VIViD EXPERT 2018

VIViD

VIViD EXPERT

VIViD EXPERT… TAILORED CONSULTANCY & MENTORING Many businesses have in-house teams, or manage their own PR, social media, online and digital communications. Some may require agency support for a project or campaign.

The challenges for most are time, expertise and investment limitations, so that’s why we’ve launched VIViD EXPERT. These new services give businesses of all sizes and circumstances the opportunity to increase PR, social and digital media effectiveness when commissioning an agency is not an option. And as smaller businesses tend to prioritise sales promotion, we impart vital information about how our expertise can enhance sales and marketing outcomes.

For small groups, teams or individuals, we go through the process of understanding your brand and USPs, identifying your challenges and establishing your objectives, so we can target support where you need it.

This is combined with practical, hands-on mentoring to help you strategise, plan and manage effective campaigns across traditional and contemporary communications channels.

Why not call to discuss your challenges and discover how we can help you become an effective PR, social media and digital marketer?

Paul Evans and Daniel Blythe, directors Tel: +44 (0) 1372 476362/3 Email: info@vividpr.co.uk

PHOTO CREDIT: ALFA ITALIA

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VIViD EXPERT See this service infographic for outline information and contact us to discuss your specific requirements

CONSULTANCY SCOPE (STRATEGY)

Call +44 (0) 1372 476362/3 or email info@vividpr.co.uk

~ BRAND & IDENTITY ~ COMMUNICATIONS STRATEGY ~ CAMPAIGN FORMULATIONS ~ BUDGETING ~ IMPLEMENTATION & EVALUATION ~ MARKETING EVOLUTION ~ ROI MEASUREMENT

VIViD EXPERT ~ CONSULTANCY - PR, SOCIAL & DIGITAL ~ MENTORING - IN-HOUSE OR AT VIViD ~ PROJECT MANAGEMENT - FULL AGENCY SUPPORT ON DEMAND

VIViD CONSULTANCY SCOPE (COMMS)

DIGITAL ~ BLOG CREATION ~ CONTENT MARKETING ~ GOOGLE ADWORDS ~ PPC & DIGITAL ADVERTISING

More detail on the next pages…>>>

~ PUBLIC RELATIONS, PRESS & MEDIA RELATIONS ~ SOCIAL MEDIA MANAGEMENT ~ SOCIAL MARKETING / PPC ~ ONLINE & DIGITAL PR ~ BLOGGER & VLOGGER OUTREACH ~ CREATIVE APPROACH

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SERVICE TYPES Every business is unique with differing priorities and varying levels of PR, social media and marketing knowledge. Based on our expertise, we need to identify your consultancy requirements, unless you already know where you want the focus to be.

Here are the service types from which to choose.

CONSULTANCY: Based on our understanding of your current position, and your future aims, we advise on what we believe you need to meet your objectives. Advice can be provided in person or remotely, as and when required, but ideally we will agree a number of hours or days to give a determined structure and foundation from which you can make progress.

MENTORING: Going beyond consultancy, we mentor individuals or small groups to directly impart practical experience, knowledge, systems and techniques. These ensure your team become more effective PR, social and digital media marketers.

Mentoring can be delivered at your location, or hosted at VIViD’s HQ in Surrey.

PROJECT MANAGEMENT: We can manage short-term PR, social media or digital marketing campaigns or projects, delivering full agency support when it’s required. Fees for this approach are discussed on application.

Call 01372 476 362 or email info@vividpr.co.uk to discuss

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SERVICE DETAIL & PRICING VIViD EXPERT can cover very specific or broad elements from our full service provision. Here is a selection of what can be learned: PR - Press, media relations and online PR ~ Creating press campaigns and a PR strategy ~ Writing press releases and media content, how to deliver it and manage journalists i.e. how to get media coverage ~ Targeting press, media outlets and bloggers, and developing media relationships ~ Measuring coverage, campaign effectiveness and results ~ How to build and maintain a media profile SOCIAL MEDIA ~ Developing a social media strategy, plan and campaigns ~ Content is King, but how do you manage it effectively? ~ Platform, community and interaction management ~ Social media marketing and PPC - how to achieve a ROI ~ Social analytics, listening, evaluation and evolution DIGITAL ~ Online PR, how to build a digital presence ~ Your website; how to increase traffic and drive leads ~ Blogging; why, how and what you’ll achieve ~ Google AdWords, PPC and other online marketing opportunities Additionally, you will discover the reasons for adopting an integrated communications approach and benefit from our experience implementing these techniques for global, national and regional brands.

FEES: £800.00 per day / £500.00 half day.

Excluding expenses, travel and subsistence. Projects £POA. See full T&Cs

Call 01372 476 362 or email info@vividpr.co.uk to discuss

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VIViD SAY HELLO TO US…

WE LIVE AT: Claygate House, Littleworth Road Claygate, Esher, Surrey KT10 9PN UK Call: + (0) 1372 476 362/3 Email: info@vividpr.co.uk

PHOTO CREDIT: ALFA ITALIA

© 2018 Vivid Public Relations Ltd. Important notice: All rights reserved. The information, service design and content contained in this presentation is copyright of and remains the intellectual property of Vivid Public Relations Ltd. It is private and confidential information designed for the attention and sole use of the recipient. It is not to be passed on in whole or in part to any third party or organisation without prior written consent, with the exception of individuals within the recipient’s own organisation that may have a direct interest and decision making role in the commissioning of Vivid’s services. Contact us on 01372 476 365 or email info@vividpr.co.uk for more information.