Week9wholebook

rail & Error

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To

Mom, without your support and love, study aboard will never happen in my life. I hope this book will make you feel proud and all your support is worth.

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Trial and Error

Terry Hsu

E/G/G Food Lab Taiwanese Refresh It's Alive!!! dot Five Keys Next 8

Project. 00

Table of Content

00 / 08

PROJECT 01 + COMPLEX HIERACHY + 06_019 + PROJECT 02 + NATURE OF INTERACTION + 020_032 + PROJECT 03 + VISUAL SYSTEM + 034_048 + PROJECT 04 + VISUAL SYSTEM + 050_062 + PROJECT 05 + INTEGRATING PRINCIPLES + 064_076 + PROJECT 06 + INTEGRATING PRINCIPLES + 078_088 + PROJECT 07 + STRATEGIES BRANDING + 090_104 + PROJECT 08 + REFINEMENT OF FORM + 104_120 + 9

Trial and Error

01

10

Terry Hsu

Project. 01

Q.

E/G/G

01 / 08

In a cookbook, what are the major things that people look for, what confuses them, and what helps them read a recipe?

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Trial and Error

A.

Terry Hsu

E/G/G is a cookbook about egg dishes with the idea that cooking a dish is like constructing a building.

Combining my experience in the kitchen and the similarities between architecture and cooking, I use rules and charts to create the look and feel for the cookbook. For the binding, I use a ring binding folder similiar to those used in the construction business.

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Project. 01

E/G/G

Course

=

( Ariel Gray + Typography³ + Fall²⁰¹⁶ )

Keywords

=

( Layers + Blue Print + Rules )

Colors

=

Fonts

=

( Black + White + Yellow ) ( Univers + Serifa ) Title Body

01 / 08

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Terry Hsu

Project. 01

E/G/G

01 / 08

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Trial and Error

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Terry Hsu

Project. 01

E/G/G

01 / 08

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Trial and Error

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Terry Hsu

Project. 01

E/G/G

01 / 08

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Trial and Error

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Terry Hsu

Project. 01

E/G/G

01 / 08

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Trial and Error

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Terry Hsu

Project. 01

E/G/G

01 / 08

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Trial and Error

02

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Terry Hsu

Project. 02

Q.

Food Lab

02 / 08

How can we easily analyze the food we eat to avoid allergic reactions and maintain good eating habits?

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Trial and Error

A.

Terry Hsu

Food Lab is an application for diet control. With the thinking that everything is composed of atoms and can be analyzed in a lab.

The design of the app is focused on how to create a convenient and clear application. I chose different colors to distinguish the safety or health factors between different ingredients. Since Food Lab is an app about eating, I tried to give it a fresh and appetizing feel.

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Project. 02

Food Lab

02 / 08

Course

=

( Michael Taylor + Graphic Design³ + Fall²⁰¹⁶ )

Keywords

=

( Atomic + Informative + Diet )

Colors

=

Fonts

=

( Green + Red + Yellow ) ( Helvetica + San Francisco Title Body

)

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Trial and Error

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Terry Hsu

Project. 02

Food Lab

02 / 08

E-mail

E-mail

Date of birth

Password

26/10/16 26/10/16

forget password?

26/10/16 26/10/16 26/10/16 26/10/16

back

send

back

login

26/10/16

Home E-mail

Password

Date of birth mm/dd/yy

Start

please connect the blood detector on your phone and click the test button below

regist

test login back

Detail

Share

send

Community

Terry0702

Terry0702

Article 26/10/16

26/10/16

Terry0702 26/10/16

Nuance in Duffel

Nuance in Duffel

Michael1128

9%

Nuance in Duffel

26/10/16

Ghent is a university town in Fle Belgium that is much less well k Bruges, yet for me is every bit a

eggs, milk Great experience in SF

Cindy79

25/10/16

nuts, soy This is the best!!!!

name

Kateloveeat

egg

24/10/16

Ghent is a university town in Flemish northwest Belgium th

nuts

about

You should never miss thi..

