5 Events for critical communications users and industry
EXHIBITING & SPONSOR OPPORTUNITIES Sydney
3-4 June 2015 Sydney Showground
Melbourne
2-3 December 2015
Melbourne Convention & Exhibition Centre
In association with:
Organised by:
Magazine partner:
WFevents, a division of Westwick-Farrow Media - ABN: 22 152 305 336
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One brand, two shows, unlimited opportunities ... MELBOURNE & SYDNEY Increasingly, Comms Connect — whether Sydney or Melbourne — is seen as the ‘go to’ place for those serious about critical communications in the region. Whether they are users or consultants, channel partners or dealers, Comms Connect generates countless opportunities for them to learn, network, explore and to keep up to date with all that is taking place in the field. As a manufacturer or supplier to this sector, it’s important to cement existing relationships whilst looking for new business opportunities. Over the years Comms Connect has developed to help you achieve these objectives, and more — it delivers ‘must attend’ events for users and industry alike.
Sydney Success First launched in 2007 in Melbourne, 2014 saw the first outing for Comms Connect in Sydney — a satellite show intended to help those who don’t travel to Melbourne to gain access to the expertise and technology available from the sector, at the same time as putting suppliers and manufacturers in touch with this very important market. Comms Connect Sydney offers further opportunities to meet with a highly targeted audience, the majority of whom do not travel to Melbourne later in the year.
Where did visitors and delegates come from in 2014? Comms Connect Sydney
Comms Connect Melbourne
• • • • •
• • • • • • •
New South Wales – 86% Victoria – 5% Queensland – 5 % South Australia – 1% Western Australia – 3%
Victoria – 68% NSW – 11% Queensland – 7% South Australia – 3% Western Australia – 5% New Zealand – 3% Overseas/other – 3%
75% of Sydney’s visitors had never attended Comms Connect Melbourne.
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www.comms-connect.com.au
Who attended Comms Connect Sydney? a sample of the 2014 visitors ACMA
GHD
Robological
ACT Emergency Services Agency
Global Television
RT Communications
Gosford Council
Shoalhaven City Council
Hawkesbury Hydrogen
Siemens Ltd
Housley Consulting
Signals Infrastructure Services
ActewAGL Distribution AFP AGD Airbus Defence and Space AirServices Australia Alcatel-Lucent Ambulance Service of NSW ArcusIT Solutions Arup Asset Standards Authority - TfNSW
Illawarra Communications Inobe Cloud Insight Telecommunications Consulting John Lush & Associates KaRaTec Power Supplies Pty Ltd Kordia Solutions Pty Ltd Laing O'Rourke Landis + Gyr
Aurecon
Mine Site Technologies
Ausgrid
National Wireless Pty Ltd
Australian Broadcasting Corporation
NBN
Australian Customs & Border Protection
Nokia Siemens Networks NSW Fire & Rescue
SMI Computers Pty Ltd Smith Industrial Spectrum Engineering Australia St John Ambulance (NSW) State Transit Authority of NSW Sydney Trains TAFE NSW Telit Wireless Telstra Operations Thales Australia Titan ICT Consultants Tongyu Communications TR Hirecom
Australian Defence Force
NSW Police Force
Boeing Defence Australia
NSW Rural Fire Service
BTW Communications
NSW State Emergency Service
Transport for NSW
NSW Telco Authority
Tyco Traffic & Transportation
Bulend Kutsal C&A Communications Cellular Solutions Comtel Pty Ltd Country Fire Service Defence Material Organisation
Optus Origin Energy OzOM Pacific National Coal Parsons Brinckerhoff
Department of Defence
Philcomm Pty Ltd
Dept of Education & Communities
PPE Marine Pty Ltd
Ericsson Eutility Fire & Rescue NSW Fortescue Metals Group Ltd Fuji Xerox
RAAF AOSG
Trade Commission of Spain
Trilo-G International P/L
UGL Engineering Unali Pty Ltd URSYS Satellite UTS VASP Group Visionstream Westcon Group Australia
Radlink Communications
Westel Wireless Systems Pty Ltd
Rail Control Systems Australia
Westmead Hospital
Reves de Vie Roads & Maritime Services NSW
www.comms-connect.com.au
WICEN (NSW) Inc Wired & Wireless Zenogen
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Who attends Comms Connect Melbourne? a sample of the 2014 visitors AAPT
Crosscom Pty Ltd
La Trobe University
SA Power Networks
ACMA
Crown Castle Australia
Land Engineering Agency
Santos Ltd
AFL
Crown Melbourne Ltd
Litchfield Council
Shoalhaven City Council
Ambulance Service of NSW
Defence Materiel Organisation
Manningham City Council
Signals NZ Ltd
Arrium / OneSteel
Dept of Community Safety
Metro Trains Melbourne
South East Water
Arrow Energy
Dept of Defence
Metropolitan Fire Brigade
St John Ambulance
Atlas Medical
Dept of Justice
Mine Site Technologies
Sydney Trains
