VAR Magazine

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October 2023 | Issue 250

Hytera Sets to Transform Industries Operating in High-Risk Environments

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ytera Communications, a leading global provider of professional communications technologies and solutions, officially launched its latest and most advanced range of intrinsically safe (IS) portable two-way radios and smartphone at GITEX Technology Week 2023 in Dubai. Featuring an extensive product lineup that includes PNC460U Rugged Explosion-proof Smartphone with Push-to-talk as well as PT890Ex and HP79XEx Intrinsically Safe Portable Radios, this launch makes Hytera the provider with a comprehensive IS device range in the global market across DMR, TETRA and PoC technologies.

Hytera’s innovative devices are poised to play a pivotal role in enhancing safety and connectivity standards across high-risk work environments such as fire rescue, oil and gas, refinery, chemical and mining.

Beyond mitigating the operational safety

risks in such situations, these novel technologies also contribute to the Middle East’s economic growth. For instance, the Middle East accounts for approximately 30 per cent

of the world’s total oil production, housing five of the largest oil fields globally.

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Sony Unveils INZONE Buds: Gaming Earbuds with 12-Hour Battery Life and Fnatic Input

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ony has unveiled the INZONE Buds, truly wireless gaming earbuds designed for gamers seeking top-tier performance. These earbuds offer an immersive gaming experience with personalized sound, an industry-leading 12-hour battery life, and low latency.

Alongside the INZONE Buds, Sony has introduced the INZONE H5 wireless headset with an impressive 28 hours of gameplay endurance. Both products are the result of a collaboration with the renowned esports team Fnatic.

INZONE BUDS: Deliver 360 Spatial Sound for Gaming,

allowing gamers to pinpoint the direction and distance of in-game sounds.

• Feature Sound Field Optimization that customizes the audio experience by analyzing ear shape and acoustic characteristics.

• Offer Sound Tone Personalization for an optimized sound profile based on individual ear canal shape.

• Utilize the high-performance Dynamic Driver X for detailed audio reproduction.

• Come with active noise cancellation for distraction-free gaming.

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Electronics | Mobile | Computer | Printer | Home Appliances | Accessories | Cameras

EDITORIAL

Dear Reader,

W

elcome to the 250th issue of VAR magazine! A warm welcome to those new to our publication!

Gitex 2023 has recently concluded, and it afforded us the

privilege of meeting veteran companies in the tech industry.

like NFC, WiFi, and Bluetooth. We also had the opportunity to explore their portable repeater, and all these products looked impressive.

Furthermore, we interviewed the Marketing Director of

The event showcased the unbridled enthusiasm within the tech

Hisense, who provided us with valuable insights into how tech-

crowd, eager to witness the impending technological revolution

nology in TVs, air conditioners, and smart home appliances is

both in the region and around the world. AI was prominently fea-

evolving. AI is set to take us further, with a wide range of laser

tured at Gitex, and we’re thrilled to announce that our LinkedIn

TV solutions. Smart apps are now capable of controlling your re-

page led the way in terms of interaction among our esteemed

frigerator, giving you the convenience of managing your laundry

media rivals.

through these apps. Air conditioners can be activated and con-

The Integrator media team hasn’t experienced this level of excitement in recent years. Our fresh and crisp interviews have taken LinkedIn by storm, and we’re delighted to share this with

trolled while you’re on your way home in your car, exemplifying the shift towards smart technology.

We delved deeper into CommScope, and you can read more

our readers. At VAR, we continue to uphold our legacy, striving

about that in this issue. We’ve covered a multitude of brands

to bring recognition to electronic technologies and connect

such as Huawei, TCL, Samsung, HTC, PFU, Sony, and Canon.

them with the public and the industry to showcase their ad-

This issue is packed with valuable content, and we’re confident

vancements.

you’ll approach it with great enthusiasm. So, gear up, turn the

We conducted a video interview with Yasar Arafath, Regional Sales Manager at GITEX, from Hytera, and had the pleasure

pages, and discover the magic of VAR while leaving your worries behind.

of connecting with their technology team. Hytera has been at the forefront of manufacturing and supplying. They recently launched three innovative tetra radios, equipped with features

2 | October 2023

Thank you.

Vivek Sharma Founder

www.VARonline.com

NEWS } Hytera Continue From P-1

Hytera Sets to Transform Industries Operating in High-Risk Environments

H

ytera’s IS technologies serve as a significant facilitator for the seamless functioning of the hazardous workplaces, supporting the industry’s growth given that the sector is one of the major contributors to the region’s economy.

