VAR Magazine

PNY TARGETS MIDDLE

EAST GROWTH FOR NVIDIA ENTERPRISE SOLUTIONS & PC COMPONENTS

PNY Technologies is a prominent IT manufacturer that offers a wide range of products, including solid-state drives (SSD), memory modules, graphic cards, flash memory cards, and USB flash drives. Talus Arukalil, the Regional Manager for MEAI at PNY Technologies, highlights the market potential for GPU solutions, among other signature products, and the company’s collaboration with NVIDIA.

Talus Arukalil Regional Manager for MEA PNY Technologies

Dear Reader,

We are presenting you the 243rd issue of our VAR magazine. For those who are reading us for the first time, welcome! This time, we have an exclusive interview with Talus Arukalil, the regional manager for MEAI at PNY Technologies, as well as a major news update from Kodak Alaris. Also included are updates from Dell Technologies, TCL, Oppo’s all-new Reno 8 T 5G, and much more. This issue also includes D-new link’s 5G O-RAN product line, which aims to improve connectivity potential for smarter homes.

Var magazine aspires to be a treasure trove of vital information about relevant products that consumers in the region are eagerly seeking. And here we are, attempting to establish a high-value magazine. For our clients, this is an opportunity to put themselves and their brands in front of consumers and vendors.

And, as we understand it, every product released by the company should address the question of how much of a difference this makes to a consumer looking for real-world solutions. And the feedback we frequently receive from readers and vendors forces us to decide what we should and should not include in this

genre of our magazine. However, we would like to let our readers know that we are often brave with the content and products we feature in VAR magazine.

The look and feel of this VAR magazine are designed in that old retro format, with long pages full of attractive and colorful prints. It’s also a nod to our past, as this was our first publication. The Var magazine is our flagship brand, and it serves as a reminder of our journey thus far. The world has changed dramatically in the last decade. The way products are introduced to the market has changed significantly. We are now considering on how to make the next issue of VAR magazine even more enjoyable. So please send us your valuable ideas and comments on the same.

I hope you enjoy turning the pages of this issue of VAR magazine as much as we did.

Happy reading!

Publisher Vivek Sharma

PNY TARGETS MIDDLE EAST GROWTH FOR NVIDIA ENTERPRISE SOLUTIONS & PC COMPONENTS

system integrators, NPNs, and strategic end-users.

For the PC components portfolio, PNY focuses on gaming specialists, local workstation integrators developing custom-designed systems to suit user applications. To reach out to a widespread integrator and reseller network, PNY operates with industry-leading partners at the regional level and key partners for specific growth markets.

What makes PNY stand out from its competitors in the industry?

what was the focus of your presentation?

We continue to focus across the Middle East and North Africa region as potential territories focusing on the development of smart cities, security solutions, AI-powered data center ecosystems, hyper-graphical platforms, etc.

Who are some leading system builders and B2B providers offering PNY’s products?

PNY sees great potential in the region for AI-powered deployments in the data center ecosystem, given the large prospective projects in artificial intelligence for healthcare, NLP, intelligent cities, and others. When NVIDIA’s data center technology and PNY’s business association unite, they can deliver enormous strength to enterprises to accelerate computing power.

Datacenter solutions require additional capabilities and well-trained/certified engineers at pre- and post-sales stages to ensure the right performance level with no hiccups. PNY works closely with all certified NPNs in the region.

What types of customers are best suited for PNY’s professional, enterprise, and OEM products?

PNY has been NVIDIA’s sole partner for over 20 years and is more known to the market as Quadro distribution. PNY was the exclusive distributor in the US, Europe, and the Middle East regions. NVIDIA takes care of the technology, while PNY handles the channel development across these regions through close association with specialized

PNY is a global technology leader dedicated to consumer and business-grade electronics through its production capabilities and partnership with other manufacturers. From its humble beginning as a DRAM manufacturer in 1985, the company adapted and evolved with an extensive range of component ecosystems in consumer and professional solutions, providing value-add to its partners. Now, PNY is building capabilities to design and integrate large-scale

The success story of the LEAP Show is one of innovation, perseverance, and adaptation to changing times. The show began as a platform to showcase the latest technologies and innovations in various industries, and it quickly became a favorite among businesses and consumers alike.

