The Washington Newspaper, July 2022

TWN

THE WASHINGTON NEWSPAPER

Old Lynden Tribune building becomes Newsroom Pub!

July 2022

Page 4

Journal of the Washington Newspaper Publishers Association

Chief justice defends rule on juvenile records High court was lobbied heavily to close files of young offenders Washington Supreme Court Chief Justice Steve Gonzalez is defending a proposal that would make sweeping changes in how the state handles juvenile court records.

Under a rule proposed by the court, juveniles would be identified in court documents by initials only, access to juvenile records online would be curtailed and the rule would apply to all juveniles regardless of offense.

The court at first approved the change, and then suspended the rule, after a coalition of court clerks, judges, prosecutors, defense attorneys and media representatives objected. The coalition said the rule is unmanageable given the large web of agencies and systems involved and illadvised because it restricts public oversight of justice systems.

“There are a couple of arguments that I hear that don’t hold a lot of weight with me,” Gonzalez said, “because I don’t think that our policy should be driven by software limitations. That may mean that implementation is delayed and there has to be a process of changing the software, but software doesn’t decide what we do and what we don’t

do. Also, statutes the same way.

We do want to comply with the law. Absolutely we do. But just because there’s a statute that says something now doesn’t mean that that statute shouldn’t be changed if it’s in conflict with what our policy goals are in the future.”

Also attending the meeting with court clerks, judges and attorneys were justices Mary Yu and Sheryl Gordon McCloud. Media representatives were allowed to listen but not to participate.

The court decided to implement the rule after being heavily lobbied by interest groups who would like to see a complete overhaul of the juvenile justice system.

The court has not identified who lobbied it, but in arguing for the rule, the Supreme Court cited statistics compiled by the Juvenile Law Center that claimed Washington was among the worst in the nation in keeping juvenile records confidential.

What the court didn’t reveal in its argument was the rating was based on whether the state met the Juvenile Law Center’s goals, not on whether records See JUVENILES, Page 2

This photo by Luke Whittaker of the Chinook Observer is among the entries in this year’s Better Newspaper Contest. The awards for the contest will be presented Oct. 8 in Bellingham at our annual convention.

Papers combine to form Record-Times DAVENPORT – Two newspapers serving Lincoln County readers have merged into a single, larger publication with more readership.

The Davenport-Times and Odessa Record merged in March to create the Lincoln County Record-Times. The publication is one of several under the Free Press Publishing banner.

“Given the continued economic stresses on our communities and the lack of prospective employees to fill openings, the merger was necessary to enable us to continue to provide a voice for Lincoln County,” Co-owner/ Publisher Roger Harnack said.

Drew Lawson was named as Record-Times editor. He is joined by reporter Ashley Parkinson. Former Odessa Record Editor Terrie SchmidtCrosby is retired at the end of June.

“I’ve been looking forward to retirement, or at the very least to spending far less time in the office, for the past couple of years,” Schmidt-Crosby said.

So far, readers have responded well to the larger, merged publication serving Davenport, Reardan, Harrington, Edwall, Sprague, Odessa, southwestern Lincoln County and Wilson Creek.

“A more connected world has

been a trend for a long time, and this change reflects that,” Lawson said of the merger.

To help readers adjust with the change, the RecordTimes increased page count, and offered two years of the combined publication for the price of one year of a single newspaper.

Harnack said the special attracted more than 200 new subscribers, bringing the newspaper circulation to 2,200 weekly.

“A countywide paper only makes sense in the current circumstances, as newspapers across the country continue to close their doors at alarming rates,” SchmidtCrosby said.

JUVENILES: Court cited FROM THE PRESIDENT interest group statistics

Continued from Page 1 were mishandled in Washington. The Juvenile Law Center is an advocacy group that believes juveniles should never be charged with a crime, the entire juvenile justice system should be conducted in secret and all records should be destroyed after the child becomes an adult.

WNPA, Allied Daily Newspapers of Washington and the Washington State Association of Broadcasters were the media organizations that objected on open government grounds.

Court clerks and others in the justice system said the court rule is impossible to implement because it conflicts with state laws that determine what is a public document and because court records are shared widely with local, state and federal agencies. Many have different policies and different software systems, some of which require names to operate.

Coalition members

have also expressed the concern that confidentiality in the juvenile court records is more appropriately addressed in the state Legislature.

Critics of the proposed rule also say the measure would not achieve its goal of shielding records.

