VIM FINAL

Page 1

Spring 2012

Spartan Bucket List

...

from pastels & bold florals to deep ocean blues


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Diana Douglas Assistant to the Editor in Chief Samantha Meux Managing Editor Lauren Dale Creative Director Carly Hill Fashion Director Rachel Sylvester Features Director Sara Ventimiglia Beauty & Health Director Nicholas Obeid Interior Design Director Ashley Madau Web, Art & Layout Director Leah Cranston Assistant Art & Layout Director Jenna Chabot Katie Foley Layout Designers Christopher Van Nest Public Relations Director Emily Ribick Assistant Public Relations Director Emily Doyle Advertising Director Keely O’Connor Assistant Advertising Director Zeiv Beresh Stephanie Weber Mandi Kerr Copy Editors Kerry Chereskin Lauren Christopherson Julie Christopherson Founders Danielle Devoss Advisor

VIMMAGAZINE@GMAIL.COM | VIMMAGAZINE.COM

IM MAGAZIN

Lauren Drago Editor in Chief


s r o t u b i r t Con RACHEL SYLVESTER

FEATURES DIRECTOR

Favorite Item in Closet | A gray long-sleeve sweater by Vince. It’s off the shoulder and so versatile.

Current Obsession | Anything cropped, nude or neon.

Former Style Confession | I was a total tomboy as a kid. My

parents were scared I’d never grow out of wearing wrestling t-shirts and skateboarding shoes.

SAMANTHA MEUX

MANAGING EDITOR Style Icon | Right now it’s Rooney Mara. I can’t get enough of her post–Girl With The Dragon Tattoo edgy wardrobe.

Trend I’ll Try | I love that peplums were popping up all over the

spring runways (even in casual wear!). I definitely want to embrace this comeback.

Favorite Item in Closet | My Jeffery Campbell black Lita booties.

They instantly add a bold statement to a simple outfit and are super comfortable despite the five–inch heel.

NICHOLAS OBEID

INTERIOR DESIGN DIRECTOR Trend I Avoid | No polka dots for me. I’m a solids kind of guy. Worst Fashion Faux Pas | Dress shoes and white socks. In Five Years | I better be an Upper East Sider…

LAUREN DALE

CREATIVE DIRECTOR Favorite Designer | Jason Wu. His feminine and sophisticated aesthetic is what I hope to achieve when I venture into fashion design.

Current Obsession | The Kiel James Patrick Tumblr. New England Prep at its best!

Favorite Item in Closet | Collectively, my J.Crew button downs.

They help me look put-together even when I’m running late to class.


Letter from the Editor

I am sure most graduating seniors would agree that they have become a bit more sentimental and reflective these past few months. We start to hand out advice like free candy and everything involves the word “last”—last first day of school, last football game as a student, last Shark Bowl shared with friends. I compiled the article “Dear College Aged Me” (page 42). I had alumni, young and old, write a letter to the person they were in college. It made me think to myself: what would I say to the person I was at AOP—the slightly awkward freshman, nervously sitting at Case Hall? Scared (terrified), excited, anxious—an out-of-stater who knew virtually no one here—I didn’t realize that I was about to embark on a journey that would cultivate who I want to be; a voyage that would bring trials and tribulations but at the same time, nurture the person I have become today. I use the term “journey” to describe my four years of college wholeheartedly. My time at Michigan State brought me not only an invaluable education, but a semester of exploring Europe, my best friends and future bridesmaids, an insatiable appetite for late-night Mexican food, instantaneous pride in the colors green and white, a new-found love for bad rap music, but most exhilarating and achieving, I found my voice in writing through working for VIM and internships. Which brings my story to you, and especially to the underclassman readers. Use your years at State as an expedition of adventure. Challenge yourself and find your passion. Seek knowledge in everything you do and let yourself learn outside the classroom. Leave the second floor of the library and join a club. For me, it was stepping outside of my circle and joining a new group, The Vogue Project. It was a group of unfamiliar faces. No one in my major, no one I was friends with—a group of students I had never met before. But being a part of this organization brought new relationships, which turned into friendships away from my niche. The Vogue Project, a group of 15 students with an enthusiasm for fashion, beauty and interior design, grew into VIM Magazine, the fashion and lifestyle magazine of Michigan State. My journey of exploration led me to this magazine. VIM has invigorated my writing, fostered my ability to form relationships outside of my comfort zone and fashioned my love to inspire readers. As I begin the next journey—that of a 20-something, entry-level professional—I will fondly think back to my times putting together VIM; the all-nighters, the always full inbox of email, the constant editing. But all the while, I shared and profoundly appreciated this learning process with a group of talented, dedicated and uplifting friends. Thank you to my fellow travelers—the VIM staff—for a truly effervescent trip. Explore the unknown, veer off course—but always enjoy the ride.


In This Issue. FASHION

BEAUTY & HEALTH

FEATURES

INTERIOR DESIGN

8. 10. 11. 12. 14. 16. 20. 23. 24. 36.

Pretty In Pastels Dreaming In Art Deco The Life Aquatic Day To Night: Flower Power Style Spotlight: Savage Colors Clothing Fashion Shoot: A Gatsby Affair Runway To Real World Dapper Disick Union Jack Fashion Shoot: Spring Sweet

30. Spring Nails 31. Water Marble Nails 32. Trends From The Runway: Spring Beauty 33. The Pout Necessities 34. Fake The Bake 35. Look Good, Do Good 36. Fashion Shoot: Behind The Curtain 40. Local Farmers’ Market 45. Mind Over Mile 22. Fashion Profile: Elizabeth Kott 42. Dear Collage Aged Me 44. Spartan Success: Lauren Leto 46. Local Business Spotlight: Grace Boutique 47. Spartan Bucket List 48. Now Reading 49. Now Listening 50. Student Blogger: Ingenue Style 51. In Her Shoes: Ashley Ross 52. Blogger How To 54. Intern Help Guide 55. Study Abroad 101 56. Mr. VIM 57. Hey It’s Okay 58. Fashion Meets Interior Design 59. GetYour Chic Together 60. Gray Matters

LAUREN’S SPRING ISSUE PICKS

8.

45.

51.

56.

... 7


Spring never looked so sweet! Sorbet inspired colors—mint, lemon, papaya, lime and melon—are the chicest colors to brighten your wardrobe this spring. On the runway, simplicity this trend onto your daily style, combine different colors

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....

...........

.. . . . ...

..

8

..

into a neutral outfit.

. . .

in pastel separates or add soft-hued colored accessories

.. . . .

was key, with minimal patterns and feminine pieces. To sprinkle

..............

FASHION

...

CARLY HILL, SAMANTHA MEUX & CHRISTEN COLEMAN

1. 3.1 PHILLIP LIM SPRING 2012 RTW 2. LOUIS VITTON SPRING 2012 RTW 3. PRADA SPRING 2012 RTW 4. PREEN SPRING 2012 RTW

IMAGES VIA STYLE.COM


ASOS LULA Pastel Color Block Ballet Flats, $44.76 | asos.com

....................................

Mint for You Dress, $52.99 | modcloth.com

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ASOS Scallop Edge Satchel, $35.81 | asos.com

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Splendid ruched-back cotton-jersey T-shirt, $58 | net-a-porter.com

..................................

Pleat Scalloped Crop Shell, $56 | topshop.com

......................... New Stories Dress, $107.99 | modcloth.com

.......................


CARLY HILL, SAMANTHA MEUX & AMBER TAYLOR

Bold colors, intricate patterns, zig-zags and stripes radiated on the runway this spring. Art deco, with

its primary colors and patterns, were a contrast to the feminine and pastel colors also sharing the runway. Try mixing bright colors and patterns with touches of black and browns to rock this runway look in your own daily life for class or a night out!

Ray-Ban Pattern Square Wayfarer Sunglasses $250.67 | ASOS.COM

Aztec Latino Suntop $52.00 | TOPSHOP.COM

Kenneth Jay Lane Art Deco Enamel Cuff $114.99 | ZAPPOS.

Dessau Dress $148.00 | ANTHROPOLOGIE. Sheath Comes in Colors Dress $79.99 | MODCLOTH.COM

Proenza Schouler Spring 2012 RTW

Milly Spring 2012 RTW

Hermes Spring 2012 RTW

Lacoste Spring 2012 RTW

images via vstyle.com

10 . . .

Otta Dress $168.00 | ANTHROPOLOGIE.COM


The Life Carly Hill, Samantha Meux, Shannon Gillespie & Claire Gazoul

One of spring’s trends dove

straight into the ocean deep.

Blues, greens and silvers filled

sea charm stone necklace, $20.20 | gojane.com

the runway with inspiration from mermaids, sea creatures and ocean life. Chanel’s Spring

Ready To Wear 2012 show featured a white seafloor

runway adorned with giant coral, pebbles and whimsical sea

horses. To recreate the dreamy Kenneth Jay Lane Turquoise Ring, $180 Maxandchloe.com

mermaid look in your closet, look for shades of turquoise, navy

and green with pops of metallics.