AI solutions, GPU based datacenter, Video analytics, all being PNYs focus area LEAP, was a fantastic platform for us to connect with Saudi Arabia’s large end-users and Sis driving the implementation.

What were some of the main takeaways from the feedback that PNY received at the LEAP event in Saudi

AI deployments with NVIDIA technology as the center. Access to various technologies through PNY provides new opportunities to its business partners as well.

From graphic cards to USB devices, SSDs to AI-configured data center ecosystems, and gaming machines to multi-dimensional entertainment systems, PNY has proved its dominance and aims to continue its winning strategy in the IT component industry.

What was PNY’s participation at the LEAP event in Saudi Arabia, and

Arabia, and how will PNY use this feedback to improve products and solutions for customers in the region?

The feedback from LEAP 2023 is very inspiring for most of our product categories. Nvidia engaged with MOU to release the latest technology to leading organizations and upcoming mega projects. PNY will continue to invest in Saudi Arabia in improving operational efficiency, Local resources and collaboration with local partners to be part of Vision 2030.

Talus Arukalil Regional Manager for MEAI PNY Technologies

From graphic cards to USB devices, SSDs to AI-configured data center ecosystems, and gaming machines to multi-dimensional entertainment systems, PNY has proved its dominance and aims to continue its winning strategy in the IT component industry.

LEONEL DA COSTA OF KODAK ALARIS NAMED ON CRN’S 2023 CHANNEL CHIEF LIST

Kodak Alaris is delighted to announced that CRN, a brand of The Channel Company, has recognized Leonel Da Costa, Sales Managing Director for the Americas region, on its 2023 Channel Chiefs list. Every year, this list honors the IT channel executives who work tirelessly to advance the channel agenda and deliver successful channel partner programs and strategies.

Da Costa has more than 25 years of experience deploying growth strategies within the large enterprise and government segment. He was appointed Sales Managing Director of the Americas region in April 2021 and works closely with customers and partners in the United States, Canada and Latin America. Prior to this, he was Asia Pacific Managing Director. Based in Singapore at that time, he led the region’s service, marketing, sales operations, and supply chain teams to deliver an ecosystem of solutions and drive new growth for customers and partners across the region.

“I am honored to be recognized as a 2023 Channel Chief,” Da Costa said. “Kodak Alaris is a channel-first company, and our partners are integral to our go-to-market and growth strategy. I look forward to continuing to collaborate with my team to further strengthen our partner network, build solution expertise to deliver even greater value, and ultimately grow our partners’

bottom line.”

“Leonel is widely respected and has a deep understanding of the challenges that our customers and partners face today. His recognition as one of CRN’s 2023 Channel Chiefs is well deserved and a reflection of his strong leadership and commitment to creating new business opportunities for our partner ecosystem and providing industry-leading levels of service and support,” said Global Vice President of Sales, Cassio Vaquero.

The 2023 Channel Chiefs have helped their solution provider partners and customers navigate an increasingly complex landscape of interconnected challenges and shifting industry dynamics. With the innovative strategies, programs, and partnerships of these Channel Chiefs in place, the solution provider community has continued to thrive.

The 2023 CRN Channel Chiefs were selected by the editorial staff based on their record of business innovation and dedication to the partner community. This year’s list represents the top IT executives responsible for building a robust channel ecosystem.

“Once again, this year’s list gives well-deserved recognition to the IT Channel Chiefs who are dedicated to driving the channel agenda and advocating for the development

of strong channel partnerships,” said Blaine Raddon, CEO of The Channel Company. “Under their exceptional leadership, influence, and innovation, the IT channel vendor community continues to deliver solutions and services that meet the rapidly evolving needs of their solution provider partners and their customers.”

DELL STRENGTHENS CYBER RESILIENCE

Dell Technologies is expanding its industry leadership in data protection appliances and software to help customers protect their data on premises, in public clouds and at the edge.

The Dell PowerProtect Data Manager Appliance leads a series of advancements for multicloud data protection that are simple to use and easy to consume. Dell innovation in AI-powered resilience and operational security accelerates the adoption of Zero Trust architectures, helping protect organizations from the increasing threat of cyberattacks.

The new solutions help address rising data protection challenges facing organizations.