name

Foodmaster

24/10/16

allergy recation rash

Ghent is a university town in Flemish northwest Belgium th

Nuance in Duffel

Joe003

24/10/16

gluten

back

back

share

Ghent is a un Flemish northwe

Nuance in Duffel

Ted12

Ghent is a un Flemish northwe

24/10/16

Seafood Nuance in Duffel

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Trial and Error

Terry Hsu

foodlab Look before you eat

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Project. 02

Food Lab

02 / 08

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Trial and Error

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Terry Hsu

Project. 02

Food Lab

02 / 08

REGISTER

GUIDE

please put your finger on the plate of blood detector until screen shows test is finished.

the blood test has finished result of the test will show up here and register will be done after you send INADVISIABLE

DANGEROUS

You could also find the result of blood test in your profile later in the future.

send

35

Trial and Error

Terry Hsu

water

943

protein

26

calorie

HOME

1106

ml

/ 2000 ml

g

/

kcal

/ 2350 kcal

TEST

36

65 g

Project. 02

Food Lab

02 / 08

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Trial and Error

Terry Hsu

ALERT

DANGEROUS There are peanuts in the dish.

back

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Project. 02

Food Lab

02 / 08

RESULT

ingredients

nutrient carbohydrates sodium calorie protein

back

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Trial and Error

Terry Hsu

DETAIL

DET

NAME

ALLERGY LEVEL

NAME

eggs

safe

eggs

9% 40

2%

ALLERGY RECATION

ALLERGY RECATION

none

allergic reaction that ca cause a dramatic drop

Project. 02

Food Lab

TAIL

02 / 08

DETAIL

ALLERGY LEVEL

NAME

ALLERGY LEVEL

dangerous

eggs

inadvisable

%

an impair your breathing, in your blood pressure

15% ALLERGY RECATION allergic reaction may cause rash or diarrhea.

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Trial and Error

Terry Hsu

COMMUNITY

ARTICLE

Terry0702 Nuance in Duffel

26/10/16

Terry0702 26/10/16 Experience in SF

Michael1128 Great experience...

26/10/16

Cindy79 This is the best!!!!

25/10/16

I have been this restaurant many times, they are always good.

I have a excllent experience there before, but they are not as good as before anymore.

Kateloveeat

The best restaurant with nice food and nice service with ideal price.

You should neve...

leave your comment here..

24/10/16

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Last week, I went to the Clement street.

In this region are several interesting restaurants, one of which is Nuance in Duffel.

Project. 02

Food Lab

02 / 08

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Trial and Error

03

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Terry Hsu

Project. 03

Q.

Taiwanese Identity

03 / 08

Why is it so difficult for Taiwanese to talk about their identity? Is it because of their different cultural or historical backgrounds, levels of education, political views, or is it something else?

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Trial and Error

A.

Terry Hsu

The Taiwanese Identity is a project shows how different people's opinions about their identity are based on their age, education level, and political background.

In my design, I used two colors which represent the two biggest political parties in Taiwan as my main visual elements. The historical background of Taiwan started after World War II. This inspired me to use documentary elements in my design. In the end, I used gradients to show the transition of identity from one generation to the next.

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Project. 03

Taiwanese Identity

03 / 08

Course

=

( Sean McGuire + Visual System² + Spring²⁰¹⁷ )

Keywords

=

( Historical + Documentary + Gradient )

Colors

=

Fonts

=

( Blue + Green + Black ) Jinxuan ( Helvetica + English Traditional Chinese

)

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Trial and Error

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Terry Hsu

Project. 03

Taiwanese Identity

03 / 08

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Trial and Error

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Terry Hsu

Project. 03

Taiwanese Identity

03 / 08

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Trial and Error

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Terry Hsu

Project. 03

Taiwanese Identity

03 / 08

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Trial and Error

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Terry Hsu

Project. 03

Taiwanese Identity

03 / 08

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Trial and Error

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Terry Hsu

Project. 03

Taiwanese Identity

03 / 08

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Trial and Error

04

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Terry Hsu

Project. 04

Q.