Asos half Moon Clutch, $62.67 | Asos.com

IMAGES VIA STYLE.COM

Bronze and Brains Skirt, $72.99 | modcloth.com

...

Tibi Navy Embellished Jersey Maxi Dress, $578.87 | my-wardbobe.com

Pulled tied wedges, $198 | anthropologie.com

1. ALEXANDER MCQUEEN SPRING 2012 RTW, 2. CHANEL SPRING 2012 RTW, 3. CARLOS MIELE SPRING 2012 RTW, 4. VERSACE SPRING 2012 RTW, 5. ZAC POSEN SPRING 2012 RTW

. . . 11


LEAH BENOIT, CARLY HIL, & MARISA SOURGES

Day to Night: Subtlety is a thing of the past— this spring, it is all about bold and powerful florals. The runway was a garden of roses, daisies, and daffodils as designers kick-started the season with floral prints from head to toe. From loose, effortless tees and blouses, to crisp, striking skirts and dresses, you’ll want to clear out some closet space to make room for these fresh additions. VIM shows you how to transition the trend from a sweet, daytime staple to a saucy nighttime statement.

12 . . .

ABOVE: 1. Custo Barcelona, 2. Peter Som, 3. Altuzarra, 4. Cynthia Rowley; Spring 2012

images via style.com


DAY

Tropical Print Racer Back Vest $60 | TOPSHOP.COM Marc by Marc Jacobs Havana Printed Silk-Satin Top. $300 | NET-A-PORTER.COM

Daffodil Print Skirt $56 | TOPSHOP.COM

Shanghai Floral Print Shell $64.00 | TOPSHOP.COM

Citizens of Humanity; Floral Thompson Jean $185 | ANTHROPOLOGIE.COM

$27.80 |

Floral Wedges

FOREVER21.COM

Keep it casual on your way to class or on the job by pairing bright pieces with neutrals for a comfortable yet chic look. Dress down a poppy top with pants and bottoms in lighter hues. To keep it fresh for spring, play up one color in the floral pattern in your accessories. Better yet, let your accessories take center stage—we love the fun flower print wedges, flats, and shoes making an appearance this season.

NIGHT

Dare to be bold at night with statement pieces. Command attention with a brighter, more graphic floral patterned dress or skirt. If you are feeling fearless, pair your floral with a vivid neon—a daring handbag, skirt or bright jeans. With a trend this fun, why wouldn’t you want to stand out?


(Bottom) Marissa at the American Music Awards Celebrity Gifting Suite with “Dancing with the Stars” dancers Tony Dovolani & Makism Chmerkovskiy (Background) Marissa modeling a “Savage Colors” bag

14 . . .


Style Spotlight: Meet Marissa Berman. As a junior at Michigan State, she is not living the typical college life. In between cramming for finals or heading to class, Berman is a budding fashion and accessories designer with her clothing line, “Savage Colors Clothing.” Recently worn by celebrities, sold in boutiques and on Asos.com, Berman’s line continues to grow. At 16, she started tie-dying shirts for friends and researching products that she could have her designs printed on. While in Los Angeles, Berman became inspired by Disney actress Samatha Droke’s clothing line and she began to experiment with texture and details, which evolved into different themes and collections. After designing her own logo and printing materials, Berman was ready to start sharing “Savage Colors.” “I try to find trends when they are under the radar, pick up on them and then add a touch of my personal style,” says Berman. Along with clothing designs, she has hand-crafted necklaces, earrings and bracelets, and custom ordered novelty bracelets for charity causes and accessories with popular expressions. “With my designs, I have expressed tranquility, inspirational messages, bohemian arts, culture, nature and the need to help those that are less fortunate by sending messages through jewelry.” “Networking is the best way to get your name out in the public eye,” says Berman. She keeps her store’s website and social networking sites updated as much as possible to keep her clients

CARLY HILL

in the know. All the photography for the line is done by Berman herself, as well as promotional videos on YouTube. She has been contacted by multiple publicists and has participated in the American Music Awards Celebrity Gifting Suite in 2009. She has a large network of up-andcoming recording artists that have featured her merchandise in their videos. In addition to participating in street fairs, having the merchandise in 12 stores around Michigan and hosting specialty clothing parties in private homes, Berman’s line is also being sold internationally on ASOS.com. Berman says her biggest accomplishments are seeing “Savage Colors” on celebrities such as Shenae Grimes from her favorite TV show “90210” and her personal style icon, Miley Cyrus. However, Berman’s big moment was being able to tell Samantha Droke that she was her very first inspiration for the clothing line. “I never thought I would be able to personally tell her this so that was a special moment for me,” says Berman. Berman’s future plans include adding more products to her line, along with keeping her websites active. She also plans to eventually open boutiques and style for photo shoots and movies. “I am thankful that at a young age, I have been exposed to many facets of the business through practical experience. This has enabled me to gain the confidence to go forward with new and exciting ideas and not be afraid to take a chance to attain my dreams.” Sounds like this Spartan stylesetter is ready to take over the fashion world. For more information about Savage Colors Clothing, go to savagecolors.com or check them out on Facebook for updates and news!

. . . 15


PHOTO SHOOT

A GATSBY AFFAIR

Embrace the effervescent style of the 1920s with vintage pieces, oversized jewels and a touch of romance. Photographed by Chase O'Black Styled by Lauren Dale and Diana Douglas Makeup and Hair by Stephanie Berg





FASHION

Runway to Real World Between the attention grabbing fashion, coiffed hair and immaculate makeup, runway looks seem far from attainable. With

a college-friendly budget in mind, we show you how to transform our favorite runway looks into a 9 to 5, professional style.

RACHEL SYLVESTER

LOOK ONE

ALTUZARRA SPRING 2012 READY-TO-WEAR

Spring emphasizes the return of color, so play off your prints

and pair a vibrant yellow top along with a mid-length floral skirt. Keep your makeup to a minimum and try a chunky necklace or

bright hued heels for an added statement of texture and color. If your work environment is more demure, opt for a neutral-shaded blouse and closed toe wedges

LOOK TWO

CHLOE SPRING 2012 READY-TO-WEAR

Essentially, any neutral tank pairs well with a bright maxi, so

choose a floor-grazing skirt that fits your personal style—whether it’s printed, pastel or pleated. To finish the look, layer on a

neutral belt and bold wedges. Make sure to keep your shoulders covered, however. A structured black blazer does the trick.

LOOK THREE

3.1 PHILLIP LIM SPRING 2012 READY-TO-WEAR

The clean lines and pastel color scheme make this look ideal for daytime. To make it work appropriate, throw on a cream jacket,

switch to a closed toe heel and accessorize with a stack of gold bangles.

20. . .


Look One | ALTUZARRA Runway | www.style.com Old Navy Raglan Pointelle Knit-Pullover in Sunkissed Lime ($29.94) www.oldnavy.gap.com Charlotte Russe Floral Corkscrew Ruffle Skirt ($24.99) www. charlotterusse.com House of Harlow 1960 Leather Station Necklace ($75) www. shop.nordstrom.com

Look 2 | CHLOE Runway | www.style.com Forever 21 Colorblock Pleats Skirt ($22.80) www.forever21.com Akira Deep V-Neck Bodysuit in Ivory ($39.90) www.shopakira.com Hive & Honey Leather Plaque Belt in Tan ($25.99) www.piperlime. gap.com

Look 3 | 3.1 PHILLIP LIM Runway | www.style.com Sonia by Sonia Rykiel cropped cotton pants ($58.75) www.theoutnet. com Patterson J. Kincaid Women’s Harlow Blouse ($29.21) www. amazon.com Urban Outfitters Coincidence & Chance Silk Button-Down Blouse ($49.99) www.urbanoutfitters.com Coldwater Creek Floataway Top in Soft Lilac ($59.95) www.coldwatercreek.com

