 5. Applied Kinesiology test to detect source of toxins or allergy. 6. Asyra test for food allergy. (A new medical innovation for body scan developed by the Asyra company in USA). OPTIONAL MEDICAL TREATMENT (These are usually based on recommendation by the Physician after the initial consultation and comprehensive examination depending on findings). 1. Comprehensive Asyra test for total body scan for defects. 2. Blood Allergy panel to detect allergy 3. Hydrotherapy bath to remove toxins from the body 4. Colon Hydrotherapy and irrigation for clearing long standing constipation and the removal of old body debris and toxins. 5. Nasal Detox to clear all sinus allergies. 6. Infra Red cabin detox back and joint pains, arthritis and removal excess body fluid and fat. 7. Complete blood count and Chemistry 8. Liver, Kidney, Thyroid and Heart panels 9 Fertility and menopause Hormone profile panels 10. Asyra test for specific allergies 11. Scenar treatment for circulation/ Pains 12. Immune panel. The MART-LIFE DETOX clinic offers a wide range of detoxification programmes ,pre health assessment screening and test, annual medical check up, medical vacation, organized medical tour, aimed to improve overall physical well being of individuals. MART-LIFE DETOX Clinic is located at 2 Olatubosun Street Maryland, Ikeja, Lagos Nigeria. There have been several success stories from detoxification program, they include patients who had their blood pressure medications dosage reduced, those who had reduction of dosage in their diabetic medications, others with enhanced fertility and more recently the case in which we have successfully managed a 42yr old woman who was infertile for 17years and went through the detox programme and IVF which successfully deli vered of quadruplet in feb 2012, all babies alive and doing well Prof Oladapo A Ashiru OFR dapo.ashiru@medicalartcenter.com

MAY 13, 2012 ALLURE

Healthy Living101 By YEMISI SULEIMAN

terimendes@gmail.com

DID YOU KNOW?

By Teri Mendes

Quote of the week:

Playing with your “If more of us valued food and cheer above hoarded gold, it would be a much merrier world.”— J.R.R. Tolkien chopsticks is considered bad manners and it decreases your status during a party or banquet.

O'SUSHI A

s people try to eat more nutritiously and add fish rich in omega-3 to their diets, sushi continues to grow in popularity. These compact little rolls certainly look nutritious and taste delicious. Sushi is a Japanese food consisting of cooked vinegared rice (also called shari) combined with other ingredients (like neta). Forms of sushi presentation vary, but the ingredient which all sushi have in common is rice aka shari. The most common neta used is seafood. Originally, sushi arose out of a way of preserving food. Fish was placed in rice and allowed to ferment, which allowed an individual to keep the fish edible for some time. The rice was thrown away and the fish was eaten when needed or wanted. Ironically, the term sushi literally means "sour-tasting", a reflection of its historic fermented roots. Despite the common reaction of distaste at the prospect of eating raw fish, sushi is actually a simple and delicious food that can easily be enjoyed by adults, children, vegetarians and even the extremely squeamish like myself!

3 BENEFITS OF SUSHI 1.Fish is a great source of protein and has many health benefits. Sushi, in particular, can be very good for health. They don't call fish brain food for nothing. Although some fish contain more fat than others, the best types of fat are the omega-3 fats. These are good fats that protect the nervous system, and provide Vitamin D and proteins to the body. 2Sushi can lower overall cholesterol. The Food

and Drug Administration recommends eating two servings of fish daily. The omega-3 fats also help prevent mental illness and can regulate blood sugar levels.

improves your mental state and maintains cardiac health. Additionally, it tastes great! Finding good sushi is not at all difficult. Sushi restaurants have been popping up all over the place in the last ten years especially within Lagos metropolis. Having said that I would always advise against making your own sushi rolls, always best to leave it to the professionals, Sushi chefs, or itamae (ita-meh-ee), are highly trained to handle

3.Sushi can also help with depression, boost the immune system and provide necessary fat to your diet. Sushi is also great for the heart. In short, sushi boosts overall wellbeing,

uncooked fish. If you're not an itamae, and you decide to make your own sushi, you could run the risk of parasitic or bacterial contamination. Most home freezers can't reach the low temperature necessary to properly freeze raw fish. But if you are still feeling the urge to make your own rolls you can use fully cooked fish or crabmeat.

TYPES OF SUSHI HOSOMAKI: Thin rolled sushi with very little rice. The Nori (Roasted seaweed) is rolled on the outside of the roll.

SASHIMI: This is sliced fish attractively served. Raw, cooked or pickled fish cut into 3-5 pieces. Usually presented on top of a few leaves of shiso and grated daikon with wasabi and ginger on the side.

NIGIRI: Pieces of fish on top of two balls of sushi rice, sometimes a slice of roasted Nori (seaweed) is put on to bind the fish to the rice and to add flavor and eye appeal.

(1.) Avocado & snow Many sushi dishes contain omega-3 fatty acids. (Which crab over Rice w/ Eel reduces the risk of cancer and lowers cholesterol Sauce, levels) ( 2.) (My favorite) White Sushi is a great source of protein. n Tuna & Truffle Oil over Most sushi dishes are loaded with vitamin D and n rice, fresh jalapenos & minerals like Calcium. lemon, 3. Smoked Salmon over rice & cream cheese.

