Jehangir Hospital Identity Book
www.jehangirhospital.com
Visual Consistency
The Importance of Visual Consistency For a brand to be successful, it must build enduring relationships with its different stakeholders. Integral to these relationships is the visual image of the brand that our clients carry in their minds. The client recognizes this image, is reassured by it and links it inextricably to the values and services expected from the brand. This brand image is created through the consistent application of a carefully developed visual identity. This identity helps to distinguish us in a cluttered market. Our brand’s visual identity helps create instant recall of the brand and strengthens the relationships that our stakeholders have with us. Any dilution of this visual identity creates confusion.
JEHANGIR HOSPITAL IDENTITY BOOK
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Contents
JEHANGIR HOSPITAL IDENTITY BOOK
Introduction
5-8
Brand Identity Our Identity Logo Orientation and Versions Exclusion Zone Logo Sizes Incorrect Usage
9 - 15 10 11 12 13 15
Identity Colours Jehangir Hospital colours Jehangir Wellness Centre colours Jehangir Cardiac Emergency colours
16 - 18 16 17 18
Typography Primary Typeface Secondary Typeface Text Alignment Text Hierarchy
19 - 23 20 21 22 23
Stationary Business card Letterhead: Jehangir Hospital Envelopes
24 - 29 25 26 28
Internal Collaterals File Design Advertisement Hoarding Brochure Posters Speciality Logo Certificate Notice Board Badges Signages Door Tag Bag Umbrella Laptop Sleeves Car Parking
30 - 47 31 34 35 36 37 38 40 41 42 42 43 44 45 48 49
4
Introduction History and Ideology Definition of the Identity Book Objectives of the Identity Book The Reason How to Use
Introduction
History and Ideology of the Brand
Welcome to Jehangir Hospital. These guidelines are aimed at those responsible for managing and building the Jehangir Identity. These guidelines provide information about some basic Jehangir elements, including the brand mark, colour, typography, supporting graphic devices and composition. They describe how these elements come together to create a look and feel that is uniquely Jehangir. The guidelines are an important tool in ensuring that the Jehangir Identity is visualised correctly and consistently across all applications. Your contribution is invaluable and will help build an even stronger Jehangir Identity - now and for the future.
JEHANGIR HOSPITAL IDENTITY BOOK
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Introduction
Definition of the Identity Book: A file that defines the rules applying to the visual identity system. It is the collection of codes governing the logo, typeface, colours and structure of the space. Objectives of the Identity Book: Define the visual identity; determine the graphic guidelines that reinforce the brand image; streamline the physical presentation of administrative and promotional documents, signage and other collateral applications. The Reason: Because for the company, communication illustrates a philosophy, a cultural and marketing choice. It reflects the visual images; because communication provides the consumer with an image of the company which is easily identifiable and highly interactive; So the company can enter into a friendly relationship and create a dialogue with the consumer.
JEHANGIR HOSPITAL IDENTITY BOOK
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Introduction
How to use This Identity book is exclusively published on CD-Rom or sent as PDF File. The disc contains the book itself, as well as a series of applications such as stationery. You may print the Identity Guidebook on your office colour printer, but be aware that colours generated by desktop equipment cannot be used as a valid guide. The Book of standards strictly lays down rules covering a large part of the production. On the other hand, it recommends but does not impose the use of specific equipment (signage, collateral material, etc.). This is the case each time an illustration is mentioned as being an example. The examples are imaginary situations whose aim is to inspire you in the creation of the relevant material. So you are free in your choice of technique. All material that has not received the prior written approval of Jehangir official representatives will be immediately refused - even if it complies with the Identity book. Furthermore, the existence of new guidelines for the material does not mean that you must abandon that which already exists. The Identity Guidebook simply specifies that when an article is out of stock it must be replaced by articles that comply with the most recent rules.
JEHANGIR HOSPITAL IDENTITY BOOK
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Brand Identity Our Identity Logo Orientation Logo Versions Exclusion Zone Logo Sizes Incorrect Usage
Brand Identity
Our Identity Branding is about differentiation and we must be clear about what makes us stand apart in the eyes of our stakeholders. Jehangir Hospital logo: Like the golden ration of nature is seen in perfect arrangement of the seeds of the sunflower, the perfect balance of mind, body and soul where “we care” is depicted by a hand holding onto your all round health. Jehangir Wellness Centre logo: Like the golden ration of nature is seen in perfect arrangement of the seeds of the sunflower, wellness is the perfect balance of mind, body and soul. Jehangir Cardiac Emergency logo: An adaption of the Jehangir Hospital logo wherein “we care for your heart” is depicted by an abstract representation of a hand holding a heart.
