1 minute read
SPOrTS mArkET STrUCTUrE
Audience
Local, statewide, regional, national, and international sports planners who wish to host a sports event in Corpus Christi while driving overnight hotel stays. These planners often seek full-service assistance from Sports Commissions to provide direct support in the areas of destination site selection, event planning, vendor referrals, and sponsorship acquisition.
Direct To Planner
• Sports Commission newsletters to keep planners up to date with recent developments and incentives
• Strategically curated white papers and blogs to support posttradeshow sales efforts and follow-ups
• Sponsorships and booths at tradeshows and conferences
Vertical Content
• Market content through leisure outlets in accordance with strategically targeted sports
Industry Trade Publications
• Sports Destination Management
• Sports Travel Magazine
• Sports Planning Guide
• SportsEvents Media Group
• Sports Business Journal
• SportsETA