Whereabouts by whereabouts

RNI No.: DELENG/2014/59308

Volume VI Issue IV January 2020

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IS TOURISM THRIVING OR A VICTIM OF RECENT EVENTS page 12

ABTO BRAINSTORMS WAYS OF GROWTH page 18

HIDDEN GEMS OF RAMESWARAM page 36

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Madhya Pradesh constructs 30 new camping sites and activities to boost adventure tourism News Desk

tourists experienced camping and adventure activities like trekking, Horse ride, village tour, nature walk, yoga, bonfire, and various outdoor sports games.

ne of the prominent states in Tourism, Madhya Pradesh has come up with new initiative to woo more travellers to the state. Thirty new camping sites and adventure activities have been built across the State, and besides this a gamut of activities such as jungle safari, hiking, nature trails, trekking, stargazing, Birds watching, camping, canoeing and plenty of different signature experiences can become available in the destination. These campsites were developed in different regions of Madhya Pradesh such as Sole Adventure Park in Punjapura and Mandav, Kamp Kalakund, Forest Gum Dhavalgiri, MM Farm, Usha Farm and Omkareshwar from Indore

Faiz Ahmed Kidwai Secretary Govt of Madhya Pradesh

Madhya Pradesh Tourism Board along with Expert Agency is not only working closely to build and boost adventure experiences but also providing training to the local vendors, and building sustainable adventure tourism journey, setting up camping sites and organize many adventure events which will open channels for the travelers to visit the state.

region, Chiklaud, Natures Karwa, Enterwoods, Serenity, Halali, Dream Ocean from Bhopal region, Camp Kabila, Riverside, Waterfall View Camp, Green Valley from Jabalpur region and Godinga from Gwalior region. These Camps has witnessed more than 5000

Elaborating on the initiative, Faiz Ahmed Kidwai, Secretary, Government of Madhya Pradesh and Managing Director, Madhya Pradesh Tourism Board and Madhya Pradesh State Tourism Development Corporation said: "Currently we have set up 30

Adventure Campsites in Madhya Pradesh and are getting great responses from the tourists so we had planned to set-up around 100 adventure campsites all around the State, so that each and every tourist coming to visit Madhya Pradesh can experience and enjoy the camping and adventure activities in Madhya Pradesh which has for so long being hidden from the eyes of the adventure lovers.” “We are expecting around 10000 Adventure loving tourists this year to have fun and enjoyment and great experience of these campsites,” said Kidwai. “Many of the Policies like Water Tourism Policy, Camping Policy, capital subsidy for adventure infrastructure development, has been formulated in the state for the attraction of adventure investors / operators,” he added.

Assam tourism loses Rs 400 Bhubaneswar-New Delhi Rajdhani showcases Odisha's art crore revenue collection

Jai Kishan Kaparwan

he tourism industry in Assam has been hit by the protests over antiCitizenship Amendment Act (CAA) with many prospective domestic and foreign tourists had cancelled the bookings to visit the state and other parts of the North Eastern region. According to the State's Tourism Department, Assam has faced a loss over Rs 400 crore revenue collection during this period. If same situation continues then it will affect the next year also because this message has gone out that Assam is not safe.

6 January 2020

December month is the main tourism season of the state tourism sector and all the stakeholders involved in the tourism sector are always eagerly looking forward to this season. A total of 4,504 foreign tourists had visited Assam during the month of December last year and around 4.25 lakh domestic tourists had visited the state during the period. But this time, due to the ongoing protests and travel advisories by various countries, the number is down by 90% if not more. According to the government official of tourism department revenue collection has also impacted due to protest against NRC and CAA. In 2018, the state tourism department had collected Rs 1,200-1,500 crore revenue and around 30 per cent collected alone in the month of December. In this month the department had collected around Rs 300-400 crore.

News Desk

etroleum and Natural Gas Minister Dharmendra Pradhan flagged off Bhubaneswar-New Delhi Rajdhani on December 26, 2019 with exteriors showcasing Odisha’s rich art and cultural heritage. The coaches of the train have been painted with beautiful colours to give glimpse of Odisha’s culture, dance forms and archaeological sites. The designs, which are placed between the glass windows of the coaches on the exterior side, have been made such that each coach will have a distinct display. The project has been sponsored by National Aluminium Company (NALCO), which had recently signed a Memorandum of Understanding with East Coast Railway (ECoR). Speaking on the occasion, Pradhan said that the this

initiative will help those locals who face difficulty in reading the names of destination stations as well as other information otherwise printed on the ticket in Hindi and English. Odisha (formerly Orissa), an eastern Indian state on the Bay of Bengal, is known for its tribal cultures and its many ancient Hindu temples. The capital, Bhubaneswar, is home to hundreds of temples, notably the intricately-carved Mukteshvara. The Lingaraj Temple complex, dating to the 11th century, is set around sacred Bindusagar Lake. The Odisha State Museum is focused on the area’s history and environment.

NTO

Northern Lights, Polar Days and much more, Russia’s Murmansk region showcases its offerings to Asian trade Records 50% growth in visitor arrivals from Asian destinations in 2018 Shayan Mallick

atching the Northern Lights (Also known as Aurora), one of the greatest natural phenomenon, do its extraordinary and almost inexplicable colourful dance is a growing trend among the tourists today, and Russia’s Murmansk region is probably the cheapest place in the world to experience this extraordinary feat of nature. Murmansk Tourism is keen to capitalise on its pristinenature and geographical location to not only boost its

8 January 2020

international profile and visibility but also increase its share of tourism pie. Murmansk recently organised the first edition of ‘Arctic Horizons,’ an international conference aimed at showcasing and promoting the region as a destinations of choice for international tourists. Located in the most Northwestern part of the country, within the arctic region, Murmansk Oblast is one of the federal regions of Russia with its administrative headquarter located in the city of Murmansk, also the venue of the conference. Murmansk is the biggest Arctic city in the world. The day-long international conference was attended by leading tour operators from

various countries from across the AsiaPacific region including India, China, Japan, Malaysia, Singapore, Thailand, Vietnam and Cambodia. Furthermore, the event was also attended by leading suppliers and agencies from the Murmansk region to network and exchange ideas with international buyers on developing tourism in the region. The conference also had B2B buyers-meetsuppliers component offeringlocal suppliers comprising of local tour operators, DMCs, Resorts and Hotels, chance to showcase their products and discuss business opportunities with the international buyers. Speaking at the event Deputy Governor of the Murmansk region, Dmitry Filippov

NTO said that the region welcomed over 438,000 tourists in 2018 and this number is expected to surpass 480,000 in 2019. Visitors from the Asian countries increased by 50 per cent last year alone. Stressing that the region is well endowed to attract tourists, he also emphasized the need to develop necessary infrastructure and further improve quality of service in order to improve tourists’ experiences in the region. Speaking on the sidelines,Prashant Chaudhary of Salvia Promoters, Visit St. Petersburg’s official tourism representative in India, said, “Murmansk received more than 430,000 tourists in 2018 registering growth of a robust 25 per cent over the previous year which is four times the world average.This year the number is expected to reach half a million. This growth is a testimony to Murmansk attractiveness for the international travellers. And given the tremendous cost advantage that Murmansk has over similar destinationsin the Scandinavia or Canada for products like Aurora (Northern Lights), I won’t be surprise to see Murmansk emerge as the Aurora capital of the world,” “Aurora hunting is growing trend for tourists. This phenomenon is one of nature’s greatest wonder that every traveler wants to experience at least once in his lifetime. And personally for me this snow-clad region ofMurmansk is of the most experiential and romantic getaway. The region has so much to offer that even a week is not enough. From pristine nature, Northern Lights, Polar Nights and Polar Days to snow forest, frozen lakes and rivers and the whole range of snow and winter activities like ATV ride in the snow forest, husky reindeer safari, skiing and so

much more.There is tremendous opportunity to promote the region in India. Free visa for the region is a further icing on the cake,” he further added. Arctic Horizons was organised by Export Support Center of Murmansk Region along with Ministry of Economic Development of Murmansk Region, Ministry of Industry and Entrepreneurship Developmentof Murmansk Region and Tourist Information Center of Murmansk Region in association with the local private sector. Located almost completely beyond the Arctic Circle, the region’s unique natural

and geographical location causes a range phenomenon that’s beginning to attract tourists from around the world today. Close to two months of Polar days during the months of June and July when the Sun doesn’t set, about a month and half of Polar Nights during December and January when the Sun doesn’t rise and not to forget the famous Northern Lights that starts from September and lasts until early April for more than six months, and the whole range of snow adventure and winter activities areattracting tourists in droves today.

January 2020 9

NTO

Thailand surpasses previous record, receives 38.26 million tourist News Desk

he Kingdom of Thailand received 38.26 million tourists, a record high for the country that surpasses last year’s 38.17 million arrivals. Tanes Petsuwan, TAT Deputy Governor for Marketing Communications, said, “Thailand remains the preferred destination among world travellers and has once again achieved a new record high number of arrivals this year with already 38.26 million arrivals as of 20 December. But good news is still to come. Thailand is expected to welcome the 39 millionth tourist on 27 December, or in a week from now.” Travelling from Mumbai, India, Devanshi Deepak Kesaria along with three friends arrived on Spice Jet flight SG081 at Bangkok’s Suvarnabhumi Airport to a pleasant surprise. The group travelled to

Thailand for the first time, with plans to enjoy travel experiences in Bangkok and Pattaya. After clearing immigration, she was invited to a welcome ceremony and was greeted by senior officials and VIPs from Thailand’s tourism industry, including the Tourism Authority of Thailand (TAT), Suvarnabhumi Airport, Immigration Bureau and Thai Airways International. TAT and the public and private sector partners initiated the ‘Thailand’s Luckiest Visitor, The Amazing Smashing Success’ project back in June 2015, starting with welcoming the 13 millionth tourist. The project has since been carried on every year. A ‘Luckiest Visitor’ jacket was presented to Devanshi in addition to a certificate commemorating the occasion, round-trip

economy air tickets for two between her original destination and Thailand valid for one year, and a five-night accommodation voucher. She also received gifts and souvenirs from representatives from Suvarnabhumi Airport, the Thai Tourist Police, and Immigration Bureau. She was then whisked away to their hotel in Bangkok in an exclusive airport limousine provided by Thai Airways International.

Maldives receives 1.5 millionth tourist, 13 percent growth till Sep 2019 The 1.5 millionth tourist to the country was welcomed in December 2019. News Desk

aldives received the 1.5 millionth tourist to the country in December 2019 38 days ahead of the estimated time. This milestone would not have been achieved without the marketing efforts to promote Maldives within the year. A total of 130 events were held including fairs, roadshows, media FAM trips and joint campaigns among them. By the end of September 2019 a total of 1,251,690 tourists had arrived. This is an increase of

13.68% from the same duration last year, with a total of 1,080,459 tourists. By the end of 2018, more than 1.4 million tourists visited the Maldives. The 1.5 millionth tourist Marina Kazakova arrived from Aeroflot Airline SU320. She was received by officials of Maldives Marketing and Public Relations Corporation (MMPRC), together with the Ministry of Tourism, Maldives Airports Company Limited (MACL), Maldives Association of Tourism Industry (MATI), Maldives Immigration and representatives of the Maldives tourism industry. The commemoration of the event started with the stamping of the

1.5 millionth tourist’s passport by the Maldives Immigration officer. Marina Kazakova and her husband were escorted with a traditional Maldivian bodu beru performance to the VIP lounge area. They were welcomed by the honorable Ali Waheed, Minister of Tourism, Thoyyib Mohamed, Managing Director of MMPRC, Moosa Solih, Acting Managing Director of MACL, and Chief Guest Ahmed Nazeer, Secretary General of MATI. The venue was decorated for the ceremony and the couple was awarded with a congratulatory certificate and special gifts representing traditional Maldivian culture and tourism. Marina Kazakova and her husband, from Russia, were awarded with a complimentary holiday package for 6 nights sponsored by Mirihi Island Resort with return tickets sponsored by MMPRC. This is their 7th time to the Maldives.