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Brand Identity
Logo Orientations & Placement
Logo Versions
Orientation: There is only one permitted logo orientation as illustrated below for all three logos.
The logos should always follow their respective logo colour palette. If there is a background, it should always be a pastel so that the logos colours may not alter or invert.
Placement: Jehangir Hospital logo: Top right Jehangir Wellness Centre logo: Top left Jehangir Cardiac Emergency logo: Top left
JEHANGIR HOSPITAL IDENTITY BOOK
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Brand Identity
Exclusion Zone Space helps to highlight the logo, giving it greater prominence. A clearly defined exclusion zone should, therefore, always be maintained around the logo. Ensure that it is never compromised by any other graphic, text or imagery. For all applications: The Jehangir logos should have an exclusion zone of 10mm on all sides of its borders.
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Brand Identity
Logo Sizes Maximum Size: No maximum size is fixed for the logo. For the 3D logo, care should be taken while enlarging it so that the enlarged logo does not appear pixilated. Minimum Size: There are restrictions on the minimum size to which the logo can be reduced to: Jehangir Hospital logo height: 20mm Jehangir Wellness Centre height: 20mm Jehangir Cardiac Emergency height: 10mm
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Brand Identity
Incorrect Usage DO NOT recreate the logotype by manually typing it. The logotype has been carefully letter-spaced and customized. Use only the master artworks for all reproductions. JEHANGIR WELLNESS CENTRE
DO NOT manipulate the colour orientation within the logo.
DO NOT use shadows for the logos.
JEHANGIR HOSPITAL IDENTITY BOOK
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DO NOT place any text or graphics within the exclusion zone except for the line “We Add Care” under the Jehangir Hospital logo. It can be written in Upper case or Title case in Jehangir Blue.
DO NOT place the logo on any coloured background.
DO NOT use any effects like glowing effects.
JEHANGIR HOSPITAL IDENTITY BOOK
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Identity Colours Jehangir Hospital colours Jehangir Wellness Centre colours Jehangir Cardiac Emergency colours
Identity Colours
Jehangir Group Colours In addition to the actual drawing of the logo, care must be taken to ensure a correct and consistent use of the right colours. So it is essential that the Pantone (or PMS) references or their equivalent (four-colour, RAL, etc.) be respected. The choice of reference depends on the surface (coated or non-coated paper, smooth or absorbent paper). This is because some surfaces absorb more than others. So after drying, the colours look darker than was intended.
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Identity Colours
Jehangir Hospital colours PANTONE 2728 U CMYK 100, 70, 0,0 RGB 0,69, 142
Jehangir Cardiac Emergency colours
PANTONE 123 U CMYK 0, 20, 90, 0 RGB 248, 196, 029
PANTONE 2728 U CMYK 100, 70, 0,0 RGB 0,69, 142
PANTONE 656 C CMYK 12, 9, 0, 0 RGB 218, 222, 240
PANTONE 123 U CMYK 0, 20, 90, 0 RGB 248, 196, 029
PANTONE 135 C CMYK 0,18, 81, 0 RGB 255, 208, 79
PANTONE 135 C CMYK 100, 70, 0, 0 RGB 15, 98, 172
PANTONE 134 C CMYK 0, 14, 63, 0 RGB 255, 215, 115
PANTONE 134 C CMYK 0, 12, 54, 0 RGB 218, 222, 141
PANTONE 136 C CMYK 0, 10, 45, 0 RGB 255, 226, 158
PANTONE 1235 C CMYK 0, 8, 36, 0 RGB 255, 231, 171
Jehangir Wellness Centre colours PANTONE 301 C CMYK 100, 70, 0,0 RGB 3, 90, 166
PANTONE 301 C CMYK 21,100, 100, 20 RGB 161, 31, 32
JEHANGIR HOSPITAL IDENTITY BOOK
PANTONE RED 032 C CMYK 0, 100, 100, 0 RGB 232, 49, 55
18
Typography Primary Typeface Substitute Typeface Text Alignment Text Hierarchy
Typography
Primary Typeface The typeface is a part of the brand graphic environment. It is an essential element of communication, and must reflect the concept and spirit of the brand.