Attorney-General’s Dept
NBN Co
Tasmania Fire Service
Aurizon
Dept of Police and Emergency Management Tasmania
New Zealand Fire Service
Telstra
Australian Customs and Border Protection
Dept of Fire & Emergency Services
NSW Police Force
Tennis Australia
NSW Telco Authority
Tetracom
BAE Systems
Dept of State Development, Business and Innovation
NZ Fire Service
Thales Australia
Office of the CIO, Dept. of the Premier and Cabinet
The Order of St John New Zealand
Optus
Transgrid
Origin Energy
Transurban
OZ Minerals
UGL - Rail Systems
Pacific National Coal
UXC Consulting
Parkville Youth Justice Precinct
Veolia Water
PBE Australia
Victoria Police
Qenos Pty Ltd
Victoria SES
Queensland Police Service
Victrack
Black and White Cabs (Brisbane) Bureau of Meteorology
DMO Land Engineering Agency
Canterbury Regional Emergency Management Office
Emergency Services Telecommunications Authority (ESTA)
Cellular Asset Management Pty Ltd
Ergon Energy
Chevron Christchurch City Council CommTel Network Solutions Pty Ltd Comwide Communications ConnectEast ConocoPhillips Australasia Corrections Victoria Corruption and Crime Commission Country Fire Authority
ERICO Ericsson Australia Exemplar Technologies Fire & Emergency Services Authority Fletcher Communications FMG
RailSystems Rio Tinto
GE Digital Energy Gencom Hitachi Kokusai Electric KiwiRail
Royal Australian Navy RRL Rail Systems SA Government Radio Network
Vic Department of Justice
Visionstream Water Treatment Australia Woodside Energy Ltd WorleyParsons Yarra Valley Water ZTE (Australia) Pty Ltd
81% of visitors had either direct or indirect responsibility for buying decisions. 4
www.comms-connect.com.au
What exhibitors said in 2014 ... ‘Comms Connect puts us in front of key AUS customers, the quality of people is outstanding and the brand awareness we generate via the show is fantastic.’ Holly Smith — Codan Radio Communications ‘A very well organised event for the professional radio communications industry. The best show of its type in the region.’ Robert Jesman — Panorama Antennas ‘Looking forward for Comms Connect to grow and expand in Melbourne and Sydney’ CK Chwa — Keysight Technologies ‘Our experience was very good with high quality visitors to the stand. More so than previous years, CC2014 allowed us to strengthen existing relationships, expand our customer base and identify solid sales opportunities. As a manufacturer the visitor feed back is invaluable in influencing our engineering design and future proofing our products.’ Steve Newall — GME ‘... a great event for networking, a must in this industry.’ Nim Matutina — RFI ‘Yet another successful event. The quality of delegates from a wide spread of industry keeps growing year by year. This event is our main investment in this region and has certainly aided in expanding our brand awareness and product offerings.’ Doug Bowden — Sepura Plc
and their experience in numbers ... How would you rate the number of visitors to your stand?
94%
said satisfied to excellent
How would you rate the quality of visitors to your stand?
100%
said satisfied to excellent (75% said good to excellent)
How important is Comms Connect in your marketing schedule?
93% said important to most important exercise.
How would you rate your overall experience at Comms Connect in 2014?
87%
said good to excellent
www.comms-connect.com.au
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event marketing As publisher of Critical Comms and its associated portal criticalcomms. com.au, it’s our job to understand the market and know our readers and members. Direct access to this audience enables us to focus in on and target numerous stakeholder groups like no other event organiser in the space. How Comms Connect reaches its target audience ...
Direct mail and eDM campaigns take place in the weeks and months running up to the event, targeting extensive lists of potential delegates drawn from numerous sources. These include WF Media’s in-house databases, in addition to up-to-date lists bought from leading list rental companies. Personalised letters, flyers and brochures are distributed in their tens of thousands to potential and previous delegates and visitors.
Print advertising plays a very important role in the marketing of
Comms Connect. Carefully chosen titles, both in-house and external to WF Media’s stable, are targeted with advertising and editorial in the lead-up to the event to ensure that those with responsibility are made aware of when and where Comms Connect is taking place and what they can see and learn by attending.
Digital media, including LinkedIn, Google AdWords, along with advertising on traditional targeted websites, is used to help attract and expose potential visitors to the Comms Connect message.