Capitalising on decades of Hytera’s expertise in IS electronics development, the latest devices adopt powerful IS circuits, explosion-proof batteries, anti-static technology and dual antimagnetic mechanisms to minimise the potential risk of explosion caused by overheating and electronic sparks in highly hazardous environments with explosive gas and combustible dust. Built with meticulous engineering and innovation, these devices emphasise safety without compromising on performance, demonstrating Hytera’s dedication to delivering top-of-line communications solutions tailored for industries in the region and across the world.

PNC460U Rugged Explosion-Proof Smartphone, Hytera’s first UL913-certified IS smartphone designed for instant group communications, mobile apps, and data transfer in hazardous environments.

With Android 12 OS and a 5-inch HD screen, it seamlessly combines smartphone features with PoC radio functions, supporting PTT voice calls, video calls, and dispatching through specialized apps.

In addition, Hytera presents two new entries to its Professional Mobile Radio (PMR) lineup, the IECEx certified PT890Ex (TETRA) and HP79XEx (DMR) portable radios. These radios can withstand temperatures from -25°C to 60°C in hazardous environments. Silicone encapsulation technology and multiple circuit protection mechanisms enhance safety.

Stanley Song, Deputy GM of Hytera Overseas, emphasized the importance of the PNC460U in bringing push-to-talk smartphones to intrinsically safe environments, citing Dubai’s technological advancement and regional oil and gas reserves. The PNC460U, alongside the new DMR and TETRA radios, promises to enhance safety and efficiency in hazardous industries.

Hytera’s presence at GITEX 2023 underlines their commitment to expanding partnerships in the region.

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Sony Unveils INZONE Buds: Gaming Earbuds with 12-Hour Battery Life and Fnatic Input • Offer a USB-C dongle connection with less than 30ms latency.

• Provide enhanced comfort for extended gaming sessions.

• Are available in black and white color options.

INZONE H5:

• Boast a low power consumption processor for up to 12 hours of earbud battery life and 24 hours with the charging case.

4 | October 2023

• Features 2.4GHz wireless connectivity for gaming.

• Offers 360 Spatial Sound for precise 3D sound positioning.

• Prioritizes comfort with a lightweight design, soft-fit ear pads, and a low-pressure design.

• Includes AI-based noise reduction and a bi-directional microphone for clear in-game communication.

• Delivers 28 hours of wireless battery life and supports a 3.5mm wired connection.

Additionally, the highly acclaimed INZONE H9 wireless noise-canceling headset now comes in a sleek black color variation.

These products have been developed in collaboration with Fnatic, an esports team with a wealth of competitive experience. Fnatic’s CEO, Sam Mathews, expressed enthusiasm for the collaborative efforts and the benefits these earbuds will bring to gamers, thanks to their input.

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INTERVIEW } CommScope

CommScope Discusses AI, Hardware Infrastructure, and Sustainability Here is an interview with Ehab Kanary, VP of Enterprise Infrastructure for EMEA Emerging Markets at CommScope, conducted during the GITEX event. it, “AI is either the best or the worst thing that has happened to the world.” We firmly believe it’s among the best developments.

What is CommScope’s contribution to sustainability in this region?

Sustainability is a top priority for us. Our commitment begins with sustainable design architecture, extends to our products, and continues throughout the product lifecycle. We strive to minimize carbon footprints during transportation and packaging by using minimal plastic. In shipping products, we consolidate shipments to reduce our carbon footprint. When our field application engineers design networks, they prioritize high-density solutions with minimal space requirements and low energy consumption, ensuring the network’s reliability and longevity.

Ehab Kanary VP - Enterprise Infrastructure for EMEA Emerging Markets, CommScope

Please describe how GITEX has been progressing for you so far.

GITEX this year revolves around the theme of AI, and it aligns seamlessly with our offerings. CommScope is at the forefront of infrastructure solutions that are shaping the future of networks for smart cities and data centers.

How do cloud services impact the hardware infrastructure you offer to clients?

Cloud adoption was already on the horizon, but the COVID-19 pandemic accelerated the shift. With the sudden surge in cloud demand, data centers became a focal point. Hyper-scalers entered the scene, and investments in this region grew exponentially. Cloud services have had a substantial and positive impact on our business, as they are now an integral part of our evolving hardware infrastructure.

