The Average Person Scrolls Through 300 Feet, or One Statue of Liberty, of Mobile Content Every Day
80% of visitors leave from a bad mobile experience
Ensure Your Site is Mobile-Friendly
google.com/webmasters/tools/mobile-friendly
The Biggest Change to SEO Mobile-First Indexing Rolling Out Now
In the past, it was fine to simplify your mobile site
with less content, images & actions
TODAY
FUTURE
Google Looks at Your Desktop Site First to Determine Rankings and then Confirms if Website is Mobile-Friendly
Google Will Look at Your Mobile Website First to Determine Both Mobile + Desktop Search Rankings
WW Has Shifted to Mobile 1st
Must Ensure Content is The Same
BE RESPONSIVE Your Mobile Website Must Be Equal to Your Desktop Website As Soon As Possible
MOBILE EXPANSION
7 YEAR CYCLES OF GROWTH
Social Expansion 2007-2013
Mobile Revolution 2010-2016
Device Connection 2016-2022
5G Will Be 10 Times Faster
Rapid Rise of Connected Devices
8 Devices Connected by 2020
I have 28 connected right now!
10 TECH PREDICTIONS
We Will Constantly Be Connected 1
NEXT: AMAZON GO
We 1 Will Book Biz Without Meeting
NEXT: 3D PRINTED CARS
1We Will Plan For Virtual Guests
NEXT: TESLA TUNNELS
We 1 Will Take Our Business Global ANYWHERE IN THE WORLD IN 2 HOURS
NEXT: SPACEX + MARS
1We Will Start To Live Until 150
NEXT: MAGIC LEAP + MIXED REALITY
10 WAYS TO REACH MILLENNIALS
Millennials Spend $31k vs. $24k
1
Get The Right Social Equation
2
Build Your Brand on Instagram
3
Have a Website That Converts
4
Optimize Everything for Mobile
5
Build Written Content to Rank
6
Real Photos Drive Inspir-Action
7
Create Digestible Short Videos
8
Ensure Rapid Communication
Engaged Couples Expect a Response within 24 hours
39% of Wedding Pros Say They Respond Within 24 Hours
50% of Buyers Choose the Pro that Responds First
9
Always Be Testing To Improve
10
Tools Will Continue to Change
ANYTHING IS POSSIBLE