Ardour Skincare
Victoria Redmond
Ardour Skincare . Brief
Response
To design and produce the packaging for a high end skincare brand. The brand will have four main products & other promotional material.
The branding reflects the products and style of the brand. The high end feel is represented by pale colours and minimal patterns.
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Ardour Skincare
Victoria Redmond
Background Information
Research & Inspiration
The skincare brand is a global product. The products are high end and are for women with a disposable income who enjoy a luxury.
A variety of different aspects have influenced the final products - Moroccan patterns , luxury packaging and minimalist branding.
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Ardour Skincare
Victoria Redmond
Development The initial ideas and development process consisted of minimalist logo ideas accompanied by small icon’s . After consideration the concept was pushed to focus on a more luxury approach. Pairing a serif typeface with pastel
moroccan pattern’s to achieve and overall high end aesthetic. The packaging has a simplistic and almost interactive feel with the intention the packaging will be kept after use and not discarded. 03
Ardour Skincare
Victoria Redmond
Final Products The final products from the range feature four different types of skincare. The range features small icons on the top corner of the box to signify the certain product. 04
Ardour Skincare
Victoria Redmond
Range The range of products shows the logo applied to all the packaging information cards and bottles.
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