. . . 21


Fashion Profile: Elizabeth Kott Founder of Closet Rich www.closetrich.com SAMANTHA MEUX While the recent economic downturn has amplified the lingering threat of post–graduation unemployment, MSU graduates aren’t abandoning their passions for the first nine–to– five gigs that come their way. On the contrary, they are seeking innovative ways to create new jobs and finding success on their own. Elizabeth Kott, former Spartan and founder of online consignment boutique Closet Rich, is no exception. Ambitious from the start, Elizabeth always aspired to work in a field that merges her three loves: fashion, media and entertainment. Her professional dreams evolved through internships and study abroad trips, and she took off for Los Angeles just days after graduating in 2008 to pursue her career. At this time, Elizabeth discovered a knack for developing a brand’s online presence, and her intuitive understanding of the digital movement landed her a job with celebrity fashion stylist Rachel Zoe. Elizabeth helped conceptualize and manage Rachel’s digital strategy, including The Zoe Report and social media platforms. She was then offered a position with Hollywood’s Creative Artists Agency, and while it was out of her comfort zone, Elizabeth took the opportunity. The inspiration for Closet Rich emerged when Elizabeth realized the job wasn’t a good fit—she was fired after just three months and returned home to Michigan with a slightly– bruised ego. “I joked that the only way for me to make money was to sell my clothes. Then, this idea bomb went

off in my head,” she said. Elizabeth took the concept and ran with it, using her knowledge of the digital revolution and her innate sense of style to revamp the traditional resale shop. The result is Closet Rich, an online consignment store that offers pre–worn designer and vintage clothing at unbeatable prices. Based in L.A. and working on referrals from her fashionable friends, Elizabeth personally raids each client’s closet and hand–selects the chicest pieces to sell in her online shop. She then donates any remaining items on the client’s behalf to various charities, including Dress for Success, a non–profit organization that gives career apparel to women in need. Essentially, Elizabeth has combined customer interaction with digital convenience to provide a clean–out service for clients and an accessible revolving closet for shoppers. From successful to jobless to self–employed, Elizabeth utilized her connections and resources to craft a job that she truly loves. While she has had to learn a few things along the way—the business aspect doesn’t come naturally for her—there was no challenge she couldn’t overcome. “I was confident in the idea and thought others would be, too. It’s been beautiful to see how the concept has grown,” she said. Closet Rich has gained the media’s attention, allowing Elizabeth to form relationships with high–end clients and collaborate with strong brands and designers. However, this is just the beginning. “I see great potential for the brand,” she said. “Every day I do something that leads to building it, but I take it day


NICHOLAS OBEID Hey, doll. There’s a good chance you fol-

to be the next generation’s style icon—

up” with The Kardashian-Jenner antics,

suave as the Maybach he rides around

low the lives of the Kardashians to “keep but what you should be watching for is Scott Disick’s latest threads. Whether it’s

velvet loafers and slicked back hair at a Images: www.coolspotters.com

therapy session or an ascot tie and pimp cane while making an appearance—he’s

wearing it unapologetically. Kourtney’s

beau attended the only private K-12 school in the Hamptons, New York, which

explains his signature prep-on-steroids

style: American Psycho meets Tom Ford. Similarly, Disick’s son, Mason—always dressed to the nines—has the potential

Suri, who? Disick’s personal style is as

the streets of Manhattan in and his disapproval of Americans’ love of easy, casual clothing drives him to turn heads with every look. And much to your chagrin, that’s not a problem. A piece of advice

from the man himself: “There’s not much to say about a guy who walks into a room

wearing a brand-new t-shirt, but there’s definitely

something

to

compliment

about a guy who walks in with French cuffs and a perfectly tailored sports coat.”

. . . 23


NICHOLAS OBEID JONATHANADLER.COM, CHANEL.COM, MISSMUSTARDSEED.COM


In the ‘90s, vintage 13–star US flags adorned everything from pillows to walls, so it is no surprise that this trend is making a major comeback. This time, however, it is the British flag that is popping up everywhere. With the crisp graphics and nautical color scheme, it is an easy way to make a statement. Get into the groove with these Austin Powers–inspired items, but remember to keep it subtle.


PHOTO SHOOT

SpringSweet Electric shades and vibrant hues will add a little spring to your step this season. Photographed by Shelby Rodriguez Styled by Lauren Dale and Diana Douglas Makeup and Hair by Stephanie Berg





HEALTH/BEAUTY

With warmer temperatures, budding beds of flowers and the smell of fresh-cut grass in the dewy air—spring is in full bloom. Taking inspiration from the bright hues featured on the runway, celebrate the season (and say farewell to your mittens) with these cheery colors on your fingers and toes.

5.

6.

1.

2.

4.

3.

7.

8.

1. Dior Vernis Nail Lacquer in WATERLILY, $23, Dior.com 2. Deborah Lippmann Nail Polish in CANDY SHOP, $18. Nordstrom 3. Essie Nail Polish in CALIFORNIA CORAL, $8. Target 4. Sally Hansen Complete Salon Nail Polish in YELLOW KITTY, $7. CVS 5. Priti Nail Polish in SKY WALTZ DELPHINIUM, $13. Pritinyc.com 6. OPI Nicki Minaj Collection Nail Polish in DID IT ON ‘EM, $8. OPI.com 7. Chanel JUNE LE VERNIS, $25. Bloomingdales stores 8. China Glaze Nail Polish in AQUADELIC, $7. Sallybeauty.com

Spring into color LAUREN DRAGO

30 . . .


DIY: Water Marble Nails LAUREN DRAGO Nail art has taken the beauty world by storm: a trend once only sported by pre-teens is now accessorizing the runways at Fashion Week and being worn by a multitude of celebrities walking the red carpet. From special-effect polishes to holiday-themed palettes and miniature cartoon characters, nail art is a vividly expressed—and often professionally done—craft that evokes individuality and creativity. We tested an at-home project that doesn’t require a manicurist’s magic: the psychedelic water marble trend. The process of blending different colors is time-consuming, but the end result is a multi-colored burst of fun on your tips.

WHAT YOU NEED: Three to five bottles of nail polish Cup of room temperature water Toothpick

Cuticle oil

what you do: STEP ONE: Begin with your nails freshly painted and dry. Use a base

polish that will contrast the colors you chose for the marble effect. STEP TWO: Apply cuticle oil to your

cuticles and fingers, down to your

knuckles. Because you are dipping your fingers into the polish,

the oil will prevent the mess of having lacquer stuck to your skin.

STEP THREE: From a half an inch

away, drop polish onto the sur-

face of the water in the cup. This method will allow the lacquer to disperse evenly. Using

all of the polishes, alternate the drops to create a pattern of color. STEP FOUR:

Take

the

tooth-

pick and swirl the colors gently

from the middle to create the pattern

of

polish

you

desire.

STEP FIVE: Once you shape a pattern, dip your nail into the mix-

ture immediately. Do not let it set for too long; the polish will dry. While your nail is submerged,

use the toothpick to wipe off any excess polish on your skin. STEP SIX: After you have polish

on every nail, use a cotton swab dipped in acetone to remove

excess lacquer. Using the cuticle oil in step two should prevent any major polish residue.

STEP SEVEN: Apply a topcoat to

prevent chipping and add shine.

. . . 31


Trends from the Runway Spring Beauty STEPHANIE HELD The 2012 spring runway inspires three simple yet striking looks that university students and recent graduates can smoothly shift from the runway to internship interviews and new jobs.

Christian Dior

.................................................................................... Christian Dior displayed the hair roll-up. This retro-style look is best done with unwashed hair; it will hold better

this way. Roll hair to the middle of the back of your head and pin it up. It looks effortless but takes time and a

steady hand. It’s worth the time and effort. This sophisticated do is sure to impress your internship employers!

Derek Lam

.................................................................................... At Derek Lam, it was all about bold eyebrows. Such an edgy feature will be a good visual reflection for those Photos: Courtesy of ImaxTree, com and Fairchild Archive

with a strong personality. They are fearless, feminine

and reminiscent of ‘60s icons: hello, Audrey Hepburn! Keep your brows full and natural, not over-tweezed. Using a brow pencil to fill in your shape adds definition.

Dolce & Gabbana

.................................................................................... Dolce & Gabbana modernized the cat eye makeup

look. It is a cool, easy way to draw attention to your

eyes without looking over done. This trend can be ex-

ecuted by using a thin liquid liner above the eye, swept up lightly at the corners. Use either black or bronzed color. Bronze liner is an excellent look for the office because it’s more subdued but still trendy.


Samantha Meux MANAGING EDITOR “My go-to lip product is Burts Bees Lip Shimmer. It keeps my lips hydrated and gives a sleek look without actually using a gloss.” Burts Bees Lip Shimmer $5.00 | CVS

MAC Satin Lipstick in MAC Red $15.00 | Macy’s

Rachel Sylvester

FEATURES DIRECTOR “MAC Satin Lipstick in MAC Red is one of my favorites. The vibrant crimson shade is a perfect accessory to any outfit. I get compliments every time I wear it out!”

Carly Hill

Lauren Drago

FASHION DIRECTOR “I am loving Benefit’s Benetint. It adds a natural flushed color to my pout and is perfect with a gloss over top. This product also doubles as a cheek stain!”

EDITOR IN CHIEF “My current obsession is NARS’ Pure Sheer SPF Lip Treatment. The mango butter-infused treatment mends my chapped lips and adds a sheer touch of color while protecting them from harmful UV rays.”

Benefit Benetint Lip Stain $29.00 | Sephora

NARS SPF Pure Sheer Lip Treatment in Lara $25.00 | Narscosmetics.com

s ie it s s e c e N t u o P e Th SARA VENTIMIGLIA

When asked what must-have beauty item VIM’s directors’ carry on them at all times, they agreed on one essential: lip products! Here are our picks for moisturized and kissable lips this spring.

. . . 33


........................................

