Network Marketing is a method of marketing products, services, and/or 'opportunities' to other people you know, you know of, your relatives know, your friends know, or your cousin's boyfriend's mother's sister's co-worker's mailman's aunt's father-in-law, etc., etc. knows. "Word-of-mouth" has been proven to be the most effective form of marketing. There are all sorts of names and terminology associated with "network marketing", such as "relationship marketing" or "referral marketing", but most of them are redundant.