VBC: Website Approach_S

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be inspired be inspiring

We create

great brands

Velocitta combines big agency resources with start-up responsiveness. We help businesses and teams showcase what it is they do and how they provide value through the power of storytelling.

Brands we have partnered

Since 2008, we’ve been creative partners to 100+ global brands and Fortune 500 companies, collaborated with numerous businesses and delivered 10,000+ projects.

Strategy / Communication / Design

Teams we partner with

Corporate Communication Marketing Human Resources

Brand Identity

Logo and Guidelines

Values, Vision, Mission

Annual/ Integrated / Sustainability Report

Marketing Communication

Employer Brand

Social Media (Employer Brand)

Recruitment Marketing

Website & UX/UI

Internal Communication

Digital Marketing

Social Media (Consumer Brand)

Performance Marketing

Office Branding / Environment Graphics

Corporate Website: Approach & Methodology

• Finalizing the site architecture/ sitemap

• Based on the sitemap, identifying the content pieces required

• Content creation for all pages within the sitemap

• Checking the consistency of the content (in case client share the content)

Sample page content structure

One-liner Layman Description (in Navigation)

• What is it?

• How common is it?

• Is it okay for me?

• Time for cure

• Our Success rate

• Face and Name

• Date/ Duration of treatment

• Experience

Phase II: User Experience Wireframes

• Laying out the finalized content to achieve best user experience

• Defining the data showcase method, call to actions, content vs visual space etc.

Phase II: User Experience Wireframes

Phase III: User Interface Design

• Creating the User Interface as per the wireframes

• Defining the standards for fonts, font sizes, colors, icons, button, infographics, visual treatment etc.

Phase III: User Interface Design

Phase III: User Interface Design

Phase III: User Interface Design

Phase IV: HTML conversion and CMS integration

• Converting the finalised UI designs to CSS/ HTML pages, with Javascripts wherever necessary, etc.

• Backend CMS integration, with the frontend pages

• UAT testing like Load testing, Cross browser testing, Device compatibility, Content check, etc.

Phase V: Go-Live and Training

• Taking backup of old website and sharing the same with the client team

• Making the new website live

• Checking all pages for if any error

• Online training with client’s IT team for how to make updates to the website

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