Arial The corporate typeface for Jehangir Group is Arial. Text for all professionally printed applications must be set in Arial. Therefore, ensure that any vendor who is designing or printing stationery, brochures, etc. has the Arial font family installed on his system.
JEHANGIR HOSPITAL IDENTITY BOOK
Arial Normal ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 :“;‘<>?!/.,
Arial Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 :“;‘<>?!/.,
Arial Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 :“;‘<>?!/.,
Arial Bold Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 :“;‘<>?!/.,
20
Typography
Secondary Typeface Our secondary typeface is used for all applications that are created on in-house systems. For example, while the address details on our letterhead will be printed in Arial, we will type the actual text in Halvett. Halvett must also be used for all digital communications like PowerPoint presentations, Word documents and emails.
Halvett Medium
Halvet t Condensed
Halvett Black Condensed
Halvet t Normal
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVW X YZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUV WXYZ
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuv w xyz
0123456789
0123456789
0123456789
0123456789
:“;‘<>?!/.,
:“;‘<>?!/.,
:“;‘<>?!/.,
:“;‘<>?!/.,
Halvett Black
Halvett Thin
Halvett Light
ABCDEFGHIJKLMNOPQRSTUVWX YZ
ABCDEFGHIJKLMNOPQRSTUV WXYZ
ABCDEFGHIJKLMNOPQRSTUV WXYZ
abcdefghijklmnopqrstuv w x yz
abcdefghijklmnopqrstuvw x yz
Halvet t Light ABCDEFGHIJKLMNOPQRSTUV W X Y Z abcdefghijklmnopqrst uv w xyz 0123456789 :“;‘<>?!/.,
0123456789 :“;‘<>?!/.,
JEHANGIR HOSPITAL IDENTITY BOOK
0123456789 :“;‘<>?!/.,
abcdefghijklmnopqrstuv w xyz 0123456789 :“;‘<>?!/.,
21
Typography
Text Alignment ‘Flush left, free right’ (also known as ‘left justified’) is the recommended text alignmentfor all applications – reports, proposals, presentations, brochures, advertisements,website, etc. Centered text can be used sparingly in applications such as certificates with minimal text.
FLUSH LEFT, FREE RIGHT Flush left, free right text produces very even letter and word spacing, and because lines often terminate at different points, the reader is able to easily locate each new line. This is the most legible means of aligning text.
JEHANGIR HOSPITAL IDENTITY BOOK
CENTERED Centered alignments give the text a very formal appearance and are fine when used minimally. But setting large amounts of text in this way should be avoided.
J U S T I F I E D T E X T In justified text (text aligned left and right) the spacing between letters and words is inconsistent, and awkward gaps called ‘rivers’ interrupt the flow of the text. This type of alignment is not r e c o m m e n d e d .
22
Typography
Text Hierarchy Use different sizes and weights of the Arial font family to create a clear typographic hierarchy. This helps readers find their way through the document quickly and easily. Follow these basic guidelines to ensure compelling layouts: Body text should be set in Arial Normal or Halvett Normal Brand colours may be used for headings, key messages, bullets, charts and graphs. Use ‘Sentence Case’ for headings and sub-heads
JEHANGIR HOSPITAL IDENTITY BOOK
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Stationary Business Card Letterhead: Jehangir Hospital Letterhead: Jehangir Wellness Centre Envelope
Stationary
George Eapen
Dr. Anshu Sethi
Director and Chief Executive Officer
Consultant Neonatologist, NICU Incharge Mobile: 9822211045
32, Sassoon Road, Pune 411001, India
JEHANGIR WELLNESS CENTRE
Tel: 66819999, 66811000 Ext: 9900 Dir: 66819900 Fax: +91-20-26050866
32, Sassoon Road, Pune 411001, India Tel: 66811806 / 66811807 Fax: +91-20-26050866 Email: healthcheckup@jehangirhospital.com Web: www.jehangirhospital.com
Email: george.eapen@jehangirhospital.com Web: www.jehangirhospital.com
Hospital accredited by NABH
Hospital accredited by NABH
Business Card
Business Card
Jehangir Hospital
Jehangir Wellness Centre
Format: 92 x 54 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
Format: 92 x 54 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
