WineSur Brochure English

From Argentina to the world Since 2008, Wine Sur (www.winesur.com) is a bilingual digital media outlet, developed by Ă rea del Vino, aimed at showing the world the Argentine viticulture. On the one hand, the site provides information about Argentina's wine business and on the other, it offers an integral communication service to the member wine companies, through their own microsites, periodically updated.

WineSur counts on 2.0 communication tools, enabling users to have a better navigability and information exchange.

www.winesur.com

Global communication media Its main services

News portal With a bilingual publication, www.winesur.com develops wine contents targeted at the global wine community. The site receives over 30,000 visits a month.

Weekly newsletter It contains the main latest news of Argentina and World's wine industry.

This weekly bilingual publication reaches readers from all over world, among them, importers, specialized journalists, and wine lovers.

RSS Channel that enables to share regularly the site's information with all subscribers. At the same time, it provides other sites with contents, thereby allowing to reach a higher number of readers.

www.winesur.com

Social network connection Link to the most important social networks (Facebook, Twitter, Foursquare, Google+, Pinterest) and interaction with their users to share and discuss about the wine world's news.

Global communication media Its main services

Wine guide Dynamic space including information about Argentine wines, as well as their grape varieties, winemakers, and the country's wine regions.

• Widgets in different Internet sites By means of this publication, the Wine Guide is present in different wine portals, among them, Wines of Argentina, Infobae Profesional, Welcome Mendoza, Mendoza Sun, and Mendoza Eventos, allowing a better visibility of Argentine wines and increasing the traffic in the site.

www.winesur.com

Integral communication service Its main services for member companies

Microsites Exclusive spaces of institutional communication aimed at being the introduction of wine companies to promote their products and services among their target public, generating an interaction with them. The microsites are divided into the following categories:

Wineries Here, every winery has the possibility of describing their history, presenting their wines, including location and technical data. This space enables them to update periodically their news.

Tourism Spot targeted at wineries open to tourism and wine companies offering diverse tourism activities, accommodation options, services for visitors, food alternatives, attractions, and others.

Accommodation Space saved for hotels, apart hotels, inns and wineries offering lodging services, with the purpose of showing their most important characteristics and services for guests.

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Gastronomy Exclusive place to be used by restaurants or wineries offering food services, to present their menus, wine lists and special promotions.

Integral communication service Its main services for member companies

Institutional Introduction This is users' first contact with the company, its history, technical data, wines, pictures, videos, and location map. Once here, readers can navigate across the microsite going into each of these items.

News Information about launches of new products, incorporations and other news the company wants to spread.

The service includes the constant updating, in English and Spanish, of the news, as well as its publication in the company's microsite and social networks.

Multimed ia gallery It is an option to exhibit visually the company, its vineyards, winemaking processes, different personalities passing through it, special events, and others.

www.winesur.com

Press kit The purpose of this tool is to provide informative material to the media or journalists who need information about a particular company or product. This space contains high resolution images, labels, technical notes, press releases and other news.

Integral communication service Its main services for member companies

Social networks Through the "Social Media" tab, it is possible to link, from the microsite, the profiles of member wine companies in the leading networks. Moreover, on WineSur's fan page reader can find periodically updated news.

Instant Messaging It entails a direct contact with users interested in both products and services of the company. This is possible thanks to an efficient system of private messages which are sent directly to the company's e-mail, allowing a quick reply to potential buyers or consumers from other parts of the world.

Positioning in search engines By these services, WineSur's member companies are comprised in a great set of contents being in constant activity. This way, the information gains consumers' attention, making companies appear among the first results of a search engine and be easily found by readers.

Contact 9 de Julio 1485 - 4ยบ Piso - (5500) - Mendoza - Argentina - 54 (261) 4234258 - 4234852 - 4239654 www.winesur.com - info@winesur.com - www.facebook.com/winesur - @WineSur