Can you provide an overview of the products you are showcasing at GITEX? CommScope leads in infrastructure solutions, offering end-to-end cabling solutions that encompass fiber and copper for smart data centers and intelligent buildings. Our Envision automated management system enhances network intelligence, allowing tracking, monitoring, and documentation of passive infrastructure. On the data center front, our High-Density Fiber Solution delivers end-toend, reliable fiber for high-density data centers. Additionally, our AI-enabled system platform, part of our ‘RUCKUS’ range, integrates intelligently with various systems, providing valuable data analytics to enhance network efficiency for clients.

Could you share insights into the impact of AI on the hardware networks you provide to the region?

As you walk through GITEX, you’ll witness a plethora of innovations, with AI as the central theme. Seven years ago, GITEX was the prime place to learn about digital transformation. However, the region has undergone a significant digital transformation, and we’re now at the forefront of AI. AI data centers, designed to accommodate the extensive AI applications, are the talk of the town. Hyper-scalers are focusing on data centers with AI as the core, and we’re aiding them in creating high-density infrastructure solutions and edge networks. This transformation is colossal, and as Elon Musk aptly put

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October 2023 | 5

NEWS }

TCL Introduces 2023 XL Collection for Large-Screen Mini LED TVs and QLED TVs

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CL Electronics, the global top 2 TV brand and top 1 98-inch TV brand, one of the dominant players in the global TV industry and leading consumer electronics, launched the new TCL 98P745 as its latest addition to the XL collection. The brand showcased its first 98-inch QLED TV available in the UAE market in the previous year.

The TCL 98P745 is the latest addition to the XL Collection. In line with TCL’s brand signature “Inspire Greatness”, the award-winning large-screen TVs offer total immersion with advanced TV technology paired with Google TV – so viewers can en-

joy the best possible picture quality and premium content. TCL will continue to expand its XL Collection to more markets worldwide throughout 2023.

The new XL Collection features TCL TVs with a screen size of over 75-inches.

With different choices of screen sizes and technologies, the XL Collection TVs will fit many budgets and exceed expectations for home entertainment by delivering larger-than-life home viewing experiences to users worldwide. Through the power of technology, an extra-large screen delivers more impactful, more immersive, and more

engaging visual experiences that can truly transport entertainment viewers, movie fans, sports fans, and gamers beyond the display into their favourite worlds.

TCL brings cinema to your home The TCL XL Collection can deliver to movie fans the deeply immersive experience found in the world’s biggest cinemas.

The 98-inch C735 featuring Google TV is the largest in the series, with QLED technology 4K resolution that delivers immersive entertainment viewing with stunning Hollywood standard color performance.

The XL Collection’s 75C935 and 75C835 TVs are powered by Mini LED backlight which TCL developed to ensure top class viewing even in a bright room. With thousands of Mini LED lights, the XL Collection screens display HDR content at its best by delivering incredible brightness with richer light and shadows. C935’s 1,920 Local Dimming Zones also ensure brilliant blacks, bright whites, vivid colors, and even more fine definition in images. All the TVs in the XL Collection support most of HDR technologies and formats available in the market, such as Dolby Vision IQ, Dolby Vision, HLG, HDR10 and HDR10+.

TCL Electronics Elevates Gaming Experience as Official TV Partner of Call of Duty

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CL Electronics, the global top 2 TV brand, is committed to provide its customers with an immersive gaming experience to captivate their senses and emotions, and making them feel deeply connected to the game. TCL strengthened its dedication to gaming and esports with the recent announcement as the official TV partner of the Call of Duty® (COD)This collaboration came at an anticipated moment with the highly anticipated release of COD newest installment, Modern Warfare III. TCL’s distinctive gaming features, including variable Refresh Rate (VRR) up to 144Hz with HDMI 2.1, Auto Game Mode (ALLM), and AMD FreeSync™, bring the smoothest action and optimized performance.

TCL TVs have received praise for their gaming performance, allowing gamers to have a more immersive experience with crisp detail, smooth motion, and ultra-low input lag. More activities with this world-famous video game franchise will be announced at later dates.

As the leading creator of high-performance and cutting-edge technology, TCL recognizes that its TVs have the unique ability to connect and inspire people around the world by immersing them in the action that unfolds on the screen.

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NEWS }

Omnix International Unveils HOT Systems’ Innovative Liquid Cooled Laptops

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mnix International, an end-to-end digital solutions and services pioneer, announced the launch of the new version of its inhouse developed HOT Systems laptop with liquid cooling technology, a game-changing innovation designed to cater to professional application user demands.