10 January 2020

Sri Lanka extends free tourist visa facility until April 30 News Desk

ri Lanka HAS extended the free visa-on-arrival scheme till April 30 for the citizens of 48 countries, including India, Prasanna Ranatunga, Tourism Minister, Sri Lanka, said, as the country tries to revive the tourism sector which was hit by the Easter Sunday bombings. In April, Sri Lanka suspended its plans to grant visa-on-arrival to citizens of 39 countries after the devastating bombings that killed 258 people. In July, the nation added more countries, after it re-launched the free visa on arrival scheme, which was implemented from August 1. "We have decided to extend this facility due to requests from the stake holders. A Cabinet paper would be submitted for this purpose," Ranatunga said.

NTO

Indonesia to host big showcase at SATTE 2020

News Desk

aking its longstanding partnership with South Asia’s biggest travel expo SATTE to a new high, Indonesia Tourism has signed up as the Premium Partner Country for the high-profile SATTE 2020. Indonesia was one of the partner countries at SATTE 2019. The tourism board has been participating at the region’s biggest travel mart year after year to further its market development plan on the Indian sub-continent and has reaped big results. SATTE 2020 is scheduled to take place in a couple of weeks, from January 8-10. Indonesia’s tourism stake in the Indian market has witnessed tremendous uptick in the last few years. At the end of 2017 India emerged as Indonesia’s sixth largest tourism source market replacing South Korea. Indonesia recorded a robust over 43% growth in 2016, 29% in 2017 and a strong 20% in 2018 in tourist arrivals from India. Indian arrivals have grown from just over 262,000 in 2015 to almost 600,000 in 2018 and look set to surpass its target of 630,000 for the year 2019. Commenting on the Indonesia’s participation at SATTE 2020 as

the Premium Partner Country of the event, Sanjay Sondhi, VITO – India, New Delhi, said that the tourism board has been participating at SATTE from the past ten years and has increased its presence from a small booth 10 years ago to now almost 300 square meters now, making Indonesia one of the biggest pavilions at SATTE 2020. “Over the years, we have seen some very good response not just from the buyers coming from across India but also from sellers who have been coming from Indonesia. They have been very happy with the meetings and that’s why there is increase in the size of the booth and the number of sellers coming from Indonesia. Quality meetings and suppliers’ ability to generate more interest in their products and destinations, the visibility has been very high for us at SATTE,” he said. Commenting on the association, Pallavi Mehra, Group Director of Informa Markets in India, said, “We are delighted to welcome Indonesia as the Premium Partner Country at SATTE 2020. Indonesia has been one of our longstanding destination-partner over the years. As South Asia’s travel and tourism fraternity gather to showcase, buy, network

Sanjay Sondhi VITO – India New Delhi

Pallavi Mehra Group Director Informa Markets

and learn at the year’s most anticipated event of the region SATTE in a few weeks, Indonesia Tourism as the event’s Premium Partner Country will be at the center of attention of over 35,000 trade visitors, buyers from across India and the South Asia region as well as international buyers from different parts of the globe.”

show will provide tremendous partnership opportunities to Indonesian suppliers with buyers from the region,” Mehra further added.

“SATTE being the biggest international travel show in this part of the world has provides the perfect platform to launch or showcase a destination to buyers from across India and the South Asia region. Indonesia’s decision to be the Premium Partner country for SATTE 2020 is a testimony to that. We are confident the

Popular for the resort island of Bali, Indonesia is keen to showcase its diversity of products and destinations at SATTE 2020 to attract Indian visitors to places beyond Bali as well. “At SATTE this year, our message would be priority destinations and the segments that we want to focus on. Bali is very strong. It’s a brand. But now we will also showcase new destinations like Lake Toba in Medan, Komodo Island, Labuan Bajo, among others. ” Sondhi said.

Tourism Fiji appoints Sunil Menon as Country Manager News Desk

ourism Fiji has announced the appointment of Sunil Menon as the new Country Manager for India. In his previous role, Menon championed strategic planning, sales, marketing and enhancements across Tourism Boards, DMC’s in Greece, Jordan, Vietnam, Kenya, Australia and New Zealand, Hotel chains like Cinnamon Hotels and Resorts – Sri Lanka and Maldives and Jumeirah Group of Hotels.

In welcoming Menon to the position, Tourism Fiji Regional Manager Asia, Kathy Koyamaibole said that India is a strategic market for Fiji. “Visitor arrivals from this market have seen continuous growth over the last few years. We look forward to building on this success through new leadership in the market with the appointment of Sunil,” said Koyamaibole. “Mr Menon initially started his career more than two decades ago in the airline industry and

possesses a competent handle in elevating destination Fiji’s presence in India. His track record speaks for itself and enables him to strengthen and grow destination Fiji’s presence within India and travel trade circles,” she said. Tourism Fiji is the destination marketing organizational arm of the Fijian Government agency responsible for marketing Fiji as the ideal destination for leisure travel globally. Tourism Fiji has established a presence in nine key markets around the

globe, and its activities include advertising, public relations, media initiatives, trade shows, and programs for the tourism industry.

January 2020 11

IN FOCUS

Is tourism thriving or a victim of recent events?

here has been a paradigm shift in Government policies across all sectors in the second half of 2019, and that eventually made this period of the year very eventful. Several developments such as reducing GST on hotels, reduction of Visa Fee, improving India’s rank from 142 to 63 in ease of doing business, separating Ladakh from Jammu & Kashmir which opens up new opportunities for the UT to grow in tourism sector, releasing funds of Rs 2,482.07 crore for the development of infrastructure and tourist amenities, opening up new peaks for adventure enthusiast and much more have given tourism industry and its stakeholders a ray of hope to grow faster and get its deserving number of share from national and international fronts.

However, at the other hand there have been several events such as revocation of Article 370 and 35 A in Jammu & Kashmir, implementation of National Register of Citizenship (NRC) in Assam and the recent Citizenship Amendment Act (CAA) etc. which attracted a lot of protest from across the country and impacted the activities of tourism and its business in many ways. States like Assam and Jammu and Kashmir have recorded a huge lose in tourism as compare to the same period of 2018. To have a better understanding of the current ground reality and expected growth of tourism in the year 2020 Whereabouts interacted with the industry representatives and the heads of prominent travel companies to know their views. Here we go.

G Kamala Vardhana Rao, Chairperson and Managing Director, ITDC on outlook for Travel & Tourism sector in 2020 “In the year 2019, the Indian tourism and hospitality industry has emerged as one of the key drivers of growth in India. The government has been actively working towards tapping plethora of opportunities available in the sector to actualize its true potential. Several initiatives such as rapid implementation of Swadesh Darshan and PRASHAD schemes, E-Visa for citizens from across 166 countries, coupled with promotional activities has benefited the sector immensely. With government’s effort to drive tourism as well as our Honourable PM requesting citizens to explore the country, I think we are set to become one of world’s sought after tourist destinations.”

12 January 2020

IN FOCUS been removed from the 28 per cent tax slab, the highest under the GST regime. The reduction of VISA FEE from USD 25 to USD 10 during the lean season (April -June), A short duration of E Visa for tourists with one-month validity and a Visa Fee of USD 25 has also been introduced for the peak season (JulyMarch). This is a steep drop from the current e-visa fee of about USD 80 to USD 100.A 5-year e-tourist visa for a fee of $80 and 1-year visa for a fee of $40 for Japan, Singapore and Sri Lanka.There will be no visa fee for tourists from 14 pacific island nations belonging to the Forum for IndiaPacific Island Cooperation (FIPIC).

Pronab Sarkar President IATO

Q. Kindly elaborate on the growth of tourism in the second half of 2019 as it has been very eventful for various reasons? How would you rate it good/ bad? And: The growth though not substantive, but it is positive and that sets the tone for 2020. Key news points flowed in. India secured 34th position on World Economic Forum’s travel and tourism competitiveness Index 2019 registering an improvement of 6 ranks from 2017 Ladakh’s Tourism Policy is on the anvil The GST Council has lowered tax rate on hotel tariffs to make India a more viable tourist destination. The GST on hotel room tariff between Rs 2500 to Rs 7500 has been reduced from 18% to 12% and GST on hotel room tariff above Rs 7500 has been reduced from 28% to 18%. This is good news for inbound MICE, where India has been losing out to neighboring countries. This move is expected to give boost to the tourism industry of the country. With this, the hotel industry has

MOT launched 11 itineraries under ‘Gandhi Gramin Circuit India’s first ‘full-fledged’ global cruise terminal to open in Kochi by February 2020

need to be addressed in their true perspective. The recent reduction in E visa fees and reduction in GST has given a boost to tourism industry to compete with the neighboring countries. We are also hopeful with the effect of new International media campaign by the Ministry of Tourism shall give new boost to grow numbers of International tourists arrivals and we see some bright future for the coming season.

Q. What are your suggestions to the Government or Representative of the Tourism Industry (FAITH, IATO, TAAI, ADTOI etc) to deal with the situation? Ans: My answer to this question is a continuum of Question Number 2. Our suggestions are always in sync with the needs of our industry and to facilitate the stakeholders. The major ones encompass:

New Delhi witnessed a growth of 13% as a MICE destination India ranked 28 in number of meetings and conferences

1. Every association has their own problems and they should deal themselves as per their needs.

Tourist Facilitator Certification Programme to start from 1st week of Jan 2020

2. Faith should deal with problems of the entire common industry needs and take up such issues on the whole.

India’s Buddhist Circuit to have Chinese language signs to attract tourists India climbs to rank 63 from 142 in ease of doing business The Union Cabinet has given its approval to release funds to the tune of Rs 2,482.07 crore fund for the development of infrastructure and tourist amenities under the Swadesh Darshan Scheme project. Out of this, Rs 627.40 crore has been sanctioned for the 10 Swadesh Darshan Scheme Thus the industry is forward-looking with the government of India striving to support this sunrise sector in all its manifestations

Q. How do you look at the remaining season of Inbound Tourism? Ans: Good, however certain impediments

Q. As a industry stakeholder have your company suffered any loss as compare to the previous season, would you like to elaborate on that? Do you have any idea of the estimated loss to the Indian tourism industry? Ans: As far as our company is concerned we were going good till such time the present crisis of CAA and NRC started and with the present circumstances our business is having some cancellations which shall result in negative growth for the current year business. There are always ups and downs in the books of accounts of the members of the industry, like any other sector. The overall scenario has to be one of growth with positivity built in and that’s what matters. The trends of the past indicate a movement northward.

What’s Good The GST Council has lowered tax rate on hotel tariffs to make India a more viable tourist destination. MOT launched 11 itineraries under ‘Gandhi Gramin Circuit India moved up six places to the 34th position in the global Travel and Tourism Competitiveness Report 2019 India climbs to rank 63 from 142 in ease of doing business The reduction of VISA FEE from USD 25 to USD 10 India’s first ‘full-fledged’ global cruise terminal to open in Kochi by February 2020 Union Cabinet has given its approval to release funds to the tune of Rs 2,482.07 crore fund for the development of infrastructure and tourist amenities

January 2020 13

IN FOCUS

India, making significant contribution to the GDP around 9.4%, nearing the same level as developed markets like the UK. In addendum, the various initiatives/campaigns and steps taken by the government have fairly contributed to the growth of the sector.

