wave folio 2012

wave working creatively for a better world + Portfolio

our passion is creative, effective and appropriate design. our motivation is to work with people who have a positive impact on society.

www.wave.coop working creatively for a better world

For 25 years we have chosen to only work with organisations and people who share our values and concerns. That’s why we understand our clients and have the expertise and experience to help them communicate the messages that matter.

We believe that the best results are achieved when people work together in an open and honest way.

Working together is at the heart of how we operate – and that’s just one of the reasons why we’re a worker co-operative.

www.wave.coop working creatively for a better world

project + + brand development + creative concept + design and layout + photo direction + eco-print and management

“The prospectus has been very favourably received by the general public, staff and students. We have had many positive comments about the design of the prospectus and feel it gives a very strong image of the college. From the initial meeting and presentation of concepts through to final delivery the team at wave has surpassed the brief and our expectations. They delivered the project on time and within budget and coped with whatever we threw at them.”

2011-12 Prospectus Bromley College offers a vast range of courses to help students acquire skills and qualifications for working life. Over 8,000 students (ranging from 16-18-year-olds to adult learners) enjoy state-of-the-art facilities following extensive redevelopments, with the Bromley Campus set in acres of greenery and, following the recent merger, the urban and accessible Orpington Campus.

The prospectus is the college’s main marketing publication to students, their parents or carers and careers advisors. wave was commissioned to develop a new design and layout that was easy to navigate, inspiring and reflected the college’s brand values.

Oliver Campayne Marketing and Communications Manager

www.wave.coop working creatively for a better world

wave has been Bromley College’s principal print design agency since 2006. Along with the annual prospectus, wave has designed a range of marketing materials including annual reports, signage, advertising and branding for their 50th Anniversary.

www.wave.coop working creatively for a better world

project + + creative concept + design and layout + eco-print and management

“It’s been an absolute pleasure working with wave.

I’m so glad that wave and War on Want have begun working together. Our new style of reports are nothing short of amazing, and I’m happy to have been a part of that process.”

Reports War on Want has been fighting poverty, inequality and injustice in developing countries for 60 years. Our brief was to refresh the look and feel of War on Want’s thorough and wellresearched reports, adhering to and developing their strong identity, and reflecting the organisation’s commitment to activism worldwide. We devised a striking, hard-hitting design with strong typography and using a textured hessian motif throughout to break up the dense black and echo the distressed finish of their logo.

Jesse Lerner-Kingslake Communications Coordinator

www.wave.coop working creatively for a better world

www.wave.coop working creatively for a better world

project + + creative development + design and layout + photo direction + eco-print and management

‘Up front’ newsletter and direct mail ‘Up Front’ is War on Want’s supporter newletter. We updated the design, changing the format and grid to allow for greater flexibility and additional and larger images.

www.wave.coop working creatively for a better world

We also design direct mail materials for War on Want. The latest ‘Breaking the Chain’ mailer features gritty ‘photocopied’ distressed figures representing the chain of supply for items manufactured in developing countries to underline how consumers at the ‘top’ of the chain have a responsibility to purchase ethically and can influence the conditions of workers across the globe.

www.wave.coop working creatively for a better world

project + + brand development + creative concept + design and layout + eco-print and management

Magazine refresh and fundraising booklet Sightsavers is an international charity working to eliminate avoidable blindness in the developing world. We were asked to develop more of a lively ‘magazine’ look and feel for Sightsavers News, their bi-annual communication aimed at keeping donors informed, engaged and inspired. Bearing in mind their recent rebrand, we achieved this by improving the masthead, developing distinct looks for the different sections of the magazine, using the colour palette more effectively and using a flexible grid to offer greater variety across the sections.

www.wave.coop working creatively for a better world

To accompany the winter edition of the news, we were also asked to design a fundraising insert, which shows the many ways supporters can get involved and raise money. The concept of ‘it all adds up’ was based on the idea of how the small things supporters do add up to so much more for Sightsaver’s beneficiaries.

www.wave.coop working creatively for a better world

project + + brand development + creative concept + design and layout + photo direction + eco-print and management

“I have nothing but praise for the work that wave do on Communication. They managed to incorporate all our practical, editorial requirements into a design that is fresh and modern, without being ‘over-designed’ or too intensely fashionable.

