Auto ASIA

July-August 2014

What tomorrow’s mobility is likely to look like!

July-August 2014 | Vol.15 No.4 | Annual Subscription US$100

Innovation key mantra to spur growth in Indian manufacturing sector - Mr Ajay Shankar, Member Secretary, NMCC, GOI at CII Mfg Conclave “Thrust on Innovation to attain excellence and quality holds the key to spur growth in Indian manufacturing sector in the present competitive world scenario”, emphasised Mr Ajay Shankar, Member Secretary, National Manufacturing Competitiveness Council (NMCC), Govt of India while addressing the 4th Manufacturing Innovation Conclave organized by the Confederation of Indian Industry.

‘Spending money is not the measure to innovate, we need to encourage pool of energetic young Indians and crop up innovation within them to exert excellence.

We must change our traditional perception towards manufacturing and create a culture of innovation within our organizations”, he further iterated.

Emphasizing on the need of Research and Development (R&D), Mr Jayant Davar, Immediate Past Chairman, CII Northern Region, shared that “In India, the R&D expenditure is very low in comparison to countries like US, China and Israel. Industry needs to invest more on R&D and innovation to spur growth in the Manufacturing Sector. Manufacturing growth in turn is primarily the result of innovation and we need to measure innovation capabilities and performance of countries around the world to evaluate progress and priorities.”

Mr M M Singh, Chief Mentor, Maruti Suzuki India Ltd shared that “Innovation in sourcing, process and management plays decisive role in manufacturing sector.” He added that challenges give opportunities to think and improvise new trends of opportunities lying within our grasp and reach. He said that flexible concept is important to cultivate innovation as a culture in an organization. He further added that we need to involve everyone in an organization to exchange the ideas collectively to drive Innovation as a practice. He opined that the key of innovation is in our hand but we need think differently to unlock the door of Innovation.

Mr Naresh N Shahani, Founder & Managing Director, BMGI, said, “In the present scenario, the rate of adaption is very high and we need to sustain it for long-term. Innovation has to be inculcated in the DNA of organizations.”

Mr Sameer Gupta, Vice Chairman, CII UP State Council said, “Indian manufacturing sector is a diverse and vibrant industry that plays a significant role in driving the economy. We need to introduce a systematic approach to build an innovative manufacturing system. This will ultimately contribute to the future robustness of this industry.

The Conclave witnessed the presence of eminent speakers from companies like Ricoh, Rolls Royce, Siemens, Autodesk, NBC, Autodesk, HCL, Polaris, Rockwell, Ingersoll and other.

The product-range of Automechanika The Automechanika is unique with regard to product-range breadth and depth. It is split into the following product segments: Parts & Components

Powertrain, Chassis, Body, Standard parts, Interior, Alternative original equipment drive units, Charging accessories, Regenerated, Restored and renewed parts for cars and commercial vehicles, Parts and services for vintage vehicles Electronics & Systems

Engine electronics, Batteries, Control units and systems, Vehicle lighting, Electrical system, Driver assistance systems / Vehicle safety, Telematic systems, Comfort electronics Repair & Maintenance

Workshop equipment and tools, Lifting gears, Testing and measuring equipment, tyre installation, Body repairs, Paintwork and corrosion protection, Towing service, Trailers, Accident assistance, Mobile services, Waste disposal and recycling, Dealership equipment, Training, Restoration and maintenance of vintage vehicles Accessories & Tuning

General accessories for motor vehicles, Tuning, Customizing, Special equipment and modifications, Rims, wheels, tyres, Spare and accessory parts for trailersfor cars and small commercials, E-mobility for Vehicle and charging accessories / accumulator (conversion, recycling) Service Station & Car Wash

Filling stations, Washing & care, Oil and lubricants, E-Mobility: Charging infrastructure and equipment IT & Management

Dealership planning and construction, Finance & franchise concepts, Claim management and claim control, Dealer management systems, Garage management, Dealership marketing, Internet 4 | July-August | autoASIA

Automechanika Academy – discover more

This year’s Automechanika in Frankfurt will once again be distinguished by a wideranging programme of lectures with over 50 speakers to ensure that visitors are brought fully up-to-date about important subjects relating to the automotive business.