The name of the holder is written in Arial Bold, Size: 11 The designation and qualification in Arial Italic, Size: 5 The contact number is written in Arial, Size: 7 The email ID is written in Arial, Size:7 The Address is written in Arial, Size:7 The website is written in Arial Bold, Size: 7
The name of the holder is written in Arial Bold, Size: 11 The designation and qualification in Arial Italic, Size: 5 The company name is written in Times New Roman, Size: 10.5 The email ID and contacts is written in Arial, Size:6 The Address is written in Arial, Size:6 The website is written in Arial Bold, Size: 6
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Stationary
DISCHARGE SUMMARY
Letterhead Jehangir Hospital External correspondence is pre-printed and typed on Jehangir paper. This features the logo as previously described in the top right-hand corner. The address is printed on the top left-hand of the page; with the emergency number line at the bottom center of the page. The address should be typed in Arial, Size: 7.5 Format: 210 x 297 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
JEHANGIR HOSPITAL IDENTITY BOOK
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctorâ&#x20AC;&#x2122;s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Hospital accredited by NABH
Hospital Letterhead
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctorâ&#x20AC;&#x2122;s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Fax: +91-20-26050866
For appointments: 66819966 / 65205620 or log onto www.jehangirhospital.com For pending reports: 66811000 For medical records: 66811832 Dial 1066/ 8888881066 for a life support ambulance in a medical emergency
Hospital accredited by NABH
Fax: +91-20-26050866
For appointments: 66819966 / 65205620 or log onto www.jehangirhospital.com For pending reports: 66811000 For medical records: 66811832 Dial 1066/ 8888881066 for a life support ambulance in a medical emergency
Discharge Summary Letterhead
26
Stationary
JEHANGIR H.C. JEHANGIR
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited by NABH
JEHANGIR MRI CENTRE
Chairman
32, Sassoon Road, Pune - 411001, India For MRI Appointment Call: 020-66811666/ 66811777 For Doctor’s Appointment Call: 020-66819999/ 66811000 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Fax: +91-20-26050866
Dial 1066/ 8888881066 for a life support ambulance in a medical emergency
Chairman’s Letterhead
JEHANGIR HOSPITAL IDENTITY BOOK
Hospital accredited by NABH
Dial 1066/ 8888881066 Ambulance Services for Medical Emergency, Trauma, Heart Attack and Brain Stroke.
MRI Centre Letterhead
JEHANGIR WELLNESS CENTRE
Hospital accredited by NABH
32, Sassoon Road, Pune - 411001, India Tel: 66811806 / 66811807 Fax:+91-20-26050866 Email: healthcheckup@jehangirhospital.com Web:www.jehangirhospital.com
Wellness Centre Letterhead
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Fax: +91-20-26050866
Hospital accredited by NABH
Prescription Pad
27
Stationary
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Fax: +91-20-26050866
Hospital accredited by NABH
Format: 9 x 4 Inches 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Fax: +91-20-26050866
Hospital accredited by NABH
8x10 Envelope Flash Without Flash
Format: 9 x 4 Inches IN AN EMERGENCY DIAL
FOR A LIFE SUPPORT AMBULANCE
NAME :
Envelope Jehangir Hospital All envelopes used in external communications must be identifiable by the same principle, as shown.The logo appears in the bottom left-hand corner. The address in the bottom right. The envelope is closed using a selfadhesive flap with protective strip.
JEHANGIR HOSPITAL IDENTITY BOOK
DATE :
FOR DOCTOR’S APPOINTMENTS
66819966 65205620
FOR APPOINTMENTS AT WELLNESS CENTRE
66811806 66811807
REG. NO. : REFERRED BY Dr. : OPD / WARD :
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Fax: +91-20-26050866
Hospital accredited by NABH
Format: 8 x 10 Inches
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Stationary
JEHANGIR MRI CENTRE
NAME :
NAME :
NAME :
AGE / SEX :
DATE :
DATE :
REGISTRATION NO. :
DATE :
REG. NO. :
EXAMINATION :
REFERRED BY Dr. :
SCAN NO. :
REG. NO. : REFERRED BY Dr. : OPD / WARD :
Dental OPG / Cephalogram
Stress Test
Colour Doppler & Echocardiography
EMG / EEG Report
Ultrasonography
For MRI Appointments: 66811666, 66811777
PFT
SINCE
Mammography
1946 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
NO. OF FILMS :
REF. BY DR.