Fake the Bake

Is pale, lackluster winter skin bringing you down? It doesn’t have to anymore! Although there are uncontrollable circumstances—ahem, Michigan weather—during the winter, ghostly skin doesn’t have to be one of them. It is possible to have the glow of the summer without exposing yourself to tanning bed’s harmful rays or breaking the bank.

TARA LEWIS

........................................

N i x t h e t r i p s t o t h e ta n n i n g beds.

It’s no secret that they have a terrible reputation with dermatologists and skin care professionals. Despite discouraging statistics and warnings, people continually use them. Why? Because a sunny glow is an instant boost of confidence. By hitting the tanning salon, you increase your chances of developing melanoma, the deadliest form of cancer, by 74 percent. Tanning beds also cause damage to your skin in the form of wrinkles, blotchiness, sagging and an unpleasant leathery texture. These changes can appear as early as 20 years old for anyone who has spent an excessive amount of time exposing their skin to UV radiation, and continued usage of tanning beds will rapidly accelerate skin aging. How’s that for scary? There are other options to getting tanned skin: self-tanners and bronzers are all safe solutions to give your skin the color-infused boost it needs. No one wants an unnatural tan—the trick is to start subtle and build on a base. It may take some experimenting to find which combination or treatment is right for you.

Statistics from skincancer.org

Bronzer

To amp up your faux glow, you can use a facial bronzer. When you are choosing a bronzer, don’t go more than two shades darker than your natural skin tone. If you’re fair skinned, choose a bronzer with peach or pink tones. Revlon Colorstay Mineral Blush in Petal compliments any fair skin tone. If you have fair skin but are looking for a darker tan, try Maybelline Fit Me Bronzer in light bronze. For medium skin tones, brush on Laura Mercier Bronzing Pressed Powder in Dune Bronze. When applying bronzer, apply it lightly to spots where the sun naturally hits your face, such a your forehead, cheeks, nose and chin. Add this extra step to your self-tanner regimen and voilà! You’ve got the perfect glow without the harsh rays.

Neutrogena Airbrush Sunless Tan Spray | $13, ANY DRUGSTORE

L’Oreal Sublime Bronze Self-Tanning Lotion $9.49, ANY DRUGSTORE

S e l f Ta n n e r

Countless brands on the market can provide a luminous glow, but it is best to know what you are looking for, including the consistency of the product. There are various forms of self-tanners: aerosol spray, mousse, lotion or gel. If you’re looking for a self-tanner that offers buildable coverage, Murad Absolute Bronzing Boost SPF 15 gives a subtle boost. It is oil-free and also contains antioxidants and melanin to further protect your skin from UV damage while firming and promoting healthy skin. L’Oreal’s Sublime Bronze SelfTanning Lotion gives an instant bronze tan that is water-resistant and formulated with Alpha Hydroxy acids and Vitamin E for a smooth, streakfree finish. An aerosol on top of your self-tanner is also an option. One choice is Neutrogena Micro Mist Airbrush Sunless Tan Spray, which is both affordable and effective.

Laura Mercier Bronzing Pressed Powder | $32, SEPHORA

Revlon Colorstay Mineral Blush | $11.99, TARGET


Look Good, Do Good: SHINING A LIGHT LAUREN DALE & SAMANTHA MEUX

As students, we walk everywhere. Whether strolling down Grand River or sprinting to a class across campus, our feet aid us in enjoying familiar trails and discovering new paths. With all this traveling, what if the soles under our toes made a bigger impact than just that of hitting the pavement? One woman found that fashionably protecting our feet could also support and enrich the lives of women in halfway around the world. Jennifer VanderGalien, East Lansing native and founder of the non-profit sandal company Shining a Light, is using fashion as a vehicle for aiding the oppressed women of Tanzania, a country in East Africa. Jennifer said she was 36 years old and had just overcome a severe drug addiction when she was informed about the situation overseas. She immediately jumped a solo flight to Tanzania, where a visit to an orphanage in a small village hit her hard. Jennifer realized that most of the orphans actually had mothers who were unable to take care of them. The women had no edu-

cation, no husbands, no resources and no hope. Touched by these separated families, Jennifer said she became determined to do something substantial to empower the women of Tanzania. After three months of preparation and prayer, she registered Shining a Light in December 2009. Jennifer started by selling sandals made by a local man, who taught her the trade and helped her earn money to fund her shop, and in May 2011 she established the Women to Work program in Arusha, Tanzania. The workshop trains local women and also educates them in business, literacy, money management and health care. Jennifer then hires them to produce hand–beaded sandals with leather soles, which are common in East Africa. She currently employs

She became determined to do something substantial to empower the women of Tanzania. 15 women and hopes to hire about 10 more within the next year. The sandals retail for $50 a pair, which includes shipping and han-

dling. For every pair sold, $25 goes back to Shining a Light to provide the women with salaries and the opportunity to reunite with their children. In 2011, 1,100 pairs of sandals were sold. Jennifer said she hopes to double the sales in 2012, as well as continue to expand and develop the workshop in Tanzania. According to Jennifer, Shining a Light is about women helping women in an effort to combat poverty and move toward a brighter future. She currently spends half of the year running the business from her home in Lansing and the other half working on–site in Tanzania. She hopes to eventually train the employed women in other fields, such as sewing, so that they can have additional sources of income. Feeling inspired by Jennifer’s mission? Visit www.shiningalight. org to purchase a pair of handcrafted sandals or donate to Shining a Light. Bonus: there are even special MSU sandals available! Here at VIM, we can’t think of a better way for Spartans to show their school pride.


PHOTO SHOOT

Behind the Curtain MSU's 2012 Student Apparel Design Show

The Student Apparel Design Show showcases the talented fashion creations of MSU students. Between the dress rehearsals with their models, last minute fittings and the pre-show panic and jitters, we caught up with some of the designers to hear about their inspirations.

Lauren Dale Class Year | Junior Hometown | Holland, MI What inspired you for your designs? I pull a lot of inspiration from my native west Michigan. I grew up around beautiful forests, sand dunes, waves and sunsets – my designs reflect an appreciation for Mother Nature and the nautical lifestyle of living on the lake. Who are your favorite fashion designers? Jason Wu, Diane Von Furstenberg, Yves St. Laurent — especially during his years at Christian Dior. If you could design a garment for anyone, who would it be and why? Michelle Obama. She put Jason Wu on the map and is following in the footsteps of Jackie Kennedy in the fashion world.


Stephanie Gupta Class Year | Senior Hometown | West Bloomfield, MI What inspired you for your designs? I am really inspired by Indian Culture as well as modern Architecture. If you could design a garment for anyone, who would it be and why? I would love to design a garment for Lady Gaga. I love that she wears pieces that are not likely to be seen off of a high fashion runway. I think designing a piece for her could boost any designers career.

Amanda McFee Class year | Senior Hometown | Rochester Hills, Michigan Inspiration | I am inspired by the interaction between humans and their environments and the emotions felt when those occurrences take place, For Hand Job specifically, I was inspired by a woman's experience in the modern world where the victimization of women is stereotypically concluded by her own doing. I wanted to make the point that a woman is not solely defined by the clothes she wears.


Krity Shrestha Class Year | Sophomore class of 2014 Hometown | Kalamazoo, MI What inspired you for your designs? I am inspired by my parents home country of Nepal, nature and architechture. For the newspaper dress, I was inspired by the Guggenheim Museum. Who are your favorite fashion designers? Prabal Gurung, Alexander McQueen and Marchesa. How would you explain your style when designing? First, I sketch very roughly and try to incorporate my inspirations into the silhouette. I then think of colors, texture and materials.


Martin Flores Class Year | Junior Hometown | Naples, Florida What inspired you for your designs? It depends on what is going on in my life at that moment. It could be a song, a book that I’ve read, or a new technique I’ve learn. Who are your favorite fashion designers? My favorites are Marc Jacobs, Alexander McQueen and Valentino. What are your career aspirations? I’m hoping to go to graduate school in London at Central Saint Martin’s, but we’ll see what happens. If graduate school doesn’t work, I’ll just make way to New York and work with a designer for a number of years.


HEALTH/BEAUTY

Healthy eating should be an integral part of every alluring VIM reader’s lifestyle. While it can be tempting to reach for the ten-cent Ramen noodles at Meijer, a diet punctuated with fruits and vegetables leads to clear skin, bright eyes, shiny hair and strong teeth. The farmers’ markets that sprout up each spring in Lansing and East Lansing make it easy to access produce that is fresher and cheaper than what you would find in the grocery store.

EAT HEALTHIER ON A BUDGET WITH LOCAL FARMERS’ MARKETS 40 . . .

