Shaping up nicely... Plans for the 8th annual VegfestUK London event at Olympia Grand in November 2022 are “shaping up nicely” with a number of new exhibitors already embedded and a steady stream of enquiries as the floorplan continues to fill out following the announcement back in December 2021 that VegfestUK would be returning once more to live events at Olympia in the autumn of 22. “There’s a lot of new vegan businesses and even some that were started on furlough money during Lockdowns” report the organisers “and we are seeing a real hunger for vegan businesses for a return to live events after such a lengthy enforced absence. And it’s not just new businesses – a lot of the established vegan brands have seen increased sales during the last 2 years as healthy living and strong immune systems, coupled with a rise in plant based diets and sustainable lifestyles, has meant a bit of a boom for many – and they are gearing up to get back out and about again amongst the public.” Big crowds are anticipated come the autumn, with tickets on sale in September, but for now the interest is firmly on businesses and exhibitors in what for many is still testing times. 6 I Plant Powered Planet
“For 2022 we have a strong new vegan business focus” organisers explain, “with the added bonus of a whole area devoted to vegan businesses, growth and development – the Vegan Business Tribe Live area will be making its debut in 2022 with a number of vegan business startups exhibiting in the area alongside a stage devoted to vegan businesses. Businesses have had it tough regardless of sales and VegfestUK London is a really good place to re-establish contacts, network, sample, sell, conduct market research and customer feedback, brand, market and capture data – all in one spot. That alongside the added support from the Tribe Zone really does give a focus to the developing vegan business for 2022.” “VegfestUK London plays a unique part in the vegan
