Philadelphia NN 2018 - Alan Berg - Pricing

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Philadelphia Boston

BOSTON September 18, 2018

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Casie Bizuwork

Kim Woodcock @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Angelica Botlo

Duncan Bradley

Stephanie Alderman

Philadelphia

South Jersey

Philadelphia @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Michael Dillon

Dave Berman

Philadelphia

South Jersey @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Jessica Fierro Philadelphia @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Follow us for a chance to win! 1

Follow @WeddingWireEDU

2

Check your DMs

3

If you’ve won, stop by registration to pick up your bag! @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


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Alan Berg Certified Speaking Professionalâ„¢ Global Speaking Fellow WeddingWire Education Expert

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Where Wedding Businesses Grow Reach today’s couples. Book more weddings.

3 MILLION

2 MILLION

42 MILLION

reviews

monthly searches

Storefront visits

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Philadelphia Couples

33

$110,000

50%

average age

household income

of affluent households

76%

13

120 wedding

college educated

vendors in wedding

guests

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Philadelphia Boston

PENNSYLVANIA ENGAGEMENTS

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

56,834 searches for

Philadelphia wedding professionals on WeddingWire each month @ @WeddingWireEDU @AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN #WWNN


Philadelphia Boston

91,412 number of reviews for

Philadelphia vendors on WeddingWire

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Handling tough pricing questions @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Why do they ask “How much…?”

They don’t know what else to ask @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

When they ask “How much…?” It does not automatically mean: • • • •

they can’t afford it they want your bottom package/service they won’t spend more they’re price shopping

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Price questions are buying signals and opportunities @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

If they’re not asking you “How much?”… @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Don’t avoid the question @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

4 ways to handle price in email, in person, on your website & marketing

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

4 ways to handle price in email, in person, on your website & marketing

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

4 ways to handle price in email, in person, on your website & marketing

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

4 ways to handle price in email, in person, on your website & marketing

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

4 ways to handle price in email, in person, on your website & marketing

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Don’t be offended when they ask you for a discount! @@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Get the latest trends and business tips

Webinars

Stats & Data

Blog

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

A big thanks from

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


Philadelphia Boston

Thank you to our partners!

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Philadelphia Boston

@@AlanBerg AlanBerg @WeddingWireEDU @WeddingWireEDU #WWNN #WWNN


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