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he main themes of the Automechanika Academy cover a wide field. For example, the ZEIT Automotive Conference is aimed at representatives of politics, business and research. Naturally, the programme also includes the subject of training. Together with academics from two German universities, Automechanika presents a study showing how workshops can improve trainee recruitment.

Another subject of importance for the future is the connected car and there will be a theme day about this on 17 September. Well-known representatives of the IT world will also be taking part. Another topic likely to be in focus over the coming years is further reductions in hazardous CO2 emissions and several experts will be on hand to discuss this question on 18 September.

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New this year at Automechanika Frankfurt is the subject of logistics.

A specialist forum organised by the German Logistics Association (BVL) entitled ‘Complexity in the aftermarket – logistical challenges’ will be held on 17 September. To be held within the framework of the Automobile Service Symposium, ‘the car dealership of the future’ is a multi-day topic and lectures on tomorrow’s automobile service will take place in Hall 9.2 from 17 to 19 September.

Rounding off the programme is a seminar programme on vehicle washing to be held, of course, at Car Wash City. Everyone with a professional interest in cleaning car interiors and exteriors is welcome from 17 to 19 September.

Another perennial issue of recent years is also relevant for the future: electric mobility. And this is the main theme on 19 September whereby the emphasis will be on new technologies for electrically powered vehicles.

Another important congress will be the highlight on 19 September. The theme: collision-damage management. This international event will present, inter alia, the EU study on ‘Collision Repair Process Management’.

Less futuristic but no less important is the subject of automobile bodywork and painting. And, for all specialists from this field, this will be a focal-point theme on 18 September. In addition to attending lectures, they will also have the chance to make and cultivate contacts. On 16 September, there will be an expert meeting on body repairs. To this end, the Vogel Verlag publishing company is holding its ‘Würzburg Body and Collision Damage Day’ at the fair in Frankfurt for the first time.

There are many good reasons for visiting the fair and the programme of events at Automechanika Frankfurt represent several more.

Anyone who registers for one of the Automechanika Academy events in advance online at www. academy.automechanika.com will receive a free ticket voucher for a one-day visit to the fair. More information about the programme of Automechanika Academy can be found on the internet at www. automechanika-frankfurt.com.

Decision taken: which Automechanika exhibitors will be listed in the Green Directory 2014?

Robert Bosch GmbH wins special award for future-oriented technology in the field of electronics remanufacturing

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he 25 exhibitors with particularly sustainable and resourcefriendly products to be listed in the ‘Green Directory’ guide for visitors have been selected. The background to the competition: the deadline for receipt of entries for the Automechanika Green Directory was 1 June 2014. The competition was open to all exhibitors of Automechanika 2014. Altogether, 44 applications for inclusion in the ‘Green Directory’ were received.

17 entries (39 percent) came from companies based in Germany, 27 from other countries (61 percent).

Each product entered could be allocated to one of eight different categories.

The highest score in the judging was achieved by Robert Bosch GmbH for its system of remanufacturing electronic automotive components. Explaining the jury’s decision, Dr Gerhard Angerer of Fraunhofer Institute for Systems and Innovation Research ISI said, “Repairing, reconditioning and reselling defective electronic components is a future-oriented technology that is growing in importance. Robert Bosch GmbH has made supplying exchange electronic automotive components an economically attractive proposition, which represents a breakthrough in the practice of throwing away defective electronic products and means valuable raw materials are kept in the economic cycle.” The jury’s report also states, “Remanufacturing electronic components requires in-depth knowledge of the system architecture and complex test algorithms. The technology is applica8 | July-August | autoASIA

ble to both cars and trucks and is a model for other product groups where a throw-away mentality still exists today, e.g., in the field of entertainment electronics.”

All entries are examined with regard to their innovativeness and sustainability. Points are then given in the subsequent analysis of material and energy efficiency and emissions balance. The 25 entrants with the highest number of points are listed in the Green Directory, the ecological visitor guide to Automechanika 2014, which will be distributed at the fair and be available for downloading as an epaper from www.automechanika. com at the end of August. On and in the exhibition halls, visitors will also find a striking green leaf as an orientation aid.