The new HOT Systems laptops incorporate state-of-the-art liquid cooling technology that ensures optimal thermal management, leading to lower operating temperatures, reducing noise levels, and boosting overall performance. Users can enjoy demanding applications and games without the distractions of excessive fan noise.

Omnix boasts that its in-house developed Hardware Optimization Technology (HOT) seamlessly harmonizes hardware and software components. This integration results in a significant productivity boost of up to 33- 35% on high density data processing tasks within CAD, BIM, point cloud, graphics and AR/VR applications, making HOT Systems laptops one of the fastest reality capture systems available in the market today. Data processing tasks, which used to take hours or days earlier, can now be completed in min-

8 | October 2023

utes, making HOT Systems’ laptops one of the fastest reality capture systems available in the market today.

To maintain the highest standards of quality and performance, HOT Systems collaborates with industry-leading companies such as PNY, NVIDIA, ASUS, and Intel. By incorporating components from these renowned manufacturers into their custom-made products, HOT Systems can guarantee a reliable and high-performing computing solution. This confidence in product quality is reinforced with a comprehensive 3-year warranty to customers.

HOT Systems has been making waves in the technology industry by developing specialized workstations, laptops, servers, render boxes, and collaborative cloud solutions. The products are tailored for professionals like VR/AR Specialists, CAD/BIM, Engineers, Gamers, Architects, Designers, etc Moreover, it serves the gaming community with customized solutions. HOT Systems has a presence across the GCC countries, and it embodies Omnix International’s dedication to delivering cutting-edge in-house solutions to meet the needs of diverse industries.

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NEWS }

Canon’s CR-N100 4K PTZ Camera

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anon announces the CR-N100 indoor 4K pan-tilt-zoom camera – the sixth model in the PTZ lineup designed to achieve high quality video capture and seamless integration into a multi-camera system.

With the addition of the CR-N100 to Canon’s lineup of remote cameras, customers now have greater choice of products that support a wide range of uses, from professional video production to video content use by enterprises, local governments, and educational institutions.

CR-N100

on’s Auto Tracking App1 as an add-on application offering unparalleled flexibility, enabling the camera to automatically track the main speaker, without the intervention of a camera operator. The camera also supports the Multi-camera Management App that enables batch setting configuration, management and monitoring of up to 200 cameras, making possible efficient operation of largescale systems in such environments as enterprises, local governments, and educational institutions. These features, combined with the price point of the camera, deliver a budget-friendly but high-quality automated solution.

CR-N100 KEY FEATURES: • • • • •

• •

4K30P high-image-quality video capture 20x optical zoom lens with a focal length of 29.3m - 601mm Hybrid Auto Focus with face detection and tracking Intelligent Auto Tracking1 In-built protocol support, including Canon XC2, RTMP3/RTMPS and RTP/ RTSP, NDI|HX4 and SRT5 Compatible HDMI and USB-C connectivity Includes support tools such as Camera Search Tool, Remote Camera Control Application, and Webcam Driver.

The CR-N100 excels in image quality, offering unparalleled versatility and performance for its price point. The camera is equipped with a 1/2.3-type 4K CMOS sensor and DIGIC DV6 processor and a powerful optical zoom lens of 20x, delivering crystal-clear 4K UHD resolution footage with exceptional detail and oversampled HD video. As online meetings, lectures, events, and seminars become increasingly commonplace, there is a growing need for livestreaming and video recording technology.

The CR-N100 camera includes four different ‘scene modes’ – Portrait, Sports, Low-light and Spotlight – which users can choose to create the best possible visual expression based on their subject. The Hybrid Auto Focus system combines contrast AF with external phase-detection AF, delivering rapid and accurate focusing of the subject even in low light conditions, assisting the camera operator.

The CR-N100 is compatible with Can-

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October 2023 | 9

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October 2023 | 11

INTERVIEW } TOUCHMATE

TOUCHMATE’s Journey of Quality, Innovation, and Success The Integrator recently conducted an interview with Vasant Menghani, the CEO of TOUCHMATE, delving into discussions about his company’s vision and their participation at GITEX 2023. we continued to develop a wide range of products, including notebooks, tablets, and essential peripherals that aligned with the latest trends.

What are some of the key challenges that TOUCHMATE may have encountered in the market, and how have you addressed them?

Vasant Menghani CEO, TOUCHMATE

Can you please provide us with a brief overview of your company TOUCHMATE? TOUCHMATE was founded in 1988, and today, we have successfully completed 35 years in the industry. It’s an honor for us to have been recognized as the Regional #1 Brand of the Year by The Integrator.

