system
Novi Sad
Beograd
SRBIJA
CRNA GORA
LIČNA KARTA / INFO SHEET Vodič je / Vodič is: -
Vodič kroz kulturna dešavanja Vodič aktuelnih dešavanja Turistički vodič Turistički vodič na engleskom
-
a a a a
guide through culture guide through current events tourism guide tourism guide in English
Pozicioniranje / Positioning: - Segment: kulturno-turistički vodič - Periodika: mesečnik - Prosečni tiraž: (besplatni primerci) BG 40.000 NS 20.000 CG 30.000 - Papir: 135gr - sjajni kunstdruk - Format: 160x235mm
- Segment: culture-tourism guide - Issued: monthly - Circulation: (free copies) BG 40.000 NS 20.000 CG 30.000 - Paper: 135gr -kunstdruk - Format: 160x235mm
Distribucija / Distribution: Najveći broj primeraka se distribuira u hotelima, apartmanima, kafićima, restoranima, pozorištima, bioskopima, galerijama, turističkim agencijama i drugim javnim institucijama. Takođe mesta na kojima su vodiči dostupni jesu i autobuske stanice, železničke stanice i areodromi, strani konzulati i ambasade. Na ovaj način vodiči su u potpunosti pristupačni velikom broju stanovnika kao i turistima.
Most of the copies are distributed in hotels, apartments, tourism organizations, cafe bars, restaurants, theatres, cinemas, galleries, tourism agencies, etc. Also, the guides are available at bus stations, railway stations and airports, consulates and embassies. In this way, the guides are “on hand” to a large number of residents and tourists.
Sadržaj / Contents: -
Kulturni vodič (bioskopi, pozorišta, galerije, muzeji...) Vodič kroz gradove (znamenitosti gradova, aktuelna dešavanja) Vodič do zdravlja i lepote (wellness, saveti, preporuke) Recommendations (preporuke za strance o događajima u gradovima) - Ugostiteljstvo (noćni život, kazina, restorani, kafići, clubovi, hoteli) - Knjige (nova izdanja u toku meseca, obrazovanje) - Filmovi (filmovi u bioskopima i u najavama) - Umetnost i umetnici (intervjui sa poznatim ličnostima iz sveta umetnosti, afirmacija mladih umetnika)
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Culture guide (cinemas, theatres, galleries, museums...) Guide through (local attractions, current events etc.) Health and beauty (wellness, advices, recommendations) Recommendations (for tourists on events in towns) Trade/catering/entertainment (nightlife, casinos, restaurants, café bars, clubs, hotels) - Books (monthly new editions, education) - Films (films in cinemas and announcements) - Arts and artists (interviews with persons in arts, affirmation of young artists)
Ciljna grupa / Targeted group: Pored stanovnika, ciljnu grupu predstavljaju turisti i stranci sa boravkom u Republici. -
Pol: 60% ženski Godine:15-35 (70%), preko 35 god (30%) Obrazovanje: srednja škola i fakultetski obrazovani ljudi Neto mesečni prihodi: prosečni 235 € Interesovanja: - ciljna grupa od 15-35: sve rubrike koje su namenjene mladima; aktuelna dešavanja, noćni život, zabava, sport, lična nega, zdravlje, kulturna dešavanja, obrazovanje... - ciljna grupa iznad 35: sve rubrike o kulturi, ličnoj nezi, zabava...
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Pol: 40% muški Godine:15-35 (60%), preko 35 god (40%) Obrazovanje: srednja škola i fakultetski obrazovani ljudi Neto mesečni prihodi: prosečni 235 € Interesovanja: - ciljna grupa od 15-35: sve rubrike koje su namenjene mladima; aktuelna dešavanja, noćni život, zabava, sport, lična nega, zdravlje, kulturna dešavanja... - ciljna grupa preko 35: znamenitosti gradova, kulturno-istorijska baština, sve rubrike o kulturi i sportu...
Beyond residents, tourists and foreigners present in Republic. -
Sex: 60% female Age: 15-35 (70%), over 35 years (30% Education: people with high school and faculty education Monthly income of the readers: In average 235 € Interests: - targeted group from 15-35 years: all articles addressed to youth, events, night life, entertainment, sport, personal care, health, culture happenings, education... - targeted group above 35 years: all articles on culture, personal care, entertainment...
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Sex: 40% male Years: 15-35 (60%), over 35 years (40%) Education: people with high school and faculty education Monthly income of the readers: In average 235 € Interests: - targeted group from 15-35 years: all articles addressed to youth, events, night life, entertainment, sport, personal care, health, culture happenings... - targeted group above 35 years: city sights, cultural and historical values, all articles on culture and sport...