Q. How do you look at the remaining season of Inbound Tourism?

Rakesh Bansal Chief Executive Officer Amadeus India

Q. Kindly elaborate on the growth of tourism industry in the second half of 2019 as it has been very eventful for various reasons? How would you rate it good/bad? Ans: According to the latest reports, Indians are travelling more than ever. India moved up six places to the 34th position in the global Travel and Tourism Competitiveness Report 2019 published by the World Economic Forum (WEF) in September 2019. Travel has been strong against the economic slowdown in India, the Tourism industry is one of the fastest growing sectors in

What’s Not Good Considering on the nationwide protest against NRC and CAA seven countries such as The United States, Britain, Russia, Israel, Singapore, Canada and Taiwan have issued travel advisories asking their citizens to either refrain from visiting or to exercise caution when visiting regions embroiled in India's protests. About 200,000 domestic, international tourists cancelled or postponed their trip to the Taj Mahal in the past two weeks. Due to interrupted internet services in J&K and various parts of the country due to nationwide protest against the CAA tourist movement and the tourism business was affected like never before.

14 January 2020

Ans: The measures taken for liberalization, simplification and rationalization of the visa regime in India, along with the introduction of new categories of VISA have already resulted in the India-bound tourism growing faster than the world. Banking on such pro tourism initiatives and the tremendous efforts put in by India in promoting its tourism like Incredible India 2.0" campaign, Regional Connectivity Scheme ‘UDAN’, and the GST rate rationalisation for hotels is an extremely positive development which augurs very well for the tourism industry. Despite the various disturbances due to the new government policies, we are hopeful that the inbound tourism will continue to be on rise in the times to come.

Q. What are your suggestions to the Government or Representative of the Tourism Industry (FAITH, IATO, TAAI, ADTOI etc.) to deal with the situation? Ans: Government has focused on many strategies in the last few years and has welcomed every initiative to promote travel and tourism in country. Focusing on the

online portal to aid tourists coming to India, launch of e-Visa for citizens of 44 countries, Swadesh Darshan Scheme and boosting domestic tourism have been some of its key initiatives in 2019. Prime Minister during his address to nation on Independence Day stressed on domestic tourism, requesting the people to at least visit 15 tourist destinations across the country before 2022. This move will increase the job opportunities for the locals and improve the quality of these destinations, while boosting tourism.

Q. As an industry stakeholder, have your company suffered any loss as compare to the previous season, would you like to elaborate on that? Do you have any idea of the estimated loss to the Indian tourism industry? Ans: We have signed a number of important strategic deals in India in recent months, such as Spice Jet and Vistara. Both Indigo and Go Air also have their IT agreements with Navitaire, an Amadeus company. In addition, Amadeus has strategic partnerships with some of the largest travel sellers in India, such as MakeMyTrip, Goibibo, Yatra, and PayTM; and some of the major hotel groups and aggregators in India such as Oberoi, Taj, ITC Hotels and The Leela Palaces. From an airport IT perspective, Indira Gandhi International Airport and Rajiv Gandhi International Airport also use Amadeus’ leading airport technology.

Assam tourism loses Rs 400 crore revenue collection over anti-CAA protests The tourism industry in Assam is taking a hit right now as violent anti-Citizenship Amendment Act (CAA) protests by various oraganisations against the controversial Act continue. According to the state's tourism department, Assam has faced a loss over Rs 400 crore revenue collection during this period. The tourism industry in Assam has been hit by the protests over CAA with many prospective domestic and foreign tourists had cancelled the bookings to visit Assam and other parts of the North Eastern region. December month is the main tourism season of the state tourism sector and all the stakeholders involved in the tourism sector are always eagerly looking forward to this season. The main tourism season of the state starts from the month of November and continues till the month of January. A total of 4,504 foreign tourists had visited Assam during the month of December last year and around 4.25 lakh domestic tourists had visited the state during the period. But this time, due to the ongoing protests and travel advisories by various countries, the number is down by 90% if not more.

IN FOCUS overall numbers to the destination are most certainly down and that has affected companies of all size. Key source markets showed a lot of domestic changes that affected travel to our region. The second half of the year was exceptionally different due to a number of reasons that we all know about. I think the damage will be more to the first quarter of 2020 as forward bookings have been affected. Fortunately most bookings for 2019 stayed, but new ones have slowed down.

Q. How do you look at the remaining season of Inbound Tourism?

Rajeev Kohli Jt Managing Director Creative Travel

Ans: Looks tough. We ace very little that was done as damage control to counter all the bad press we had on pollution and the Citizenship Amendment Act (CAA) issues. So no doubt about it that the new bookings have slowed down. It will not be a wash out but it will not be a win either.

Q. Kindly elaborate on the growth of tourism industry in the second half of 2019 as it has been very eventful for various reasons?

Q. What are your suggestions to the Government or Representative of the Tourism Industry (FAITH, IATO, TAAI, ADTOI etc) to deal with the situation?

Ans: The 2019 was a challenging year in all aspects for inbound travel in India. The

Ans: Get your heads out of the sand and see what the real state of the industry women safety and now the political situation in the country the image of the country has been tarnished internationally due to which many countries have issued advisories to their citizens against travel to India. It will take a very strong push and an image makeover for things to get better. To add to this, we are among the highest taxed country compared to our immediate rivals and neighbours where tourism is a high priority unlike our country.

Pankaj Nagpal Managing Director Travstarz Global Group

Q. Kindly elaborate on the growth of tourism in the second half of 2019 as it has been very eventful for various reasons? Ans: 2019 has been a very turbulent year across industries for India but specifically the tourism industry. It is going through a rough patch right now despite some good initiatives taken by the government like visa on arrival and e-visa etc. With issues like

Outbound had been growing well but again the government has been putting too many checks in place and that has affected the business badly. I think the government needs to take a re-look at the tourism industry as a whole since it is one of the highest employment generators as well and device strategy to boost the industry. With all due respect to the old guard and veterans of our industry, I think it is time to make way for the young blood to take the lead and engage with the government for the betterment of the business.

Q. How do you look at the remaining season of Inbound Tourism? Ans: At present I do not see any immediate recovery as the government right now seems more into fire fighting mode with the prevailing conditions in the country rather than focusing on the economy or the tourism

is. Everyone is living in a fools world and very little cross sector cooperation or conversation is happening. If we worked as one team, private sector associations and with the government, we can do miracles. Unfortunately, person interests and egos donâ&#x20AC;&#x2122;t allow that. The industry suffers because of that.

Q. As an industry stakeholder, have your company suffered any loss as compare to the previous season, would you like to elaborate on that? Do you have any idea of the estimated loss to the Indian tourism industry? Ans: Yes, we will probably miss our targets as will everyone else. I donâ&#x20AC;&#x2122;t know the industry figures, but the damage is there. 2020 will probably be no better than 2019. There are no signs of any dramatic changes in the governmentâ&#x20AC;&#x2122;s policies towards tourism nor are there any signs of any recovery in our key source markets that would make me believe that the coming year would be any better than the past. So all we can do is work hard and strive on to at least ourselves do better than we have in the past.

sector. I see a policy paralysis at least for the next few months and the situation going from bad to worse especially for inbound sector.

Q. What are your suggestions to the Government or Representative of the Tourism Industry (FAITH, IATO, TAAI, ADTOI etc) to deal with the situation? Ans: I think a lot of hand holding is required between the tourism bodies and the government and also the tourism bodies need to shed their personal agendas and arrive at a common platform to bring about the problems facing the industry on the forefront and engage with relevant government authorities in rectifying the issues. Like I said earlier, the old guard needs to make way for the younger generation leaders to take over and present a fresh approach in dealing with situations especially with the ever-changing technology and environment.

Q. As a industry stakeholder have your company suffered any loss as compare to the previous season? Ans: I would not say that we have suffered losses but yes, the growth has not been as expected and unfortunately I do not see any revival as well at-least in the immediate future.

January 2020 15

IN FOCUS

in corporate tax as well as reduction in GST slabs for hotels. But the recent events across the country have taken some toll on tourism industry and hotel businesses as well. Visitor arrivals have gone down a bit. Currently we are looking at scenario where some of our hotels have seen some drop in business.

Q. How do you look at the remaining season of Inbound Tourism?

Rahul Deb Banerjee Vice President - Operations, Clarks Inn Group of Hotels

Q. Kindly elaborate on the growth of tourism industry in the second half of 2019 as it has been very eventful for various reasons? How would you rate it good/bad? Unfortunately tourism has never been a priority mandate in India despite its immense socio-economic benefits. Take for example foreign tourist arrival in Indian that is expected to grow by an abysmal 3 per cent in 2019, whereas international tourism growth is expected to be in the region of 4 per cent. Thankfully the domestic tourism market is far more resilient. However, we did have some good news for the industry like a healthy reduction

Inbound tourism has grown by a mere 3.2 per cent for the January-November period in 2019 over the same period the previous year, which is far from satisfactory anyway, especially when you look at neighbouring destinations like Thailand, Malaysia, Sri Lanka, who have all recorded double-digit growth. And now looking atthe current scenario, especially around the prevailing events, there would be growth but that would be a marginal growth.If there was hope of any significant growth this season then that has been dashed already.

Q. What are your suggestions to the Government or Representative of the Tourism Industry (FAITH, IATO, TAAI, ADTOI etc) to deal with the situation? The current situation is temporary and market will witness the normalcy return. I am sure government is working in this direction. However what is more important is that for tourism to develop and thrive we, as destination, need to be viewed as safe and secure and clean and not to forget that we canâ&#x20AC;&#x2122;t be viewed as a country that is

always embroiled in issues or is in news for the wrong reasons. The tourism industry associations need to actively engage on this with both the union as well as the state governments. There is a need to better understand this sector for its socio-economic benefits. Tourism sector worldwide is not only one of the biggest employers but also one of the biggest generators of employment.

Q. As an industry stakeholder have your company suffered any loss as compare to the previous season, would you like to elaborate on that? Do you have any idea of the estimated loss to the Indian tourism industry? Business in Kashmir has come to a halt altogether in the aftermath of the dissolution of Article 370. Our hotel is Srinagar is virtually out of business at the moment. And the protests against CAA and NRC has also affected business in different parts of the country, especially in Uttarakhand, Uttar Pradesh, North East and more recently also at places like Kerala and Goa. We have especially noticed drop in business in holiday locations. We believe that the situation is temporary. We are confident the government understands the scenario and is doing what is necessary. We are hopeful of steady progress in the return of normalcy and businesses back foot.

Jammu and Kashmir witnesses 84% drop in tourist arrivals Only 7,378 tourists visited the Valley after the advisory was lifted, bringing the total number of tourists in the month of October to 9,378.This is a fall of 84% from 59,048 tourists recorded in the same month of 2108, shows data. In 2017, as many as 1,33,220 tourists had visited the Valley in October-the highest in eight years. Between 5 August and 9 October, Kashmir saw a total of 8,404 tourists - a 95% fall from 1,85,057 tourists in the same period last year. Out of the 8,404 tourists, 7,031 were domestic and 1,373 were foreigners. In 2018, the total number of tourists who visited the Valley between 1 August and 31 October was 2,28,905. This year, the figure stood at 24,019 - a large share of this arriving in the first four days of August.