The 25 selected participants and products in the individual categories are: Parts & Components

- Industrie Saleri Italo S.p.A Modular pump - Carwood Motor Units Limited Remanufactured common rail diesel fuel pump -Borg Automotive Ltd. Borg Automotive Remanufacturing Process -Delphi Diesel Systems Ltd. Delphi Aluminium Cable Systems -Federal-Mogul Global Aftermarket EMEA Ferodo Eco-friction -FTE automotive GmbH Remanufactured brake callipers -Cromax Ultra Performance Energy Clear –

CC6700 - Arnott Europe Remanufactured pneumatic spring - Haugg Kühlerfabrik GmbH Cooler grill for batteries and power electronics

extractor system - Festool Group GmbH & Co. KG Festool LEX 3 eccentric sander - Ionitec International AG Ionitec Aton Paint Drying Robot Service Station & Car Wash

Electronics & Systems

- Robert Bosch GmbH Bosch 1:1 electronics remanufacturing - Valeo / Hybrid4All - Knorr-Bremse Systeme für Nutzfahrzeuge GmbH Remanufacturing of pneumatic brake-systems components - Valeo / Valeo electric supercharger - Big Time Auto Parts Mfg. Co. Ltd. Transparent, flexible LED brake, turn-signal and reversing light - Hella KGaA Hueck & Co. Q90 LED work light Accessories

- Pannex AG New, highly effective and environmentally friendly tyre sealing agent - Lucidity Enterprise Co., Ltd. Lucidity 22807 9-diode LED work lamp - IPV Inheidener Produktions- und Vertriebsgesellschaft mbH 12 volt automobile cool box with adjustable current consumption Repair / Maintenance

- AVL DiTEST GmbH - AVL DiTEST MCS110 - MPS Micropaint Deutschland GmbH Nitroheat -Henkel AG & Co. KGaA Teroson EP 5010TR - Festool Group GmbH & Co. KG Festool TURBO II stationary dust

- GPS Service GmbH & Co. KG Hydraulic plant operated with ‘aqua blue’ No entries were received for the Tuning, IT & Management and Repair / Diagnostics categories.

Background information on Messe Frankfurt

Messe Frankfurt is one of the world’s leading trade fair organisers, generating around € 545 million in sales and employing some 2,000 people worldwide.

The Messe Frankfurt Group has a global network of 28 subsidiaries and around 50 international Sales Partners, allowing it to serve its customers on location in more than 150 countries. Messe Frankfurt events take place at more than 30 locations around the globe. In 2013, Messe Frankfurt organised 113 trade fairs, of which more than half took place outside Germany.

Comprising an area of 578,000 square metres, Messe Frankfurt’s exhibition grounds are home to ten exhibition halls. The company also operates two congress centres.

The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent.

Further information on the company can be found at http://m-es. se/Fj86.

Research and Markets: Global and Chinese Automotive Seat Motor Industry Report, 2013-2014

Dubai: the Hub

Research and Markets (http://www.researchandmarkets.com/research/ csthsk/global_and) has announced the addition of the “Global and Chinese Automotive Seat Motor Industry Report, 2013-2014” report to their offering.

“Global and Chinese Automotive Seat Motor Industry Report, 2013-2014” Passenger vehicle seat motors account for above 95% of the entire automotive seat motor market. Only mid-range and upscale passenger vehicles were equipped with seat motors before 2010, but, with intensified configuration competition among vehicle manufacturers and users’ growing appetite for comfort, the installation rate of automotive seat motor has been gradually increasing in recent years.

Japanese and German companies play a leading role in automotive seat motor market globally, with the former ranking first with over 40% market share. The world’s eight major automotive seat motor suppliers occupy 70% of the global market, of which four are from Japan, namely, ASMO, Nidec, Mitsuba and Mabuchi, two from Germany, i.e., Bosch and Brose, one from Hong Kong, China, i.e., Johnson Electric, and one from Chinese Mainland, i.e, Shenghuabo Group.