Telemarketing is an integral and key element of our marketing
strategy. Previous delegates and visitors, along with end users and industry stakeholders in numerous vertical sectors — from the mining and resource sectors to public safety and government — are identified and targeted by our experienced telemarketing team to ensure they know when and where Comms Connect takes place and what the benefits of attending will be.
Exhibitors and sponsors have discounted entry passes made
available for clients and prospects to encourage attendance and help attract key personnel that should be at the event. Hard and soft copies of flyers for event promotion with special offers are made available well in advance to help encourage attendance. Our exhibitors and sponsors play a very important role in spreading the message about Comms Connect. We actively encourage you to promote your attendance as this is your chance to help make your involvement even more rewarding by showing your prospects what you are capable of on what is neutral ground.
We will supply all exhibitors and sponsors with the Comms
Connect 2015 logo to host on your company website with a hyperlink to the event website to help promote the event and your attendance at the event. Call Paul Davis to discuss how you can take part in the promotion of Comms Connect 2015 — 02 9487 2700
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www.comms-connect.com.au
Industry Support Australian Radio Communications Industry Association Since the launch of Comms Connect in 2007, ARCIA has worked with and endorsed this critical brand operating in the radio and converged communications space. The process of mutual support continues in 2015 with ARCIA’s Industry Gala Dinner held in the same venue in Melbourne; and in Sydney; ARCIA will hold its annual networking function on the evening of the Comms Connect Sydney satellite event. We are, as always, extremely pleased that the industry’s peak body, ARCIA, is once again our Association Partner and lending its voice to the 2015 events for what will be the 9th consecutive year. Dinner ... where and when? The ARCIA Industry Gala Dinner will take place on the evening of 2 December in the Plenary at the Melbourne Convention Centre. The Sydney Networking Dinner will take place on 3 June at a venue close to Comms Connect Sydney at the Sydney Showgrounds. For further information, visit: arcia.org.au. In addition, Comms Connect continues to work with a number of other relevant associations, organisations and media partners to help bring about the greatest level of exposure possible to the events, ensuring that those involved with or affected by the industry are able to take part. Companies supporting Comms Connect in 2015 include:
www.comms-connect.com.au
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Exhibition and Sponsorship Opportunities Platinum Sponsors (5 only) • Premium exhibition space — 36 m2 • 10 Full conference registrations for clients and prospects • Additional discounted conference registrations for clients and prospects • 4 ARCIA Industry Gala Dinner tickets • Event website listing — logo, profile and hyperlink included • Listed as Platinum Sponsor throughout event website, with logo and hyperlink • Listing and 300-word profile in conference guide with logo and contact details • Full-page advert in conference guide • Logo on all pages of website as Platinum Sponsor • Delegate satchel insert • Logo displayed on stage signage in plenary theatre • Registration desk — prominent logo displayed • Event newsletters, emails and advertisements with logo as Platinum Sponsor • Dedicated Platinum Sponsors PowerPoint group slide in each theatre • 50,000 conference and exhibition flyers with logo as Platinum Sponsor
Your Investment: $24,000*
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www.comms-connect.com.au
Gold Sponsors (6 only) • Premium exhibition space — 18 m2 • 5 Free full conference registrations for clients and prospects • Additional discounted conference registrations for clients and prospects • 2 ARCIA Industry Gala Dinner tickets • Logo on conference guide cover as Gold Sponsor • Event website listing — logo, profile and hyperlink included • Listed as Gold Sponsor throughout event website, with logo and hyperlink • Listing and 200-word profile in conference guide with logo and contact details • Half-page advert in conference guide • Logo on all pages of website as Gold Sponsor • Logo displayed on stage signage in plenary theatre • Registration desk — prominent logo displayed • Event newsletters, emails and advertisements with logo as Gold Sponsor • Dedicated Gold Sponsors PowerPoint group slide in each theatre • 50,000 conference and exhibition flyers with logo as Gold Sponsor
Your Investment: $12,500*
Silver Sponsors • Exhibition booth space — 9 m2 • Discounted conference registrations for clients and prospects • Event website listing under Silver Sponsor — logo, profile and hyperlink included • Listing and 100-word profile in conference guide with logo and contact details • Quarter-page advert in conference guide • Registration desk — prominent logo displayed • Exhibition entrance feature — prominent logo displayed • Silver Sponsors PowerPoint group slide in each theatre
Your Investment: $6500*
www.comms-connect.com.au
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Exhibition Options Option 1 Space only (minimum 18 m) Space only includes:
Rate — $525*/m2