This award is a testament to our long-term dedication and hard work.

We have consistently strived to contribute to the growth of the UAE’s IT sector with both diligence and innovation.

TOUCHMATE offers a wide range of products so can you share any relevant experience you have in working with such a diverse range of products?

Yes, when we started, our focus was on PC production and assembly.

We were the first to establish a PC assembly line in the UAE, producing nearly 5000 PCs. Initially, our target audience included both end-users and corporate clients. However, we received an overwhelmingly positive response from end-users. This prompted us to consider expanding our presence through the retail sector.

Our first retail partner was Carrefour, and they were initially surprised at the idea of selling PCs in a supermarket. We explained the concept to them, and they were willing to give it a try. Today, our partnership with Carrefour continues to thrive. Subsequently, we partnered with Lulu, Sharaf DG, Emax, Virgin Megastores, and many other retail companies.

We soon realized that offering PCs alone wouldn’t suffice, as end-users were looking for a comprehensive range of products. So,

12 | October 2023

In the field of IT, those who are in business are constantly in a mode of challenge. We must continually innovate and bring new developments to the market. Challenges persist from production to marketing, sales, customer satisfaction, and services. These are inherent aspects of the IT business, and we have successfully overcome them due to our direct manufacturing approach.

With offices and factories in China, we have streamlined our component procurement, and our Indian team has contributed to our hardware and software excellence. As a result, we offer products that are nearly 30% cheaper than many well-known multinational brands.

Our key to success lies in not only providing a superior product but also bundling many free accessories and protocols.

For example, we have partnered with Microsoft, so when you purchase a TOUCHMATE tablet, you receive Microsoft Office for free, along with a protective cover, screen protector, and more. The value of these complimentary items often equals or even surpasses the value of the main product, making our approach a success.

Can you share an example of a project or experience where you prioritized product quality while managing costs effectively?

Quality has always been at the forefront of our approach. From the very beginning, our group was named ‘Quality Group of Companies,’ and we initiated our business as ‘Quality Computers.’ The commitment to quality was ingrained in our mindset, and we aimed to provide high-quality products at reasonable prices. Time has proven the value of this approach, as we now have over 100 million TOUCHMATE users worldwide, and we’ve successfully crossed the 35-year mark.

Our dedication to quality also received recognition from the Government of Dubai, and I feel blessed to have received the support and blessing of His Highness Sheikh Mohammed. His vision was to make Dubai the number one in IT, and I am proud to have been part of that journey.

Can we expect any exciting product releases or announcements from TOUCHMATE at GITEX 2023?

Every day is like GITEX because we supply to major supermarkets such as Carrefour and Lulu. They constantly require promotional materials and new product developments. TOUCHMATE is actively engaged with more than 200 stores that sell our products. However, at this year’s GITEX, we’ve recently unveiled an array of new smart products, particularly a wide range of smartwatches. Smartwatches are the trend in fashion today, and we’ve been manufacturing them in bulk. You’ll soon find these smartwatches in most stores.

Additionally, we have the privilege of being a licensed manufacturer for Warner Brothers and Hasbro. This means we produce products for iconic brands like Superman, Batman, Little Pony, Transformers, and other well-known franchises.

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No. 1 Brand Of UAE & GCC

Kings of Tablets & Smartwatches

AVAILABLE @ LEADING HYPERMARKETS, IT MEGA STORES, TOY STORES & ONLINE STORES IN UAE & GCC

Manufacturer & Distributor - Quality Gulf Co. L.L.C Retail / Corp Sales Tel: (9714) 8800444 (Ext. 222) Email: retail@touchmate.net

Channel Sales (Quality Computers) Export Sales Tel: (9714) 8800444 (Ext. 231) Tel: (9714) 3522562 Email: export@touchmate.net Email: sales@touchmate.net

Mob: +971 55 800 4419

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Mob: +971 55 800 4461

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October 2023 | 13

NEWS }

The Industry’s Smartest Fridge: Samsung’s Family Hub Refrigerator

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amsung Gulf Electronics in partnership with etisalat by e&, has unveiled its groundbreaking Family Hub Refrigerator at GITEX GLOBAL. The refrigerator is equipped with cutting-edge technology, designed to enhance connectivity and entertainment for families right in their kitchens. The Samsung Family Hub is more than just a powerful multipurpose home appliance; it is the future of refrigerators.