16 January 2020

EVENT

Buddhist Tourism Stakeholders Brainstorm Ways of Expediting Growth The occasion was the three day long ABTO Convention and International Buddhist Travel Mart (IBTM) organised at Bodhgaya from December 10-12, 2019. Rajesh Tiwari

odhgaya is considered as the ‘Land of Buddha, so in a bid to promote the destination, the Association of Buddhist Tour Operators (ABTO) in along with Ministry of Tourism, Government of India and industry partners from India and abroad, has invited the biggest congregation of Buddhist Monks and stakeholders of the tourism fraternity to discuss about the opportunities and ways of promoting Buddhist tourism. Around 200 delegates from various parts of India, and 80 delegates from various countries such as Mayanmar, Nepal, Indonesia, Taiwan, Vietnam and Sri Lanka etc. have come to participate at the event. In the august presence of the Chief Guest C P Shreshta – President of Siddharth Hotel Association Nepal, Former Secretary of Tourism Government of India Vinod Zutshi inaugurated the most prominent event promoting Buddhist Tourism in India. R V Singh –Patron Hotel Association of Buddha Gaya and Padma Shri Bulu Imam (International Gandhi Peace Awardee) Most Ven Chen Wen-Chuan, Chief Monk of Taiwan, Most Ven Datuk K Sri Dhammaratana, Chief High Priest of Malaysia were the special guest of the Convention. While addressing the delegates, President of Association of Buddhist Tour Operators J. P. Shaw said that this international convention where delegates from the neighbouring countries are participating in a large number will be instrumental

Delegates at the Convention

18 October 2019

(L to R) J. P. Shaw, President ABTO, C P Shreshta – President of Siddharth Hotel Association Nepal, Vinod Zutsi, Former Secretary MoT, Lama Lopzang, Dr Ravindra Pant in creating synergies to work together to promote Buddhist tourism especially this part (Bodhgaya) of the world. “As an association, our effort is to create more awareness and sensitization among the various stakeholders of Buddhist tourism sector. So that the economic benefits reach out to the grass root level,” he added. Former Secretary, Ministry of Tourism, Vinod Zutshi delivered the key note address and suggested that apart from building world class infrastructure, air, rail and road connectivity between all prominent sites across the country is the only key to promote Buddhist Tourism in a big way. He also highlighted that a convention and cultural centre at Bodhgaya is need of the hour. However, he informed that during his tenure as Secretary Tourism, a Convention Centre at Bodhgaya was sanctioned and on October 2018, Chief Minister of Bihar Nitish Kumar launched the work commencement of Rs 145 crore state-of-the-art Mahabodhi Convention Centre. It is being built for 2000 people on a 13 acre plot and is likely to be readied by March 2020. Member of the Organizing Committee cum Vice President of Bodh Gaya Hotel Association, Sudama Kumar said that Buddhism

has not been branded in India till date. “The major pilgrimage center for Buddhists around the world is Bodh Gaya, but it has not been developed at a high level. This is the first time in Bodh Gaya that the initiative is being taken for the development of Buddhist tourism at the non-government level. “The purpose of the event is to draw the attention of the government towards the development of Bodh Gaya because the overall development work of Bodh Gaya is not possible without the cooperation of the government,” he further said. He highlighted that there is a need of movement between Lumbani and Bodh Gaya, This will increase the convenience of tourists and create employment opportunities among themselves. Dr Kaulesh Kumar, Secretary General ABTO delivered the vote of thanks and said that the second edition of the convention has received unprecedented support from the government and private industry stakeholders. He believes that the brain storming sessions will have a lot of discussion around Buddhist tourism and will make the way for further growth of tourism in this sector. Initiated by ABTO, the first edition of the Lord Buddha International Peace Award 2019 was conferred to Most Ven Lama Lopzang, President, Ashoka Mission. The award includes Rs. One lakh cheque with a memento and a certificate.

EVENT

Picture Gallery

Former Secretary Tourism Vinod Zutsi and Most Ven Lama Lopzang inaugurating the IBTM 2019

Blessing chants at the 2nd ABTO Convention

Most Vulnerable Lama Lopzang, President, Ashoka Mssion (L to R) C P Shreshta, Dr Ravindra Pant, Y. Neelakantham, receiving the Lord Buddha International Peace Award 2019 Lama Lopzang, Vinod Zutsi, Bulu Imam and Gour Kanjilal

Secretary of ABTO Dr Kaulesh Kumar is being honoured

ABTO Officials interacting with media

Most Ven Chen Wen-Chuan, Chief Monk of Taiwan (left) and Most Ven Lama Lopzang (right) with ABTO Members

Delegates at the Mart

COVER STORY

S N Srivastava, President & Co-founder

Clarks Inn Group of Hotels

ÂÂ Overall Portfolio ÂÂ Operational Hotels ÂÂ Under Development

20 January 2020

100 Hotels 65 Hotels 35 Hotels

Clarks Inn Group of Hotels

Awards and Accolades ÂÂ Customer Obsession Award – CII ÂÂ Best Hospitality Management Company – ASSOCHAM ÂÂ Outstanding Hospitality Brand – The Economic Times

Magnificent

Century F

rom a debutant over 13 years ago to one of the biggest hotel companies on the Indian sub-continent today, Whereabouts brings its readers the story of one of the fastest growing hotel management company that’s been hailed the ‘Best Hospitality Management Company’ by ASSOCHAM, 'Outstanding Hospitality Brand' by the Economic Times and by CII for ‘Customer Obsession’ and not to forget the scores of industry awards and accolades that has followed.

In league of its own, Clarks Inn Group of Hotels now boasts of a portfolio of 100 hotels and resorts spread across 22 states in India and Nepal. The company operates 65 hotel properties and there are 35 more that’s under different phases of development. by Rajesh Tiwari

ÂÂ Indian Presence ÂÂ International Presence ÂÂ Years in Operation

22 States 75 Cities Nepal 13 Years

January 2020 21

nd the story continues.Exactly three years ago, in the January 2017 issue of Whereabouts, we had written extensively about the great strides Clarks Inn Group of Hotels had made, particularly in its meteoric growth as one of the top hotel companies in the country. And what made this growth even more important and talk of the town was the fact that Clarks Innâ&#x20AC;&#x2122;s journey from zero to fifty hotels was the fastest compared to other home grown hotel management companies in India. And the beginning of the 2020 comes with another big newsbreak for the hospitality industry once again as the hotel company now boasts of a portfolio of 100 hotels located across 22 states in India and Nepal. Clarks Inn has converted the fifty into a magnificent century. Riding on the high growth trajectory, especially, achieved in the last three years, the company has now set sight to reach an ambitious target of 222 hotel and resort properties by 2022. And the man behind the mission, President & Co-founder of Clarks Inn Group of Hotels, SN Srivastava, ably supported by his boss & CMD, Anoop Kumar, is confident of making it come true.

And the beginning of the 2020 comes with another big newsbreak for the hospitality industry once again as the hotel company now boasts of a portfolio of 100 hotels located across 22 states in India and Nepal. Clarks Inn has converted the fifty into a magnificent century.

22 January 2020

Clarks Inn Group of Hotels

Journey So Far When you interact with people, especially to know about their success story, most of them talk about the ‘hits’ very passionately. However, while interacting with Srivastava you discover that the journey of Clarks Inn has been a fine combination of many ups and downs, unforeseen challenges and learning and evolving enroute to creating an empire of 100 hotels and making Clarks Inn Group of Hotels one of the biggest home grown hotel management companies in the country today. Srivastava is charming and suave but beneath his docile exterior lies a shrewd hotelier and a man of instinct. He is old

We started with nothing but our conviction and will to create something that not only defines us but also takes the Clarks story to a whole new level. We started without any investment whatsoever, no place to operate from as we had to shift our base from Lucknow to Delhi, no team, no experience of managing others’ properties and not even a hotel management contract.

school but equally adept at adapting, traits that has taken his company that he so passionately speaks about from an industry debutante in 2006 to the ‘Best Hospitality Management Company’ that it was recognized as by none other than ASSOCHAM sometime back. But he doesn’t hesitate to talk about the company’s humble beginning in 2006. “Nothing came easy,” he says, recalling that it was a lot of toil, doubts and discussion with his CMD Mr Kumar and hard work. “We almost non-stop fought for our survival as a hotel company in the initial years. We worked very-very hard to be relevant and useful to our partners. It wasn’t as if the things were presented on a platter. We were exploring any and every avenue to be true to our promises to our owners and partners. We needed to convince the industry that this company is no fly-by-night operator, that we are sincere and serious industry player and that we are here for long haul,” he says. The initial years were in stark contrast with where we see Clarks Inn today. Its journey began in 2006 with almost no infrastructure, manpower and investment. The very entry into the hotel management business happened by chance. Srivastava was associated with brand Clarks for close to 30 years working his way up at North India’s five star hotel Clarks Awadh and was closely associated with Anoop Kumar, one of promoters of Clarks Group of Hotels that operates five luxury hotel properties at Varanasi, Lucknow, Agra, Jaipur and Khajuraho. The duo were keen to chart a course of their own. "We were restless and wanted to explore something more challenging. Mr Kumar and myself were exploring new avenues to venture, but we were not thinking of getting into the business of hotel management for sure. However, when the opportunity presented itself in 2006, we took the plunge. We were approached by the owner of our first property, Clarks Inn Pacific Mall (Also India’s first Mall hotel) to operate their then upcoming property. Initially we were hesitant. We had our share of doubts. But once we said ‘Yes’ we have never looked back whatever be the challenges. We started with nothing but our conviction and will to create something that not only defines us but also takes the Clarks story to a whole new level. We started without any investment whatsoever, no place to operate

January 2020 23

ʻʻ

COVER STORY

The owners and developers are keen to be associated with our brands. This growth would not have come true with one-way effort. Today, not a day passes when owners from some part of the country or other do not visit us in order to know us better. It’s humbling. It is also thanks to their word of mouth appreciation and publicity for us that we were able to add as many as 22 property in 2019. today,” Srivastava says beaming with pride.

Celebrating success; Srivastava with Anup Kumar CMD Clarks Inn Group of Hotels from as we had to shift our base from Lucknow to Delhi, no team, no experience of managing others’ properties and not even a hotel management contract,” he informs. And hence began the journey of Clarks Inn Group of Hotels with its first hotel Clarks Inn Pacific Mall opening doors in 2006. Subsequently, the company signed three more properties over the next year and half in Goa, Gorakhpur and Bengaluru. Though the number was small these properties gave Clarks Inn geographical presence that spanned across North, South, East and West of India.The industry took note. The platform was set. The following years were marked by global financial crisis. If Clarks Inn's presence was barely growing, it didn’t lose heart. Many of the hotel companies folded up, international players exited the market, developers shelved their plan as did hotel companies, forced to stopped development mid-way. Clarks Inn used the period to drive across the message that it is here for long. Apart

24 January 2020

from ‘Clarks Inn’ its brand portfolio now also included ‘Clarks Inn Suites’ and ‘Clarks Exotica."The company emerged unscathed. And that paid as there was significant change in the way industry was looking at us now. We were taken more seriously now. We were now being noticed. And the company witnessed an era rapid growth starting 2011 and emerging probably the fastest to clock 50 hotel portfolio over the next few years," says Srivastava. There was another particularly significant change once the company was past 50 hotel portfolio. “We were now being approached instead of being always on the tail. We were able to say ‘no.’ We were able to decide who are serious about forging long term partnership and who are not. At the same time owners and developers were simply fascinated by our business ethics, our brand promises, our commitment to long-term and mutually rewarding partnership and our understanding of hotel business and not to forget that the team, our team, is probably the most accessible and approachable team

The growth of the company from 50 to 100 hotels has been tremendous. “The owners and developers are keen to be associated with our brands. This growth would not have come true with one-way effort. Today, not a day passes when owners from some part of the country or other do not visit us in order to know us better. It’s humbling. It is also thanks to their word of mouth appreciation and publicity for us that we were able to add as many as 22 property in 2019. It is also thanks to their effort on our behalf that we have managed to reach 100 hotel portfolio milestone,” Srivastava says earnestly. “When you have such a large number of hotels around, you are considered more reliable and well settled. And one of the reasons of this phenomenal growth would have been the influence of our well performing hotels and the high level of satisfaction of our investors,” he added further. Sharing an example of brand’s popularity he informs, “We signed a property in Indore in less than an hour of our meeting as the owner was very keen to give us his hotel to manage and operate.” Bangaluru, Varanasi, Pune, Noida, Indore, Mysore, among tens of other destinations that the company has made inroads in in the last few years.