Key Topics Covered: 1. Overview of Automotive Seat Motor 2. Global and Chinese Automotive Power Seat Market 3. Global and Chinese Automotive Seat Motor Market 4. Automotive Seat Motor Companies Companies Mentioned:

ASMO ASMO Hangzhou Xiaoshan Automotive Small Motor Co.,Ltd. Automotive Seat Motor Companies Bosch Bosch Automotive Products (Changsha) Co., Ltd. Brose Guangzhou Mitsuba Electric (Wuhan) Co., Ltd. Jiangsu Yidong Aviation Machinery Co., Ltd. Johnson Electric MITSUBA Mabuchi Motor Co., Ltd. Nidec Other Companies in China Shanghai Brose Electric Motors Co., Ltd. Shanghai Mansda Industrial Co., Ltd. Shenghuabo Group Shenzhen Puda Motor Co., Ltd. Tianjin ASMO Automotive Small Motor Co., Ltd. Zhangjiagang Heli Motor Co., Ltd. Zhejiang Founder Motor Co., Ltd. Zhejiang Kefon Auto-Electric Co., Ltd. Zhejiang Shenghuabo Automobile Electric Appliance Anhui Co., Ltd. Zhejiang Shenghuabo Automobile Electric Appliance Shanghai Co., Ltd. For more information visit http://www.researchandmarkets.com 10 | July-August | autoASIA

Dubai

has made a name for itself as an air traffic hub.

This is also applying increasingly to the spare parts industry, as the Automechanika in Dubai continues to enjoy unabated growth. In terms of the number of visitors, the twelfth event outstripped its predecessor by almost 20 percent.

There was a good deal of profitable business for the 28,882 trade buyers from more than 130 countries who made their way to the Emirate. This represents a visitor increase of 19 percent compared to 2013: proof that business in the Middle East is well worth it. Almost 1,700 exhibitors from 59 countries presented their innovations as well as established products.

As a bridge between Europe, Asia and Africa, Dubai is becoming evermore important: there were product launches and regional premieres in abundance.

“Automechanika Dubai continues to maintain its role as the region’s leading barometer for the automobile aftermarket”, says Ahmed Pauwels, CEO of Epoc Messe Frankfurt, the organisers. “Dubai’s growing importance as a central trans-shipment point to drive the region’s aftermarket trade, underscores the industry’s enormous growth potential. This is also the case with Automechanika Dubai. It is the leading platform from which international brands can interact with the regional market.”

The visitors showed a great deal of interest in the products on display, which were grouped as follows: vehicle components, systems, tuning, workshop equipment, paint and bodywork, carwashes, IT and management, tyres and batteries, plus the latest automotive services.

Exactly as in Frankfurt, Dubai attaches a great deal of importance to apprenticeship schemes and in-service training, with the result that the Automechanika Academy was held on two days of the fair and offered a series of seminars and workshops by leading experts and well-known persons from the business. The large number of participants was proof that the event had struck the right chord.

Automechanika Dubai will also be held again next year in the Dubai International Convention and Exhibition Centre. It will be open from 2 to 4 June, 2015.

Eaton Names Jeff Liu General Manager of Its Vehicle Group Operations in China

Seiko Instruments Releases the Innovative S-19500/19501 Series LDO Voltage Regulator with Watchdog Timer and Reset Function for Automotive Applications

“His experience with Eaton and other companies in the region will accelerate Eaton’s growth in this key market.”

Power management company Eaton has named Jeff Liu general manager of its Vehicle Group operations in China. He will be based in Shanghai and report to Krishnakumar “K.K.” Srinivasan.

In his new position, Liu will be responsible for managing and growing Eaton’s automotive, commercial truck and aftermarket components businesses in China. He will direct strategic planning, strengthen organizational capability, develop industry partnerships, build customer relationships and foster a high-performance culture across Eaton’s vehicle operations in the region.

“Jeff is a proven leader with tremendous knowledge of the China market,” said Srinivasan. “His experience with Eaton and other companies in the region will accelerate Eaton’s growth in this key market.”

Liu joined Eaton in 2009 as the Asia-Pacific business unit manager for the company’s Filtration Division. Prior to joining Eaton, Liu worked for Agilent Technologies as regional sales director – Asia. He previously held leadership positions with General Electric Co., DHL Worldwide, Arthur D. Little and Johnson & Johnson Medical.

Liu holds a master’s degree in business administration and marketing from the Stern School of Business at New York University and a master’s degree in biology from the University of Pennsylvania. He has a bachelor’s degree in biology from Nankai University in Tianjin, China.