OPD / WARD :
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Fax: +91-20-26050866
Hospital accredited by NABH
Format: 10 x 12 Inches
JEHANGIR HOSPITAL IDENTITY BOOK
Hospital accredited by NABH
Format: 14 x 17 Inches
24 Hours Coverage by Consultant Radiologist. IN AN EMERGENCY DIAL
Dial 1066/ 8888881066 Ambulance Services for Medical Emergency, Trauma, Heart Attack and Brain Stroke.
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
Fax: +91-20-26050866
FOR A LIFE SUPPORT AMBULANCE
Fax: +91-20-26050866
Hospital accredited by NABH
Format: 11.7 x 16.5 Inches
29
Internal Collaterals File Design Advertisement Hoarding Brochure Posters Speciality Logo Certificate Notice Board Badges Signages Door Tag Bag Umbrella Laptop Sleeves Car Parking
Internal Collaterals
NAME OF THE PATIENT :
IN AN EMERGENCY DIAL
ALLERGIC TO :
RAGISTRATION NO.
NAME OF THE PATIENT :
REGISTRATION NO. : DD
MM
YYYY
DD
MM
YYYY
BLOOD GROUP :
DATE OF ADMISSION :
FOR A LIFE SUPPORT AMBULANCE
CONSULTANT’S NAME
DATE OF DISCHARGE :
DATE OF VISIT
For appointments: 66819966, 65205620 For pending reports: 66811000 For medical records: 66811832
S/NO.
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited by NABH
DATE OF ADMISSION
DATE OF DISCHARGE
CONSULTANT NAME
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited by NABH
NOT TO BE TAKEN AWAY BY THE PATIENTS PLEASE RETURN THIS TO MEDICAL RECORDS DEPARTMENT
File Design (Out-Patient)
File Design (IPD & Insurance)
Jehangir Hospital
Jehangir Hospital
Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
JEHANGIR HOSPITAL IDENTITY BOOK
31
Internal Collaterals
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited by NABH
32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com
IN AN EMERGENCY DIAL
FOR A LIFE SUPPORT AMBULANCE
Hospital accredited by NABH
File Design (Blank)
File Design
Jehangir Hospital
Jehangir Hospital
Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
JEHANGIR HOSPITAL IDENTITY BOOK
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Internal Collaterals
JEHANGIR MRI CENTRE
“Like the golden ratio of nature is seen in perfect arrangement of the seeds of the sunflower, wellness is the perfect balance of mind, body and soul.”
FOR MRI APPOINTMENTS
NAME :
AGE / SEX :
REGISTRATION NO. :
DATE :
IN AN EMERGENCY DIAL
66811666, 66811777
FOR A LIFE SUPPORT AMBULANCE
EXAMINATION : SCAN NO. :
Gender:
NO. OF FILMS :
Date of Health Check: 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited by NABH
REFERRED BY :
Company: 24 Hours Coverage by Consultant Radiologist. Dial 1066/ 8888881066 Ambulance Services for Medical Emergency, Trauma, Heart Attack and Brain Stroke.
Hospital accredited by NABH
32, Sassoon Road, Pune 411001, India Tel: 66811806 / 66811807 Fax: +91-20-26050866 Email: healthcheckup@jehangirhospital.comWeb: www.jehangirhospital.com
Package:
File Design (MRI)
File Design
Jehangir Hospital
Jehangir Wellness Centre
Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
Format: 219 x 308 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
JEHANGIR HOSPITAL IDENTITY BOOK
33
Internal Collaterals
32, Sassoon Road, Pune - 411001, India Tel: 66811806 / 66811807 Fax: +91-20-26050866 Email: healthcheckup@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited by NABH
Format: 80 x 80 mm
Advertisement (Paper & Magazine) Jehangir Hospital Colours: As per the brand colours mentioned earlier Headline Font: Halvett Normal / Bold Upper & Lower Case Body Copy: Arial Normal / Bold Upper & Lower Case Address: Arial Normal / Bold Upper & Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
32, Sassoon Road, Pune - 411001, India Tel: 66811806 / 66811807 Fax: +91-20-26050866 Email: healthcheckup@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited by NABH
Format: 180 x 250 mm
34
Internal Collaterals
Hospital accredited by NABH
Hoarding
Hospital accredited by NABH
Dial 1066, 8888881066, 020-66001066 Ambulance Services for Medical Emergency
Hospital accredited by NABH
Dial 1066, 8888881066, 020-66001066 Ambulance Services for Medical Emergency, Trauma, Heart Attack and Brain Stroke.
