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THE WASHINGTON NEWSPAPER Vol. 97, No 6 June 2012
Journal of the Washington Newspaper Publishers Association and Allied Daily Newspapers of Washington • www.wnpa.com
WNPA announces new stars in lead roles J
ana Stoner, president of the board of trustees of Washington Newspaper Publishers Association, is pleased to announce two new publishers have assumed leadership roles in WNPA. Josh Johnson, publisher of the Liberty Lake Splash, will fill the position on the board vacated by Donna Etchey, who resigned April 26. Kasia Pierzga, editor and publisher of the Whidbey Examiner in Coupeville, succeeds Etchey as chair of the Membership & Bylaws Committee. Etchey’s three-year term ends with the Sept. 27,
Josh Kasia Jana Donna Johnson Pierzga Stoner Etchey 2012 board meeting. Since October she has served as chair of the Membership & Bylaws Committee. Etchey has been publisher of the North Kitsap Herald in Poulsbo, her hometown news-
paper, since 2006. In February 2012 she was named publisher of the Bainbridge Island Review. “The board has appreciated all of Donna’s work for WNPA, and we understand the demands of serving as publisher of a
second newspaper are taking more of her time,” said Stoner. Johnson purchased the Liberty Lake Splash, his hometown newspaper, in 2004. It was approved as a regular member of WNPA the following year. For the Splash’s 10th anniversary, in September 2009, Johnson redesigned the weekly into its current square-tab format with a magazine style cover. In January he launched the Current, a monthly publication for the greater Spokane Valley. Prior to purchasing the Splash Johnson was opinion page editor of the Benton
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County (Ark.) Daily Record. He holds a journalism degree from John Brown University in Arkansas. Pierzga’s background includes serving as assistant editor of the Port Townsend Leader, and as a reporter at the Skagit Valley Herald in Mount Vernon and the WhidbeyNews Times in Oak Harbor. She purchased the Coupeville Examiner from founding publisher May Kay Doody in late 2006 and changed the name to Whidbey Examiner in early 2007. The newspaper was founded in 1994 and has been a WNPA member since 1997.
NNA, NAA protest deal by post office for Valassis
Proposed discounts endanger health of mail marketplace
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Damian Mulinix/Chinook Observer, Long Beach
‘Osprey vs. Crow’ won first place for Damian Mulinix and the Chinook Observer (Long Beach) in the Color Pictorial category of the 2011 Washington Better Newspaper Contest among Circulation Groups III and IV combined.
Washington papers earn best in SPJ Seattle, Longview, Sequim take home first-place awards
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ay 19 at a banquet held at the Renaissance Seattle Hotel, the Western Washington Pro Chapter of Society of Professional Journalists announced winners in its annual Northwest Excellence in Journalism contest.
First place winners for General Excellence were the Seattle Times, the Statesman Journal of Boise, and the Daily News of Longview for large, medium and smallcirculation dailies, respectively, and the Sequim Gazette for nondaily newspapers. Tracy Record, founder, editor and publisher of the West Seattle Blog, received the June A. Almquist Award for distinguished service to the craft and values of journalism.
Record launched the West Seattle Blog in 2005. Her career includes 21 years in TV news production and management in Colorado, Las Vegas, San Diego and Seattle as well as two years in radio. Before she started working full-time on the West Seattle Blog, she spent eight years with KOMO and six with KCPQ. Almquist, a columnist and assistant managing editor for the Seattle Times, successfully championed reporting
of contemporary women’s issues over the high-society news typically covered on the women’s page during her era. She died in 2000. Tracy Taylor and Mark Wright of KING 5 TV announced the awards, given to print, broadcast and online journalists for work produced or published in 2011. Journalists in Washington, Oregon, Idaho, Montana and Alaska were eligible to participate.
he National Newspaper Association said in late May it would oppose a proposal by the U.S. Postal Service to give advertising aggregator Valassis Direct Mail Inc., postage discounts that are not available to newspapers’ Standard Mail shoppers in competition for advertising supplements. NNA President Reed Anfinson said NNA is watching with growing concern the actions being taken by USPS to insert itself increasingly into the local advertising marketplace. The proposed Valassis deal adds to an earlier program called Every Door Direct Mail, which calls for postmasters to solicit newspaper advertisers to send out ad mail directly from the post office rather than advertising in news media, which weakens local news organizations’ ability to serve readers. In a statement issued by the NNA board of directors, NNA said: “The Postal Service at its historic root was founded by our nation’s leaders to bind the nation and support the crucial role newspapers play in democracy—of keeping citizens informed. It risks its compact of trust with American businesses and citizens when it begins playing favorites among its customers. Local advertising markets
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