OVERVIEW The Brandcenter at VCU is a two-year, full-time master’s program for students interested in advertising/ branding careers. Gain a Master of Science degree in business and branding and a portfolio of creative work.
at a Glance
BRANDCENTER MISSION We inspire and develop the next generation of creative leadership to find solutions, grow brands, and bring new ventures to life.
FIVE AREAS OF STUDY Brandcenter students concentrate in one of five areas of study: Art Direction, Copywriting, Strategy, Creative Brand Management, and Experience Design. They study within their given concentration, as well as collaborate with all concentrations on team projects that culminate in presentations to their faculty, peers, and real-world clients.
STUDENTS Class of 2022 | students per concentration
21
34% MALE* 64% FEMALE* 2% Did not disclose
14
Art Direction
Copywriting
*identifies as
TOP UNDERGRADUATE MAJORS REPRESENTED
18
Experience Design
Advertising Business Communications Design Marketing
19
22
Creative Brand Management
Strategy
44% RACIALLY/ETHNICALLY DIVERSE
61%
AVERAGE AGE
24
AVERAGE GPA
HAVE PRIOR WORK EXPERIENCE
46%
3.4
IN-STATE
REPRESENTING
54%
OUT-OF-STATE
20 STATES & 4 COUNTRIES
You’ve seen our stats, now get to know our students at talesfromsixty.com.
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TUITION
Tuition Rates & University Fees as of 2020/2021 Academic Year In-state: $25,863 (one-year total tuition & fees) Out-of-state: $26,553 (one-year total tuition & fees)
SCHOLARSHIPS
@VCU_Brandcenter
Students have access to financial aid and other funding programs. Approximately 75% of our students are financing their education through federal student loans.
$167,775 AWARDED IN SCHOLARSHIPS IN 2020
WE PARTNER WITH BRANDS TO HELP SOLVE THEIR MARKETING CHALLENGES. THEIR DONATIONS FUEL OUR SCHOLARSHIP FUND. HERE ARE JUST A FEW OF OUR PARTNERS.
ALUMNI + JOBS |
1,900 Alums + Counting
BRANDCENTER GRADUATES WORK AT TOP BRANDS, AGENCIES, AND CONSULTANCIES LIKE...
BRANDS
AGENCIES
CONSULTANCIES
talesfromsixty.com / brandcenter.vcu.edu / 804.828.8384 / toll-free 800.311.3341
OUR ALUMNI ARE ACTIVELY ENGAGED IN MENTORING AND RECRUITING OUR STUDENTS.
RVA Richmond, VA, commonly referred to as RVA, is a historic city in the midst of a creative rebirth. It’s a destination for art lovers and foodies, and is home to a local music scene spanning all genres. Neighborhoods bustle with boutiques, restaurants, galleries, and museums.
VOTED BEST RIVER TOWN IN AMERICA by Outside Magazine
Our program is housed in one location: our award-winning building, Mike Hughes Hall, on VCU’s Monroe Park campus in downtown Richmond.
In polling our current class, our students pay between $450-$1,000 per month in rent.