REDEFINING SMART HOME CONNECTIVITY In the modern kitchen, the Family Hub refrigerator serves as the central hub for connected homes. The cutting-edge appliance effortlessly links various smart devices, with the SmartThings App, allowing users to turn the linked devices on/off, adjust settings, coordinate activities, and limit power usage.

ENTERTAINMENT IN THE KITCHEN The Family Hub refrigerator transforms the refrigerator into a virtual jukebox, helping consumers listen to music, mirror content from Samsung Smart TV and mobile phones onto the fridge’s touchscreen, synchronize their calendars, easily share pictures, videos

14 | October 2023

and handwritten notes among family members, right from the fridge’s screen making kitchen gatherings entertaining.

VIEW WHAT’S INSIDE YOUR FRIDGE, ANYTIME! The Family Hub refrigerator comes powered with View Inside internal camera that allows users to see what’s in the fridge on key shelves using their smartphone or the home screen. The camera displays the food they have, allowing them to check easily without opening the door or while they’re out shopping. Users can also tag each food item’s expiration date, create shopping lists, food memos or reminders.

SMART COOKING & MEAL PLANNING Using the Family Hub refrigerator, users can cook food that their family loves more easily with the Samsung Food App. It offers a treasure trove of recipes complete with photos, videos, ratings, reviews and simple instructions. The Smart Recipes feature within the refrigerator provides a weekly meal planner, suggesting meals to cook each day based on user preferences and the food in the fridge.

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NEWS }

Sony’s BRAVIA A95L Series, Raising the Bar for Home Entertainment S

ony Middle East and Africa has announced the launch of the highly anticipated Sony BRAVIA A95L QD-OLED series in the region. The BRAVIA XR A95L Series is one of the first Android TVs to take advantage of the PlayStation Remote Play feature. With this innovative feature, players can remotely access their PS5 and PS4 consoles right from the comfort of their television.

PlayStation Remote Play provides users access to their favorite PS5 and PS4 games installed on their consoles, regardless of the console’s location.

With Sony’s BRAVIA XR A95L QD-OLED Series TVs, PlayStation Remote Play will allow gamers to effortlessly switch between devices and resume their game right where they left off, ensuring uninterrupted excitement. As long as a compatible device and high-speed internet connection are available, users will be able to tap into the power of PlayStation from anywhere, enabling gamers to access their consoles and continue their adventures

even when away from home.

Sony’s BRAVIA XR A95L Series TVs is a gamer’s gateway to an extraordinary gaming journey with the power of PlayStation Remote Play, immersing users in breathtaking graphics, captivating gameplay, and rich sound on the expansive screen. The BRAVIA XR A95L Series TV offers the brightest and

widest range of colors and hues, powered by the intelligent Cognitive Processor XR. With a QD-OLED screen enhanced by XR Triluminos Max, experience picture quality with as much as 200% brightness of its predecessor. Now your favorite movies, shows, and games burst to life on screen with extraordinary detail and depth.

PFU (EMEA) Unveils RICOH Laser Projectors and Advanced Arabic OCR P

FU (EMEA) Limited - a RICOH company, has announced the launch of RICOH Laser Projectors in EMEA, the latest addition to its Smart Meeting Device category, and the first range of projectors from PFU. Displayed on the company’s stand at GITEX Global next week, alongside the full range of Smart Meeting Devices, the projectors are designed to deliver versatile, visual impact to the growing 4K lumens and above projector segment.

Sold through specialist AV resellers and through local distribution channels such as EMPA and Saudisoft, the new product range will comprise eight models grouped into four families. From compact projectors suitable for everyday use, to high power models for larger installations, and with brightness ratings ranging from 4,000 up to 9,600 lumens, these projectors offer high quality image resolution, even in brightly lit spaces. The four families are: • •

•

RICOH Compact Laser Projectors, portable projectors, suitable for everyday use RICOH Standard and Short Throw Laser Projectors, include fixed and portable options, with the Short Throw capable of projecting a 60-inch image from under 60 cm away RICOH Broad Use Laser Projector, a more powerful, highly adaptable projector, ideal for medium or larger spaces, and specialised surfaces

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•

RICOH High End Laser Projectors, a high-power model for larger installations. Can project a 300 inch image from up to 13.06m away, or extremely large images if multiple units are combined Since its inception, PFU has been committed to pushing the boundaries of technology and delivering high-quality, innovative solutions that improve the productivity of our customers globally. This marks the first-time scanner products are showcased carrying the new brand, after they were rebranded to Ricoh earlier in the year. PFU will also introduce the latest updates to the Optical Character Recognition (OCR) capabilities in Arabic for the ScanSnap range of scanners, as well as showing the brand new ScanSnap Home for Mobile App.