STEPHANIE WEBER


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Buying local produce stimulates the surrounding economy and can help keep local family farms in business

The East Lansing Farmer’s Market boasts a diverse selection of farm-grown Michigan products each Sunday from July 8 to Oct. 28, 10 a.m. to 2 p.m. It is held in downtown East Lansing in the inviting outdoor setting of the Valley Court Park, which is well within walking distance from MSU’s campus. Browsers of the market are met with an array of fruits, vegetables, grass-fed beef, fish, cheeses, flowers and artisan breads—all from Michigan. Among the many farming vendors who are carefully selected and approved by the city of East Lansing, there are two local food trucks present each Sunday to provide roaming patrons with hot, ready-to-eat, farm-fresh food for snacking on while they wander. There are four more farmers’ markets in the Lansing area to quench your thirst for local produce, including the Lansing City Market—which is an indoor, year-

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round alternative to the seasonal, outdoor farmers’ markets. The Lansing Urban Farm Project, the Allen Street Farmer’s Market and the South Lansing Community Farmer’s Market return each spring, summer and fall to provide residents with natural alternatives to the grocery store norm. Buying local produce stimulates the surrounding economy and can help keep local family farms in business. It also helps ensure that you are consuming healthy, natural products that do not have to be treated with harsh chemicals to maintain freshness during their long commute from the farm soil to the grocery store shelf. As the flowers begin to peek out from the mud and spring begins to spread in East Lansing, consider spending a Sunday afternoon in the inviting air of the farmers’ markets in the area. And did we mention how radiant you will look when filled with farm-enriched vitamins and nutrients?


FEATURE

I Was Letters To The Person LAUREN DRAGO

In College

We often scrutinize the past. What could I have done differently? What if I had studied for statistics a little harder? Could there be something more with that guy from second semester sophomore year? (Answer: No. Just no.) We question ourselves on the small mistakes we made, the tests we should have buckled down for, and the friendships we let fade away. While we delve into the years of memories, slip-ups, and accomplishments, there are those who have gotten through the terrifying post-grad slump. They’ve grown into real-life, 9 to 5’ers, and have the ability to reflect upon their college years as a whole. These alumni can’t go back and change what they did. What they’ve learned is to accept the errors they’ve made, celebrate the achievements they’ve attained, and use them all for the greater good. You can only be in college for four years, and you can only make these mistakes and memories once, but what you learn from them—and what you compose of them—makes them count.

Stop worrying about your future. You have the rest of your life to worry. You have the rest of your life to work. Have that extra sip of wine, go out on Wednesday and news flash: the library is not your house. You have the rest of your life to work, but you only have so long to dance the night away at Ricks. 29, Investment Banker from Seattle, WA Thank each of your professors. Establish relationships with them. Learn everything you can. If you have an interest in something, take a class in it. I can’t explore my interests at work—but you can learn an entire new language in a semester. Take advantage of that. Open yourself to learning, as it is a skill you will treasure your entire life. Explore the library—it took me a few years to understand it, but once I did, I realized the amazing resources the university provides for students’ research. Appreciate your ability to get a world-class education at an incredible university. Cherish the education you are receiving. 31, Lawyer from Boston, MA

42. . .

Have a drink for me.

44, Artist from Naperville, IL


I’m writing this to you from a different world—a world filled with 401Ks, happy hours, engagements, and conference calls. A world in which you take pride in your Delta Airlines Priority Member status and your ability to present agenda items enthusiastically. A world in which “what you do for a living” defines you, and your salary is an unspoken truth. I say this because there’s something unique about the four glorious years we call college that you won’t recognize until you enter this other world. So from here, I offer you some advice and blunt truths that I wish someone else had told my stubborn self. Do not put anything on Facebook you don’t want your mother to see. You’ll be receiving a friend request from her sophomore year. Learn to enjoy what you have now. You will be able to get into the bar the rest of your life. House parties, on the other hand, will be few and far between. Invest in a really good self tanner. Never let yourself sign up for unlimited tanning. Why do you keep dating douchebags? Pause. Let that one soak in for a little.Friends come and go. The best will stay. Stop acting like 8:30AM classes are early. They are not. Take time to be nostalgic. Take the time you need for closure. But know when to move on.You will never regret taking too many pictures.You will regret posting too many pictures. 24, Medical Sales Representative from Dallas, TX Do well in school. But do better in life. Find friends worth loving and create moments worth reliving. 23, stylist from chicago, il You have shaggy hair and play guitar. Make a YouTube channel... when YouTube is a thing. And stop worrying about that one girl. You’ll see what I mean. 25, social media manager from New York, NY

. . . 43


Spartan’s Success: Lauren Leto Co-Founder & President of Texts From Last Night www.textsfromlastnight.com (248): RACHEL SYLVESTER

She’s the face behind the forgotten texts. The omniscient stranger who conceals text offenders’ identities while revealing their shame. Fortunately, we’ve all been there. Whether we hang our heads in embarrassment at our outgoing messages, or laugh at the strange ones we receive, Texts From Last Night serves as a reminder of our crazy disgraces. Upon graduation four years ago, MSU Spartan and TFLN President Lauren Leto had big plans to study law. Little did she know that her success would come in the form of funny texts rather than legal briefs. As her friends parted ways to begin their respective careers, both Lauren and co-founder Ben Bator were concerned about the distance. “TFLN came from the idea that our friends—and eventually many, many strangers—are out at night having amazing experiences. We wanted an idea of what everyone was up to.” Not long after was their budding concept put into gear. In 2009, the website launched and seemingly gained momentum overnight. “One day we launched the site—a week later we had over a million hits per day and

44 . . .

dozens of articles being written about us.” It’s not difficult to see why the website amassed a cult following almost immediately after its onset. TFLN appeals to the masses by paying homage to the texts sent without consideration of consequences—mainly humiliation. The TFLN crew receives between 1,000-3,000 texts per day with Halloween & New Years’ Eve being their busiest nights of the year. But despite the laughs that accompany the job, Leto says the most rewarding aspect are the lessons she’s learned. “I’ve learnt more about teamwork, patience and business than any class ever taught me. There’s nothing better for learning about negotiation and creating products users love like firsthand experience.” Since its inception, TFLN has grown exponentially through a book release, site redesign, published desk calendars and over a million iPhone apps. Leto describes her journey as interesting, above all, and reminds current MSU students of their own capacity to grow. “If you’re unhappy where you are right now, use your spare time to explore what you love. Go out there and do it. Do anything, do everything—you’ll find a way.”


Mind Over Mile

KATHERINE MILLER

Two years ago, I had never ran more than four miles at a time. About two weeks before moving to Michigan State as a freshman, I decided I needed a game plan. How was I going to ward off the freshman 15 I had been having nightmares about? My mom (a long-time decided on a whim to half-marathon just two away in October. I

runner) and I sign up for a short months was hooked.

I’m now training for my fifth half marathon, with three more planned in the next four months. “Training” for me doesn’t really consist of much of a change at this point. When I’m just running for exercise, with no races planned, I probably run about 15 miles a week. When gearing up for a half marathon, I’ll run anywhere from 16 to 25 miles a week, sometimes less, sometimes more. The biggest change I notice while upping my mileage is how hungry I am, especially on days when I’m running in the double digits. Stretching and rest days become more and more important as race day approaches. In the final two weeks leading up to a race, I try to drink as much water as possible, which means an obnoxious number of bathroom visits, but hydration can make or break a race. My beloved Diet Coke gets the axe during these final weeks, as it causes dehydration. The

week before a race I “taper,” meaning run a few short distances during the week, maybe four or five miles. The day before the race is a 100% rest, carb-loaded day. Everyone always asks if I would like to run a full marathon (26.2 miles) one day, and the answer is yes. Although running 35+ miles during the week doesn’t really fit into my schedule at this point, it’s definitely on my bucket list.

Tips for First Time Half-Marathoners

Slow and steady wins the race, really. Running too fast at the beginning of a race is only going to hurt you in the end. Pace yourself, pace yourself, pace yourself. Don’t overdo it on the carbs. A pasta dinner is a great meal the night before a half, but don’t use it as an excuse to eat your weight in fettuccini Alfredo. You can do miles really

it! Honestly, isn’t that

13.1 far.

The finish is worth it. I cried tears of happiness when I crossed the finish line of my first half. You will be so proud of yourself. Find a friend/family member to run with. I’ve ran every race with either my mom or a friend, running alone is no fun. Find a race and sign up. Putting it down on paper will be your biggest motivation.


Local Business Spotlight: ADELLIE DRILLOCK Tucked away in Lansing’s Old Town is an eclectic boutique called Grace. It’s lined with unique pieces to offer shoppers an alternative to the stores on Grand River. Owner Summer Schriner, a lawyer by trade, has dedicated five years to quenching women’s thirst for classic style. Since opening in 2007, Schriner’s dreams have become a reality as Grace continues to grow. Schriner has lived in Old Town for the past 15 years and felt that a boutique would give the neighborhood just the right touch. “I felt like this is what Old Town was missing,” she said. “I wouldn’t have opened anywhere else.” With a taste for vintage clothing and classic styles, Schriner is constantly visiting markets to find pieces that fit the store’s look. With the average shopper ranging in age from 20 to 50, Schriner is always on the hunt for unique pieces that will cater to an assortment people.