All government agencies seeking background checks would continue to see the records. Only private sector employers and others would be refused access.

“The real purpose of the proposal is to make it too difficult for most people to learn about the existence of juvenile offender cases,” said Kathy George, attorney for the media groups.

George wrote that courts are already limiting the accessibility of juvenile cases on the internet, and she argued “existing laws and rules already provide the necessary balance between public accountability and juvenile rehabilitation interests.”

Officers: Steve Powell, President; Michelle Nedved, First Vice President; Donna Etchey, Second Vice President; Trustees: Roger Harnack, Heather Hernandez, Teresa Myers, Rudi Alcott, Sean Flaherty, Matt Winters and Bob Richardson.

THE WASHINGTON NEWSPAPER is the offical publication of the Washington Newspaper Publishers Association. It is published monthly by WNPA, PO Box 389, Port Townsend, WA 98368.

Fred Obee: Executive Director: 360-344-2938 Email: fredobee@wnpa.com Janay Collins, Member Services Director: 360-344-2938. Email: ads@wnpa.com

2 The Washington Newspaper July 2022

Survey of journalists & their readers reveals stark differences in perception

By Steve Powell Remember the days when we used to be taught to think for ourselves?

Most of us didn’t do much to rock the boat. We would often keep our true opinions to ourselves to avoid arguments. But if you did speak out the only consequence might be losing a friend for a little while -- but they would usually come back. Forgive and forget, Powell we used to say.

Not anymore.

If you speak up now against the “group think” majority you can be ostracized. People won’t forgive -- they likely never will. They used to say don’t talk about religion or politics. No one cares if you talk about Religion now, because so few really care about it at all.

But don’t talk about politics. I really don’t think there is much difference between the two parties any more.

Democrats and Republicans have actually exchanged views on many things over the past many decades.

D’s are supposed to stand for big government and helping others and R’s for small government and keeping your money. That still holds true.

It’s amazing to me how even though the parties really are more similar than ever people are more aggressive than ever about which party you support. I guess it’s more ideological than anything else. I’ve come to the conclusion that they all are only looking out for themselves -- doing what they need to get reelected at the expense of us -- D or R. What this column is coming down to is it seems like we all are

supposed to think a certain way, and we are damned if we don’t. People can even lose jobs by what they say on Facebook, for example.

Whatever happened to freedom of speech? While we’ve always had to suffer the consequences of our speech, it’s more common than ever for those consequences to occur and to an extreme level.

OK, finally, what got me on this tangent in the first place is a survey of 12,000 journalists by the Pew Research Center. I don’t recall being one of them, but I’ll talk about their results anyway.

Basically, they tell us what to think, or what we should be thinking, as journalists. If we don’t we risk being outcast by our peers.

I’ll start with some of the findings that probably aren’t that surprising -- how differently we think compared with the public’s perception. I put a + on the ones I agree with, just for fun. +65% of journalists think we do a good job of being accurate, while only 35% of the public agrees. +86% of us think the public doesn’t trust us, but really it’s 44%. +75% of us worry the public only gets its news from like-minded sources. But only 39% of the public feels that’s a problem. +47% of us think it’s possible to report accurate news, while the public sees it at 62%. I was surprised so many of us think it’s hard to be accurate. That’s like admitting defeat before even starting. +77% said they like their jobs and would pursue the career again.

I love my profession; I don’t even know if I ever want to retire. But I don’t think I’d pursue it again now because the future of it is so unknown. +72% said the industry is struggling. I actually thought it would be more. +57% are worried about future press restrictions. This should be a higher concern. With so much false

news, I could see it happening. +71% of us say false news is a big problem. That should be 100%.

It’s a huge problem with our credibility and people’s desire to feel they need us. +40% of us say we don’t do a good enough job of fixing false news. If it is truly proven to be false, it needs to be corrected right away. +82% of us say keep our views out of stories. While I agree that should be the case, this is one of our major problems -- too many views in news stories. This result shows we don’t even see it. +44% of us say we should cover all sides of stories. Again, that should be 100% That is tragic, and shows another major flaw. We should always tell all sides of a story. If we can’t because of deadline we have to do it with a followup story. +55% of us say not all sides deserve equal coverage. I’ve never thought equal coverage was the goal. Telling all sides doesn’t mean they all have to be equal. They all should be in there, but some sides just aren’t as interesting or based in reality.

Looking at my number of + signs I’m afraid I belong to “group think” when it comes to our profession.

