Our client, The Life You Can Save, is a foundation whose mission is to end global poverty. Ending global poverty comes through effective giving, and, in particular, through a group of nonprofits that The Life You Can Save has selected for their efficiency in saving “the most lives per dollar.” The Life You Can Save believes that extreme global poverty can be eradicated if each person that could donate a small amount actually does so. At present, the foundation finds that there is still considerable work to be done and that more people stand to benefit and contribute to ending global poverty.
Our report, Behavioral Insights to End Global Poverty, is a step in this direction. Our client is interested in using the tools of behavioral economics and decision-making sciences to ground their work going forward. We aim to better assess opportunities for our client to spread its message, attract new donors, and raise funds to end global poverty.