Clarks Inn Group of Hotels

Discussing growth

Next Phase of Growth During my interaction with SNS, he revealed that inspired with the growth that the company has registered, Clarks Inn is readying to achieve a very ambitious target of 222 hotels by 2022. Elaborating more on the ‘Vision 222 by 2022’ he said that when this ambitious plan of more than doubling the portfolio size was discussed with the core team, it turned out to be everybody’s mandate and there was a complete consensus in achieving this target and taking this Group to the next level of growth.

After striking a magnificent centaury in hotels, the Group is poised to hoist its flag on many international soils as well. “The brand is exploring opportunities in Sri Lanka, Bangladesh, Thailand, Malaysia, Dubai and also the European market.

After striking a magnificent centaury in hotels, the company is poised to hoist its flag on many international soils as well. SNS shares that things are taking shape for its resounding international foray too. “The brand is exploring opportunities in Sri Lanka, Bangladesh, Thailand, Malaysia, Dubai and also the European market. We are poised to have at least five international hotels operational in the year 2020,” he added. Taking a giant leap in this direction, Clarks Inn has opened an office in Netherlands and appointed a development team in London as well. The company has already signed three hotels in Nepal, one operational and the two other are under development. Its hotel in Kathmandu is a top notch property with casino and all luxury facilities. The company is also in touch with prospective owners in Bangladesh and expects to open its first property later this year.

Team Irrepressible To create and efficiently run an empire of 100 hotels, a strong team of dedicated professionals is essential. Starting with just two people, Kumar and Srivastava himself with a small corner desk as office, today the company boasts of 50-member strong team across departments such as operation, training, development, technical, finance

and sales with an office area that is almost 10,000 square feet at Noida and Delhi. Srivastava says that nurturing talent is one of the hallmarks of Carks Inn Group of Hotels. And a very strong element of nurturing talent is that deserving employee be given unique new opportunities to develop and progress to the next level of growth. “In hotel management business our team is the most valuable asset. If you consider your team as your capital and take care of them, your problems and challenges in the day-today business will take care of itself,” he noted. “I feel very blessed that my team (Clarksinnian as they are called) consist of people who have been with the company for a long time. There are people who have been with us since the day one and working with full commitment. Almost 90 percent of our employees have been promoted and given bigger responsibilities as and when required. We have seen minimum attrition at Clarks Inn. It’s not only the people at the top who matter, but also the front line staffs. And we are grooming talents from within who will take key responsibilities tomorrow. It’s our team and their untiring effort that has catapulted Clarks Inn Group of Hotels into a trusted and the fastest growing hospitality company today,” says SNS.

January 2020 25

Rapid Fire miss my all-weather friend and philosopher Mr Anoop Kumar, CMD of Clarks Inn Group of Hotels, who has been with me at every step of this turning point and transformational journey and we have walked down this path of transformation together.

Best, and most challenging parts of your job? I live and breathe by our aspirations. And our aspirations is to be the best in the business and taking our Indian ethos of hospitality to every part of the world and create whole new opportunities in far-flung areas of the country. As for the challenging part, we don’t really see anything that we can’t achieve as a team when we set our mind to it. Probably going into markets where no one has dared enter before was a challenge. But we have now been able to bring destinations like Gadag, Hubli, Deoghr, Bareilly, Ara, Buxur, among others, on the hospitality map of India.

Describe yourself? I am a simple person who loves being in the company of family and friends and his irrepressible best-in-the-business team. If I am at home I love to spend my time with my family. I am passionate about my work and driven by my aspirations for the company and love for the family and friends. And I firmly believe that everybody deserves a second chance. Yoga and morning walk keeps me positive and prepares me for the rest of the day. I am not a late night or party person. If not a hospitality professional? Since I have been a law graduate my first love was to become a ‘lawyer’ but life had other plans as responsibility came very early in life. I might have been a practicing advocate in Lucknow. Making a balance in your personal and professional life? I don’t really see it in a very complicated manner. My work requires me to travel extensively and be available all the time. And when I am not travelling I am spending time with my family – my wife, kids and grandchildren and in between taking work related calls as well. My wife has been my greatest piller of strength and the most undrstanding person. There is no problem. I Destination am early to bed early to rise and therefore I Southern Indian, have a healthy friend circle of my own in the London, New York society where I live.

FAV-FIVE

Your journey with Clarks Inn so far ? It’s has been a life-changing experience, to say the least. Unfortunately most of the people never get such opportunities or take advantage of opportunities when it comes knocking. But I never wanted to live in a reactive mode all my life. The journey with Clarks Inn has not only been immensely satisfying but has also been lifetransforming for me. Back in 2006 when we started, we didn’t know that we would be one of the biggest hotel company on the Indian sub-continent. And today, this journey is not only about growing ourselves, but to also bring new opportunities like jobs and all to far-flung corners of our country. And looking at the success that we have achieved so far, it’s been the most humbling experience of my life so far. With power, should come responsibility!

Turning point in your career ? I would say my restlessness about not living life in reactive mode was the trigger. And though getting into the business of managing hotels was nowhere in my mind, but when the opportunity did present itself, I took the plunge never to look back and without any ‘Plan B.’ Failure was just not the option.That was the turning point of my professional career. And I would not like

26 January 2020

Cuisines: Vegetarian flair

Hotel: Clarks Inn hotels

Airlines: Air India

Car: Mercedes

Also, thankfully, I live close to my office. And that’s a premium considering three-four hours of travel time is not uncommon in a city like Delhi which I save.

Your recent vacation with family? Our country is a Pilgrims paradise. I am a religious man and believe in Karma. So every few month my wife and I, we travel to some place holy and we also take time out to explore the city and surrounding. Most recently we were on the southern sojourn visiting and Rameshwaram, Kochi, Trivandrum, among other places. Any favourite childhood travel memory? Well I looked forward to our visits to my uncle in Varanasi every year. Also we travelled once to South India as tourist and that was a lot of fun as the entire family was visiting.

HOSPITALITY

Sarovar Hotels & Resorts opens a new hotel in Dindi Temple, surely not to miss a boat ride on the Godavari.

News Desk

arovar Hotels and Resort announces the opening of new hotel in the Godavari Delta of Andhra Pradesh. RVR Sarovar Portico, Dindi has aesthetically designed rooms and Suites, with a view of beautiful lilies and lotus plants. With its gorgeous interiors, The Godavari Banquet hall offers the ideal venue for events of any sort, from weddings to private parties, leisure events to corporate retreats for up to 150 guests. Flavors is RVR Sarovar Portico’s multi-cuisine restaurant which serves popular dishes from around the world along with authentic local delicacies of Dindi. In addition, the hotel has well-equipped fitness center, Lake view and complimentary Wi-Fi.

Anil Madhok Executive Chairman Sarovar Hotels & Resorts

Commenting on the development, Anil Madhok, Executive Chairman, Sarovar Hotels & Resorts, said “We are delighted to expand our leisure portfolio. Our vision is to deliver uncomplicated travel experience for our business and leisure travellers. We see great growth potential in this market and look forward to offering best value to business and leisure travellers in sync with Sarovar’s signature hospitality”.

The admirers of picturesque scenic beauty and pristine backwaters have a bounty of options to choose from Antervedi beach to Peruru Heritage Village, Coringa Wildlife Sanctuary to Sri Laxmi Narasimha Swamy

Dindi is in the intersection where the Godavari joins the Bay of Bengal. A destination known for its coconut plantations, serene backwaters, vast lakes and palm-fringed canals making it the ultimate location for a perfect riverside holiday.

IHCL signs second hotel in Gangtok

ndian Hotels Company announced the signing of a 50-room Vivanta Hotel in Gangtok, Sikkim. This hotel is a management contract with Skipping Stones Pvt Ltd. The hotel is located at Pakyong, Gangtok’s neighbouring town and is a short drive from the new Pakyong Airport. Spread over 3.5 acres, it is situated amidst thick forests on a hill top with stunning valley views. The hotel has a distinctive design that showcases the region’s natural beauty. The spacious rooms are built around a large open air courtyard. The swimming pool is set amidst lush greenery. The other features include a multi-cuisine restaurant, recreation facilities and modern meeting spaces. It is a Brownfield project slated to open in mid-2020.

Sheraton Hotels & Resorts in debuts in Indore Formerly known as the Grand Bhagwati Palace, the heritage building has been transformed into the Sheraton Grand Palace Indore. News Desk

he Sheraton Hotels & Resorts brand debuts in Indore, Madhya Pradesh with the opening of the Sheraton Grand Palace Indore. Formerly known as the Grand Bhagwati Palace, the heritage building has been transformed into the Sheraton Grand Palace Indore although it retains its exquisite Graeco- Roman architectural property spread across 8.62 acres of land. A key design component is the incorporation of green spaces and outdoor areas that draws celebrations for all occasions. The hotel features 115 spacious guest rooms that convey a

28 January 2020

streamlined, modern style with teak wood flooring accented by stylish soft furnishings, and Sheraton signature amenities and services, including a premium slumber experience. Guests with access to the Sheraton Club Lounge can also find a spot to unwind in comfort, while enjoying the privilege of lounge check-in and daily breakfast as well as snacks around-the-clock. "The opening of the Sheraton Grand Palace Indore underlines our focus on enhancing the Marriott International’s portfolio within India. We will continue to cater to our ever-expanding customer base with distinctive hotel brands that offer flexible spaces, and unique dining concepts,” said Neeraj Govil, Senior Vice President, South Asia, Marriott International. “Indore as a high potential market is witnessing a positive

influx of both business and leisure travelers, making the opening of Sheraton Grand Palace Indore perfectly timed to meet the growing hospitality demands of the city," he added. "The Sheraton Grand Palace Indore offers excellent dining options, a pampering spa and ample event spaces for guests and locals alike to celebrate their everyday occasions with us. The hotel promises to be the preferred address of the city’s elite, as well as for the business and leisure travelers

from across India and the world at large,” said Rohit Bajpai, General Manager, Sheraton Grand Palace Indore. Located at a 30-minute drive from the Indore International airport, the hotel is within easy reach to the city’s ancient and historically, significant landmarks including the beautiful Mandav Fort; historic spiritual attractions Ujjain Mahakaleshwar Temple and the Khajrana Temple; as well as street.

