TrADESHOW & SALES mISSIONS

The Sports Commission will attend four (4) tradeshows, conferences, and events. These events will potentially drive new business to the city in producing room nights. All event formats are either a tradeshow (The Sports Commission has a booth for buyers to visit) or a reverse buyer (The Sports Commission goes to the planner’s booth to visit). Many of these events offer appointment setting so the Sports Commission can pre-qualify and evaluate potential business opportunities. These events also offer an element of education for attendees and social events, offering more time to visit with potential clients.

U.S. Sports Congress

December – Richmond, VA

Small group tradeshow

SportsETA Symposium

May – Kansas City, KS

National association conference

S.P.O.R.T.S. Conference

September – TBD

Small group tradeshow

Advocacy

Teams

October – Palm Beach, FL

Large group tradeshow

FAM Tour

Late Summer - Corpus Christi, TX

Partner with our tourism stakeholders by creating a familiarization tour for sports event planners to experience Corpus Christi and potentially bringing in new business.

Advocacy is an important function of any organization looking to strengthen its position within an industry. The Sports Commission will be active in this realm to guide and advise on current issues that can impact future sports tourism opportunities. Simultaneously, the Sports Commission has an inherent interest in investing in the future of Corpus Christi sports, the health of the community, and the removal of barriers to sport participation. Community relationships will be paramount to accomplishing Sports Commission initiatives and goals.

Facility Development

In order to enhance destination offerings, the Sports Commission will need to evaluate current sports venues and infrastructure and advocate for improvements. This fiscal year the Sports Commission will begin to assess sports venues and facilities to determine improvement needs that will enable larger returns on sales efforts and diversify sports event opportunities. A comprehensive analysis of local clubs and specific sport support within the community will guide project priority. Once all the data is compiled, the Sports Commission will look at creating a Facility Master Plan in the future.

Community Education & Awareness

Present to local networking groups and clubs to spread the mission and vision of the Sports Commission

• Partner with sports stakeholders to invest in the sports community and increase brand awareness

• Serve on community boards and committees to represent sports tourism interests