But as you can tell by some of my comments, I don’t think some of our colleagues are being truthful and accurate with some of their answers.

This information came from an editorial in The Herald in Everett. It concluded with one thing I think we can all agree on -- we don’t get into this for the money, fame or to push an agenda, but to write accurate, informative stories.

Oops. I guess if we all agreed on that “group think” again would come into play.

Steve Powell is the editor of the Bainbridge Island Review and this year’s WNPA President.

WNPA PEOPLE Frank Catalano is the new business columnist at Cascadia Daily News.

Catalano has had long parallel careers as a company executive and as a columnist. He served as a vice president or chief marketing officer for several firms, from international publisher Pearson to education technology startup ParentSquare.

He also was a founding columnist and longtime contributor to the Pacific Northwest technology news site GeekWire, wrote regular columns for Puget Catalano Sound Business Journal, EdSurge and the Seattle Weekly. Even further back, he was a full-time broadcast journalist at radio stations in California, Idaho, Wisconsin and Washington state, wrapping up that phase of his working life at an allnews station in Seattle.

Free Press Publishing has three interns working at its publications in Cheney and Colfax.

Olivia Harnack and Reid Thompson are serving as newsroom interns at the Whitman County Gazette in Colfax. Both sought independent internships.

Meanwhile, Brenton “Brent” Johnson, 26, is an

International Society of Weekly Newspaper Editors intern at the Cheney Free Press in Cheney.

Johnson of Swannanoa, N.C., attends West Virginia University. He is a journalism major with a minor in English.

“I intend to pursue a career in multimedia journalism,” Johnson said.

“Alternately, I would seek employment editing audio or video in the film industry.”

Thompson, 20, is originally from Viola, Idaho, and a student at Syracuse University, where he is majoring in journalism and international relations.

He contacted the Gazette for a summer internship to be close to his hometown, which is just across the Idaho state line from Whitman County.

“I have always enjoyed writing about the world around us,” Thompson said. “So, when it came time to pick a career, I knew I wanted to use this passion to help others.”

Harnack, 20, attends College for

Harnack

Johnson

Thompson

Creative Studies in Detroit, where she majors in film production, and will be entering the Army National Guard later this summer. She’ll return to college next year after completing basic training and advanced training in combat videography.

“I like writing impactful stories for the community,” she said, noting her move into journalism and ultimately videography is predictable due to growing up in newsrooms including the Peninsula Daily News, Daily Sun News, Omak-Okanogan County Chronicle, Puyallup Herald and Pacific Stars and Stripes in Tokyo, Japan.

She is the daughter of Free Press Publishing Coowner/Publisher Roger Harnack, who regularly offers paid newsroom internships.

“It’s incumbent on editors, publishers and owners to host interns and help ‘grow’ successful journalists to replace us,” he said. “Our industry’s future is in the hands of our interns.”

Traisa Skarbo and Olivia Palmer have joined the staff of the Methow Valley News.

Skarbo is the newspaper’s office assistant and is also responsible for weekly distribution of the News.Among Continued on Page 4

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The Washington Newspaper July 2022 3

WNPA PEOPLE Continued from Page 3 a variety of duties, she helps with classified advertising orders and newspaper subscriptions.

Skarbo was most recently the Health and Skarbo Body Care Coordinator for the PCC Community Market in Edmonds from 2013-2022, before moving to the valley. She had worked part-time at PCC since 2000. She has also worked as a self-employed massage Palmer therapist, house cleaner and barista.

Skarbo, a graduate of Highline High School in Burien, holds a BA degree in Scandinavian studies from the University of Washington. She also attended Seattle Central Community College, where she earned an associate degree, and The Evergreen State College. Her interests include home improvement and carpentry, health, nutrition and skin care, architecture, gardening and sewing. She lives in Winthrop with her wife, Dawn.

Palmer is the newspaper’s reporter intern for the summer. She is a participant in the Western Washington University Sustainability Pathways program, which brings WWU students to the Methow Valley to partner with local organizations on a range of community-based projects. Her responsibilities include reporting, writing and photography on a variety of topics.

Palmer recently completed her junior year at Western, where she is pursuing a degree in environmental journalism after earning an associate degree at South Seattle College. Her journalistic experience includes stints as story editor and reporter for The Planet Magazine, news intern and contributing writer for Westside Seattle, and reporter and campus news editor for The Western Front.