Refresh Music Festival

04 / 08

How to make people get closer to nature? What could create the motivation for people to do more for our planet?

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Trial and Error

A.

Terry Hsu

The Refresh Music Festival is trying to get people out of the city and into nature. While people are enjoying the beauty of nature, it also reminds them how pollution has changed our environment.

To show a refreshing feeling, I used colors, textures, and photos from nature. Also, the handwriting type contributes to the organic aesthetic.

An example of this is the imperfect circle representing the shape of a tree ring, showing the idea of the cycle of nature.

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Project. 04

Refresh Music Festival

04 / 08

Course

=

( Troy Alders + Visual System¹ + Fall²⁰¹⁶ )

Keywords

=

( Textured + Bright + Natural )

Colors

=

Fonts

=

( Blue + Green + Yellow ) Amatic ( Avenir Next + Text Handwritten

)

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Terry Hsu

Project. 04

refresh

music

festical REFRESH MUSIC FESTICAL

REFRESH MUSIC FESTICAL

Refresh Music Festival

04 / 08

refresh

REFRESH MUSIC FESTICAL

REFRESH

REFRESH MUSIC FESTICAL

Refresh

REFRESH MUSIC FESTICAL

REFRESH MUSIC FESTICAL

refresh

refresh

festical

festical

Refresh music

music

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Terry Hsu

Project. 04

Refresh Music Festival

04 / 08

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Terry Hsu

Project. 04

Refresh Music Festival

04 / 08

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Trial and Error

Terry Hsu

201

refr i c s l u a v

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$4

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$6

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Project. 04

Refresh Music Festival

04 / 08

72

Terry Hsu 012-2443793

SEP. 09 No.166 Nanhe, Tongxiao Township, Miaoli 35750, Taiwan

$20

FEEL WATER

Price

music

festival

Terry Hsu

refresh

Trial and Error

EMBRACE SUN

Terry Hsu 012-2443793

SEP. 09 No.166 Nanhe, Tongxiao Township, Miaoli 35750, Taiwan

$40

No.166 Nanhe, Tongxiao Township, Miaoli 35750, Taiwan

$60

Terry Hsu 012-2443793

SEP. 09

Price

BREATH AIR

04 / 08

Price

festival

festival

music

music

refresh

Refresh Music Festival

refresh

Project. 04

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Trial and Error

05

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Terry Hsu

Project. 05

Q.

It's Alive!!!

05 / 08

How to make people get closer to our nature? What could create a motivation for people to do more for our planet?

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Trial and Error

A.

Terry Hsu

It's Alive!!! is a project to promote a coming exhibition for the unique art crafts called Strandbeests. They are artificial creatures made by the German artist Theo Jansen.

As artworks, the exterior of Strandbeests are very strong and interesting to look at. I decided to let the design focus more on the creatures than .

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Project. 05

It's Alive!!!

Course

=

( John Nettleton + Graphic Design² + Fall²⁰¹⁶ )

Keywords

=

( Geometrical + Artificial + Creature )

Colors

=

( Black + White + Neutral )

Fonts

=

( Helvetica Neue [ 25 + 35 ] )

05 / 08

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Trial and Error

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Terry Hsu

Project. 05

It's Alive!!!

05 / 08

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Trial and Error

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Terry Hsu

Project. 05

It's Alive!!!

05 / 08

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Trial and Error

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Terry Hsu

Project. 05

It's Alive!!!

05 / 08

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Trial and Error

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Terry Hsu

Project. 05

It's Alive!!!

05 / 08

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Trial and Error

05

86

Terry Hsu

Project. 06

Q.

dot

06 / 08

According to a research, average Americans spends 55 minutes a day looking for things. How can people save their time and money by keeping track of their stuff?

87

Trial and Error

A.