Eaton’s Vehicle Group, which develops and produces fuel-efficient technologies for the global automotive and commercial vehicle industries, has steadily expanded its footprint in China since opening a manufacturing facility in Shanghai in 1998. The Vehicle Group now operates four manufacturing facilities, an engineering lab, and a research and development center in China to serve local and global customers, including Chery, Dongfeng, Great Wall, Hyundai, Shanghai General Motors and Volkswagen.

Eaton is a power management company with 2013 sales of $22.0 billion. Eaton provides energy-efficient solutions that help our customers effectively manage electrical, hydraulic and mechanical power more efficiently, safely and sustainably. Eaton has approximately 103,000 employees and sells products to customers in more than 175 countries.

For more information, visit www.eaton.com.

Contacts : Eaton Jim Michels, (248) 226-6806 (office) (248) 245-9138 (cell) jamesjmichels@eaton.com 12 | July-August | autoASIA

- The S-19500/19501 series features easy on/off control for the watchdog timer simplifying software Seiko Instruments Inc. (SII) announced the release of the S-19500/19501 series LDO voltage regulator with an easily-controlled watchdog timer and reset function that simplifies implementation. The new regulators are optimized for use in constant-voltage power supply for automotive electric components and microcontroller monitoring.

Traditionally, external monitoring has been required for microcontroller safety, and it has complicated circuit designs and increased the number of components when designing circuits with single-function ICs. The new S-19500/19501 series is capable of not only meeting the requirements by integrating a LDO regulator, reset IC, and watchdog timer into one chip, but also simplifies the software interface making the watchdog timer control easier. Load current from the internal LDO regulator automatically turns on/off the watchdog timer, preventing unnecessary monitoring during the microcontroller’s sleep mode. In addition, a WEN pin can forcibly turn on/off the watchdog timer until the system is stabilized during the microcontroller startup or during software update without using external circuits. This innovative design by SII allows customers to simplify design and software, reduce component count, and save space.

SII’s unique laser-trimming technology has achieved output voltage accuracy of +/-2.0% and detection voltage accuracy of +/-100mV over temperature. Also, a single capacitor is needed for adjusting both the reset release delay time and the watchdog timer monitoring time. The reduced number of pins has made a small 8-pin HSOP-8A package (5.02×6.0×1.68 mm) a reality.

Customers can select the S-19501 series that has a reset output pin separate from the watchdog output pin. The output voltage is selectable from 3.0 V to 5.3 V in 0.1 V steps. The operating temperature range is -40 to +125 degree C and the maximum rating is 45V. AEC-Q100 (Automotive Electronics Council reliability stress test) and PPAP (Automotive Production Parts Approval Process) qualification are currently in process.

For more information: http://www.sii-ic.com/en/ About Seiko Instruments Inc. (SII): http://www.sii.co.jp/en/

“This is the next step in what’s already been a successful partnership, and it’s going to be fun to take it to another level.

We hope to kick it off with a win this weekend for Panasonic and Toughbook.”

Panasonic Expands Relationship with Hendrick Motorsports Panasonic has expanded its relationship with Hendrick Motorsports with a new multi-year agreement that includes primary sponsorship of the No. 24 team of four-time NASCAR Sprint Cup Series champion and current points leader Jeff Gordon. Panasonic will be featured as a primary sponsor of the No. 24 team in two Sprint Cup races annually and as an associate-level partner in all other events. It will mark the first on-car branding for Panasonic since joining Hendrick Motorsports as a technology partner in 2007. The agreement covers the 2014, 2015 and 2016 NASCAR seasons.

Gordon’s No. 24 Panasonic Chevrolet SS debuted on June 22nd at California’s Sonoma Raceway and will again appear Aug. 31 at Atlanta Motor Speedway. Panasonic’s Toughbook brand will be featured on the car’s quarter panels at Sonoma.

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“To maximize the value of a NASCAR sponsorship, you need to partner with proven teams and drivers that exemplify your brand,” said Rance Poehler, president, Panasonic System Communications Company of North America. “Hendrick Motorsports and Jeff Gordon have a record of excellence that is a perfect fit for Panasonic and its Toughbook brand. We’ve been a technology partner of Hendrick Motorsports for many years, and as our business evolves to solutions and deeper partnerships with our customers, it is an excellent time to extend our relationship from behind the scenes to the car on the track.”

