MINDS

Our goal was to raise national awareness so that everyone who goes into Costa Coffee for their cappuccino and flat white understands the cruelty that goes into every cup. And boy, did our people deliver! To make sure everyone was fully equipped, free stall packs were available to order on our website so that when chatting with customers outside Costa Coffee branches, every volunteer was in possession of the facts. These True Costa Dairy packs are still available for the March 11 demo so go to viva.org.uk/costa/#action to order your free pack today

Viva! supporters, many of whom regularly turn out for the animals, made it possible to reach thousands of people, maybe millions with media coverage, ranging from Aberdeen to Southampton and Swansea to Thanet

You know as well as we do that farms like Home Farm have no place in a civilised society and that drinking cow’s breastmilk has no place in the natural order of things. Our hard hitting campaign enables people to go face to face with the realities of dairy farming and shows them the easy, affordable, nutritious and tasty alternatives that already exist in almost every shop – and this is the key to the future.

It is also the key to better health, a better environment and to ending the suffering of cows currently enslaved