Jehangir Hospital Format: 30 Feet x 15 Feet, 30 Feet x 10 Feet, 40 Feet x 10 Feet Colours: As per the brand colours mentioned earlier Headline Font: Halvett Normal / Bold Upper & Lower Case Body Copy: Arial Normal / Bold Upper & Lower Case Address: Arial Normal / Bold Upper & Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
35
Internal Collaterals
Brochure Jehangir Hospital Format: 148.5 x 210 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier Brochure Heading: Halvett Light / Thin Upper Case Headline Font: Arial Bold Upper & Lower Case Body Copy: Arial Normal / Bold Upper & Lower Case Address: Arial Normal / Bold Upper & Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
32, Sassoon Road, Pune - 411001, India Helpline: 020 66819999 / 66811000 Emergency: 1066 / 020 6600 1066 Web: www.jehangirhospital.com Hospital accredited by NABH
36
Internal Collaterals
Image
For further information contact: 32, Sassoon Road, Pune - 411001 Tel.: (020) 66819966 / 65205620
www.jehangirhospital.com Hospital accredited by NABH
info@jehangirhospital.com | w w w.jehangirhospital.com
Posters Jehangir Hospital
Posters Jehangir Wellness Centre
Format: 297 x 420 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier Poster Heading: Halvett Heavy Upper Case Headline Font: Halvett Bold Upper & Lower Case Body Copy: Arial Normal / Bold Upper & Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
Format: 420 x 297 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier Body Copy: Halvett Normal / Bold Upper & Lower Case Address: Arial Normal / Bold Upper & Lower Case
37
Internal Collaterals
CARDIOLOGY
MEDICAL
CARDIOTHORACIC
SURGICAL
SURGERY
Angiography and Angioplasty Bypass Surgery (CABG) Electrophysiology (EP Study) Minimally Invasive Cardiac Surgery Interventional Cardiology Non-surgical Closure of Heart Defects Non-invasive Cardiology
In Cardiac Emergency Dial
Speciality Logo Jehangir Hospital Format: 2 x 3 Feet Colours: As per the brand colours mentioned earlier Heading: Halvett Heavy / Light / Thin Upper Case Body Copy: Halvett Normal / Bold Upper & Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
IN AN EMERGENCY DIAL
FOR A LIFE SUPPORT AMBULANCE
ORTHOPAEDICS
JOINTREPLACEMENT
ONCOLOGY Medical Oncology Surgical Oncology Mammography Breast Clinic Onco Daycare Facility Well Women / Cancer Check-up
In Cardiac Emergency Dial
SCIENCES
Emergency Stroke Management Interventional Neuro Radiology Microsurgical Instrumentation Neuro Endoscopy Spinal Instrumentation Frame Based Stereota xy Specialized Neuro ICU (Critical Care)
In Cardiac Emergency Dial
In Cardiac Emergency Dial
FOR A LIFE SUPPORT AMBULANCE
FOR A LIFE SUPPORT AMBULANCE
NEURO
Joint Replacement (Knee/Hip) Arthroscopy Trauma and Fracture Surgery Arthritis Management Paediatric Orthopaedics Key Hole Surgery Minimally Invasive Orthopaedic Surgery Sports Medicine Re-surfacing Arthroplasty
IN AN EMERGENCY DIAL
IN AN EMERGENCY DIAL
IN AN EMERGENCY DIAL
FOR A LIFE SUPPORT AMBULANCE
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Internal Collaterals
LIVER
KIDNEY
TRANSPLANT
Liver Transplant Consultation Kidney Transplant Hepatology, Gastroentrology and Gastro Intestinal Surgery Nephrology and Urology
In Cardiac Emergency Dial
Speciality Logo Jehangir Hospital Format: 2 x 3 Feet Colours: As per the brand colours mentioned earlier Heading: Halvett Heavy / Light / Thin Upper Case Body Copy: Halvett Normal / Bold Upper & Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
IN AN EMERGENCY DIAL
FOR A LIFE SUPPORT AMBULANCE
CRITICAL
PAEDIATRIC
CARE
FACILITIES
Multidisciplinary Team Access to Sophisticated Equipment Round-the-clock Consultant Service High-end Training Standard Clinical Pathways and Protocols
Dedicated Quaternary Paediatric Ward Comprehensive Facilities Recognized Codes of Excellence for Paediatric Care Specialized Expert Team
In Cardiac Emergency Dial
In Cardiac Emergency Dial
IN AN EMERGENCY DIAL
FOR A LIFE SUPPORT AMBULANCE
IN AN EMERGENCY DIAL
FOR A LIFE SUPPORT AMBULANCE
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Internal Collaterals
Honesty Award This certificate of appreciation is awarded to Mr. / Mrs. ______________________________________ Emp. No_________ In recognition & sincere appreciation of your devotion to duties
Certificate
coupled with hard work, resounding manifestation of integrity and
Jehangir Hospital
high sense of honour towards the hospital.