The feedback from our readers was overwhelmingly positive and we continue to receive praise from them on the look of the magazine. Over the time we have worked with wave, they have developed their understanding of our client group. Without fail, the staff at wave are easy to work with, flexible and friendly. They always meet deadlines and ‘go the extra mile’ to ensure the magazine drops onto our members’ doormats, looking good and on time.”

Communication magazine The leading UK charity for people with autism (including Asperger syndrome) and their families, NAS provides valuable information, vital support and pioneering services, and campaigns for a better world for people with autism.

Following a competitive pitch in 2005, wave was selected to undertake a full redesign of their quarterly membership newsletter Communication, transforming it into a user-friendly, magazine-style publication that would be accessible to people with autism, their families and supporters. Communication offers its readers information, support and advice on the many services that NAS has to offer.

It is also used to help the organisation campaign for a better

Miranda Kemp Editor, Communication, NAS

www.wave.coop working creatively for a better world

www.wave.coop working creatively for a better world

project + + brand development + creative concept + design and layout + eco-print and management

‘from conflict to co-operation’ series Co-operatives UK is the national trade body that campaigns for co-operation and works to promote, develop and unite co-operative enterprises.

From conflict to co-operation is a series of easily accessible guides that provide tools, tips and techniques for people working in community enterprises, showing how good governance can help avoid many of the conflicts which can arise when a group of people work together.

Using illustrations by Angela Martin to explain many of the issues together with internally produced illustrations to depict historical and philosophical quotes, we helped create a resource which is both entertaining and helpful not just to community enterprises but to any group working together.

www.wave.coop working creatively for a better world

We have also designed the first two guides of the ‘Simply’ series, these are detailed guides packed with vital information about running community enterprises. A4 and perfect bound, they’re substantial documents covering all you need to know to run a successful community business!

www.wave.coop working creatively for a better world

project + + brand development + creative concept + design and layout

Annual review 2010 The Plunkett Foundation’s aim is to help communities to take control of the issues affecting them through co-operation.

We were invited to produce a range of materials including identity, traditional and new media for the Plunkett Foundation’s International Conference in 2012. The new visual identity for the conference used colours already existing in their palette but not currently in use. Interlocking leaves were introduced in a curve to represent the global aspect of the event whilst maintaining a similar shape to the Plunkett foundation logo.

www.wave.coop working creatively for a better world

Since being commissioned to work on this project, we are now working on a series of event materials and resource documents.

www.wave.coop working creatively for a better world

project + + creative concept + design and layout

Tackling racism workbook The TUC is the national and international campaigning organisation that represents over 6 million workers in Britain, with 58 affiliated unions nationwide. As well as campaigning and lobbying for a fair deal at work, the TUC runs extensive training and education programmes for union representatives.

Having worked on the previous edition of Tackling racism we were asked to re-work the fifth, launched in 2011. Tackling racism is an extensive and practical workbook to support trade union reps understand and challenge racist activities.

www.wave.coop working creatively for a better world

The TUC were one of our first clients and we are proud that our relationship is still going strong today. We have produced numerous reports, workbooks, event materials and information materials over the years, and continue to do so in our 25th year.

www.wave.coop working creatively for a better world

project + + creative development + design and layout + eco-print and management

“wave deploys great strengths when it comes to the unionlearn brand: intelligent application of design elements; creativity in pushing the brand forward; and careful scheduling and execution of all layout work and production so that projects come in on time.”

The Learning Rep unionlearn is the TUC’s flagship learning provider, helping unions and their members to promote and develop opportunities for learning. Having worked with the TUC for nearly 25 years, wave was the natural choice to implement the new unionlearn brand across a raft of resources, publications and promotional materials. As the organisation has developed, new styles have been created to keep the brand looking fresh and relevant.