According to the 2022 Dell Global Data Protection Index (GDPI) survey, organiza-

tions have experienced higher levels of natural and modern disasters than in previous years, resulting in more data loss, downtime and recovery costs. In 2022, cyberattacks accounted for 48% of all disasters (up from 37% in 2021), leading all other causes of data disruption. The survey also revealed 85% of organizations using multiple data protection vendors see a benefit in reducing their number of vendors. Furthermore, it revealed that organizations using a single data protection vendor incurred 34% less cost recovering from cyberattacks or other cyber incidents than those who used multiple vendors.

“With virtually everything connected to the internet in today’s digital world, the need to protect valuable data is more important than ever,” said Jeff Boudreau, president and general manager, Infra-

structure Solutions Group, Dell Technologies. “This digital landscape requires a modern data protection and security strategy to address cyber threats. Point solutions don’t go deep or wide enough to help protect organizations. Dell helps customers strengthen cyber resiliency by offering integrated data protection software, systems and services to help ensure data and applications are protected and resilient wherever they live.”

The GDPI survey found that 91% of organizations are either aware of or planning to deploy a Zero Trust architecture – a cybersecurity model that shifts how organizations approach security from relying solely on perimeter defenses to a proactive strategy that only allows known, authorized traffic across system boundaries and data pipelines.

Leonel Da Costa

Sales Managing Director Kodak Alaris

TP-Link and Newcom are officially announcing a partnership that strives to distribute top-quality smart home devices within the UAE, Oman, and Bahrain.

Founded in 1996, TP-Link’s range of products includes wireless routers, range extenders, and high-speed cable modems. More recently, TP-Link launched Tapo, a new line of smart home devices for end-consumers, with the aim to transition towards becoming a lifestyle-oriented brand. The distribution partnership between TP-Link and Newcom to increase Tapo’s reach grew out of the two companies’ shared value for offering the best possible quality of products to end-consumers. Given the rising significance of IoT and smart devices in the daily lives of consumers, TP-Link and Newcom seek to offer high-quality and innovative smart home solutions to consumers within the region.

“We are excited to announce our partnership with Newcom. This partnership will enhance our reach to bring high-quality, cutting-edge smart home products to our consumers in the region, further solidifying our commitment to providing the best possible customer experience. We believe that this collaboration will bring tremendous value to our customers, and we look forward to a long and successful partnership with Newcom,” said Lucas Jiang, GM, TP-Link MEA.

Jai Bhatia, Director of Sales and Marketing at Newcom, shared Mr. Jiang’s sentiments. “We are delighted to team with TP-Link

and believe our collaboration will allow us to expand our footprint in smart home solutions. This is also an opportunity to broaden the range of the categories we provide to our valued partners, as we believe to it is essential to offer them a comprehensive variety of solutions.”

TP-LINK AND NEWCOM PARTNER TO SERVE THE EXPANDING SMART HOME MARKET BULWARK PARTNERS WITH CONTINUITY TO SECURE ENTERPRISE STORAGE & BACKUP SYS

other GCC countries & the Indian sub-continent regions, to automatically detect, prioritize and remediate vulnerabilities and security misconfigurations in their clients’ storage and backup systems. This will help them protect their data, and ensure recoverability.

Enterprise storage and backup systems are becoming a growing target for ransomware. Cybercriminals realize that an attack on a single storage or backup system is the biggest determining factor to show if an organization will pay the ransom.

According to the Gartner Report: Hype Cycle for Storage and Data Protection Technologies, 2022, “network-attached storage (NAS) and scale-out file system storage provides inadequate protection from malicious deletion or encryption of data. Cyberstorage provides active defense against cyber-attack on unstructured data.”

“Ransomware has pushed storage, backup and data recovery back onto the corporate agenda.” said Gil Hecht, CEO of Continuity.

Continuity, a leading provider of cyber resilience solutions today announced its partnership with Bulwark Distribution FZCO. Together, the two companies are dedicated to securing organizations’ storage and backup systems, to withstand ransomware and other cyberattacks.

The partnership is based on Continuity’s StorageGuard, a security posture management solution that will enable Bulwark’s channel partners and system integrators across United Arab Emirates and

“We are thrilled to partner with Bulwark to help provide greater security confidence for their partners, by eliminating security risks across their clients’ data storage & backup systems.” Hecht said.