CENOVNIK / PRICE LIST Cene oglasa / Ad rates: Strane sa tekstovima / Pages with Articles Dimenzije / Size
Bez obreza (mm) / Net Size (mm)
Sa obrezom (mm) / Bleed Size (mm)
BG Vodič / BG Guide
NS Vodič / NS Guide
CG Vodič / CG Guide
1 st/cm
-
-
40,00
20,00
40,00
vizit karta / business card
73x45
-
80,00
60,00
80,00
1/4 strane/ 1/4 of page
148x50 73x103
-
150,00
90,00
150,00
1/3 strane/ 1/3 of page
47x208
-
200,00
110,00
200,00
1/2 strane/ 1/2 of page
148x103 73x208
-
250,00
150,00
250,00
120x22
-120x19
100,00
50,00
100,00
148x208
250,00
250,00
250,00
148x103
150,00
150,00
150,00
baner u vrhu strane / banner at top of page reportaža 1/1 (<3200 ch.) reportage 1/1 reportaža 1/2 (<1600 ch.) reportage 1/2
Korice i dodatne strane / Covers and Additional Pages Dimenzije / Size druga korica- K2 / second cover- K2 treća korica- K3 / third cover- K3 zadnja korica- K4 / back cover- K4 treća strana / third page četvrta strana / fourth page 1/1 strana / 1/1 page 2/1 centralna duplerica / 2/1 page spread šlajfna na naslovnoj strani / banner on the cover page markica na naslovnoj strani / brand logo on the cover page
Bez obreza (mm) / Net Size (mm)
Sa obrezom (mm) / Bleed Size (mm)
BG Vodič / BG Guide
NS Vodič / NS Guide
CG Vodič / CG Guide
163x241
160x235
900,00
450,00
900,00
163x241
160x235
800,00
400,00
800,00
163x241
160x235
1200,00
600,00
1200,00
163x241
160x235
950,00
470,00
950,00
163x241
160x235
850,00
400,00
850,00
163x241
160x235
450,00
300,00
450,00
326x241
320x235
900,00
600,00
900,00
163x30
163x27
600,00
400,00
600,00
35x20
-
300,00
250,00
300,00
Dodatne usluge i opcije / Additional Services and Options Dizajniranje oglasa se naplaćuje sa 15% uvećanja na osnovnu cenu / Designing of advertisments cost 15% higher of basic price Redizajniranje oglasa se naplaćuje sa 10% uvećanja na osnovnu cenu / Redesigning of advertisments cost 10% higher of basic price Insertovanje letaka / Insertion of samples Lepljenje uzoraka / Sticking of samples
komad/piece
0,05
fotograf / photographer
70,00
komad/piece
1,00
novinar / journalist
70,00
*Napomene: 1. U cene nije uračunat PDV (18%) 2. Cene su izražene u EUR, plaćanje na dan uplate po kursu NBS
Tehnički zahtevi / Tehnical Requirements: - Fajlovi / Files: Photoshop (TIFF, EPS, JPG, 300 dpi, CMYK) Illustrator (EPS, CMYK, tekst u krivama / convert to curves) Corel Draw (CMYK, tekst u krivama / convert to curves) - Mediji / Media: CD, DVD - E-mail: priprema.vodic@gmail.com - Štampa / Processing: offset
Grafički prikaz / Graphic Preview
1/1
1/1 reportage
1/2 (reportage)
1/2
1/4
1/3
business card
baner u vrhu
Rokovi / Deadlines: th
Do 25-og u mesecu / to 25 for next month
1/4
Klijenti / Referents list: Serbia: Restoran Atina Restoran Arhiv Restoran Gondola Restoran Laterna Restoran Caribic Restoran Kuća Mala Central House Kineski Zmaj Trčika Coffee 2 Go Sport cafe Zlatni Grad Piping Aronda Verige La Chance Nectar Booster
Mango Puma Springfild Benetton Play life Kiler loop Lee Cooper PS fashion Navigare LAV pivo MB RODIĆ Yamaha Rodić Com Trade Sezampro DI TREVI HVB Banka Hypo Alpe Adria bank Metals Banka
Kulska Banka Nacionalna Banka Grčke Western Union NIS-NAP Novi Sad Hemofarm Hewlett Pachard Filozofski fakultet FTN F@M FEPPS USEE Prva privatna Ekonomska Škola EXIT festival 021 radio Verano Motors EKO pumpeHellenic Petroleum
Kraft Foods- Jacobs Hotel Bianca Resort & Spa Hotel Novi Sad Hotel Sajam Apartmani Bonaca Kompleks Ribarac Hotel Rimski Hotel Gymnas BlueLoft TELENOR Turistička organizacija BUDVA STRONG žvake ...
EXIT festival Refresh festival Gala wellness club DR Trade Restoran Neke stvari i ostalo Caffe Sara-Kotor Club Trocadero-Budva Kandi bar Bianca Resort & Spa Montenegro stars Hotel Splendid
Hotel Kerber Normal tours Hotel Crna Gora Hotel Podgorica Vila duomo-Kotor Turistička agencija Terra Turistička agencija Grand JAT Austrian airlines BBM CKB banka Avanguardia group
LEDO T Mobile Turističke organizacije: Budve Kotora Tivta Podgorice Nacionalna Turistička organizacija ...
Montenegro: Mango Springfild Benetton Western Union MB BROKER Verano Motors Stylos Oly Computer Čikom JP Morsko Dobro Unija Fakulteta Jugoistočne Evrope
Kontakti / Contacts: Head Office +381 21 465-420, Gajeva 64, 21208 Sr. Kamenica, Serbia NS Office +381 21 443-296, +381 64 6685 331, nsvodic@gmail.com BG Office +381 65 22 44 000, bgvodic@gmail.com Montenegro Office +382 81 602-970, +382 68 888-200, cgvodic@gmail.com