Webjam Employee Branding

Knowledge Sharing | Research tools | Innovation Channel | Talent Finding

• A provider of engaging software for Enterprise Social Media for clients like Unilever, Random House, IPC Media and Global Radio • Young team of passionate Social Media professionals, skilled in all areas of Web 2.0, development, testing, quality assurance, design, engagement, analytics • Based in Charlotte Street, central London

• Webjam is a 2010 Tech Media Invest Top 100 company and won the Digital Impact Award for JamJar, Webjam’s own social media enabled Intranet

How do Companies use Social Media  Corporate Intranets Leverage social media for internal communication and employee engagement

 Organisations Let your members organise events & network, and keep them informed

 Brands Let your clients talk about what they achieve with your product or service

 Publishers /Media

 Retail Networks Engage with customers on a local store level, sharing experiences, news, events and passions around the product

 Consumer Research Use social crowd-sourcing tools to take snapshots of opinion and behaviour and maintain an ongoing relationship

Empower readers with user generated communities, citizen journalism, clubs and fan sites

By 2012, over 50 percent of enterprises will use activity streams that include micro-blogging

By 2014, social networking services will replace e-mail as the primary vehicle for interpersonal communications for 20 percent of business users By 2015, 25 percent of enterprises will routinely utilize social network analysis to improve performance and productivity Gartner 2010

Using social media inside the organisation: • Fostering Innovation – driving new ideas in areas such as products, processes, techniques, workflows, etc.

• Sharing Information – sharing of best practices, tools, processes, etc.; with the added benefits of reducing duplication and similar mistakes

• Facilitating Learning – enabling employees to grow their capabilities to meet the needs of the business

• Connecting with Experts – ability to find, communicate and collaborate with internal subject matter experts

www.socialmediaexaminer.com

http://projects.accessatlanta.com

www.penrithmrt.org.uk

The 3 Ps of Enterprise Social Media

People get excited when their Passion contributes to a

Purpose

The Executive viewpoint The key to unlocking our ambition to INCREASE THE SIZE OF OUR BUSINESS is to unite our colleagues worldwide with a 1 team feel and a success mindset.

Launching our own

internal social network will help us achieving this by speeding up the cycles of learning, helping foster new connections across geography and work level and helping create a success mindset

The Business Unit viewpoint • Inspire employees in the business unit to be closer to consumers • Share insights by observing the customer, using and buying the product and reading/viewing the media • Connect employees in the business unit to discuss observations, stories, and thoughts • Transform insights into tangible and measurable business programmes or products

The employee viewpoint • Connect: create my own profile and connect with colleagues around the world who share similar professional interests • Search: for content that will help me address a challenge I’m facing or give me that extra piece of evidence to support a choice I’m making • Contribute: by sharing my thoughts and ideas, commenting on “hot topic” discussions, uploading photos or videos

…More Efficient Create new communication channels through selfmanaged groups, to improve efficiency and to optimise information flows

…More Innovative Surface employee ideas and innovation: transform your employees into your own market research team identifying talent for new projects

…More Open Give employees a voice and let them speak, listen and engage as a community by creating a more open and transparent environment. Successful engagement often results in external

brand advocacy

ROI Hierarchy for Enterprise 2.0

http://www.cloudave.com/631/maslow-s-hierarchy-of-enterprise-2-0-roi/

Webjam brings you‌ A cost saving, revenue generating, easy-to-use social engagement and publishing platform An Engagement and Ideas Engine for your Organisation A Viral Engine for your Brand

Contact details : marc.campman@webjam-ltd.com Twitter: marccampman Webjam Ltd phone : +44(0)203 170 8741 fax : +44(0)203 008 6131 48 Charlotte Street, W1T 2NS, London (UK)