October 2023 | 15

NEWS }

Epson Launches New Scanning Solutions for MEA Markets at GITEX 2023

AXIS W400: Activation kit Automatically Activates Body Worn Cameras

A

xis Communications announced AXIS W400 Body Worn Activation

Kit, which further expands the wearables product portfolio. AXIS W400 Body Worn Activation Kit automatically activates recording by all body worn cameras in the same system when a lightbar or siren is activated, or a panic button is pressed.

In stressful situations, there is always a risk that wearers of body

E

worn cameras might forget to activate pson, a global technology leader, today launched its new range of flexible

recording. AXIS W400 removes this risk,

scanning solutions at GITEX 2023 to cater to the region’s growth industries,

ensuring that footage is always record-

including healthcare, logistics, financial services, and the public sector. These

ed by one or more cameras during an

industries increasingly rely on scanning documents for verification, security,

escalated situation thus keeping police

compliance, and other business needs.

departments in compliance with regula-

Epson’s new desktop compact, space-saving scanning solutions have the smallest footprint scanner while in use. With commercial office space

tions and avoiding liability.

When AXIS W400 is integrated into

at a premium across the region and organisations prioritising lower power

a police car, the system can be auto-

consumption in their technology, the new series of Epson’s A4, eco-friendly

matically triggered when the lightbar or

scanners consume less energy, are built with up to 30% recycled plastic and

siren is activated. The system can also be

are specifically designed for smaller office spaces including reception areas,

connected to a panic button, for exam-

remote workers, and eco-conscious companies to provide a more sustainable

ple in a retail environment, to activate

scanning strategy. Some of the new scanners have a power consumption of

recordings automatically.

3.3W in ready mode and 1.0W in sleep mode.

Recent Epson survey findings reveal that 74% of IT decision makers and users see a high demand for new scanning technology due to digitalisation, an increase that may lead to the global scanner market potentially reaching USD $2.68 billion (AED 9.66 billion) by the end of 2023.

The survey results also show that scanning using portable platforms such as smartphone and tablet apps have gained popularity, meeting the demands of users for on-the-go document digitisation and remote and hybrid work models.

Acting as the door to digitalisation from shifting analogue information to digital processes, the new scanning range is a versatile solution with many innovative features such as two-pass features, and document capture pro software included.

Enable digital transformation with Epson’s scan solutions using a twoin-one U-turn path position that allows paper to be scanned without adding to the physical footprint of the device. The new scan range ensures a more flexible media handling from scanning passports to long-form paper formats at speeds ranging from 30 – 40 ppm depending on the model, with in-built with paper protection technology to ensure that original documents remain pristine.

16 | October 2023

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NEWS }

du and Nokia Sign Strategic Frame Agreement D

u, from Emirates Integrated Telecommunications Company (EITC) and Nokia, a B2B technology innovation leader, have signed a frame agreement aimed at heralding a new era of 5G-driven advanced technology possibilities for UAE enterprises. This collaborative effort will empower du to spearhead innovative 5G applications to build advanced technologies for the enterprise sector. The signing ceremony was attended by Fahad Al Hassawi, CEO of du, and Hamdy Farid, Senior VP, Cloud and Network Services Business Applications at Nokia, and a number of senior executives from both parties.

Building on their longstanding partnership, du and Nokia are on a strategic journey to shape the future of advanced technology and its applications through 5G. Under the terms of the agreement, Nokia will offer du with its cutting-edge end-toend enterprise solutions, encompassing high-speed digital solutions and 5G use cases for resale through Nokia’s Global

Partner Program.

Nokia’s 5G constant efforts on innovations and its solutions continue to equip du to deliver a superior network performance to its customers, paving the way for network upgrades to support future technologies.

This partnership will allow deployment

of exponential technology use cases for various verticals including factories, warehouses, smart cities and utilities that will be powered by du’s 5G network. Several other use cases for Robotics, Augmented Reality and AI will also be made available for the benefit of UAE customers.

Award-Winning 85” ULED X Hisense TV Brings Exclusive Pre-Launch Access

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lobal electronics leader Hisense is offering consumers the chance to pre-order and be the first in the region to own its award-winning, high-performance ULED X TV 85” at an exclusive rate.