“StorageGuard is an exciting innovation that fills a gap for our customers. For the first time, our partners can help their clients harden their storage and backup systems, to improve cyber resiliency and data protection. Organizations will be able to automatically detect all security risks, and prioritize them in order of urgency and business impact.” said Jose Menacherry, Managing Director at Bulwark Technologies.

Jose Menacherry Managing Director , Bulwark Technologies

HID & IPASSPORT TO BRING NEW IDENTITY VERIFICATION IN TRANSPORT SECTOR

a secure, seamless journey that’s long overdue.

“Today, moving through an airport securely requires an ongoing and seamless identity verification system that not only enhances the passenger experience, but also optimizes efficiencies for everyone. HID is excited to collaborate with iPassport to bring this new solution to market,” says Vito Fabbrizio, Managing Director of Biometrics, Extended Access Technologies at HID.

With HID’s modular approach, airlines and airport operators are now able to add identity verification capabilities quickly and easily to existing systems without having to “rip-and-replace” or perform expensive migrations to a new platform altogether.

This modular solution includes the following components:

• Facial Recognition Camera Hardware

ing (MSI) technology and ethically trained artificial intelligence (AI) built within the HID U.ARE.U Camera Identification System, significant performance and matching accuracy are achieved.

Use of facial recognition technology throughout the airport will depend on the passenger’s prior consent during booking or check-in. Additionally, the biometric information is only stored and used during the time the passenger is in transit within the airport to help address compliance with applicable with data privacy laws.

Beyond airlines and airports, other segments of the travel industry, such as cruise ships and hospitality, can also benefit from:

• Ethically trained and built AI to eliminate matching bias

• Industry-leading presentation attack detection (PAD) to thwart spoof attempts

HID, a worldwide leader in trusted identity and physical security solutions, and iPassport, a provider of solutions that enable organizations to implement digital identity technologies, recently signed a memorandum of understanding to collaborate on a new identity verification solution for the transportation industry.

Navigating through the airport requires a sequence of touchpoints and processes—from check-in to baggage drop, security checkpoint, all the way to retail/duty-free shopping, lounge access and boarding. And with millions of travelers experiencing delays, cancellations, baggage mix-ups and the continued strain on airport staff, the passenger journey has become more complex than ever.

Airlines need reliable and swift identity verification to provide passengers with

• Fingerprint, ID Document & Ticket Readers

• Software Development Kits (SDKs)

• ID Proofing & Biometric Server

• Device Management

• Biometric Professional Services

With HID-patented multispectral imag-

• Superior performance amid challenging lighting

• Automatic face detection, capture and image quality checks—even when wearing masks

• On-device biometric processing with endpoint security for maximum protection

Vito Fabbrizio

MD of Biometrics, Extended Access Technologies, HID

UNLOCK YOUR ORGANIZATION’S POTENTIAL WITH FINESSE AI/ML HCM SOLUTIONS

Human Capital Management (HCM) is a comprehensive suite of HR processes and workflows that is gaining interest amongst HR professionals and Business Leaders, and its adoption is accelerating faster to effectively manage the modern-day distributed and hybrid workforce - this phenomenon is here to stay and is considered to be the new norm.

An enterprise-grade digital platform transparently unifies Engagement, Collaboration, and Productivity among stakeholders in matrix organizations and temporary contractors. Despite facing significant challenges owing to ineffective and discrete systems with a lack of flexibility and adaptation, many organizations delay converting their legacy processes and systems due to perceived complexity, confidentiality, cost, and a reluctance to change.

While many organizations are progressing on their digital transformation journey, focusing on Production, Sales, Supply Chain, and Finance processes, but HR departments are often delayed or left out, missing out on AI capabilities in people management. Modernizing internal procedures will not only increase overall efficiency, but will also leverage the power of modern solutions’ predictive analytic (AI) capabilities to make the best use of an organization’s most valuable asset, its employees.