• Floor space, carpeted • Power: 1 power point — 1000 watt, 240 V • Listing and 100-word profile in conference guide with logo and contact details • Standard event website listing — logo, profile and hyperlink included
Option 2 Shell scheme (minimum 9 m) Shell scheme includes:
Rate — $550*/m2
• • • • • • •
Floor space, carpeted Aluminium frame construction White walling (where applicable) Signage with company name and stand number on each open side Lighting: 2 x 120 watt lights per 9 m2 Power: 1 power point — 1000 watt, 240 V Listing and 100-word profile in conference guide with logo and contact details • Standard event website listing — logo, profile and hyperlink included
Option 3 Shell scheme 6 m Package includes:
Rate — $3900*
• • • • • • •
Floor space, carpeted Aluminium frame construction White walling (where applicable) Signage with company name and stand number on each open side Lighting: 2 x 120 watt lights Power: 1 power point — 1000 watt, 240 V Listing and 100-word profile in conference guide with logo and contact details • Standard event website listing — logo, profile and hyperlink included *All prices are ex-GST
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www.comms-connect.com.au
additional ways to be noticed … Conference Delegate Satchel Sponsor $7000* • Sponsor logo to appear on conference delegate satchels • Logo coverage in conference guide as conference delegate satchel sponsor • Event website listing as delegate satchel sponsor • Sponsors group slide in each seminar theatre with logo • 2 full conference registrations
Theatre Naming Rights $6000* • • • • • •
Exclusive logo coverage on event website as category sponsor Theatre will be referred to as ‘Sponsor name’ Logo coverage in conference guide as theatre naming sponsor Event website listing as theatre naming sponsor Sponsors group slide in each seminar theatre with logo 2 full conference registrations
Official Website Sponsor $4000* • • • • •
Exclusive logo coverage on event website as category sponsor Logo coverage in conference guide as website sponsor Event website listing as website sponsor Sponsors group slide in each seminar theatre with logo 2 full conference registrations
Lanyard Sponsor $4500* • • • • •
Exclusive logo coverage on delegate lanyards Logo coverage in conference guide as lanyard sponsor Event website listing as lanyard sponsor Sponsors group slide in each seminar theatre with logo 2 full conference registrations
NB. Sponsor to supply lanyard to organiser’s specifications and by due date
Networking Drinks Sponsor $5000* • • • • • •
Sponsor will be given opportunity to address delegates prior to drinks Exclusive logo coverage on signage Logo coverage in conference guide as networking drinks sponsor Event website listing as networking drinks sponsor Sponsors group slide in each seminar theatre with logo 2 full conference registrations
Prize Draw Sponsor $5000* • • • • • •
Sponsor will be given opportunity to address visitors prior to prize draw Logo coverage in conference guide as prize draw sponsor Event website listing as prize draw sponsor Sponsors group slide in each seminar theatre Logo on prize ‘passport’ as category sponsor 2 full conference registrations *All prices are ex-GST
www.comms-connect.com.au
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additional ways to be noticed … Delegate Lounge Sponsor $5000* • Exclusive logo coverage on signage • Logo coverage in conference guide as delegate lounge sponsor • Event website listing as delegate lounge sponsor • Sponsors group slide in each seminar theatre with logo • 2 full conference registrations
Conference Delegate Satchel Insert $1000* • Flyer/brochure inserted into every satchel given to all delegates and visitors (based on max. 4pp, A4 brochure. Larger — POA)
Delegate Pens and Pads (1 Only) $2500* • Workshop attendees and conference delegates will be supplied with pens and pads which will be placed on seats at start of each day and at the rear of rooms for use by attendees.
Conference Program Advertising • Enhance or upgrade your company’s exposure during and postevent in the official Comms Connect Conference Guide.
Full page — $2000* Half page — $1200* Quarter page — $800* *All prices are ex-GST
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www.comms-connect.com.au
Why should your company exhibit at Comms Connect in 2015? • Unrivalled sales, marketing and networking opportunities for critical communications industry suppliers • Generate enquiries and forge new partnerships • Time-efficient and cost-effective way to speed up the sales process • Build relationships face to face • Deliver new business • Help retain existing customers • Win the confidence of new customers • Showcase your products and services and demonstrate your capabilities
In 2014, Comms Connect Sydney and Melbourne delivered: Exhibitions ... • • • •
covering a total of 4000 m2 with 120+ exhibitors hosting over 1700 attending delegates, speakers and exhibitors with representatives from 20+ countries
conferences offering ... • • • •
panel discussions case studies technology overviews training sessions and masterclasses
... presented by a line-up of 130+ local and international speakers and international experts.
CALL PAUL DAVIS TO DISCUSS YOUR INVOLVEMENT AT COMMS CONNECT IN 2015
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+61 2 9487 2700 www.comms-connect.com.au
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