Nothing Phone (2) Makes Grand Debut in the Middle East

Nothing unveiled its latest flagship smartphone, the Nothing Phone (2), in the GCC region during an event in Dubai, UAE. The launch showcased the brand’s commitment to revolutionizing technology with functional aesthetics and symmetrical design. The Nothing Phone (2) introduces innovative features, solidifying Nothing’s position as an industry leader. His Excellency Omar Sultan Al Olama, Minister of State for Artificial Intelligence, Digital Economy, and Remote Work

Applications in the UAE, joined Co-founder Akis Evangelidis on stage, emphasizing the UAE’s significance as a tech and innovation hub. Media representatives, industry experts, and technology enthusiasts attended the event and were treated to immersive experiences that highlighted the potential of the Nothing Phone (2).

“The Middle East has always been a key market for us and with this launch we aim to cement Nothing presence in the region.

Dear Reader,

Welcome to the 247th issue of the VAR magazine. For all those who are reading for the first time, welcome! We the VAR team highly appreciate all companies that are committed to innovative technologies. This issue too is dedicated to keeping you updated on the Middle Eastern market, covering a wide range of products from cameras to smartphones, tablets to watches, air conditioners to TVs.

In this issue, we feature Canon’s remarkable journey and Nothing’s recently launched phone 2 in the UAE. Canon, a significant player in the camera industry, proudly achieved two momentous production milestones. Canon, as we know it, has always been dedicated to pushing the boundaries of photography and innovation.

Meanwhile, Nothing’s flagship smartphone, phone (2), received a grand welcome in Dubai. We had the opportunity to attend the launch event and conduct a video interview with Akis Evangelidis, co-founder of Nothing, which is gaining traction on LinkedIn. The Nothing Phone (2) introduces innovative features, solidifying Nothing’s position as an industry leader.

This month, various companies launched new phones, tablets, and watches in the market. We have included coverage of Oppo’s Reno10 series, Honor 90 5G, Realme 11 Pro series, and HUAWEI MatePad Air.

Additionally, Sony unveiled their latest APS-C mirrorless camera, supporting high-resolution 4K recording at up to 120fps. You’ll also find coverage of their noise-cancelling headphones in the magazine.

July has been hot, maybe why Hisense has used this as an opportunity to unveil new air conditioners. It is in line with their core theme of ‘innovation for the people.’

Don’t miss our coverage of Anker’s new 3D printers, Dyson headphones, Samsung’s Galaxy phones, and their fantastic Watch6 series on page 18.

On page 15, we have a small Q&A with Gartner’s research analyst on the future of foldable phones. Gartner research pointed out that Samsung had held the No.2 spot in the tablet market with a 21.6% market share in the first quarter of 2023 and Apple had held the No. 1 position with a 45.9% market share.

This issue is packed with content, so be sure to carefully explore every page.

Happy reading!

Vivek Sharma Founder