“We try and have a little bit for everybody in that demographic,” said Schriner. “I like to find timeless pieces with a classic style, something that you can pull out of your closet five years from now and it will still be in style.” While Grace offers a wide variety of clothing and accessories, cocktail dresses are a specialty. “We do a lot with cocktail dresses,” said S h r i n e r, with the hope that shoppers can find quality items in Lansing rather than traveling to larger cities. Although she always has an eye open for new designers and styles, Schriner often finds herself favoring a few. “Kensie is one of my favorites for cocktail dresses, I also really like Tulle.” Among the boutique’s various featured looks, Grace offers its own line of tasteful pieces. Inspired by

the classic Kelly and Birkin style, Grace carries custom handbags made in Italy to cater to classy tastes. No two bags are exactly alike. In addition to offering glamorous style, Grace hosts private events for guests to indulge their inner fashionista. Champagne parties allow hostesses and their friends to browse through racks of classic

I like to find timeless pieces with classic style pieces while sipping on some bubbly. Grace also hosts special occasions for wedding parties, offering customized veils and jewelry. Whether you’re simply looking for a clutch to compliment your new blouse or a dress for a night on the town, Grace is the perfect place to shop for unique and glamorous styles.


SAMANTHA MEUX

Spartan Bucket List To kick off senior year, my roommates and I put together an extensive bucket list, vowing to cross off every item by graduation. A great idea in theory, but we soon encountered a major problem: time. MSU has so much to offer that it’s nearly impossible to cram everything into one school year. Start knocking some of these off your list now and save your homework for later.

Tailgate at the tennis courts. Get a group of friends together and reserve a spot for a big game. The excitement and team spirit is unlike anywhere else on campus. See a show at the Wharton Center. Michigan’s largest performing arts venue is located on MSU campus and hosts a variety of the finest Broadway shows, plays and musicals each season. Students can purchase discounted tickets. Sparticipate. A traditional part of Fall Welcome, Sparticipation features free food, entertainment and many of the 600+ student organizations. Find a group to get involved in or recruit new members for one you’re already a part of. (Be sure to say hi to VIM while you’re there!) Frat It Up. It will be crowded, the place will reek of sweat and cheap booze, and the cops will likely break it up before midnight—but it’s all part of the college experience. Bonus points if you’re wearing a toga. Paint The Rock. Located on Farm Lane near the Auditorium, The Rock has served as the students’ ever–changing billboard since 1873. Paint anything from announcements and promotions to personal messages. Switch Up Your Schedule. After fulfilling your university requirements, use your elective credits to have some fun. Shake up your classes with something like HB 409: Introduction to Wine or HDFS 445: Human Sexuality. Attend a career fair. The Career Services Network hosts several job, internship and networking events throughout the school year. Take advantage of the resources at your fingertips. Experience the Peanut Barrel. This Grand River hotspot is famous among Spartans for its Long Islands. As soon as it’s warm enough (and you’re old enough), enjoy afternoon cocktails on the patio with friends. Participate in Alternative Spartan Break. Swap your usual spring break plans for one of the 25+ ASB service trips and volunteer in another community. You’ll be surprised by how much you can contribute and learn in just one week. Explore downtown Lansing. The capital area has a lot to offer, including festivals, upscale dining, art galleries, specialty shops, nightlife and an underground music scene. Check lansingdowntown.com for upcoming events.


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NOW LISTENING LOCAL MUSIC HIGHLIGHT: JEFF PIANKI There’s something noteworthy about Jeff Pianki. When he picks up his acoustic guitar, crowded venues go silent. Since I’m privileged enough to call Pianki my friend, it’s been humbling to see how his raw, un-coded and honest tunes touch people from across the country. This spring, the kindhearted singer from Milford, Mich. is branching out from local coffee shops and basement jam sessions to rep Mid-Michigan music in cities as far away as San Francisco.

How long have you been playing music?

I started playing piano at the end of high school, mostly by just messing around with Ben Folds Five covers. In early 2007, I broke my wrist pretty badly and started playing guitar as a sort of physical therapy. I essentially began writing as soon as I picked up guitar.

Where do get the inspiration for your lyrics?

As far as inspiration goes, it depends on the day. Sometimes I might hear a record and listen to it on repeat for a month and inherently pick up things from that artist, or it could be from something like driving past a series of old houses or spending time with someone who’s going through something that I’ve been through. Anything can be inspiration, but not everything is always inspiring, so life’s tricky that way. You can find music, concert dates, merch and more at WWW.JEFFPIANKI.COM. All of his tunes are name your own price!

VIM Shuffle Playlist Spring 2012

EMILY RIBICK

Word on the street is you have a new album in the works?

Yeah, I’m super excited to be working on new music! I’m about halfway done with the writing, and about a quarter done with the recording process. These songs mean a great deal to me. Everything feels very personal, very vulnerable and very intentional. I usually hate it when a song is so coded that you can’t draw any sort of meaning out of it; so much of this material is written to feel familiar and real, and not just poetic for the sake of being poetic. I’m having friends play and sing all of the record as well, so I’m excited about having that new element brought into these tunes. I’m planning to release it this spring.

We hear you’re a huge supporter of Michigan artists. What’s it like to be included in the “mitten” music scene? There’s something so profound about hearing music that comes out of your home state, especially as a songwriter. There’s this connection I feel when I hear someone’s music, even if it’s vastly different from my own, who has lived in the same environment, played at the same clubs, and probably drives on the same roads that I do every day. There’s a sense of pride that exists in this state.

Any Michigan dates we should mark on our calendars? May 18th I’m playing at Mac’s Bar in Lansing, which will be the first time I’ve been in the area since October. It’ll be nice to play in the place that’s been like a musical home for me for the past couple years again.

1. Dr. Dog - Be the Void - LONESOME

2. Tennis - Young & Old - ORIGINS 3. The Internet - Purple Naked Ladies - LINCOLN

. . . 49


NICOLE GOMEZ

I was at home talking to my mom and

showing her my favorite blogs. I thought it was amazing that these women could Following multiple style blogs sparked an idea

in MSU student Camille Beaudet—why not create her very own fashion-inspired blog? Soon, Ingénue Style was born; a website

focused on real life, real girl style on a college

campus.

While

mini-skirts

and

platforms heels might not be the day-to-day

fashion here in East Lansing, Camille brings her own personal taste with DIY projects, inspiration pictures and relatable college-inspired wear.

literally get paid to blog about what they love and my mom just told me that I should start my own.

I honestly could not think of a name that I loved and changed it three times. To me, Ingénue style represents the young It-

Girls in Hollywood. They have great style and are the fresh faces in fashion.

My career goal is to be a fashion editor,

so for me, having this blog sets me apart from the rest of my major. In the fashion industry, blogs are incredibly popular

and have a huge influence with readers. It’s like I have this online portfolio of my

personal taste, style, and opinion of the fashion industry.

Fashion Toast, Man Repeller, Atlantic-

Pacific & The Blonde Salad—just to name a few.

I really want to move to a city where I

have more freedom, such as Chicago or New York. I would love to be invited to

New York Fashion Week and cover it on my blog. For me it’s not about making

money, but just to have influence within the fashion industry wherever I am.

50 . . .


In Her Shoes: Ashley

Ross

Editorial Assistant at Marie Claire It’s a job few obtain, most revere and many vie for. But while Hollywood has made numerous attempts to provide an accurate portrayal of the magazine industry, you cannot help but wonder what really goes on

between the pages. Despite rumors of never-ending hours and non-

existent lunch breaks, the reality is quite the reverse. Ashley Ross—an editorial assistant at Marie Claire—gives VIM the real scoop on her career, from newsroom to newsstand.

Can you describe a typical day in the Marie Claire office to us? I get in around 9:30 and read the newspaper to see what’s going on. Within the first twenty minutes of arriving, I have a coffee and take

a look at blogs to see if Marie Claire has been mentioned. I also call

in books for certain pieces and browse through catalogs to see what

books we can pull excerpts from. We get a weekly review schedule for our entertainment director from L.A. It is essentially a big form of what movies are coming out in the next 2 ½ years. We then go to IMDB

to see what is going on and use that information to determine what celebrities we want for our cover. Often, it is a lot of editing stories,

securing interviews and pitching articles. In general, I am just patrolling what’s going on in the world.

What is your favorite aspect of the job? I think my favorite is the ability we have to get in touch with anyone. If we need to reach out and do an interview, it’s possible. We have access and use that person to tell the story.

What is the most difficult part of your job or daily obstacles you face? Time management, definitely. Making sure you keep up to speed with what’s going on with other competitors and getting your work done.

Do you have any advice for graduating seniors faced with the job search? A piece of advice, don’t start looking until you absolutely have to.

I started looking way too early and freaked myself out. I started to

search in March even though I wasn’t going to graduate until May. I

thought I would never get a job. Come April, employers started to take me seriously. I reached out to a few contacts, flew out to New York for interviews and landed a job at a financial magazine.

