Bathroom Analyzing Trend | Wanting Yu | Lisa Chu
Every man has a right to a Saturday night bath -
Lyndon B. Johnson
CODE Exploration
Signifiers Vibrant Options Luxury Glamour
Contexts Soft-weve | Scott | 1958
50s color palette In the 1950s bathroom, color was everything. Scott’s Soft-Weve colored toilet tissue tapped into this trend, offering consumers pink, blue, green and yellow colored toilet tissue to complete the look of the bathroom.
CODE Simple Pleasures
Signifiers Play Multipurpose Family Pride
Contexts Sink + Bathtub | Kohler | 1961
Hot water plumbing The Kohler sink and bathtub is offered in pastel pink, blue, and yellow. Its advertisements are heavily marketed towards women, both single and married, whose pride in the bathroom is comparable to that of the kitchen.
CODE Freedom
Signifiers Prosperity Recreation
Contexts
PROSPERITY RECREATION
Better Life
CODE Experience
Signifiers Enjoyment Simulation Ambiguity Senses
Contexts Advancement of technologies
Dornbracht | Sensory Sky | 2014 Sensory Sky allows the realization of some complex choreographies inspired by the natural phenomena, in which different types of rain, fog, lights and flavors combine and complement each other to delight the senses.
CODE In control
Signifiers Personalized Management Smart-alert Hands- free control adjustment
Contexts Dornbracht | Smart Water | 2015
Smart Home Smart Water allows you to control the volume and temperature of bath and kitchen tap water.
CODE In control
Signifiers Personalized Experience adjustment Evaluation
Contexts
HANDS FREE
SECURITY
Advancement of technologies
SMART HOME
SAFETY
Techno-paranoia
CODE Knowing
Signifiers Take control Health Tracking Mobile-App
Contexts Health awareness Withings | Body Cardio Scale | 2016 Body Cardio, delivers on this promise by bringing a vital new heart health metric home, so that anyone can keep tabs on their cardiovascular health and be empowered to take action to improve it.
Food Scares
Past
Present
Future
Simple Pleasures
In control
Knowing
The products I have analyzed demonstrate that the meaning of the space in bathroom is moving from enjoyment features to at-home health monitoring hub because the rising of health awareness are impacting the consumer to be more involved and more mindful in their health condition.
Healthcare
The future of bathroom is the future of Health. We should develop a design framework that allows users learning and knowing about their own body in order to improve everyday well-being and aim for better long term health. The smart bathroom should be about informing and alerting body condition status.
Thank you. Analyzing Trend | Wanting Yu | Lisa Chu