Palmer is a graduate of Chief Sealth High School in Seattle, where she was captain of the track and cross country teams, and captain of the Sealth Mock Trial program. She has been involved in a number of volunteer activities for several years. In addition, Palmer is a violinist who has been a member of the Western Symphony Orchestra and concertmaster of the Western String 4 The Washington Newspaper July 2022

Sinfonia.

Pat Grubb of The Northern Light in Blaine is among the Golden Quill Dozen, a contest that recognizes outstanding editorial writing held each year by the International SoGrubb ciety of Weekly Newspaper Editors.

The winning entry was a three-part editorial that called on Prime Minister Justin Trudeau’s mom to help Point Roberts during the depth of the pandemic.

You can read the three-part editorial on The Northern Light website, at bit. ly/3s6Fqlm.

DeeAnn Gibb, the advertising manager for the Cheney Free Press is retiring after nearly 25 years of employment.

“When I first started, Bill Ifft (owner) Gibb was a friend of mine and needed an office girl to do whatever stuff needed to be done,” Gibb said. “A few months into that, the sales person that was here was military and was being transferred and I took his job. That’s how I got into sales.”

Gibb said if Ifft had asked her to enter sales initially, she would’ve declined. But sales and advertising has become something Gibb is passionate about, especially in smaller communities like Cheney.

“A lot of my clients who’ve just opened up new businesses would see how much it helped that they advertised -- it was just wonderful to be able to do that for them,” Gibb said.

During her time at the Free Press, Gibb said the many relationships she’s developed have substantially impacted her life and have created many meaningful memories.

“She [Judy Dunbar] owned a business called the Tape House in Medical Lake,” Gibb said. “She’s one of my best friends ever and it’s just from meeting her there. I’ve developed a lot of really good friendships from this.”

Gibb plans to dedicate more time to local service clubs in retirement.

With reproductions of old Lynden Tribune front pages, and clocks telling the time from all over the world, Newsroom Pub owner Ron Hanson, at left with general manager Matt Kelly, said when you come in you should feel “like you’re walking into an old newsroom.” (Bill Helm/ Lynden Tribune)

Lynden Tribune’s first office building becomes a new pub that honors its past Delicious food. Finely crafted adult beverages.

A classy-yet-hip environment.

Stop the presses!

What was the original home of the Lynden Tribune is now the Newsroom Pub with an adjoining ice cream shop, The Daily Scoop.

The building is the original Tribune building built by the grandfather of Mike Lewis, the current owner and publisher. The company moved out of the building to its current offices in 1980. Julian and Bill Lewis sold the building in 2009.

The Newsroom Pub is the brainchild of retired educator Ron Hanson, and his wife Alida.

Before opening Newsroom Pub, Hanson,

also a builder, built six two-story apartments atop the previously single-story building.

Once the previous tenant moved out of the first floor, Hanson began thinking what the best type of business would be to inhabit his bottom floor.

“I decided on a pub,” he said. “They’re all over Bellingham and they’re all packed. Then I got this idea. My wife said we could call it The Newsroom. I mean, this used to be the Lynden Tribune. Now it’s a tribute to the Tribune.”

Asked about his memories of the old building, Lewis said: “Probably my first was my dad taking us up on the roof and watching the Farmers Day

parade,” Lewis said.

Lewis also remembers he and his close friend Tom Hyldahl painting the building one summer.

“The amount of patience my father Julian and Uncle Bill showed toward our inexperience and slow progress was amazing to say the least,’ Lewis said. “It seemed like a three- to four-year project as it usually took us the entire summer to paint just one wall.

“Another one of my favorite memories is watching the old Linotype machine being operated,” Lewis said.

“There was a pot of hot lead that I used to like to dip a paper clip into and see how big I could make it as it cooled, of course without burning my fingers.”

Statewide ad network has been updated!

New ad prices, & state regions

Take note! Your WNPA co-op ad network has just two regions, Western and Eastern Washington, and ad pricing has been adjusted accordingly. Now it is simpler than ever to use the network to bring in new revenue!

Now that the pandemic is receding and public health directives are relaxing, people will be itching to get out and mingle and community events will once again take to the streets.

But after two years of relative inactivity, how will people know your town is open for business and welcoming tourists?

Online advertising is an option, but with ad blocking software and distrust growing over social media, it isn’t the solution it used to be. In this changing environment, trusted community newspapers across the state serving a highly educated, affluent and involved readership are a perfect place to get a message out.

Every ad salesperson knows it is wise to identify the entities in your community with fat ad budgets. At this moment in time, don’t overlook the folks with hundreds of thousands of dollars to spend – your local governments!

