Transformers: Convert Lookers into Buyers

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How should I know? Never take advice from anyone that has no idea what they’re talking about.




Freebies!

FOLLOW @VANESSAJOY


! y a w a e v i G FOLLOW @VANESSAJOY


BONUS ENTRY! Tag @VanessaJoy in an Instagram story featuring something you learned today.


WHAT TO SAY MAKING THEM WANT YOU HOW TO DITCH SELLING


WHAT TO SAY


#WORDVOMIT


I’m available for your wedding!

Hello! Congrats on your wedding! I can’t wait to learn all about it. I’ve photographed tons of weddings and I’m sure yours is super unique - just like all of them. I’m awesome because, well everyone just loves me. I’m sure you will too! My pricing is attached, but if you have a budget in mind let me know! I’m happy to customize something for you. When is best for you to come in or have a call to chat?


COMMUNICATION CHECKLIST • STAY IN LOCATION • END WITH A QUESTION • KEEP IT SHORT • PERSONALIZE IT • CONNECT ON SOCIAL • BUILD RAPPORT


E-MAIL DRIP CAMPAIGN


MAKE THEM LOVE YOU


LOVE BEFORE FIRST SIGHT ▸ Website ▸ Social Media ▸ WeddingWire Reviews



LOVE BEFORE FIRST SIGHT ▸ Website ▸ Social Media ▸ WeddingWire Reviews ▸ Product










Video doesn’t have to be difficult.

25% off new/renewal/winback at booth!!!! Full Tutorial on Making an Effective Marketing Video www.Animoto.com/vanessa-joy


LOVE BEFORE FIRST SIGHT ▸ Website ▸ Social Media ▸ WeddingWire Reviews ▸ Product ▸ Responsiveness


Respond to leads lightning-fast (plus everything else you need to run a business)

50% OFF 2 Years + 1-on-1 Walkthrough 15% off - www.VanessaJoy.com/17hats

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DITCH SELLING


IT’S ABOUT THE RELATIONSHIP


Why People Spend $$$

80%

Feeling Loyalty Convenience Experience Prestige

Value

20%

Thinking Product Quality Quantity Price


RESPONDING TO PRICE CONCERNS



PRICE DOESN’T MATTER WHEN… ▸ They trust you ▸ They love you ▸ They’re loaded ▸ They understand your value ▸ They’ve been referred


www.BreatheYourPassion.com


CONVENTION SCHEDULE MONDAY

3pm - Transformers (General Session) 5pm - Transformers (General Session)

TUESDAY

9am - Social Situations (General Session) 12pm - Secret to Social (Animoto Tradeshow Stage) 3pm - Crowd Control (Photography) 4pm - @WeddingWire Tradeshow Booth

WEDNESDAY

2pm - Shoot for the Stars (General Session) 3pm - @WeddingWire Tradeshow Booth


Freebies!

FOLLOW @VANESSAJOY


! y a w a e v i G FOLLOW @VANESSAJOY


BONUS ENTRY! Tag @VanessaJoy in an Instagram story featuring something you learned today.


Adorama on YouTube - Breathe Your Passion Playlist


STOP HOPING EVERYONE BOOKS YOU. Me



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