AI-enabled systems can evaluate the entire employee management lifecycle, perform more accurate, unbiased analysis based on pattern recognition, and handle big quantities more efficiently. An integrated chatbot will also enable seamless

interaction, leading the better engagement with employees. The AI engine sheds light

ment lifecycle and drives the necessary action at the appropriate time. In addition, the application of Machine Learning (ML) will facilitate the management of continuous improvement initiatives by identifying process gaps/inefficiencies and providing optimal management models.

on hidden patterns, ideal decisions, and employee behaviors across the employ-

With the right HCM system, departmental managers are able to track the direct and indirect costs of the resources providing services, as well as a consolidated view of past and anticipated future expenses. In addition to optimizing talent acquisition, onboarding, and staff orientation, these tools help publish employee-specific information through a secure self-service portal and real-time reporting. Mobile apps allow employees to receive permissions instantly without engaging with HR personnel, even when their manager is absent. These will significantly improve their experience and staff satisfaction overall.

AI-enabled systems can evaluate the entire employee management lifecycle, perform more accurate, unbiased analysis based on pattern recognition, and handle big quantities more efficiently.

INSIDE OPPO’S ALL-NEW RENO8 T 5G PHONE

As the first smartphone series to specialize in portrait photography, the OPPO Reno series has paved the way for a new generation of smart portrait capabilities with its revolutionary imaging technology and chip-level AI algorithms. Equipped with the latest hardware updates and the newest portrait imaging features — including the brand-new Ultra-Clear Imaging System — the recently launched OPPO Reno8 T series puts the most extraordinary portrait photography experiences right in the users hands.

On the new Reno8 T 5G, users can take advantage of an unprecedented 108MP Portrait Camera, an upgraded 40x Microlens, and a 32MP front camera to easily capture images with more style and artistic flair, or completely new views from the microscopic world.

CAPTURE EACH DAY IN EXQUISITE DETAIL

This time, on the newest addition to the Reno family, the Reno8 T 5G, OPPO has introduced a brand-new Ultra-Clear Imaging System that upgrades the entire camera performance to make sure the Reno series continues to live up to its name as the ‘Portrait Expert’.

To capture the highest-quality portraits possible, OPPO has brought a 108MP main camera to the Reno series for the first time. The 108MP camera is powered by a Samsung HM6 sensor packed with Nonapixel Plus technology that capture every moment in life with incredible high-definition detail. It’s the first sensor to adopt Nonapixel Plus technology, which generates 12-megapixel photos with 9-in-1 pixels while increasing the unit pixel area to 1.92μm, which is useful for low-light situations and brings a clear display effect. With the Nonapixel Plus technology, the main camera can take in 96% more light than the previous generation, resulting in a fundamentally better shooting experience in the dark.

With nearly double the number of pixels found on mainstream 64MP cameras, the leap in resolution brought by the 108MP main camera captures unprecedented details in images to provide more possibilities in creativity and more freedom when it comes to editing. Additionally, cropping of the large 108MP images allows wide

panoramas to be expanded to reveal crisp portrait-like images with amazing details.

40X MICROLENS TAKES USERS A STEP FURTHER INTO THE MICROSCOPIC WORLD

After seeing how Reno owners around the world were using the Microlenses to express their inner creativity, OPPO upgraded its Microlens magnification from 30x to 40x on the new Reno8 T 5G. This represents a huge evolution over the 30x magnification Microlens featured on the previous generation of Reno series phones, opening a gateway to new discoveries in the microscopic world.

In terms of physical design, as the short focal length of the Microlens requires the phone to be placed very close to the objects being photographed, OPPO engineers have positioned the camera flash only 8.5 mm away from the Microlens. Here, it acts as a fill light to illuminate objects when the Microlens is in use.

BEKO LAUNCHES NEW, ECO-FRIENDLY RANGE OF HOME APPLIANCES

high performance, and use of advanced technologies that make healthy living accessible to everyone.

Beko, Europe’s leading home appliance brand, has launched its latest, eco-friendly range of home appliances to promote sustainable living for consumers. The new product line-up is aligned with the company’s sustainability mission, and promises reliability,

Beko’s latest products feature new RecycledNet ovens, featuring parts made from recycled fishnets and industrial thread waste, HarvestFresh refrigerators, featuring innovative 3 colour LED technology with darkness period, mimicking the 24 hours cycle of the sun to preserve Vitamins C & A content in fruits & vegetables for longer, RecycledTub washing machines, using recycled plastic bottles in their tubs, being kinder to the planet without compromising on durability and performance, IronFinish tumble dryers designed for ready-to-wear results, and superior AutoDose connected dishwashers, to save time, water & energy at home, all of which uphold the highest standards of quality for customers. The company has continued with their sustainability vision in its new range of products, in response to consumers’ growing demand for sustainable offerings, by turning sustainability into a business model and integrating it into all facets of its operations, for healthy living on a healthy planet.