What does the editorial staff look for in an intern? We look for experience as we review resumes. But even if someone comes to us without professional experience, it’s fine. As much as

the resume matters, so does the personality. We do Skype interviews

most of the time and I find if I want to keep talking to someone that’s a

good sign. We look for someone who’s bursting at the seams and who wants to be here with a smile on their face.

RACHEL SYLVESTER

. . . 51


Becoming With Facebook, Twitter and all the other social media outlets available today, you are probably already an Internet author. As big of a statement as wall posts and trending tweets, blogs are increasingly popular and are often used as inspiration for style, recipes and DIY’s. So how do you go about creating a blog? Where do you even start? VIM has come up with 6 tips for aspiring bloggers regarding creating, maintaining and designing yours.

1) Platform First and foremost, pick a platform. The most popular are WordPress, Tumblr and Blogger—all great for beginners. A text heavy blogger might want to commit to Wordpress or Blogger, while a blog focusing on pictures and captions may opt for Tumblr. Each of these platforms is free of charge and offer various layout and design themes.

2) Self-hosting

Beginners probably shouldn’t self-host for their first blog. Self-hosting allows the blogger to have full control of the website in terms of design, HTML/CSS coding and advertisement space, but costs money. If self-hosting is for you, shop around for the best price and customer service. If it’s not, just use the free hosting provided by your blogging platform.

3) Topics

Nothing is worse than having a serious case of writer’s block. The best way to avoid it is to write about what you love. Whether you are obsessed with humor, food or fashion, commit to your topic and remain passionate about it. If you aren’t excited about your writing, your audience might not be either.


BLOG SAVVY NICOLE GOMEZ

4) accessories

The appropriate equipment is essential to producing a readerfriendly blog. If your blog relies heavily on pictures, invest in a great camera or photo-editing program such as Photoshop. If you rely on pictures from Pinterest and Tumblr, make sure to give credit where it’s due.

5) Entourage The best way to gain followers is by following other blogs and joining blogging communities. Be sure not to comment simply for the sake of getting your name out. Nobody likes a feigned compliment online or in person, so be sincere and make friends!

THEMES CAN BE FOUND AT TUMBLR.COM

6) Design

Not all of us are designers, but your web space should be inviting, fun and professional. If designing isn’t your forte, look online for potential candidates to do the job. You can also check around campus for graphic and digital designers to build your space for free or minimum cost. By hiring them, you build your resume with a blog and their resume with design experience: win-win! If you are willing to make more of an investment, take note of blog layouts that you love and contact the creator.

ESQUIRE by matthewb

CMPNDM by dco1

GREY MATTERS by ligertest


Intern Help Guide RACHEL SYLVESTER

You nailed the interview, secured your dream internship and even invested in the proper power suit. However, as well prepared as you may be, a good intern knows there’s bound to be some curveballs. Here are a few quick solutions for those sticky situations. Scenario 1: You’ve taken on an urgent assignment from your boss and several minutes later yet another superior approaches you with an equally pressing task. Your time management skills and sanity seem to be in clear opposition with one another. Instead of risking the disappointment of others, don’t waste time and calmly approach both of your bosses. A simple explanation of your predicament should do the trick. Instead of becoming annoyed with your inability to function under high-stress (we’ve all been THAT intern) rather they’ll be impressed with your ability to ask for help. Scenario 2: It’s Monday morning and you receive an email from your boss describing an assignment. Annoyed, you email another intern to express your frustration—only to later realize you hit ‘reply all’. Once you’re finished banging

your head against the keyboard, take a deep breath and determine your best course of damage control. Depending on the severity of the message, your best solution is to e-mail your coordinator immediately with an apology. However, if your unintended rant was insulting, don’t expect a brush off from your boss. As much as you would like a get out of jail free card, expect plenty of coffee runs in your near future. Scenario 3: Not only did you alarm fail to go off, but you’ve slept in long enough to elicit a call from work asking of your whereabouts. Unfortunately, this snooze scenario has happened more times than I’d like to admit. Quickly do your best to prepare for work and take a deep breath. It’s possible that your boss called out of concern rather than annoyance—but just to be sure, return the call to reassure her you haven’t been hit by a cab. Picking up your boss’ favorite ventimocha…forget it, I’ll-havewhat-she’s-having won’t hurt either. Just make sure you’re the first one in the office for the remainder of the week. Scenario 4: You receive a follow/friend request from your boss.

This happens more often than not as the internship progresses and camaraderie is established between highprofile boss and low-life intern. While you’re first instinct may be to push ignore, you risk the even more awkward possibility of your boss asking why. You may also feel inclined to push accept without doing a thorough once-over on your past photo albums (I’m looking at you Prom ’07). Instead, don’t accept or deny and chalk it up to the excuse that you never log-on anymore. Here’s to hoping your profile picture is free of red Solo cups. Scenario 5: It’s barely past noon and not only are you bored, but your boss says she has nothing for you to do. Immediately resist your urge to browse the Internet. It’s possible that while you’re perusing the Victoria’s Secret site for bathing suits in anticipation of spring break, HR could glance over and assume it’s soft-core porn. Stay on the safe side and utilize this down time to tidy up the office and tackle those tasks you’ve been putting off for weeks (Alphabetize the bookshelf? Check). It doesn’t hurt to ask around as well. There are plenty of others in the office who would love a helping hand.


Study Abroad 101

LAUREN DRAGO

e

I studied abroad in Florence, Italy in the spring of 2011. While I missed my friends, basketball season, St. Patrick’s Day East Lansing-style and the famed MSU snow day, I was fortunate enough to spend the semester wandering through the cobblestone streets of Florence, eating margherita pizza and chocolate-hazelnut gelato (probably a little too much), and attempting to sharpen my mediocre understanding of Italian by hanging with the locals. Studying abroad is a once-in-a-lifetime opportunity that is easily accessible at Michigan State. With over 275 programs in more than 60 countries, the Office of Study Abroad boasts one of the top programs for international study in the world. Whether you’re into exploring the ancient ruins of Athens, or eating chicken vindaloo from a street bazaar in Mumbai, studying abroad is a transformative adventure that will not only increase your knowledge of other cultures, but will make you truly appreciative for the beauty and rich history outside of the United States. After spending four months in a foreign country and traveling across Europe, here are my tips for making the most of your study abroad experience: Do your research. Have an understanding for the country you are about to live in. Try to learn local customs and practices. A gesture that means nothing in America may be translated into rude or bad-mannered in another country. Take pictures! This may go without saying, but you don’t realize how much you will reflect on your memories traveling once you get back to the States. Take pictures of every monument, person you meet, adventure you have, food you eat—you only will live these times once, but reliving them will bring the memories back to life.

The Packing List: Simple (but forgettable) items and tips to bring with you: School supplies: You are going to study abroad after all. They can be difficult to find and costly. Copies of your passport Microfiber towel for traveling Extra memory card Pocket dictionary Map of the city you are staying in Local currency: Do not exchange money at the tourist booths once you arrive—the exchange rate is always inflated. Exchange $200 prior to leaving and swap the rest at a local bank once you get in. Find out which international ATMs are partnered with your bank to avoid heavy surcharges. Adaptors Refillable water bottle Sun tan lotion and razors: Both of these items were very expensive abroad.

Appreciate the culture. Converse with the natives more than with your friends. Live like a local and not a tourist. Try the regional cuisine—Florence’s famed dish is trippa alla Florentina—also known as chicken liver. Suffice it to say I was not looking forward to tasting it, but experimenting the traditional flavors and delicacies are apart of experiencing the foreign way of life as a whole. Travel. If you stay in a country that is in close proximity to other countries, take advantage of it! With a little research, you can find a budget-friendly way to travel, whether it is multiple train rides, staying at a youth hostel, or eating McDonalds for dinner every night. And yes, the Dollar Menu is available in most countries. Give yourself a few days to get acclimated. I definitely went into culture shock my first week in Italy. Give yourself some time to explore, get comfortable and make your new place feel like home—after all, Rome wasn’t built in a day!

. . . 55


MR. VIM HOW LONG DOES/SHOULD IT TAKE TO BECOME MONOGAMOUS? S O P H O M O R E , B I O L O GY M A J O R

This is one of those “rule” questions that might not completely reflect the reality of dating. Other questionable rules would be the “proper” time to wait before texting, whether one should have sex on the first date, and when to introduce your guy to the rents. Like these questions, the answer to how long it should take to become exclusive with someone completely relies upon context. Two people might decide to be exclusive right off the bat, while a different couple might take things slower. Having a set time period about almost anything in dating can cause problems because it’s inflexible. I might like you enough to want to be monogamous, but you might not be sure about things yet. If I put a time limit on your decision, it’s probably going to result in my disappointment. So take things as they come and see what happens. Dating is more fun—and successful—when you’re relaxed.

