Wendover News, November 2021

Page 24

Business Forum Haringtons wins top business award at national industry event

Haringtons salon group has won the Marketing Campaign of the Year title sponsored by Phorest Salon Software at HJ’s British Hairdressing Business Awards 2021. Haringtons beat off tough competition from other finalists to be recognised for its inspiring approach to marketing and branding. Held on Monday 4 October at Park Plaza, Westminster Bridge, HJ’s British Hairdressing Business Awards – now in their 23rd year - reward the hardworking names that have built outstanding salon businesses, helping to make British hairdressing the most respected in the world. From standout salons and dynamic teams to groundbreaking innovations and trailblazing individuals, HJ’s British Hairdressing Business Awards are an annual

celebration of business brilliance.

they come into a Harington’s salon, so that we not only make people look good, but make them feel amazing too!"

Haringtons reached the finals after submitting a detailed online dossier outlining the innovative Jayne Lewis Orr, Executive methods they use to Director of HJ’s British attract, engage with, and Pictured left to right – Nikki Neale Hairdressing Business and Vanessa Martin retain clients. Judges Awards said: "Haringtons praised a clear marketing has demonstrated an strategy, strong branding and consistency. exciting and unique approach to marketing and a brilliant brand strategy. From On being announced as the winner, Nikki successful campaigns to a clear vision of Neale (head of brand and marketing) who their customer is, their success in this commented: "It feels brilliant to win - area is both admirable and inspiring." this is our first year doing marketing for Haringtons and we’ve come a really long Launched in 1998, HJ’s British Hairdressing way in that time - we were up against Business Awards have previously honoured massive competition so it’s a huge honor names including Lee Stafford, Trevor Sorbie to win! Nobody in the marketing team has and TONI&GUY. A total of 16 trophies were a hairdressing background – instead we handed out at the event. bring the customer's perspective to the For further details about the awards please forefront of everything we do - it’s critical visit www.hji.co.uk/hjs-british-hairdressingto understand what our clients want when business-awards/.

SAFE and WELCOMING Located in the spacious grounds of Halton Tennis Centre, our ground floor gym also benefits from an outdoor training area, so plenty of fresh air, and an online booking system to control numbers, optimum spacing of equipment and rigorous sanitising protocols. Simple and easy to join. Membership is restricted to just 250 during 2021. To arrange a visit please contact Camilla at camilla@haltonuk.com or on 07748 596607 haltontennis.co.uk

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Wendover News November 2021

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