Advertising GENERAL RATES
R at e s & S i z e s
L O C A L B U S I N E S S R AT E $6.00 per column inch C A M P U S O R G A N I Z AT I O N $4.00 per column inch N ON-P R OFI T OR GA N I Z AT I O N $5.00 per column inch N O N - L O C A L R AT E $7.00 per column inch
S EMESTE R CO NT RAC T R ATE S ADVERTISING IS ALL ABOUT VISUAL CONSISTENCY. MINIMUM NUMBER OF ISSUES AN AD RUNS IN DURING ONE CONTRACT PERIOD.
4 Issues 6 Issues
10 Issues
$5.75 $5.50 $5.25
per column inch per column inch per column inch
CO L O R RAT ES ADDING COLOR TO YOUR AD PROVIDES A DYNAMIC EDGE FOR YOUR BUSINESS LOGO AND MESSAGE.
For all ad sizes add
$50.00
WEB ADVERTISING ADVERTISEMENTS ON OUR WEBSITE REACH OUR EXTENDED NETWORK OF STUDENTS, PARENTS, ALUMNI AND COMMUNITY MEMBERS.
For standard ad size
$35.00 per week
Visit our website at www.whitmanpioneer.com
Popular Ad Sizes
HELPFUL GUIDELINES 2”
3 COLUMNS: 6.30” 4 COLUMNS: 8.50”
5 COLUMNS: 10.625”
COLUMN INCH
1 INCH
2 COLUMNS: 4.15”
2 INCHES
SUBMITTED GRAPHICS, PICTURES OR P R E - M A D E A D S M U S T B E AT L E A S T 300 DPI RESOLUTION. A D S S H O U L D B E S U B M I T T E D I N P D F, JPEG, PSD, INDD, OR SIMILAR F O R M AT S .
5 col x 10”
20 INCHES
ONE COLUMN:
5 COLUMNS
HALF PAGE
3 col x 5” 2 col x 2.5
5 col x 5” QUARTER PAGE
CALCULATING ADVERTISING COSTS
DEADLINES
M O N D AY
All advertisements to be placed in the that week’s issue must be completed and submitted by 5 p.m. T U E S D AY Layout for this week’s paper WEDN E SD AY This week’s paper goes to print T H U R S D AY This week’s paper gets distributed at noon
RATE x COLUMN INCHES x HEIGHT INCHES + COLOR OPTION T O T A L
C O S T
CONTACT US
advertising@whitmanpioneer.com