Grow in the Mother-Baby Market With EW
Essentially Women offers Lily, a program focused on supporting mothers and babies. Lily is a program that offers products, services, and solutions to help you support women in all stages of motherhood. Everything from pregnancy, to new mom and beyond.
Named after the flower associated with femininity, love, and motherhood, Lily is here to help EW and other VGM & Associates members grow your business in this lucrative market. As experts in subjects that are relevant and meaningful to women, the EW team is excited to help you learn about the mother-baby market and explore opportunities.
Whether you want to add this segment to your offerings, build and grow your existing business, or seek to begin a new business in this fast-growing industry, Lily is your onestop resource.
LILY PROVIDES
• Thought leadership
• Education
• Products
• Business services
• Discount and incentive programs
LILY INCLUDES
• Pregnant women
• New mothers
• Babies
• Mothers of older kids
• Women going through menopause
PARTICIPATING VENDORS
• Contour Products
• Core Products
• Gerber
• Kinetec
• Little Sparrows Technologies
• McKesson
• Mead Johnson Nutrition
• Medline
• Motif
• PEL, LLC
• Pepper Medical
• Shear Enterprises
• Therafirm
and special offers from each participating vendor.