Rob Sanders Senior Publications Officer

www.wave.coop working creatively for a better world

wave also produces other regular unionlearn communications, including the South Eastern Region and Midlands ‘update’ newsletters, and an array of reports, campaign materials, education resources and exhibition materials.

www.wave.coop working creatively for a better world

project + + brand development + creative concept

ChildWorld magazine EveryChild is an international development charity working to stop children growing up vulnerable and alone.

+ design and layout + eco-print

“wave recently helped EveryChild re-launch ChildWorld, their regular magazine for supporters.

They introduced a new, more colourful and user-friendly format, with snappier, punchier articles and strong use of photography and imagery. They also managed to reduce the cost of producing the magazine quite considerably. Their creative input throughout the process has been invaluable, and they have always delivered issues on time and on budget.

ChildWorld has now become a powerful communications tool and EveryChild has had excellent feedback on the relaunch from supporters, trustees and staff.�

ChildWorld magazine is distributed to donors, personal and corporate sponsors, as well as London and overseas staff.

Our brief was to create a lively and engaging magazine that would keep them all informed and interested in the work the charity carries out worldwide.

Joanna Fell Marketing Communications Manager (to August 2011)

www.wave.coop working creatively for a better world

wave has been working with EveryChild since 2003. We have worked on annual reports, research and programme reports, direct mail campaigns, e-alerts and e-marketing, branding, stationery and posters, exhibitions and signage plus the re-design and development of their website. Our work has gradually helped move their brand forward, prompting a brand review based on our initial work on the magazine and annual reviews.

www.wave.coop working creatively for a better world

project + + brand conception + creative development+ web design and build + wordpress cms + social network integration

“Thanks to wave design for the grooviest of logos.

Not too long now til they transform the website from ugly to awesome... Thanks to the brilliance (and speed) of the wave design team, our new website will be live just in time – Wahoo!�

Eugenie Teasley

Brand and website Spark + Mettle are a brand new agency that offers disadvantaged young people training and mentoring support to enable them to fulfil their potential and find a job they love.

Our brief was to create a refreshing and vibrant brand to reflect the passion and enthusiasm of this exciting new agency, and to appeal to the age group Spark + Mettle are targeting. Spark + Mettle aim to enlist the support of organisations and individuals through their web presence, as well as attracting young people to sign up. They required a site that makes it easy to promote their social networks, as well as their day-to-day activities and achievements. www.sparkandmettle.org.uk

Director

www.wave.coop working creatively for a better world

STAR T

R

ACK As the project evolved we applied the new brand identity to a customised WordPress CMS installation, integrating their existing social networking tools.

www.wave.coop working creatively for a better world

project +

Greener Together website

+ creative concept + campaign concepts + illustration + design and build + drupal cms + social networking integration

“We love their illustrative and design creativity and mixed with a thorough knowledge of Drupal CMS, modules and social networking, this makes them experts in delivering open-source websites that work. Their co-operative ethos has helped foster an honest, trusted and collaborative relationship with shared goals.

We have no hesitation in recommending wave to anyone who needs creative and attractive online design.

They have the drive and professionalism to give that little bit extra that makes all the difference.�

Greener Together is an ambitious social networking website, promoting and researching into green behaviour. Commissioned

by Co-operatives UK and sponsored by Defra, the project aims to recruit members and customers of co-operatives or communityowned enterprises to make a pledge to live in a more sustainable way and reduce their CO2 emissions or waste by up to 20%.

The website has a range of online tools to support and encourage participants, enabling them to share their lifestyle changes with other pioneers. www.greenertogether.coop

Michelle Lockwood Greener Together Project Officer, Co-operatives UK

www.wave.coop working creatively for a better world

project + + creative concept + design and layout + web design and build + wave cms + SEO

Website HCT Group is the leading transport social enterprise in the UK. Their old site was completely out-of-date and pre-dated both the expansion of the organisation (20% year on year), and its rebranding in 2009.

+ wind powered hosting

“It is just as I visualised it.