HOSPITALITY

Choice Hotels to add eight more properties to its portfolio by end of 2020 The company plans to add over 8 properties under the franchise model by end of 2020 in India to take the count to over 40 properties. News Desk

hoice Hotels India a wholly owned subsidiary of the US-based hospitality major Choice Hotels International, currently has 32 operating hotels in India. The company plans to add over eight properties under the franchise model by end of 2020 in India to take the count to over 40 properties. Elaborating more on this ambitious plan, Vilas Pawar, CEO, Choice Hotels India said: “We plan to open another 11 hotels in cities of Gurugram, Lucknow, Dehradun, Indore,

Bangalore, Kochi, Abu Road, Dalhousie, Khanvel, Lakhimpur, Rishikesh, under the franchise model. The upcoming hotels are under various stages of development.” “The Company operates in India offering five brands – Sleep Inn, Comfort Inn, Quality Inn, Clarion and Ascend Collection, “The hotels will be under Comfort Inn, Quality Inn and clarion brands as we are mainly present in the mid-scale segments in India,” said Pawar. “As we follow the franchise model we don’t invest in the property. We invest in our distribution platforms, in our systems that deliver values and in training. The investments primarily go into making our brand visible and on brand promotion. Going forward we

see great opportunities in India and we see great opportunities in the mid- scale segment,” he added. Choice Hotels India is part of Choice Hotels International, one of the largest companies in the world. Choice Hospitality India Pvt. Ltd is a wholly-owned subsidiary of Choice Hotels International one of the largest and most widespread lodging franchisors of the world with over 7000 hotels across the globe. The brands of Choice Hotels in India are Quality, Comfort, Sleep Inn, Clarion and Cambria Suites. These brands offer an unbeatable choice covering market segment from full service, upscale to limited service mid-scale hotels. Choice Hotels International currently franchises more

Vilas Pawar CEO Choice Hotels India

than 7000 hotels, representing more than 500,000 rooms, in more than 35 countries and territories. Ranging from limited service to full service hotels in the economy, mid-scale and upscale segments, Choicebranded properties provide business and leisure travelers with a range of high-quality, high-value lodging options throughout the United States and internationally.

Araiya Hotels & Resorts debuts in Indian market, set to launch three hotels by 2021 The first hotel has set foot under the Araiya brand through a 25-key hotel nestled in the Kangra valley.

News Desk

raiya Hotels & Resorts today announced its entry to the Indian market with the launch of three unique boutique hotel brands. The first hotel has set foot under the Araiya brand through a 25-key hotel nestled in the Kangra valley with the launch of Araiya Palampur. The company will further strengthen their footprint in the market with two more hotel openings by 2021. The two new openings include a Golf Resort in Gujarat and a Spa Resort in Kerala. As the demand for activity-led, experience based travel continues to grow in South Asia, the company aims to enter leisure destinations in India with the launch of Essentia by Araiya in Indian as well as the Sri Lankan markets. With 25 suites to choose from, all-day dining, rooftop bar, outdoor lawn and areas that offer stunning views, Araiya Palampur retains the charm and pace of a quaint Himachal town while offering the best in

class service with local details added to the property. “We're thrilled to be entering the Indian market with the launch of three hotels and introduce guests to hospitality with a strong local narrative and a unique identity. As a boutique management company, we at Araiya Hotels & Resorts enjoy the creative process of working with developers to create innovative concepts that are backed by global best practices," said Amruda Nair, Director, Araiya Hotels & Resorts. "Focussed on local experiences with a strong service ethic, Araiya Hotels & Resorts will provide a memorable stay

experience for today's modern traveller while keeping in mind unique service and sustainability of doing business at the heart of everything," she added. Apart from state-of-the art amenities and rooms, the company also holds developermanagement relations as a key focus of the business. “Our technical services focused on costs and building efficiencies have been developed based on the best of global practices from our experience in Asia, the Caribbean and the Middle East that can be adopted to suit local development needs,” said Murlidhar Rao, Chief Operating Officer, Araiya Hotels & Resorts.

January 2020 29

HOSPITALITY

HRANI signs MoU with IRCTC for listing of inventory on IRCTC booking engine News Desk

otel and Restaurant Association of Northern India (HRANI) has signed an MoU with Indian Railway Catering and Tourism Corporation Ltd (IRCTC) to facilitate the hotel members of HRANI for the listing of their room rate and inventory on IRCTC booking engine portal. The same has been done in a bid to promote domestic tourism and reduce the customer acquisition cost. HRANI has taken the lead and is the first association to partner with IRCTC in the interest of its members and hospitality industry to promote domestic tourism vis a vis reduce the customer acquisition cost. As per the partnership between HRANI with IRCTC, IRCTC has allowed to offer a 10% commission from the listed Member Unit of HRANI. The HRANI Member will also be entitled for 50% discount on a onetime integration charge of Rs. 20000/- plus tax. Individual Member needs to pay an amount of Rs. 10000/- plus tax to IRCTC for integration on the booking portal of IRCTC. IRCTC is now into the direct contracting with hotels of all categories on pan India basis and would be making all hotel inventory for sale through its all websites

i.e. www.irctc.co.in www.irctctourism.com and www.ictc.co.in. for online sale to its valued customer. The partnership is surely a win-win situation for both IRCTC and HRANI to promote hotel inventory to the end customers. IRCTC would be promoting hotel inventory on its all websites and through different promotional activities. On the association M.P. Mall, CMD, IRCTC said: “Indian Railway Catering and Tourism Corporation Ltd. (IRCTC) - A Mini Ratna is a Central Public Sector Enterprise under Ministry of Railways, Government of India. IRCTC handles the catering, tourism and online ticketing operations and claims that it has 60 million registered users on the website, and is the world's second-busiest, with around 8 lacs bookings per day. In addition to ticket booking, people can also book their stays, domestic & international holiday packages, flights and meals on the IRCTC website."

Surendra Kumar Jaiswal, President HRANI said, “We are very happy to be associated with IRCTC and in order to promote domestic tourism and attract more tourist, we request our members to pass the benefit of reduced commission to end customers so that the end customer prefers to book through IRCTC making this initiative of HRANI beneficial for customers and as well as hotels.” The event was attended by owners, decisionmakers and leading professionals from the hospitality industry. The officials from IRCTC include Rajesh Kumar, Group General Manager, Tourism and Pradeep Dhiman, Add. General Manager, Tourism.

Saanvi takes over Spa Manager at Le Méridien Gurgaon News Desk

ith the aim of working towards leading a mindful and relaxed life, Dr. Saanvi Chaturvedi has been appointed as the Spa Manager of Senses Spa, at Le Méridien Gurgaon. With a team of the finest therapists and fitness trainers at Le Méridien Gurgaon, Dr. Saanvi is completely dedicated towards helping people beat their stress the right way and rejuvenate themselves. This will be done through the right environment created and curated treatments at the spa and fitness facility. Being a qualified doctor and having specialised in Cardiac Rehabilitation, she currently ensures that all trainers and therapists carry a great understanding of the human body as this plays a key role in making people feel better while delivering superior treatments. This cross-transfer

30 January 2020

of her medical knowledge to hospitality is perhaps her most cherished power and ability. Achievement to her is not numeric in nature; rather it means a state of balance between different facets of her life which she believes can occur, only when she can operate at her best in these spheres. Le Méridien Gurgaon is proud to have her on board as the Spa Manager to cater to its guests, members and visitors for rejuvenating the mind, body and soul. She has previously held the position of Assistant Manager of Health Club, Spa & Salon at the Hyatt. Dr. Saanvi Chaturvedi is a workaholic who likes to be active and busy, so she looks forward to being in the thick of the action. But also balances this by being a total shopaholic on weekends. Constantly striving

to do more is what motivates her the most. Aside from work, she takes a keen interest in her son’s career, who is an aspiring child actor, model, singer and guitarist.

AVIATION

Airlines in India may shut down if predatory pricing continues: Aviation Minister News Desk

n the backdrop of Indian airline companies reporting huge losses in the second quarter of 2019-20, Hardeep Singh Puri, Aviation Minister said that "Some predatory pricing is taking place" in airfares and the government is concerned that if this continues, more airlines will shut down. He, however, ruled out any government plan to regulate fares. “The interesting thing that we have observed is that on Delhi-Mumbai route 20 years ago the average fare was of INR 5,100. Today, the average fare is INR 4,600. Some predatory pricing is taking place. It means people are selling tickets below their cost,” said Puri. “One of our concerns is that if there is predatory pricing, then the airlines will stop functioning. This is not Air India’s problem only. Jet Airways got shut down. Before that, it was Kingfisher airline,” he said. IndiGo and SpiceJet, India’s two biggest airlines, reported INR 1,062 crore and INR 463 crore loss

respectively in the second quarter of 2019-20.

Other airlines have also reported losses in Q2 of this financial year. When asked if the minister thinks that predatory pricing is the reason for ill-health of the airlines, the minister replied, “No, there are many reasons… predatory pricing is one of the factors. But a profitability of an airline is dependent on number of things.” Asked if the trend of predatory pricing has come down after regular discussion with the airlines, he replied. “It is constant battle. An ideal situation from an airline’s point of view is that they grow and they are also able to charge more fares. What fares they charge is their business. Our advice to them is to charge realistic fares,” he added. “It should not be too high. And it is not in your business interests if you are imposing predatory fares,” he said. When asked if the government is planning to regulate fares, the minister replied in the negative. “No regulation. It has to be done

Virgin Atlantic to start daily HeathrowDelhi service

irgin Atlantic will start a second daily service to Delhi Indira Gandhi Airport, commencing on March 29, 2020. The new flights to Delhi will go on sale on Saturday, November 26.

Hardeep Singh Puri Aviation Minister Govt of India

within deregulation system. If I put a cap on fare, the airline will start charging that cap only… that cap will become the normal fare,” the minister said. “So, within a deregulated structure, we have to bring about an equilibrium,” he noted. “Government, periodically, at my level or at secretary’s level, we sit down with the main aircraft operators and tell them it is in your interest not to allow such practices which undermine the civil aviation sector,” he said.

It will depart Heathrow in the morning complementing the airline’s current evening departure and offering more choice to customers travelling for both business and leisure between India and UK’s capital cities. Together with Delta Air Lines, Virgin Atlantic will offer seamless connections between Delhi and New York JFK, Boston, Detroit and Atlanta via Heathrow. The airline will also be re-timing its Mumbai flight to an evening departure from Heathrow, offering a more convenient choice for business customers. With the additional daily flight to Delhi and the newly launched Mumbai service, Virgin Atlantic will offer more choice to India than ever before.

Tigist Eshetu appointed Regional Director, Ethiopian Airlines News Desk

igist Eshetu has taken over as Regional Director – India Sub Continent, Ethiopian Airlines from December 23, 2019 and will be stationed in Mumbai. Her rich, varied and long standing experience will be an opportunity towards elevating ET’s operation in the Indian Sub Continent. She joined Ethiopian on May 18, 2000 and served the Airline in various positions in Operations, Cargo, Manager Pricing and Area Manager Zambia, the position she was currently holding.

She is a School of Marketing Graduate, has Diploma in Accounting from Addis Ababa Commercial College, a Bachelor of Arts Degree in Management and Public Administration from Addis Ababa University and has a Masters in Business Administration from Lincoln University, USA.

Ethiopian Airlines has witnessed rapid growth, network extension, upgrading level of services rendered to its valued customers, introduction of the New Generation Boeings and use of the state of art technology and programs that cope with the

successive advancements in the airline industry. Currently, Ethiopian is the largest and fastest growing and the most profitable Airline in Africa, and one of few such airlines in the world. Ethiopian is also Winner of many prestigious awards. Her appointment in India has come at a very challenging time for the airline.