The ULED X is the epitome of picture quality and advanced technology with impressive features such groundbreaking chipset and MINI-LED X technology that takes contrast and complete backlight

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control to a whole new level. With its four main advanced features – Mini-LED X, Hi-View Engine X, Dynamic X Display, & Cine Stage X, the TV boasts to redefine the viewing experience.

Jason Ou, President of Hisense MENA, said: “Hisense constantly strives to innovate and understand consumer need to enhance the way people experience entertainment. The ULED X lives up to our commitment to bring quality and premium products to the MENA region. We are excited to expand our product portfolio in a region renowned for its early adoption of the latest technologies,” The Hisense ULED X is an entirely new class of advanced Mini-LEDs, which garnered major awards at CES 2023 the world’s most powerful tech event. The technology of ULED X is a combination of spectacular display performance, superior contrast, best-in-class brightness, and brilliant colour accuracy, all the advanced tech you’d expect from a flagship model.

The limited pre-order offer can be unlocked at the Hisense Brand Store, Hisense website - www.hisenseme.com as well as leading retail stores like Carrefour & Sharaf DG. The planned regional launch of the new Hisense ULED X series is in line with the company’s strategy to build on sales growth not only throughout the MENA region but also globally. Hisense has signed as a global sponsor of UEFA EURO 2024™ marking the third consecutive UEFA EURO that the brand will sponsor after being a partner for the two previous editions and a successful sponsorship of FIFA World Cup 2022.

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NEWS }

e&’s Immersive Platform now gets, Powered by HTC VIVE’s VIVERSE

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uilt with HTC VIVE’s VIVERSE technology, e& universe delivers an incredible immersive experience. The latest updates to e& universe include enhanced graphics in a 3D digital twin of the e& stand at GITEX, the first globally to use the new VIVERSE core engine.

VIVE in partnership with e&, (formerly known as Etisalat Group), has taken the e& universe powered by VIVERSE technology to

the next level for GITEX 2023. e& universe is one of the most ambitious immersive experiences, taking the customer experience to new heights for everything from socialising through to education, and more. e& universe at GITEX is the first immersive experience globally to use the new VIVERSE engine technology. This means users will see enhanced visuals with im-

pressive 3D graphics across the different zones, with realistic lighting and shadow effects and more naturally fluid movements.

This is combined with new polygon streaming capabilities which adapt to the device and bandwidth available to give the end user a super experience no-matter where they connect from.

The e& stand at GITEX has strong heritage of hosting cutting edge technology across a wide range of industries. This year, people from homes and offices around the world can visit a vast digital twin in e& universe to explore and interact with 3D models of the exhibition virtually in stunning detail. This includes nine different spaces to roam; GITEX 2023 Main, Enterprise, International, Capital, 5G, Retail, Smart home, Metaverse & Healthcare.

Built to be accessible from anywhere and on any device, people can visit using devices including VR, PCs and smartphones via a browser. Users can even see last year’s e& GITEX stand, demonstrating how events can be preserved and experienced again in the future. Anyone entering the digital-twin e& stand will also receive a free NFT. e& universe is expansive and immersive, designed to meet the different needs of people in everyday life. These nine distinct zones are for people to explore and enjoy, while also being productive – helping them to achieve whatever they’re aspiring to. These include Stadium, University & gaming, Mall & Amusement, Arena, Virtual Home, Expo Centre & Health & Lifestyle.

Huawei’s Watch Ultimate Design

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uawei’s HUAWEI WATCH ULTIMATE DESIGN, an exquisite smartwatch,

combines craftsmanship and advanced features. Crafted with precision, it features an 18K gold case and sapphire crystal display, setting new standards for wearables.

Under Huawei’s Fashion Forward brand.

Key Features: • Sailboat-inspired aesthetics with Zirconium-based Liquid body, 18K gold bezel, and black nanocrystal ceramic.

• AMOLED display protected by wear-resistant sapphire glass.

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• Diamond-cut engraving on the rotat ing crown for a striking design.

• Three-compartment chain strap with black and gold two-tone design.

• Easily adjustable strap with a butterfly clasp mechanism.

• Exclusive watch dial with a gold world map and real-time heart rate display.

• 24 professional sports modes and Ex pedition Mode.

• Precision Dual-Frequency Five-Sys tem GNSS for accurate positioning.

• ISO 22810 water resistance and EN13319 diving equipment standards.

• Up to 2 weeks of battery life and 10-minute fast charging.

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October 2023 | 19