INTEL ACCELERATES 5G LEADERSHIP WITH NEW PRODUCTS

• Intel launched the 4th Gen Intel Xeon Scalable processors with Intel vRAN Boost, delivering 2 times the capacity gains gen over gen within the same power envelope and up to an additional 20% power savings2 with integrated acceleration, meeting critical performance, scaling and energy efficiency requirements.

• Developed in collaboration with SK Telecom, Intel announced the Intel Infrastructure Power Manager for 5G core reference software, which provides a 30% average run-time3 CPU power savings.

• Intel announced breakthrough performance by demonstrating the industry’s first 1 terabit per second (Tbps) 5G user plane function (UPF) workload performance on 4th Gen Intel Xeon Scalable processors.

• To further help network operators deliver innovative services on their platforms at the edge of their networks, Intel showcased the Intel® Converged Edge Media Platform.

• For network and cloud programmable solutions, Intel continued the expansion of its Intel Agilex 7 family of FPGAs and eASIC structured devices.

For more than a decade, Intel and its partners have been on a mission to virtualize the world’s networks, from the core to the RAN (radio access network) and out to the edge, moving them from fixed-function hardware onto programmable, software-defined platforms, making networks more agile while driving down their complexity and cost.

Now operators are looking to cross the next chasm in delivering cloud-native functionality for automating, managing and responding to an increasingly diverse mix of data and services, providing organizations with the intelligence needed at the edge of their operations.

Today, Intel announced a range of products and solutions driving this transition and broad industry support from leading operators, original equipment manufacturers (OEMs) and independent software vendors (ISVs).

“Intel powers the world’s clouds, networks and enterprises, giving us unique insight on where to place compute and acceleration along the entire cloud-to-edge continuum and helping our customers scale to meet user demands,” said Sachin Katti, Intel senior vice president and general manager of the Network and Edge Group.

TCL RANKED GLOBAL TOP 2 TV BRAND ACCORDING TO OMDIA

TCL, one of the dominant players in the global TV industry and a leading consumer electronics brand, announces its latest ranking of Global Top 2 TV Brand according to OMDIA’s Global TV sets report 2022, the data of which also suggests that TCL large size TVs have received significant growing momentum over the past year and remained No.1 in global 98-inch TV market share.

TCL has been the pioneer in Mini LED TVs and started off 2023 by exhibiting its latest display and smart innovations at CES 2023. TCL was also honoured to have won two CES® 2023 Innovation Awards for its TCL Mini LED 4K TV C935 and C835.

In 2023, TCL’s new Mini LED Series will be available in XL screen sizes which allow a much bigger number of Mini LEDs applied on a TV with thousand-level local dimming zones, bringing million-level high contrast, stunning peak brightness in the imagery as well as prominent detail performance by TCL’s exquisite light control algorithm, which all help to reveal every detail in very bright areas, such as sunlight or darkness of caves.

TCL’s much-anticipated 2023 Mini LED and QLED TV series will be available to global markets starting in the first quarter.

D-LINK PRESENTS THE NEW LINEUP OF 5G O-RAN, TOTAL SOLUTIONS FOR SMART CITIES

D-Link, a global leader in connecting people, businesses, and cities with computer networking solutions and technology, showcased the latest products and innovations for the key themes of Private 5G O-RAN, M2M (machine-to-machine), Enterprise Solutions and Smart Home, aiming to fully realize the potential of connectivity and shape the IoT world of tomorrow.

ONE-STOP SERVICE FOR O-RAN SOLUTIONS

Open RAN is built to fulfill the requirements for performance, capacity and latency with less cost and more flexibility. D-Link offers one-stop service for the comprehensive enterprise private 5G solutions based on tailored O-RAN infrastructure and 5G core network alongside the DU (distribution unit), CU (centralized unit) and RU (radio unit).

Integrating the new O-RAN lineup with the existing industrial products, such as M2M gateway, switch, wireless access point, IP camera and the cloud-based management solution (D-ECS), D-Link helps service providers build connectivity effortlessly and enables success cases in manufacturing, transportation, school campus, energy and a wide range of applications for smart cities.