Format: 279 x 203 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier Dy. General Manager - HRD.
Chief Executive Officer
Hospital accredited by NABH
Heading Font: Kunstler Script Lower Case Body Copy: Arial Narrow Upper & Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
40
Internal Collaterals
Notice Board Jehangir Hospital Weight: 300 gsm Colours: As per the brand colours mentioned earlier Heading Font: Halvett Bold Upper Case Body Copy: Halvett Normal / Bold Upper & Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
41
Internal Collaterals
FRONT OFFICE May I help you!
301 - 307 308 - 314
301 307 308 314
AUDIOLOGY
EavaNa tpasaNaI ivaBaaga Badges Jehangir Hospital
Signages Format: 75 x 30 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
Jehangir Hospital
Heading Font: Halvett Bold Upper Case Body Copy: Halvett Normal / Bold Upper & Lower Case
English Font: Halvett Bold Upper Case Marathi Font: Shivaji01
JEHANGIR HOSPITAL IDENTITY BOOK
Colours: As per the brand colours mentioned earlier
42
Internal Collaterals
Door Tag Jehangir Hospital Format: 100 x 251 mm Colours: As per the brand colours mentioned earlier Heading Font: Halvett heavy / Thin / Bold Upper Case Address: Arial Normal / Bold Lower Case
JEHANGIR HOSPITAL IDENTITY BOOK
CLEANING
WORK IN PROGRESS 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999, 66811000, Doctorâ&#x20AC;&#x2122;s Appointments: 66819966, 65205620 Email: info@jehangirhospital.com
w w w.jehangirhospital.com
43
Internal Collaterals
For Appointment: 66811806, 66811807 For Appointment: 66819966, 65205620 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited by NABH
32, Sassoon Road, Pune 411001, India Enquiry: 66819999, 66811000, Doctor’s Appointments: 66819966, 65205620 Email: info@jehangirhospital.com
IN AN EMERGENCY DIAL
FOR A LIFE SUPPORT AMBULANCE
Web: www.jehangirhospital.com
Bag Jehangir Hospital Format: 297 x 420 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier
Laundry Bag
Body Copy: Arial Normal / Bold Upper & Lower Case
Colours: As per the brand colours mentioned earlier
JEHANGIR HOSPITAL IDENTITY BOOK
Jehangir Hospital
44
Internal Collaterals
Umbrella Jehangir Hospital Colours: As per the brand colours mentioned earlier
JEHANGIR HOSPITAL IDENTITY BOOK
45
Internal Collaterals
Hospital accredited by NABH
NABH Sticker Jehangir Hospital
JEHANGIR HOSPITAL IDENTITY BOOK
46
Internal Collaterals
Jehangir Hospital Sticker Jehangir Hospital Colours: As per the brand colours mentioned earlier
JEHANGIR HOSPITAL IDENTITY BOOK
47
Internal Collaterals
Since 1946
Laptop Sleeves Jehangir Hospital Since 1946
Colours: As per the brand colours mentioned earlier
JEHANGIR HOSPITAL IDENTITY BOOK
48
Car Parking Jehangir Hospital Weight: 300 gsm Colours: As per the brand colours mentioned earlier
PARKING PERMIT
Internal Collaterals
Issue Date: Reg. No.: Space No.:
A - 002
PARKING PERMIT
Heading Font: Halvett Light Upper Case Body Copy: Arial Normal Sentance Case
JEHANGIR HOSPITAL IDENTITY BOOK
49
32, Sassoon Road, Pune 411001 Enquiry: 66819999, 66811000, Doctorâ&#x20AC;&#x2122;s Appointments: 66819966, 65205620, Fax: +91-20-26050866 Email: info@jehangirhospital.com www.jehangirhospital.com