TEMAKI: These are hand Rolls that are meant to be eaten from the hand like an ice cream cone.

URAMAKI: this is sometimes called “inside-out roll”. This style of sushi has become very popular in America. Some people say that it is popular in America because the Seaweed is hidden on the inside of the roll and sushi beginners are less intimidated to eat it.

GUNKAN NIGIRI: There is another form of Nigiri called Gunkan Nigiri. Gunkan means boat and this sushi gets the name from the way the main ingredient is held in place on top of the sushi rice. It is in a boat shape.

See What's Overseas

The Hard Facts!

FUTOMAKI: This is thick rolled sushi with many ingredients inside and each piece is very large. Many variations on futomaki have been seen. Nori (seaweed) can be on outside or inside.

SUSHI ETIQUETTE 1.Eat all you take. Try to eat all the sushi that is ordered, as it is considered bad manners to waste food. 2.It is generally considered best form to eat sushi in one bite. In Japan, sushi is served in small, bite-sized pieces. In Lagos, the U.S. and the UK the size of sushi pieces tends to be a little larger, but most should still be edible in one piece. 3.Sushi is finger food. You may use chopsticks to pick up the sushi pieces, but they may be clumsy tools. Using your fingers in this case is perfectly acceptable. 4.Never "whittle" your chopsticks. If you have to, do it under the table so the chef can't see you! Doing so implies that the chef is cheap.

Next week we go into the world of Yoghurt and its incredible health benefits, it promises to be of great interest! For comments and questions please email terimendes@gmail.com, I would love to hear from you, till next week it's ta ta for now! XOXO. You can follow me on twitter @terimendes

TERI SPEAKS

Hi Teri,

Dear Oscar,

I've always been a fan of exfoliating through facial scrubs. However, I have a few questions to ask here. 1. Does it do more harm than good if one facial scrubs every morning? 2. How does one exfoliate with salt? I have never tried that before. Thanks.

Thanks for writing in. 1. Most facial scrubs are to be used 3 times a week, as if used everyday could be too harsh and dry the skin also leaving patches on the skin. There are a few facial scrubs that are milder and can be used every day; I know the St Ives brand does a new range of scrubs gentle enough for everyday use.

Oscar

ALLURE MAY 13, 2012

2. Dead Sea Salt is remarkably

well known and highly effective in removing dead cells, dirt and germs from the skin surface by exfoliation. They help improvement in blood circulation in the skin, which enriches the skin with nutrients and makes it glow and radiate. However you must note that you do not use Dead Sea salt scrubs over cut and damaged areas of the skin. I would not recommend it on facial skin as it may get into the eyes.

Babyface,Ikechukw u,Richard

Tiwa Savage

Jumai Shaba

Dayo Ephraim

Airis

Teni

Efa

TRACE Nigeria brings “Dat TRACE Thang” BY LATASHA NGWUBE International urban music channel TRACE Urban TV was out with the best and brightest of Nigerian Entertainment at Harbour Point in Victoria Island, Lagos. With the drinks flowing, party rocking DJs, and appearances by Nigeria’s top artists, it was a night to remember and an indication of the fun and exciting things that TRACE has to offer. The rave party was held in conjunction with Absolut Vodka, HP and Pepsi and supported by FAB Magazine, The Beat 99.9FM, Cool FM and Harbour Point. New ratings clearly place TRACE Urban as the most popular Music Channel on DSTV and continues to premier highly sought after exclusive videos. With a rotation of Naija hits and the top international jams legendary DJ Jimmy Jatt, and DJ’s Caise, Xclusive, and Snatch kept the music bumping in a full rave style event. The night was a massive success that showcased TRACE’s commitment to bringing the best of musicentertainment to Nigeria and helping the best brands connect with viewers. TRACE Urban is represented by Entertainment Management Company, a division of Venator Partners Nigeria Limited. Kenny Ogungbe

Sam Onyejelukwe

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Mode 9

2Shot

Kelvin Orifa

Iceberg Slim

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Dencia

Creative Focus' second annual event BY LATASHA NGWUBE Tolu Tomiwa, Tosin Coker

Ogonna Okeke

Deola Adewunmi

Chioma Chukwulozie

Stanley Egbeigbe

Omowunmi Imoukhuede

Lola Udu Obi Iyamah, Onyeka Iyamah

Creative Focus is a social enterprise powered by Urban Dice Designs, owned by Omowunmi Imoukhuede. The platform is a spring board that showcases creative and growing innovative businesses in Nigeria, in a relaxed atmosphere that engenders positive interactions and feedbacks between the exhibitors and the general public. Part of the proceeds of the sales generated from the event went to Facing Africa - Noma(cancrum oris), a Nongovernmental Charitable Organization committed to combating the spread and eventual eradication of the disease. This year's exhibition was a two day affair held at the Marquee, Federal Palace Hotel, Victoria Island. Fidelity, Blue Water Development, Bookworm, Niedaland, ONB, Koko foundation, LS Scientific, Svengali and Pussy Energy Drink were some of the organizations that showed their support.

Ejeme Iluobe

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Eva Pickett, Princess Udu

MAY 13, 2012 ALLURE Segun Awoyinka

Jumoke Ogunaike

Isaiah Ndukwe

Amanda Udoji, Chioma Ikoku