4G/5G M2M AIOT SOLUTIONS

To tackle the industrial network challenges of cost, internet instability and no access to fixed-line broadband, D-Link provides a vast array of 4G/5G gateways, routers and easyto-use management tool (D-ECS) for remote machine-to-machine and secure VPN deployments, with the adoption of both Artificial intelligence (AI) and machine learn-

ing (ML), businesses are able to make good decisions with vast amount of data collected from a network of industrial sensors.

D-Link’s reliable and high-performance M2M solutions are broadly used in various industrial IoT scenarios, including EV charging station, high-speed rail, bank ATM and vending machine, to boost the connectivity for building an intelligent and connected city. (See more about the new 5G NR M2M Gateway: DWM-3010)

ENHANCED NETWORK SOLUTIONS FOR SMB AND K12 EDUCATION

D-Link introduced a wide variety of switches, Wi-Fi 6 access points along with the flexible monitoring and management solutions Nuclias Connect and D-View 8 for SMBs (small and medium size businesses), K12 education, retail chains and hospitality. The upgraded D-View 8 is a comprehensive wired and wireless network management tool based on the server and probe architecture, it provides extended support for managing up to 5,000 devices and now is free to download with 90 days of trial version.

THE LAUNCH OF SMART HOME AQUILA PRO AI: DESIGNED FOR SUPPORTING MATTER

D-Link announced its new AQUILA PRO AI Series- Wi-Fi 6/6E mesh routers and extenders, designed to optimize connectivity and reliability of smart home networks. This cutting-edge mesh Wi-Fi system will be compliant with the new industry-unifying Matter standard and features a built-in AI algorithm to ensure a superior Wi-Fi coverage and enhanced smart-home experience.

PHILIPS REVEALS FINDINGS FROM THEIR FIRST HEALTH TRENDS RESEARCH SURVEY

Philips has divested itself of all other lines of business and is now entirely focused on health technology. Philips, formerly an electronic giant/ conglomerate, is now leading the way in health technology. Censuswide conducted a survey in the UAE, revealing some fascinating insights into current health trends and public perceptions of healthcare in the UAE - enabling them to adapt to these shifts in demand to address immediate priorities and future needs.

Philips is now heavily investing in the development of a strong digital health infrastructure. The report summarized some interesting statistics on telehealth benefits, digital transformation, and the future of the healthcare industry. Philips made a significant commitment to the development of sustainable products.

Marc-Antoine Zora pointed out that the health industry alone accounts for 4% of carbon emissions, which appears to be an alarming factor. Philips has always been a promising and responsible company, and their path to becoming a leader in the health tech industry appears to be attracting great attention. This roundtable was held at March 09th 2023 the Mandarin Oriental Hotel in Jumeirah, Dubai.

RUCKUS NETWORKS ENABLES MULTI-DWELLING-UNITS TO ACCESS NEW 6 GHz SPECTRUM

CommScope, a global leader in network connectivity solutions, announced today the availability of two new Wi-Fi 6E products, the RUCKUS R760 and the RUCKUS R560. These products allow Multi-Dwelling-Units (MDUs) including residential apartments, student housing, assisted living, and other high-density living spaces to leverage the 6 GHz Wi-Fi band and deliver superior wireless connectivity to their residents. RUCKUS Networks is also adding support for the WPA3 security framework to RUCKUS Dynamic PSK (DPSK) technology, combining ease of deployment with advanced user security and control.

MDU service providers value the importance of having a high-performance, reliable, scalable and secure network infrastructure. Their customers expect dependable internet access. MDU service providers rely on vendors who can deliver highly reliable and easy to deploy wired and wireless network infrastructure while reducing support costs.

“The opening of the 6 GHz band for Wi-Fi represents the largest expansion of Wi-Fi spectrum to date, enabling dramatic increase in bandwidth and reduction of latency and paving the way for entirely new classes of applications connecting over Wi-Fi,” stated Bart Giordano, Senior Vice President, RUCKUS Networks, CommScope.