A large site with over one hundred thousand words was all built within my budget, with each milestone being met by wave and best of all, wave's CMS exceeding my functional expectations.

One of these little extras was so useful and timesaving, it made me want to dance a jig.�

Our task for this site was to balance the business needs of the group with the needs of its constituent community operations.

As a social enterprise, it was important that each of the component community transport operations were independent, both technically and structurally, and therefore were able to keep ownership and control of their own areas of the site. www.hctgroup.org

Frank Villeneuve-Smith Communications Manager

www.wave.coop working creatively for a better world

www.wave.coop working creatively for a better world

project + + creative concept + web design + Wordpress cms + SEO + Wind powered hosting

“Our web-site project was a complex one: six languages, around forty pages per language, quite a few of them interactive and code heavy.

Our target was to deliver it within a very tight deadline and have a powerful back end, where our Marketing team could easily update and create pages on daily basis.

Work with wave turned out very efficient: communication was excellent, testing environment was very helpful, flexibility and resourcefulness exceeded our expectations. Everyone was very attentive to our needs.

Where there are companies ready to walk an extra mile for the customer, wave definitely does a lot more.”

Website in five languages Sedex is a not for profit membership organisation that facilitates responsible and ethical business practices in global supply chains.

This site was needed quickly with complex requirements including a number of interactive and code heavy pages.

The site uses the WordPress CMS and specialist plug ins to manage forty pages and manual translation into five languages. The clean and consistent design adapts to the needs of right to left reading languages like Arabic and Chinese. Sedex now have a CMS that staff can easily manage and develop without any intervention from us, except occasional advice. With over two thousand visitors a day, this is a user-friendly robust site that’s accessible, and all powered by wind. www.sedexglobal.com

Tetyana Shevchenko Project Manager, Sedex

www.wave.coop working creatively for a better world

www.wave.coop working creatively for a better world

project + + brand development + creative concept + web design and build + social network integration + wind powered hosting

“A big thanks from me on the work on the site. It looks fabulous and works just as we had hoped. Feedback here has been great and the funders are really happy. I know it has been a bit fiddly at times but I think we can all be proud of the result. �

Website The Institute of Development Studies, based at the University of Sussex, is a leading global charity of international development research, teaching and communications. We were appointed to design and develop a website for the Bellagio Initiative, a research initiative based at IDS on the future of development and philanthropy, involving experts from around the world and culminating at an international conference in 2012.

Using the open source WordPress CMS, we have configured a feature rich site, in two phases, all within a short lead time.

Lively international interaction is taking place with nearly five thousand visitors and fifteen thousand page impressions within the first month.

Naomi Marks Communications Officer Institute

www.bellagioinitiative.org

of Development Studies

www.wave.coop working creatively for a better world

www.wave.coop working creatively for a better world

project + + creative concept + illustration + design and build + flash and multimedia design + xhtml and css template coding + social networking integration

“The new website is superb – I know supporters will be wowed by what they see.

I am really impressed by the commitment and work shown by the wave team. I know EveryChild is probably quite a demanding client for the budget we actually have but I hope the innovative approach we are always seeking has been as interesting and rewarding for you as it has been for us.”

Website and microsites Following EveryChild’s recent rebrand, wave was commissioned to redesign their website and create a campaign microsite: Every child deserves a family. Both sites launched in the spring of 2010 with positive effect. The main site content was completely restructured into a new CMS and polled a high 17/20 marks in Third Sector magazine’s website review of May 2010.

In 2011 wave also worked on updating the main site and created a new campaign microsite to accompany Beeban Kidron’s documentary ‘Sex, Death and the Gods’ raising awareness of the Devadasi practice in Northern Karnataka, India, and highlighting how young girls in the region are vulnerable to sexual exploitation. www.everychild.org.uk

James Georgalakis Marketing and Communications Manager (2010)

www.wave.coop working creatively for a better world

wave has worked with EveryChild since 2003 and been principal design agency for five years. We have worked on annual reports, research and programme reports, direct mail campaigns, e-alerts and e-marketing, branding, stationery and posters, exhibitions and signage plus the re-design and development of their website. Our work has gradually helped move their brand forward, prompting a brand review based on our initial work on the magazine and annual reviews.

www.wave.coop working creatively for a better world

project + + brand development + creative concept + design & layout + photo direction + eco-print and management

Website The Queen’s Nursing Institute is a registered charity dedicated to improving the nursing care of people in their own homes. Following a rebrand wave were commissioned to redesign and build their website, applying QNI's new identity.