Terry Hsu

Dot is a tracking sticker that helps people to find and secure their stuff.

The project is about promoting this product with the design.

Since Dot uses an alarm as its primary feature, I chose red to be the main color to represent the sound of the alarm. I also designed a logo and some printouts as the promotional materials.

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Project. 06

dot

06 / 08

Course

=

( John Nettleton + Graphic Design² + Spring²⁰¹⁶ )

Keywords

=

( Convenient + Playful + Secured

Colors

=

( Black + White + Red )

Fonts

=

( Myraid MM [ 215 + 700 ]

)

)

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Terry Hsu

Project. 06

dot

06 / 08

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Trial and Error

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Terry Hsu

Project. 06

dot

06 / 08

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Trial and Error

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Terry Hsu

Project. 06

dot

06 / 08

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Trial and Error

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Terry Hsu

Project. 06

dot

06 / 08

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Trial and Error

07

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Terry Hsu

Project. 07

Q.

Five Keys

07 / 08

How can we rebrand a charter school that helps to educate prisoners in jail? How can we help the school expand its services through a comprehensive design?

99

Trial and Error

A.

Terry Hsu

The rebranding of Five Keys Charter Schools and Programs is a group project that works with a real client who plans a rebrand for their expanding business.

Our visual system is based on the logo designed by Ming Lang Jiang.

We designed the visual system with a brand book, applications, and a website. The visuals were made to stay strong and stable. Also, to give it an energetic feeling, we chose a bright blue as the main color.

100

Project. 07

Five Keys

07 / 08

Course

=

( Thomas McNulty + Strategies for Branding + Spring²⁰¹⁷ )

Keywords

=

( Strong + Potential + Stable )

Colors

=

Fonts

=

( Blue + Black + White ) Knockout (OTF) ( Avenir Next + [ San Francisco Text

] + Din )

101

Trial and Error

102

Terry Hsu

Project. 07

Five Keys

07 / 08

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Trial and Error

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Terry Hsu

Project. 07

Five Keys

07 / 08

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Trial and Error

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Terry Hsu

Project. 07

Five Keys

07 / 08

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Trial and Error

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Terry Hsu

Project. 07

Five Keys

07 / 08

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Trial and Error

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Terry Hsu

Project. 07

Five Keys

07 / 08

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Trial and Error

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Terry Hsu

Project. 07

Five Keys

07 / 08

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Trial and Error

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Terry Hsu

Project. 07

Five Keys

07 / 08

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Trial and Error

08

116

Terry Hsu

Project. 08

Q.

Next Conference

08 / 08

After decades of research, virtual reality has finally become useful.

But, do you know how it works and how it might affect people in the next few years?

117

Trial and Error

A.

Terry Hsu

The Next conference is trying to introduce virtual reality (VR) in a simplified, pop science. Also, the conference provides a means for people who are in the field of VR to communicate with each other.

The promotional materials are based on the concept of how human beings define reality. The design uses all five senses and shows how VR works with these senses. Finally, it shows how virtual reality adds to or changes the definition of reality.

118

Project. 08

Next Conference

08 / 08

Course

=

( Ariel Gray + Typography4 + Spring²⁰¹⁷ )

Keywords

=

( Abstract + Senses + Illusion )

Colors

=

( Black + Teal + Yellow )

Fonts

=

( Helvetica Neue +

ZXX Decoration

+ Source Code Pro )

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Trial and Error

120

Terry Hsu

Project. 08

Next Conference

08 / 08

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Terry Hsu

Project. 08

Next Conference

08 / 08

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Trial and Error

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Terry Hsu

Project. 08

Next Conference

08 / 08

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Trial and Error

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Terry Hsu

Project. 08

Next Conference

08 / 08

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Terry Hsu

Project. 08

Next Conference

08 / 08

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Terry Hsu

Project. 08

Next Conference

08 / 08

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Trial and Error

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Terry Hsu

Project. 08

Next Conference

08 / 08

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