Brandcenter Class of 2023 Infographic

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OVERVIEW The Brandcenter at VCU is a two-year, full-time master’s program for students interested in marketing, advertising, branding, communications, and innovation. We are not a portfolio school; Brandcenter graduates gain a Master of Science degree in business in addition to a robust portfolio of creative work to hit the ground running.

FIVE AREAS OF STUDY Brandcenter students concentrate in one of five areas of study: Art Direction, Copywriting, Strategy, Creative Brand Management, and Experience Design. They study within their chosen concentration as well as collaboratively across concentrations on team projects that culminate in presentations to faculty, peers, and real-world clients.

at a Glance

BRANDCENTER MISSION We inspire and develop the next generation of creative leadership to find solutions, grow brands, and bring new ventures to life.

CLASS OF 2023 STUDENTS students per concentration

23

34% MALE* 66% FEMALE*

20

Art Direction

Copywriting

*identifies as

COMMON UNDERGRADUATE MAJORS REPRESENTED

17

Experience Design

Advertising Communications Marketing Journalism Business Administration

19

17

Creative Brand Management

Strategy

32% RACIALLY/ETHNICALLY DIVERSE

77%

AVERAGE AGE

26

AVERAGE GPA

HAVE PRIOR WORK EXPERIENCE

48%

3.42

IN-STATE

REPRESENTING

52%

OUT-OF-STATE

22 STATES & 2 COUNTRIES

You’ve seen our stats, now get to know our students at talesfromsixty.com.


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TUITION

Annual Tuition Rates & University Fees as of 2021/2022 Academic Year In-state: $25,863 Out-of-state: $26,553

SCHOLARSHIPS

@VCU_Brandcenter

Students have access to financial aid and other funding programs. Approximately 70% of our students are financing their education through federal student loans.

AVERAGE SCHOLARSHIP AWARD

$4,500

WE PARTNER WITH BRANDS TO HELP SOLVE THEIR MARKETING CHALLENGES. THEIR DONATIONS FUEL OUR SCHOLARSHIP FUND. HERE ARE JUST A FEW OF OUR PARTNERS.

ALUMNI + JOBS |

2,000 Alums + Counting

BRANDCENTER GRADUATES WORK AT TOP BRANDS, AGENCIES, AND CONSULTANCIES LIKE...

talesfromsixty.com / brandcenter.vcu.edu / 804.828.8384 / toll-free 800.311.3341

BRANDS

AGENCIES

CONSULTANCIES

OUR ALUMNI ARE ACTIVELY ENGAGED IN MENTORING AND RECRUITING OUR STUDENTS.

RVA Richmond, VA, commonly referred to as RVA, is a historic city in the midst of a creative rebirth. It’s a destination for art lovers and foodies, and is home to a local music scene spanning all genres. Neighborhoods bustle with boutiques, restaurants, galleries, and museums. Our program is housed in one location: our award-winning building, Mike Hughes Hall, on VCU’s Monroe Park campus in downtown Richmond.

VOTED BEST RIVER TOWN IN AMERICA by Outside Magazine


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