HOW DO I TELL IF HE WANTS A SECOND DATE? J U N I O R, H O S P I TA LI T Y B U S I N ESS M A J O R

When you’re first getting to know someone, there are signs that indicate how into you he is. A romantic but real sign of mutual interest is not noticing how much time has passed. Feeling like the date ended too quickly means you enjoy each other’s company. Another big one is touching. If he reaches out for your arm or touches your leg, that signifies an interest in getting physical (duh). Usually, people who aren’t attracted to each other will avoid contact or subtly back away, rather than lean in to touch. One of Mr. VIM’s telltale signs of an incompatible date is if you guys play 20 questions, rapid fire. Real conversation is free-flowing and natural; it’s the connection. If the date feels like an interview, you two are strictly business. Finally, the best sign is talk of the future—no, not your horoscope. If you hear the words “next time,” “we should,” or “text me,” you can bet there’ll be a second date.

WHAT DO GUYS REALLY WANT IN A RELATIONSHIP? F R ES H M A N, S U P P LY C H A I N M A N AG E M E N T M AJ O R

A loaded question. The first thing men want out of a relationship is someone that makes us happy. Some dudes are commitment-phobic and that’s their loss. The guys you want to date like having a companion. So how do girls make guys happy? Well, besides being the fun, beautiful, awesome person you are … trust us. Guys hate feeling like someone is constantly questioning or judging what they do. They also don’t like being suspected of lying. Give us a chance to show you that we’re the guy you hope we are, and chances are, we will. Secondly, appreciate us. All guys are dorky about something, and might be insecure about it. If you enjoy our inner dweebs and don’t play off our insecurities, you’re a keeper. Most importantly, guys have a need for personal space. We often like doing our own thing. It creates some distance and let’s us feel like we’re accomplishing our agendas: even if we’re just playing video games. The last thing we want (or the first)? Affection. We want you to want us.

MR.VIM’S TWITTER HAS EXPLODED WITH QUESTIONS ABOUT DATING IN THE COLLEGE SETTING. FOLLOW MR.VIM AT @MR_VIM!


Consider dark chocolate and sushi health food.

Lick the bowl and the spatula while bak-

Instinctively pop your hip and tilt your head whenever a camera is within reach.

Take advantage of the free ice cream

Challenge the views of your professor. Speak your mind and hope he doesn’t deduct points.

made up your mind. I’ll try the rocky

Have only cheesy ‘90s pop hits on your

ing…salmonella, what’s that?

Deny friend requests from your

parents…and your grandparents…and that creepy kid from econ…

samples even though you’ve already road, the mint chocolate chip, the

iPod. Doesn’t everyone love a little

cookie dough…

Britney?

Prematurely throw on a pair of sandals

Hold off on responding right away when

snow melt faster than a good pedicure.

says you can’t play hard to get once its

in anticipation of spring. Nothing makes

Go back to bed when you wake up on the wrong side. Spend more time on Pinterest looking

your significant other texts you. Who Facebook official?

Never understand the hype behind outrageous baby names. What ever happened to Katie and Michael?

Develop a yoga obsession not because

up recipes rather than trying them out.

you need a workout, but because those

Shed a few tears over high–profile

back end.

celebrity break ups. If Heidi and Seal

Lulu Lemon pants do wonders for your

can’t make it, we’re all doomed.

it'S TOTALLY ACCEPTABLE TO... RACHEL SYLVESTER

. . . 57


Fashion Meets Interior Design KIMBERLY COOK When moving into a new space or redecorating your current one, you want it to be a place of

comfort that reflects your personal style. If you are unsure of how to translate your taste into the

furnishing of your place, turn to your wardrobe for inspiration. Take a closer look at your clothing: how it is hanging in your closet, folded in your dresser drawers and scattered around your room. How these pieces are organized and what you pair them can be your go-to influences in the

décor of the rest of your place. Here, VIM breaks down the simplest ways to adapt your favorite wardrobe elements into your interior design.

One.

Colors make a room pop. Take a glance at your closet from afar— the interesting hues will stand out. ADVICE? Be careful! Don’t jump to painting an entire room or choosing a neon chair. Rather, take your time with trial and error. Stick to your favorite color and its compliment on the color wheel. SMALL SPACE? Use mainly neutrals and incorporate pops of your favorite colors. Cooler hues are generally used in relaxation spaces; warmer shades work well in places meant for interaction and energy.

Two.

Three.

ADVICE? Mixing patterns can seem intimidating, but just be sure to combine different scales to give your space depth. Pillows are an easy way to add graphic panache without the huge commitment.

ADVICE? Don’t be afraid of texture! It’s easy to make a room more interesting by mixing and matching texture weights, but remember to keep bedding textures soft and comfortable.

Patterns create immediate personality. Refer to your favorite printed tops and dresses for patterns that you already know make you happy.

SMALL SPACE? Avoid overwhelming patterns and stick to small design scales to make your space feel larger.

Textures add subtle dimension and finishing touches. Just like your favorite sweaters, pillows and throws help create a cozy and layered look to finish your space.

SMALL SPACE? Lay out a rug wall-to-wall to unify the space. Then, incorporate textures that are smooth and reflective to keep it feeling light and airy.


Get Your Chic Together

Smart and savvy tips for de-cluttering a small apartment or dorm room. In college, transforming your space into a glamorous retreat is easier imagined than achieved. And keeping it clean, neat and organized… just who do you think you are? Take notes, because VIM is here to help you leave clutter behind and achieve a chic, breathable living space with these simple pointers.

Extra–tall bookcases and wall shelving are perfect for storing your school supplies and favorite items, such as photos, jewelry boxes, can-

THINK UP

dles, movies and music collections. If organized correctly, everything that would otherwise be shoved into your closet or under the bed will together create an aesthetically–pleasing display of your belongings.

LET’S GET MINIMAL

Start with the essentials and work your way out. Comfortable bedding, a stylish sofa and a unique desk are great places to start. Decorate around these basics without congesting your room; not every inch of the floor or wall needs to be covered. You’re trying for a sophisticated, young–adult space.

Make your space reflect YOU. It is yours, after all. The décor should em-

“YOU’RE SO CULTURED”

phasize your studies, interests and travels throughout your years at MSU. Photos from study abroad and spring break are excellent, but we’re talking cool thrift –store finds, the medal you won after that half-marathon, special gifts from friends, even the ticket collection from the concerts and music festivals you’ve attended. Enjoy and bask in your college memories.

Space Saving as Easy as... 1

Store seasonally. When spring arrives, store sweaters and boots under your bed, toward the

back of your closet or even back at home. 2

Frame your artwork! Group pieces together for more drama. Also, leaning a framed piece of art

against a wall adds dimension. 3

Add a touch of glamour to your space, such as fresh flowers, crisp, new bedding, or anything

that sparkles.

CARLEE HENDERSON


HEIRLOOMPHILOSOPHY.BLOGSPOT.COM

GRAY


Gray is golden: the color that used to be dismissed

as sterile is now considered sophisticated and

soothing. Often titled “the new beige,” this neu-

tral is rapidly becoming the staple for simple

interiors. Because of its subtlety, gray is the easiest way to give a space a contemporary

vibe without it being stark. It can be dressed

up or down, weaving in and out of formal-

ity as you please—a great idea for your first post–college pad. Gray’s mid–tone qualities

make it gender neutral—complimenting both

feminine and masculine tones. Another positive is the ability to mix different shades of gray together in one space—creating depth—

without having to worry about color clash-

ing. Gray is a smart choice during tight economic

times

because

its

timelessness

gives you a perfect backdrop for short–lived trends. Visit the blog

“theperfectgray.com”

for more inspiration and read up on a few easy ways to bring gray into your space.

MATTER

NICHOLAS OBEID

. . . 61


Bright and bold, red took over the runway at Fall 2012 Fashion Week. Make a statement for a night out in the crimson shade head to toe. Or for a day look, add a red peacoat for a pop of color on your walk to class.

Michael Kors Fall 2012 RTW Thakoon Fall 2012 RTW Donna Karan Fall 2012 RTW

Modern Military Structured style is the key for the season. Chic, skinny cargo pants, bold shoulders and blazers are the key pieces needed for this fall. Dressed up with thigh boots and gold hardware, you will always look pulled together when rocking this look.

Carly Hill

All images via style.com

As we complete finals and say goodbye to another semester, we can soon look forward to the trends for the fall season. Here is a preview for what is to come for fall 2012 to make sure your wardrobe is ready to hit East Lansing in style.

Lady in Red

Victoria Beckham Fall 2012 RTW Jason Wu Fall 2012 RTW Altuzarra Fall 2012 RTW

Cable-knit Couture One of falls most comfortable pieces to have is a cable-knit sweater. Seen on the runway over evening gowns or belted over a skirt, cable-knits are the perfect way to stay warm and cozy, while still looking right on trend.

Derek Lam Fall 2012 RTW J. Crew Fall 2012 RTW Rodarte Fall 2012 RTW


VIM MAGAZINE Spring 2012


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