Every city and county in the state has a pool of money generated by local lodging taxes, and that money is supposed to reach beyond local markets and bring people to town.

If you have not already, you should ask your city and county governments (each has separate Continued on Page 6 5 The Washington Newspaper July 2022

Ad network: Continued from Page 5 funds) for a report on where the lodging tax money is going (usually chambers of commerce and local non-profits) and then propose a marketing plan that reaches out across the region.

WNPA ads are a perfect match for boosting community events because you can choose to advertise regionally or statewide.

Here’s how the WNPA program works: • You sell the ad to a local organization.

• You charge your client for the full cost of the ad and send an insertion order to WNPA. WNPA then invoices you for half the cost of the ad, splitting the revenue on the ad sale. The advertising salesperson gets their regular commission on the sale and $50 direct from WNPA. • WNPA uses our share of the money to provide your legal hotline, professional services, Legislative Day, the Better Newspaper Contest and the annual convention.

• We keep the price to the client affordable by asking all member newspapers to publish the ads sold by other newspapers for free. The ads are small – just two columns wide by either two or four inches tall. One column by four or eight inches is also OK. They need to be produced in two different widths, to accommodate different column widths.

Potential customers include festivals, fairs, resorts, real estate offices, state agencies, statewide or regional political candidates – anyone who desires a cost effective regional or statewide campaign.

Because member newspapers publish these ads for free, we can only promise that they will run as black and white ads.

If you include a color version, many papers will use it instead, but there is no guarantee of this.

Need more information? Contact Janay at WNPA by emailing ads@wnpa.com or by calling 360-344-2938.

6 The Washington Newspaper July 2022

JOB BOARD GRAPHIC DESIGNER The Methow Valley News in Twisp, Washington, is seeking a graphic designer for its publications (a weekly newspaper and several annual magazines).

Substantial experience with designing editorial and advertising content for print publications including newspapers and magazines is required, as is fluency in Adobe’s print production suite and experience with social media platforms. It’s possible that some work can be done remotely although residency in the Methow Valley is preferred. Competitive salary and health benefits included. The position is open immediately.

The News won the WNPA’s General Excellence Award for papers in its circulation group last year. Send a resume, cover letter and/or portfolio examples to editor@ methowvalleynews.com.

No calls, please.

and feature content, as well as supervise the editors of the weekly publications.

Writing, editing and management experience are essential to success.

Creativity and energy are at the heart of what we do.

When applying, upload a letter telling us how your experience has prepared you for this position, alone with your resume.

Go here to apply: https://www.applicantpro. com/openings/eomediagroup/jobs/2424237429357

rate stories that dig deeper than simple features and develop and institute readership initiatives.

Candidates must have excellent communication and organizational skills, and be able to work effectively in a deadline-driven environment. Must be proficient with AP style, layout, and design using Adobe InDesign. Must be organized and self-motivated, exceptional with the public, and have the ability to establish a rapport with the community.

Email us your cover letter, resume, and include five REPORTER examples of your best Sound Publishing Inc. work, showcasing your reis seeking an experienced porting skills and writing newspaper reporter who chops with your resume would cover one of King submission. Send to County’s most diverse and careers@soundpublishing. growing cities – Renton, com and put Job ApplicaWA. This position is based tion: Reporter (RR) in the out of our Federal Way subject line. office.

Sound Publishing is an The primary coverage Equal Opportunity Emwill be general assignment ployer (EOE) and strongly stories. The schedule may supports diversity in the require evening and/or workplace. weekend work.

We offer a competitive MANAGING EDITOR hourly wage and benefits The award-winning ASSOCIATE EDITOR package including health Omak-Okanogan County One of the Pacific insurance (medical/dental/ Chronicle, is seeking a Northwest’s best local vision/life), paid time top-notch managing editor newspapers seeks an asoff (vacation, sick and to lead the newsroom in sociate editor. the largest community Located in picturesque holidays), 401K with an employer match, EAP and newspaper in beautiful Astoria, Oregon, near the Wellness plans.