Panasonic Toughbook computers play a key role in racing operations.

“Once we brought the Panasonic Toughbooks into our business, the crew chief and the engineers right away said, we love this product,” said Chris Newsome, Infrastructure Manager IT & Facilities, Hendrick

Motorsports. “We depend on Panasonic,” added Newsome.

Hendrick Motorsports also currently utilizes Panasonic technology throughout its Concord facility, including professional camcorders, professional flat panel displays, televisions, digital signage and projection units. The team also uses Panasonic’s professional video products to support its in-house video production capabilities. Panasonic will leverage the partnership to promote technology solutions and products for business.

Panasonic has already helped Sonoma Raceway, where the Panasonic Chevrolet SS made its debut, to reduce its environmental impact by installing a Solar Power Generating System that supplies approximately 40% of the circuit’s power needs.

“Panasonic has a combination of world-class people and prod-

ucts,” said Rick Hendrick, owner of Hendrick Motorsports. “We use their technology across the organization, and it provides the best possible tools in every area, from competition to marketing to IT. To have them see more opportunities for their business and want to grow the relationship sends a very positive message.”

Gordon, 42, who grew up in nearby Vallejo, California, is one of the most accomplished drivers in NASCAR history, posting a record five Sprint Cup wins at Sonoma Raceway. He is a four-time Sprint Cup champion, and his 89 victories rank third on the all-time wins list.

In 15 races this season, he has posted one victory, five top-five finishes and a series-best 11 top10 finishes. “We’re looking forward to working with Panasonic in a new way, and I can’t think of a better place for their debut with the No. 24 team,” said Gordon before the race in Sonoma. “This is the next step in what’s already been a successful partnership, and it’s going to be fun to take it to another level.

We hope to kick it off with a win this weekend for Panasonic and Toughbook.”

JAC Obtains Largest Chinese Heavy-Duty Trucks Export Order - 5239 Trucks Exported to Venezuela

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AC Motors’ global sales received a timely injection as Chinese President Xi Jinping attended the closing ceremony of the 13th annual China-Venezuela summit on July 21, 2014. JAC Automobile (Hong Kong) Co., Ltd. affiliated with JAC Automobile Co., Ltd. Hefei, China, the Venezuelan Ministry of Road Transport and CORPOVEX S.A. signed a contract for the purchase of 5,239 heavy-duty trucks, worth a total of USD 274 million.

“Exporting such a large volume of heavy-duty trucks to Venezuela is a testament to the performance and quality of JAC’s trucks. Reliable quality was the deciding factor in how we triumphed over other automobile manufacturers during the tender process.”

In addition to heavy trucks, JAC will also provide automotive training and technical assistance to staff in Venezuela. It is the largest heavy-duty truck order obtained by a Chinese automobile manufacturer outside mainland China, proving that JAC Motors is an increasingly formidable competitor in the international auto market.

Zhang Peng, Vice General Manager of JAC explained, “Exporting such a large volume of heavy-duty trucks to Venezuela is a testament to the performance and quality of JAC’s trucks.

Reliable quality was the deciding factor in how we triumphed over other automobile manufacturers during the tender process.”

As a result of cutting-edge equipment and technology, and advanced quality assurance management systems, JAC heavyduty trucks boast a quality build that has driven the brand’s international success. Further, JAC heavy trucks’ engines come equipped with high efficiency and low fuel consumption 16 | July-August | autoASIA

technologies, allowing these trucks to outperform competitors in fuel consumption by approximately 5% without sacrificing power or torque.

Since entering Venezuela in 2006, JAC has sold close to 10,000 vehicles. In 2012, JAC and its Venezuelan partner together established the KD plant. “Thanks to this partnership, in 2013 by surpassing GM in light-duty truck sales, JAC became the best-selling and most reputable Chinese automobile brand in Venezuela, and meanwhile the capacity of our KD plant expanded to 10,000 units/year. The plant produces a mix of light trucks, heavy-duty trucks and pick-up trucks,” said Zhang.

This export order is an important milestone for JAC’s globalization initiative, and a great opportunity for JAC to expand its influence in South America. “JAC is very committed to honoring the faith the Venezuelan people and government placed in us, and we will ensure this order of 5,239 trucks is delivered with the highest quality standards and the most comprehensive service,” said Zhang.

