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SPOrTS mArkET STrUCTUrE

Audience

Local, statewide, regional, national, and international sports planners who wish to host a sports event in Corpus Christi while driving overnight hotel stays. These planners often seek full-service assistance from Sports Commissions to provide direct support in the areas of destination site selection, event planning, vendor referrals, and sponsorship acquisition.

Direct To Planner

• Sports Commission newsletters to keep planners up to date with recent developments and incentives

• Strategically curated white papers and blogs to support posttradeshow sales efforts and follow-ups

• Sponsorships and booths at tradeshows and conferences

Vertical Content

• Market content through leisure outlets in accordance with strategically targeted sports

Industry Trade Publications

• Sports Destination Management

• Sports Travel Magazine

• Sports Planning Guide

• SportsEvents Media Group

• Sports Business Journal

• SportsETA

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