Tigist Eshetu Regional Director Ethiopian Airline

Ethiopian Airlines will continue to strive to live up to its motto of being ‘The New Spirit of Africa’ in India with Tigist at the helm.

January 2020 31

AVIATION

Vietjet connects New Delhi with Ho Chi Minh City and Hanoi Vietjet is the first airline to connect the capital of India New Delhi with the two biggest cities in Vietnam. News Desk

ith these two routes, Vietjet is the first airline connecting the two biggest economic, cultural and tourist centers of Vietnam with the fascinating and unique capital of India – New Delhi. The New Delhi – Ho Chi Minh City route operates four return flights per week on every Monday, Wednesday, Friday and Sunday starting from December 6, 2019. The flight departs from New Delhi at 23:50 and lands in Ho Chi Minh City at 06:10.The return flight takes off from Ho Chi Minh City at 19:00 and arrives in New Delhi at 22:50. The New Delhi-Hanoi route operates three return flights per week on every Tuesday, Thursday, and Saturday starting from December 7, 2019. The flight departs from New Delhi at 23:50 and lands in Hanoi at 05:20. The return flight takes off from Hanoi at 19:10 and arrives in New Delhi at 22:50. Vietnam boasts of lush mountains, bustling cities and golden sand beaches along with various UNESCO-listed world heritage sites, providing an enthralling experience to Indian travellers. Hanoi, the capital city of Vietnam, is a buzzing hub of culture, history and tantalizing cuisine.

SBI Card and Vistara launch Premium Co-Branded Credit cards News Desk

BI Card and Vistara have joined hands to launch a one-ofits-kind premium credit card for travel savvy urban Indians. Launched in two variants, Club Vistara SBI Card PRIME and Club Vistara SBI Card, the new card has been designed to offer a rewarding travel experience to cardholders, through unique benefits and unmatched value proposition, on domestic and international travel spends. The newly launched Club Vistara SBI Card PRIME will further address the evolving needs of the Indian travellers who aspire to travel in style and luxury. The card offers benefits such as, one-way Premium Economy tickets on joining and achieving spends-based milestone(s), complimentary Club Vistara Silver tier membership, up to six free cancellation of flight tickets booked on Vistara channels viz. website, app and helpline, and also complimentary lounge access- up to four international and eight domestic, among host of other benefits. Leslie Thng, Chief Executive Officer, Vistara, said, “As travel spends continue to significantly rise among today’s urban consumers, we wish to provide more options to the ever-increasing number of our loyal customers to join Club Vistara and enjoy the privileges of their Club Vistara membership.”

32 January 2020

On the other hand, Ho Chi Minh City is a high-octane city of commerce and culture offering the best of both, ranging from towering skyscrapers to tree-lined streets with ageing villa, and Haute cuisine to humble street food. The new routes give an opportunity to travellers from both the countries to live unforgettable experiences, rich with history and culture, where one can discover hidden treasures, incredible heritage sites, colorful festivals and sacred monuments. Customers can also hunt for good deals on ticket fares for flights connecting Vietnam’s destinations to Thailand, Japan, South Korea, Taiwan, Hong Kong, Indonesia (Bali), Myanmar, Malaysia, Singapore, Cambodia. Besides, the biggest promotion program named fly around Asia and hunt for the 1kg golden aircraft’ is still going on at flyforlove.vietjetair.com with hundreds of other attractive prizes.

Ashok Pathirage appointed Chairman of SriLankan Airlines News Desk

riLankan Airlines has announced the appointment of Ashok Pathirage as Chairman of the SriLankan Airlines Group by its principle shareholder the Government of Sri Lanka. Pathirage is a leading businessman and founder of Softlogic Holdings PLC, of which he is the Chairman and Managing Director. He is also Chairman and Managing Director of a number of reputed companies including Asiri Hospital Holdings PLC, Softlogic Capital PLC, Softlogic Life Insurance PLC and Odel PLC, all of which are public companies listed on the Colombo Stock Exchange. He is also Chairman of NDB Capital Holdings Limited and Deputy Chairman of National Development Bank PLC.

Softlogic Holdings PLC is a diversified conglomerate comprising more than 50 companies with over 10,000 employees that has an annual turnover exceeding LKR 75 billion. It has built a strong presence in many of the most rapidly growing sectors of the nation’s economy - Retail, Healthcare, Financial Services, ICT, Leisure and Automotive.

AVIATION

Fly direct to New York from Mumbai Airport News Desk

VK Mumbai International Airport Limited managing Chhatrapati Shivaji Maharaj International Airport (CSMIA), introduced additional direct flights to the USA. Previously Air India and United Airline operated direct flights from CSMIA to the USA, the airport welcomed Delta Air Line’s flight on Mumbai (BOM) – New York’s JFK (USA) – Mumbai (BOM) route. This daily non-stop 16-hour flight from Mumbai to New York-JFK hub offers easy access to passengers to United States of America, Latin America and Canada with more than 50 onward destinations. The city of New York is the most common business travel destination; the direct flight connects financial capital of United States and India, linking New York-JFK and Mumbai with the only nonstop service by a U.S. carrier. In addition to JFK, Mumbai

Airport currently offers 02 daily flights to Newark and witnesses an average of 3 lac passengers to USA from Mumbai. The daily direct service from Mumbai to New York’s JFK recommenced operations after a decade of flying into the city. Delta Air Lines which previously flew non-stop from JFK to Mumbai in 2006 stopped their operations in November 2008. The airline then shifted its operations to Hartsfield - Jackson Atlanta International Airport, however, due to low passenger demand, it stopped the route in October 2009. Delta Air Lines then served Mumbai from Amsterdam Airport Schiphol but had to shut down on the operations owing to a stiff competition from Gulf carriers offering one-stop US-India services. Since FY 2018-2019, Mumbai International Airport expanded its reach by introducing new airlines like Virgin Atlantic, , Jazeera,

RwandAir, Air Tanzania, Star Air, and Uzbekistan Airways, amongst others. Additionally, in the last 12 months, the airport also introduced new routes to destinations like, Tashkent, Phuket, Guangzhou, Male, and Dar Es Salam connecting Mumbai to major destinations in the country and around the world.

GoAir tops On-timeAirAsia connects Kuala Lumpur to Da Lat, Vietnam performance chart in November 2019 News Desk

irAsia begins its maiden flight to Da Lat, capital of Lam Dong province in the Central Highlands of Vietnam. Da Lat is AirAsia’s seventh destination in Vietnam after Hanoi, Ho Chi Minh City, Da Nang, Nha Trang, Can Tho and Phu Quoc. The inaugural flight, AK571, departed from Kuala Lumpur on December 20 at 11:00am and landed at Da Lat Lien Khuong Airport at 12:10pm local time, making history as the first international airline to offer direct services between Kuala Lumpur and Da Lat. AirAsia Regional Commercial Head Nattinee Tawanchulee said: “This new direct service will provide additional air connectivity to the people in the Central Highlands of Vietnam to travel across the region, as well as introducing Da Lat as a holiday destination to the world. Also known as the City of Eternal Spring for its pleasant weather, Da Lat welcomes visitors all year round.” Guests on the inaugural flight were greeted by Nguyen Van Gia, Deputy Director of Lam Dong Department of Transport; Vo Van Phuong, Chairman of Duc Trong Province People’s Committee; Abdul Hadi Che Man, Director/Tourism Consul, Malaysia Tourism Promotion Board; Dato Fam Lee Ee, AirAsia Director; Nguyen Thi Hong Phuong, Director of Lien Khuong International Airport; Vo Ngoc Trinh, Vice Chairman of Da Lat People’s Committee.

News Desk

oAir has maintained the reign as the most punctual airline in November 2019, according to the latest data released by the Directorate General of Civil Aviation (DGCA). The airline has been an ace performer consecutively for 15 months. As per the data released, GoAir registered 67.6% on-time-performance (OTP), the highest among scheduled domestic airlines in November 2019. During the month, GoAir flew 14.22 lakhs passengers and had 0.6 complaints per 10,000 passengers. The airlines also has one of the highest load factors in November 2019. As per DGCA report, the load factor in November was 92.7% as against 83.1% in October 2019. Jeh Wadia, Managing Director, GoAir, said: “GoAir operates its business on three basic principles: punctuality, affordability and convenience. I would like to thank and congratulate the entire GoAir team for making us the only India Airline to win this leadership for 15 consecutive months.” GoAir currently operates more than 325+ daily flights and carried around 14.22 lakhs passengers in the month of November 2019. GoAir flies to 25 domestic and 8 international destinations including Phuket, Male, Muscat, Abu Dhabi, Dubai, Bangkok, Singapore and Kuwait.

January 2020 33

TRADE

NIMA appoints new Executive Committee Jagdeep Bhagat appointed as National Coordinator News Desk

etwork of Indian MICE Agents (NIMA) a pan-India body of agencies specializing in Meetings, Incentives, Conferences & Events (MICE) businesses has reconstituted its Executive Committee. In the new team Jagdeep Bhagat, CEO of Vee Bee Tours & Travels and one of the founding members of the association has taken over the role of National Coordinator of NIMA. Bhagat has been a well-known travel industry face and a keen observer of travel and tourism industry with deep insights in the MICE space.In his new role Bhagat will lead the association for the current term.Bhagat has replaced Gajesh Girdhar, Managing Director of Muzaffarnagar based Paryatan Holidays and founding National Coordinator of NIMA. Girdhar will now don the role of Chairman of the Governing Body. Rakesh Arora of Ghaziabad based Nina Universal Tours, Ritesh Joshi of Dehradun based Incentives & Conference Planners have been appointed as Coordinator – Finance & Administration and Coordinator – Public Relations respectively. Delhi based BTC Tours & Travels’ Tushar Jain and Honeygold Retreats’ Rajiv Chawla are

the new Coordinator Membership and Coordinator – Marketing. K Vijay Mohan of Vishakhapatnam based Holiday World is Coordinator – Southern Region and Vikas Khanduri of Delhi based Holiday Merchant will remain the Advisor to the association. Vinay Agarwal of Kolkata based Victoria Travels and Mukesh Jain of Delhi based Sterling International Tours & Travels have both been appointed as Member. Commenting on his appointment as the National Coordinator, Bhagat, said, “It’s an honour to lead a very diverse bunch of highly professional and dedicated members at NIMA. MICE is the single-most important vertical within the overall travel and tourism scheme of things, yet the segment has not been properly tapped by destinations and suppliers from within or outside the country. NIMA is committed to fill that void and handhold the stakeholders in developing and promoting destinations and growing businesses and arrivals from the burgeoning MICE sector in India.”

“NIMA is committed to empower its members with necessary tool, information, useful resources and partnership. At the same time we will also pro-actively engage with the national and international tourism boards and various suppliers for the growth and betterment of MICE industry and help create more opportunities for all,” he further added. Formed in 2014, NIMA is an association of MICE specializing operators represented from various parts of the country. The association has 150 members with close to half of the membership strength coming from non-metro cities.

Air India exits Sabre GDS network after 20 years News Desk

abre Corporation, the leading software and technology company that powers the global travel industry, issued a statement today regarding its relationship with Air India. The following is for attribution to Kristin Hays, vice president – global communications for Sabre: "After a successful 20-year relationship, Air India has decided to discontinue distributing its content through the Sabre GDS. Consequently, Air India content is no longer available to Sabre-connected travel agencies, effective January 2. We are very disappointed that Air India decided to withdraw from Sabre. We believe that access to Sabre's global network of travel agencies provides great value to Air India.