The new site includes an online shop, events calendar and was built using a custom CMS that can be maintained by their communications manager.

“I have been extremely happy with the work that wave has done for us. I think what I like most, with the finished product, is how quick and easy it is to create a new web page that looks so professional.

From our perspective, this is a real pleasure and makes our job so much easier. We have also been really impressed with the design support and troubleshooting from Julian and yourself throughout the process of designing and building the site.”

Matthew Bradby Communications Manager

www.wave.coop working creatively for a better world

+About us

Our history

Our services include

+

wave was set up in 1987 as a design co-operative to provide a professional creative service to the not-for-profit sector.

This was a conscious choice for us and today we are still proud to only work with organisations such as charities, public sector organisations, co-operatives and social enterprises who are committed to positive change and who share our beliefs, our concerns and our passions.

Our difference

+

As a co-operative, wave is controlled by the people that work in it – there are no owners or shareholders. We operate a flat, non-hierarchical management structure. Furthermore, being a co-op also defines the way we operate on a daily basis, working as a team, learning from and supporting each other and developing our personal skills through practical experience.

Our values

+

Co-operatives are based on the values of self-help, selfresponsibility, democracy, equality, equity and solidarity. In the tradition of their founders, co-operative members believe in the ethical values of honesty, openness, social responsibility and caring for others.

www.wave.coop working creatively for a better world

+

+ print and traditional media + brand and identity development + fundraising campaigns and direct mail + reports and reviews + magazines and newsletters + advertising + exhibition and display systems + photography and illustration + copywriting + web and new media + design and build of accessible websites + content management systems + open source cms + e-newsletters + e-commerce + crm integration + interactive applications and games We also commission:

+ copywriting + illustration + photography + print + fulfillment/mailing

+Our clients include

Our team

+

account handlers:

+ Diana Harman + Nadiya Donovan + Felix Lozano designers:

+ Karen Beal + Julian Coates + David Humphrey + Tony Mono + Danielle Mullis + Clare Somerville-Perkins To find out more contact: Diana Harman: diana@wave.coop Nadiya Donovan: nadiya@wave.coop Felix Lozano: felix@wave.coop

+ Adfam + AimHigher Sussex + London Borough of Brent + Bromley College + Charities Evaluation Services + Child Accident Prevention Trust + Childhood First + Co-operative Futures + The Co-operative Group + Co-operative News + Co-operatives UK + Creative Foundation + Department For International Development (DFID)

+ De La Warr Pavilion + EveryChild + George Green’s School + Greennet + HCT Group + Help the Hospices + The Dogs Trust + Institute of Development Studies + International Co-operative Alliance + Leonard Cheshire Disability + Licensed Trade Charity + London First + London Sustainability Exchange + The National Archives + NHS + National Autistic Society + Norfolk Hospice + NSWP + Orpington College

www.wave.coop working creatively for a better world

+ Princess Royal Trust for Carers + Plunkett Foundation + The Queen’s Nursing Institute + Ramblers + Reach + Renewable Fuels Agency + Rowcroft Hospice + Royal Geographic Society + Royal College of Nursing + SE2 + SEDEX + SELDOC + Sightsavers + Social Enterprise London + Somerset Co-operative Services + Spark + Mettle + St Michael’s Hospice + Tiri + TUC + University Centre Hastings + University of Brighton + War on Want + Wateraid + Woodcraft Folk

www.wave.coop For more examples of our print work go to: www.wave.coop/print For more examples of our screen work go to: www.wave.coop/screen For more examples of our brand work go to: www.wave.coop/brand

www.wave.coop working creatively for a better world