North-Central Washingjunction of the ColumWe are looking for a ton. bia River and the Pacific team player willing to Our newspaper covers Ocean, The Astorian is get involved in the local a vast area featuring seva small-town newspaper community through the eral small towns, picturwith a global outlook. publication of the weekly esque mountain ranges, We are a digital-first newspaper and daily web beautiful lakes and fertile newsroom that publishes journalism. He or she valleys not far from the online daily and in print will have a commitment Canadian border. three times per week. We The successful candialso publish Coast Week- to community journalism and everything from date will lead a team of end, a weekly entertainshort, brief-type stories journalists dedicated to ment guide, the Seaside about people and events providing the best coverSignal, a weekly newsto examining issues facing age of people, places and paper, and Our Coast, an the community. You must events in Okanogan and annual magazine. be able to spot emerging Ferry counties, from the The associate editor Cascade Mountains to the will partner with the editor issues and trends, write clean, balanced, and accu- Columbia River. to guide news, opinion

Can you write compelling stories, shoot photos and paginate? Do you have the skills to lead a traditional print newsroom as well as enhancing the news product with multi-media innovation - digital tools, web content, social media?

Effective communication and strong leadership skills are necessary, as well as enthusiasm, creativity and organizational skills.

This opportunity affords a full-time position with generous benefits after a 60-day new hire period. Benefits include health care, paid holidays, sick, vacation and personal days, as well as 401(k) and Flexible Spending (FSA).

Must have a valid driver’s license, proof of insurability.

We look forward to hearing from you about your interest to join our team! Send resume, cover letter, and writing samples and professional references to: tmyers@ omakchronicle.com with “Managing Editor” in the

subject line. If you prefer to mail the information, do so to: The Chronicle -- Attn: Teresa Myers, PO Box 553, Omak, WA 98841. No phone calls please.

business, government and academia is a must.

The reporter should be comfortable taking photos and video and have an aptitude for alternative forms of digital storytelling.

The Herald is commitENVIRONMENTAL ted to expanding coverREPORTER age of the environment The Daily Herald is and climate change and seeking an experienced recently established a reporter to help spearcommunity fund to solicit head our coverage of the tax-deductible contribuenvironment and climate tions to support that work, change, a topic of great including collaboration importance to our Pacific with freelance journalists.

Northwest readership.

The environment/cliThe ideal candidate is a mate reporter might also clear, concise and probe called on to author a lific writer who can tackle subscriber email newsletbreaking news and also ter and be a representative produce in-depth stories or moderate panel discusthat provide our readers sions at Daily Herald insight into some of the events. more complex issues that This reporter will confront our region. Those also be pulled into other include sea-level rise, assignments as news dicforest and tidal lands pres- tates, including municipal ervation, climate-driven government coverage. population migration and The position is fullrestoration of endangered time. Please email an species including salmon introductory letter and and our iconic Orcas. a resume to careers@ You’ll need a good pair of soundpublishing.com and boots. include “environmental An ability to develop a reporter” in the subject wide-range of sources in line.

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The Washington Newspaper July 2022 7

What happens to your archives when newspapers consolidate?

Sometimes the selling publisher will retain ownership, sometimes the archives are passed on to the new owners. In either case, it is important that all parties agree and understand what is going to happen with the bound, loose or microfilm archives.

Historical stakeholders will continue your stewardship!

There’s no downside to scanning your newspaper's archive but there is a singular hurdle so daunting that most publishers simply cannot foresee any way to overcome it – cost. Luckily, there are organizations determined to help. ArchiveInABox works with historical societies and museums who can provide funding to digitize and index small-town newspapers, while publisher retains all ownership and rights.

ArchiveInABox can help you: Carry on Stewardship Mission Maintain Ownership of Copyrights Digitize Archives for Community Access

ArchiveInABox.com 8 The Washington Newspaper July 2022

Heed the regulations on ads for marijuana The Washington State Liquor and Cannabis Board issues rules and regulations on marijuana advertising and how retail outlets can promote themselves.

In preparing advertising for marijuana shops, newspapers should heed the following: • Advertising can’t say the use of marijuana has curative or therapeutic effects.

• Objects, such as toys or cartoon characters that are especially appealing to children or other persons under legal age are prohibited. It is against the law to design an ad that would be especially appealing to children or other persons under 21 years old.

• Giveaways, coupons and distribution of branded merchandise are banned.

• All advertising must contain the following warnings: “This product has intoxicating effects and may be habit forming.” “Marijuana can impair concentration, coordination, and judgment. Do not operate a vehicle or machinery under the influence of this drug.” “There may be health risks associated with consumption of this product.”

“For use only by adults twenty-one and older.

Keep out of the reach of children.”

For a detailed list of prohibitions, go the state Liquor and Cannabis Board website at lcb. wa.gov.