
2 minute read
Woopi News - Let’s Dive Into Your Brand Story
Hey there! I’m Kirsty, a Brand Photographer based on the stunning Coffs Coast. Curious about my work? Well, I specialise in capturing unique image collections tailored to entrepreneurs and businesses, authentically reflecting their vibe and expertise.
Now, back in the day, when I said I had a focus on wedding and family photography, everyone got it. But now, when I say “brand photographer,” I often get a puzzled look. So, let’s clear that up: what is brand photography?
Brand photography is like the new kid on the block. It gained momentum as social media and the online world started craving more eye-catching visuals. But what exactly is it? Picture it as a special branch of photography dedicated to giving your business that extra visual spark. It’s about telling your story through images so your audience truly gets what you’re about.
Essentially, it’s about bridging the gap between what you showcase and how your audience perceives you. It’s more than just a fancy headshot or product photo; it’s about painting a complete picture – revealing your personality, your process, and, of course, what you offer.
Now, let’s get real. Why do you need brand photography? Well, for starters, your brand is all about YOU. People want to see the face behind the brand. It’s about building trust and forging connections. Plus, scrolling endlessly for stock images? No fun. With brand photography, it’s all about YOU and your brand – no more stock photo blues!
And hey, who wouldn’t want to save time and have a social media feed that looks consistently awesome? With a library of images, you’re sorted for months, freeing you up to focus on your biz!
So, if you want to stand out and truly connect with your online community, brand photography is the way to go. It’s about capturing those moments that make you, well, YOU! Stay tuned for more tips, tricks, and some awesome local businesses nailing their photo game.
Featuring: Dr Rosie Ross www.drrosieross.com
www.kirstyfikkers.com
Facebook: @kirstyfikkersphotography
Instagram: @kirstyfikkers.photography


