ALIX LAWSON London Alix Lawson represents contemporary minimalism, a blend of Scandinavian, Australian, and Japanese design styles striving to bring tranquility and intelligent design into homes. A firm believer that simplicity is the new luxury, her new studio brings together lifestyle and interiors. With its headquarters in London, and more than just a design firm, Alix wants to change the way we view interiors and incorporate them into our lives. Alix Lawson was raised in Australia. She used to spend her days at the beach looking out of the ocean and according to her, the vast skies have heavily influenced her design approach. When asked about the trends at the moment in the design world, Alix Lawson believes that we are moving towards simplicity where luxury design is morphing into a more wabisabi approach.
“I feel privileged that I am able to change how someone lives, thinks and feels by designing their surroundings.” Alix Lawson
“I have always had a slight nomadic spirit, and travelling is my favourite hobby – so wanderlust also features heavily in my sources of inspiration.” If you love Alix Lawson‘s work, then you need to see what this amazing interior designer has been preparing in the last months. She has an exciting furniture collection which will be launched next year with a well-known furniture company. In her belief, due to all the lockdowns and working from home, and how we’ve changed our havens into workplaces and had to rediscover what a home meant, there’s a need for a cleanse, a quieter trend. For Alix “This need to cleanse our living environments and shift towards calmer design can be seen in the interior term of the moment - ‘Japandi.’ The key to Japandi’s success as a design fusion is how one concept balances out the other, the Scandi notion of “hygge” (comfy cosiness) softens the at times clinical elements of Japanese design and this blend produces a pared-back sense of calm.” Her next step is to create a lifestyle brand where you will be able to see her first collection of fabrics reflecting the design studio aesthetics. Alix Lawson‘s goal is to leave her minimalist touch on as many homes as possible.