After deploying the latest RUCKUS Wi-Fi 6E access points, Denton Meier, CTO, Firefly Technologies, noted, “Wi-Fi 6E is the re-birth of wireless that Firefly Technologies has been anticipating for a long time. The Ruckus R760 Wi-Fi 6E access points replaced our R750s and within minutes, clients were connecting to the 2.4, 5, and 6 GHz radios. From some of our initial testing, we were able to truly achieve Gigabit speed wireless in an MDU test setting using

the 6 GHz channels. 6 GHz access points will revolutionize what we can achieve in crowded, high-performance wireless environments and we are excited to partner with Ruckus Networks as these new products launch.”

RUCKUS Wi-Fi 6E solutions enable organizations to take advantage of the dramatic capacity increase, performance improvement and reduced interference of the 6 GHz spectrum. With up to 8.35 Gbps aggregated max throughput, Wi-Fi 6E supports next generation applications such as augmented reality and virtual reality (AR/ VR), 8K ultra-high-definition video, and gaming.

Marc-Antoine Zora General Manager Gulf & Levant, Philips

CPX AND HUAWEI LAUNCHED THEIR FIRST JOINT CLOUD SECURITY OFFERING AT GISEC

CPX Holding, a leading provider of digital-first cybersecurity solutions and services, and Huawei are bringing their first cloud solution to the UAE market.

A ground-breaking security data lake has been launched at the Gulf Information Security Expo & Conference 2023, as part of the ongoing strategic alliance announced a few months ago between CPX and Huawei. The data lake is aimed at protecting valuable critical infrastructure in the UAE from cybersecurity challenges.

Powered by advanced analytics and machine learning from Huawei and CPX’s industry-specific expertise, the new offering enables customers to gain unparalleled visibility into their operations and rapidly respond to mission-critical cyber incidents.

With the expanding threat landscape, protecting operational technology (OT) environments from cybersecurity challenges has become crucial for ensuring the safety and reliability of operations. Cyber incidents on OT systems can cause grave damage, resulting in production downtime, equipment damage and even physical harm to persons. IT leaders often have limited visibility over their organizational data, making security more difficult to control. To counter this, the security data lake service provides a reliable and scalable solution for

collecting, storing and analyzing data from OT environments.

Khaled Al Melhi, Chief Executive Officer of CPX, said: “As a leading home-grown provider of cybersecurity services and solutions, we are always striving to launch cutting-edge cybersecuritiy offerings in the region, to help secure the UAE’s critical infrastructure. Through our collaboration with Huawei, we’re now bringing the cloud security data lake to create a fully secure ecosystem of analytics and free data flow across any industry. This will also strength-

en our commitment to the UAE’s vision of becoming the leading digital economy.”

Aloysius Cheang, Chief Security Officer, Huawei Middle East & Central Asia, said: “We are thrilled to partner with CPX in order to provide a state-of-the-art service that will help protect the UAE’s valuable infrastructure. At Huawei, cybersecurity and privacy protection are our top priorities. We have been continuously committed to building trust, ensuring privacy protection, maintaining transparency and advocating open collaborations.”

DATAROBOT UNVEILS THEIR NEW AI PLATFORM, USHERING IN THE ERA OF VALUE-DRIVEN AI

actions and human interactions to improve how we live and work,” said Debanjan Saha, CEO of DataRobot. “Since our founding, we have been 100% focused on helping enterprises realize measurable value from AI by offering an AI lifecycle platform designed to solve business problems, and the applied AI expertise to help customers envision what’s possible – and achieve it.”

The DataRobot AI Platform allows customers to leverage Value-Driven AI, a unique and collaborative approach that improves how organizations run, grow and optimize their business. With the new and expanded platform capabilities announced today, DataRobot is enhancing the key features and functionalities trusted by global organizations and relied on by nearly half of the Fortune 50.

DataRobot today announced the release of DataRobot AI Platform 9.0, along with deeper partner integrations, AI Accelerators, and redesigned service offerings, all centered on helping organizations derive measurable value from their AI investments.

“AI has the potential to enhance every aspect of business trans-

“DataRobot’s rich machine learning blueprints, feature engineering methods and explain ability features amongst others make it a cornerstone in BMW Group’s AI Platform to scale AI adoption,” said Marc Neumann, Head of AI Platform BMW Group. “We use DataRobot for rapid exploration and development of AI models while adhering to the code of ethics for safe and trustworthy AI.”