Three Very Important Things to Know About Blogging
#1:
Blogging isn’t easy. (Blogging for your business is even less easy.)
#2:
Blogging actually kind of sucks. (Mostly because we let it.)
#3:
Blogging can totally fit into your business without making you want to cry. (Yes, even your business.)
Behold‌ Tips, Tricks, Tools & Hacks for Everyone on the Blogging Burnout Spectrum!
Hates to write. Wishes he/she never had to blog again.
Dislikes writing, and often feels at a loss for content ideas.
Doesn’t mind writing, but doesn’t have enough time to spend on it.
Loves to write! Ready for next level blogging, with all the benefits!
Blogging Hacks for the Haters • Drop the all-or-nothing approach. Embrace mediocrity! • Start slowly – two posts per month for 6 months, then aim for 1 post per week. • Choose quick and easy content categories, including images or media when possible.
The Easiest Content Categories Ever • The Gallery • The Listicle • The “Look at Me” • Bonus: The Retrospective
…and the Easiest Posts of All Time? • The Contributor Round-Up • The “Interview” • The Guest Post …in other words, content that others conveniently create for you. Score!
Beating Writer’s Block (for Non-Writers) • Create a place to store your ideas. • Use a content calendar. • Outline your posts like a term paper in school. • Every post is easier to write when you use formats like bulleted/numbered lists or section headers.
Beating Writer’s Block (for Non-Writers) • Lean on the topics that make you feel most at ease. There’s no gold star for discomfort. • Don’t shy away from lighthearted posts, like those based on popular hashtags (#tbt, anyone?) • Go easy on yourself!
When You Like It But Don’t Have Time • Make sure you have the right tools for the job. • Create a WORKFLOW. Identify and streamline each step, from outlining and writing posts to scheduling social media promotion. • Almost every task, including those related to blogging, is easier to tackle in batches.
When You Like It But Don’t Have Time • Look for opportunities that your blog can do double-duty for your business. • What, if anything, can you delegate or outsource?
Benefits of Next-Level Blogging • Creates valuable opportunities • Humanizes your business & your brand • Effects change within your industry • Builds genuine connections with your target audience
Taking Your Blog to the Next Level • Truly COMMIT: to your content quality, your posting schedule, and your goals. • Ask yourself what really matters to your audience, and give that to them. • Embrace the tools to get your content seen. • Invite feedback and engagement.
Blogs 2-4 times/month using simple, easy post topics.
Keeps ideas organized, plans content in advance and embraces writing hacks.
Relies on a predictable workflow to keep on top of blogging.
Develops thoughtful, intentional posts and creates new opportunities as a result.
Questions? Feel free to reach out! jennifer@weddingiq.com kyle@weddingiq.com Also check out Blog Rescue: Tips, Tools, Tricks & Hacks for a Badass Business Blog at www.AuthenticBoss.com. Save 50% this month with promo code WORLD2016!