34 January 2020

"We have worked with Air India for the better part of a year to reach a new agreement, in anticipation of the existing contract expiring and after receiving a termination notice from the carrier. Unfortunately, after extensive negotiations, we have been unable to come to a new agreement. Our teams will continue to work with Air India to finalize an agreement that meets the needs of Sabre, Air India and travel buyers.” "Sabre remains committed to GDS agreements that meet our airline customers' unique needs while also balancing the needs of the travel buyers who rely on Sabre for robust travel content." Sabre Corporation is the leading technology provider to the global travel industry. Sabre's software, data, mobile and distribution

solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, flight, network and crew management. Sabre also operates a leading global travel marketplace, which processes more than US$120 billion of global travel spend annually by connecting travel buyers and suppliers. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world.

GUEST COLUMN

Expectation from 2020 in Changing Dynamics of Reservation Jaal Shah, MD, Travel Designer Group

ravel industry has evolved like no other. Travel used to be a phenomenon restricted by time and distances, one would think of traveling only a couple of times a year and frequent to locations which were popular. Now travel choices are dictated by immersive experiences –popular and rare, off-beat locations and ‘experience before distances’. More and more people are actively making time to travel. With millennials taking the charge, travel and staycations have become an integral part of global lifestyle. New avenues of travel design have started shaping up with a plethora of opportunities for travel professionals to innovate, grow and reach new heights of success. Just when travel as a trend was becoming popular across the globe, online travel reservation came into the picture and fueled growth. Together all these have made travel Industry one of the biggest opportunities for innovation and business. Online reservations provided a ground for re-interpretation of the reservations ecosystem. The United Nations World Tourism Organization (UNWTO) estimates that India will account for 50 million outbound tourists by 2020 whereas a recent report by

FICCI-YES Bank stated that India’s inbound tourism will touch INR 35 trillion by 2029. This industry is growing in double digits year-on-year and will continue to grow at a considerable rate. Travel reservations which were dominated by offline medium only a decade ago now have major traffic shifted to online. Statistics show that major portion of the online travel market business comes from customers from the age group of 32 to 43 years. However, people above 50 years are also adding onto the online reservation audience. The bigger the industry, the greater the responsibility to sustain the business. Millennial traveller segment in India has driven the digital revolution in travel industry and has witnessed one of the highest growths in the world. A lot of the credit for this goes to extensive use of apps on smartphones making planning and bookings easier, and social media. Millennials are a very dynamic group to cater to. Their decision-making factors are quite interesting, differentiated from conventional decision-making paradigms. For travel, millennials are looking for authentic and interactive experiences that stay with them for a long time. They opt for comfortable travel and accommodation but not extravagant with respect to cost. Another notable thing in the changing dynamics of travel is the popularity of senior

The year 2020 is expected to be a milestone for the travel industry with solid business opportunities for established as well as emerging tour agents, operators and wholesale travel brands. citizen travel. Though not very big in terms of volume, it is also an interesting trend that has caught on and developed over the years due to increased fluency in technology. They definitely are looking for comfort and leisure and an experience at their own pace at a justifiable cost. Apart from widening audience, the industry is also benefiting from increased penetration and inclusiveness. Continuously wider range of transportation modes and hospitality options are being added to the ecosystem along with deeper adoption in untapped markets. Tier 2 and tier 3 cities have been able to showcase their potential as both rich pool of customers as well as curators of interesting travel experiences. These Indian cities have unveiled unimaginable amount of experiences for both local and foreign travelers. Customers from all categories are looking at uncomplicated and simplified management of their bookings mostly at a single platform.

January 2020 35

DESTINATION

Rameshwaram, a mid-sized town in Tamil Nadu, is the access point barely a few miles away from Sri Lanka. The Pamban Channel separates Rameshwaram from the mainland and is the geographical tip land of Indian Peninsula.

Hidden Gems of Rameswaram News Desk

ameswaram is a generous host to sea of gleaming water, cleaner coastal lines and an emerging home for adventure sports. Rameshwaram is in the limelight of adventure enthusiasts and honeymooners in the recent times as a beach destination where you can stay at a close proximity to the uninterrupted waves. Rameswaram in the map has long been in the preferred list of spiritual travellers, indulging in the vibrant history and the splendid temple architectures. But Rameswaram is well-kept secret which can be experienced in the amazingly wonderful beaches and the unexplored opportunities for quest expeditions deep into the water has given a magical touch to this holy island setting it apart as a favourite destination for the youth and the adventure enthusiasts where they have plethora of exciting activities right from boating to snorkeling. The travellers arriving at Rameswaram have bundles of options to choose from. To add a sense of thrill to the getaway, pick from many of the water sporting options to indulge into like, Kayaking, Canoeing, Scuba Diving, Snorkeling, Surfing, Windsurfing, Kitesurfing, Waterskiing, Jet Skiing and Stand Up Paddle Boarding. Kayaking opens up the door to endless wonders of the Indian Ocean with the calm underwater and clearer skies. Even a novice can kayak lasting for few hours, which shows up the unexplored wonders of nature. Cross the number of islets and lagoons on the splendid Rameswaram coastline, letting you live in a different wonderland with marine friends for a while. Proceed until reach the shallow waters of Mandapam and enjoy the stunning beauty of the coral reefs and the elegantly engineered Pamban Bridge.

36 January 2020

Explore the beauty of blue oceans of Palkbay, the North East Coast of India in Rameswaram. Have a safe Scuba Diving experience in the confined shallow waters, get yourself drenched with the excitement of swimming on the ocean floor with swimsuit, dive mask and fin. Of course, before commencing your adventures, the experts will brief you about the hand signals to be used including when you are scared and want to go back to the shore. Go ahead and witness the marvelous creatures of underwater like green turtle, reef fish, jellyfish, lobster, sea cucumber and corals in unlimited varieties. Out of all the scenic destinations, Sangumal Beach is an ideal choice for your scuba diving activities. One of the best Kitesurfing spots of India, Rameswaram enjoys the privilege of perfect wind conditions for over nine months in a year with nestle of kite spots, sought after by the pro-riders to explore beauty of Gulf of Mannar. Except for the rainy seasons from October to Mid-December, the kite riders have the advantage of enjoying the wind from all directions. The islands while kite boarding have bays

DESTINATION to approach to Sri Lanka on a mission to rescue his wife Sita. The small town on the Pamban Island had its own railway station, post office and even a school and it was a natural stop to all travellers and pilgrims until 1964 when Rameswaram cyclone terribly attacked the city. Visit the city with the remains of that drastic night, welcoming you with the railway station and a church with a small alter and its remains, truly a melancholic experience for anyone visiting here. Pause by the old walls of Dhanushkodi whispering its tale. Please keep in mind, entry into Dhanushkodi is restricted after 5pm, keep sufficient snacks. Don’t ever try to swim here, it is extremely unsafe.

with flat waters, excellent spots for sunsets. If you are a speed lover, Jet Skiing in Rameswaram will be an ideal choice to enjoy the scenic beauty of the blue beaches and the unending sky. You need not have much skills to ride a water scooter, all you need is to kindle the adventurer in you. Surf through the shorter distances with life jackets, listen to the wind, whispering in your ears. A much delightful experience will be jet skiing and make sure that you take a pair of clothes, towels, moisturizers and basic medication if you feel you may require it. Pierce through the water at your own pace. If you are looking for a dash of adventure on Rameswaram Coast lines, then go for Stand Up Paddle Boarding (SUP). Learn the basics of SUP, and move on, which will sure be the exercise for the major part of your day. The silent beauty of the confined waters never allows you to stop and come back to the shore. The adventurer in you drives you to go ahead and explore the charisma of Indian Ocean. Give a try for a unique experience to cherish forever. If you don’t want to advent too much and thrive to be a silent spectator of the nature and its abundant beauty, all you need to do is to simply take a drive to Dhanushkodi, another beach destination just 18kms from Rameswaram. Dhanushkodi, which was once a vibrant location got devoured due to a cyclone in 1964 with its houses, temples and churches washed away by the ferocious waves. All we see today is the ruins of the ancient church buildings and few people who still get scared if get reminded about the red lettered day. Danushkodi, which was once in an obsolete condition entirely disconnected from the other parts of the region has got a very good connectivity of roads from Rameswaram. Dhanushkodi got its name with the end of bow used by Lord Ram from Ramayana to decide the starting point of building a bridge

Rameswaram is equally an interesting destination to explore around besides being exhibited as an exotic beach destination. The town has the centuries’ old Ramanathaswamy temple as the epicenter with other places related to the various events believed to have relevance from the great Indian Epic Ramayana. Rameswaram is also the birth place of the revered scientist and the former president of India Dr.APJ Abdul Kalam and you can visit his memorial rewinding his past. Rameswaram has a translucent blue water, clear skies, splendid lagoons, numerous islands to fill the space? Yes, It is You!, Pack your bags to unveil the hidden secrets of Rameswaram, if you have the compulsive desire for adventure and excitement. Best Time to Visit Rameswaram: Summer is predominant in Rameswaram between March and Mid-June. Heavy to moderate rainfalls are there during June to September and the period between October to March may probably suit your visit as Rameswaram is at its best weather and you can explore around comfortably. How to Reach Rameswaram:

Air: Nearest airport is at Madurai at a distance of 120kms from where several modes of transportation are available to reach Rameswaram within Four hours. Rail: Rameswaram owns a rail station with a good connectivity to cities like Chennai, Bangalore and Pondicherry Road: Reaching Rameswaram by road will be an excellent choice, as the road conditions are really good for a hassle free drive. Content Courtesy:

Cholan Tours An ISO 9001:2015, Quality Certified Destination Management Company No 4, Annai Avenue, Vasanth Nagar Extn, Kollidakarai, Srirangam, Trichy - 620006. www.cholantours.com

January 2020 37

APPOINTMENT

Sunil Sikka Strategic Advisor Signum Hotels & Resorts

Edyta Peszko Director of Sales & Marketing Seaside Finolhu Maldives

Nitin Bajaj Executive Chef The Roseate New Delhi

In this role Sunil Sikka is responsible for brand expansion in India and international markets. He comes with a rich experience of 39 years, prior to this he has worked with one of the Giants in the hospitality industry, ITC Hotels. Sikka has gained extensive knowledge during this time at some of the most prominent hotels in India. His initial posting was at ITC Maurya, New Delhi in Front Office and he moved to various positions. Welcom Heritage was established in 1997 and he is connected to the brand since its commencement as the Head of Marketing and Business Development.

She will be responsible for leading and further improving all aspects of commercial, marketing and brand positioning of Seaside Finolhu. Edyta joins from Minor Hotels, where she held position of Cluster Director of Sales & Marketing at Anantara Dhigu, Anantara Veli and Naladhu Private Island Maldives. Prior to relocating to Maldives, Edyta held senior managerial sales and marketing roles with Diethelm Travel Group, Accor Hotels and Hotelbeds while based in Bangkok, Thailand. Edyta possesses great leadership skills, strong dedication for excellence.

Nitinâ&#x20AC;&#x2122;s passion for cooking and his global exposure has helped him excel in his career at an early age. 14 years of experience in star hotels, & 2AA Rosette restaurant as well as a Michelin Star restaurant has made him wellversed with advanced culinary techniques such as sous vide, compressed & molecular cooking to name a few. He is an enterprising person and constantly works toward honing his skills and learning innovative methods. Prior to joining The Roseate he was working in Sheraton Grand Bengaluru Whitefield Hotel & Convention Center as an Executive Sous Chef.

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IS TOURISM THRIVING OR A VICTIM OF RECENT EVENTS page 12

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HIDDEN GEMS OF RAMESWARAM page 36

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