COMPANY INFORMATION: JAC Motors is an automaker that has developed full-line independent brand vehicles including light, medium and heavy trucks, sedans, MPV, SRV, buses, chassis, engineering machinery, engines, and gearboxes. Based in Hefei, China, the company’s research and development center drives its innovation. JAC has also founded China’s first overseas research and development center in Turin, Italy, and a second in Tokyo, Japan.

JAC’s has been around for fifty years. Currently JAC produces more than 1,000,000 units and 700,000 engines a year, ranking the company among China’s top 10 automakers. Aside from being China’s number one exporter of light trucks for thirteen consecutive years, JAC has also received numerous industry awards and acclaim from organizations throughout China and the world.

Contacts: JAC Motors Crystal Feng, +86-551-62296885 jacmotors@jac.com.cn http://jacen.jac.com.cn/

BRITYREX INTERNATIONAL 2014 WELCOME TO BRITYREX INTERNATIONAL 2014 – THE UK’S LEADING TYRE AND EQUIPMENT EXHIBITION 7, 8 and 9 October, EventCity, Manchester

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or anyone interested in meeting new tyre suppliers, seeing the latest workshop equipment in action and catching up on the most topical business issues, spending a day at Brityrex in Manchester next month should be a top priority.

“Brityrex is the UK’s only specialist tyre and equipment exhibition and a day spent at the show will be time very well spent,” says Paul Farrant of show organiser SingEx-ECI. “It’s a low-cost, high-return business investment we think everyone involved in the trade should consider making.”

Brityrex has been the UK’s premier tyre show since the late 1970s and while it has broadened and diversified to embrace all aspects of the industry over the past 40 years, tyres and everything associated with them remain a prime focus.

Dozens of global tyre brands The exhibition brings together dozens of tyre manufacturers, distributors, brokers and agents covering all market sectors. Many new and emerging brands from across the world will be on show for the first time in the UK, offering opportunities for wholesalers and retailers to expand or supplement their current offers. Pirelli, one of the world’s best-known tyre manufacturers, will be displaying its latest product lines at Brityrex. The Italian giant returns to the show after many years, a welcome sign that leading tyre makers are recognising the importance of connecting face-toface with trade stockists and buyers.

Michelin, another of the biggest global names in the industry, will also be at the show with its acclaimed UK training centre.

Passenger Car Radial (PCR) lines will be strongly represented by the likes of Pirelli, Nankang, Stamford, Nordic Tyres, Aufine, Maxtrek, Sentury Tire; 18 July-August 2014 | autoASIA

Infinity from Bond International; exclusive brands from wholesalers Treadsetters, Silverline and Heuver Banden; an all-new PCR range from Aeolus, via its UK distributor Kings Road Tyres and Kingpin Tyres, the only UK PCR retreader.

The range of commercial tyre exhibitors at Brityrex reflects the fact that there are more truck tyre brands available in the UK than ever before.

Truck, van, bus, coach, OTR and industrial products will be particularly prominent with Uniroyal, TORQUE, Matador, Membat, Zeta, Pace, Aeolus, Antyre, Blacklion, Double Coin, Advance, Italmatic, Shandong Wanda Boto, Doublestar, Duratti Tyre Corporation, Qingdao Odyking and Wanli from the South China Tire & Rubber Company all present at EventCity.

Latest workshop equipment on show When it comes to the equipment, tools and consumables needed to remove, fit, balance, align, retread and repair tyres and wheels, Brityrex has the latest from many leading suppliers. These include equipment specialists Haweka UK, Hofmann Megaplan, Rema Tip Top Automotive, Supertracker and Harvie, plus TPMS, tools and consumables from Autogem, Tyresure and Italmatic.

Demonstrations of the latest laboursaving, profit-enhancing equipment and technology will run on stands throughout the three-day show.

Specialist service suppliers to the tyre industry covering training, IT solutions, freight forwarding, tyre racking and storage, nitrogen inflation and pensions provision will also play an important role at the show. Look out for companies including Michelin Training Centre, MAM Software, Team Systems, Asset Systems, PCL, Maritime Cargo

Services, Avex, Gebhardt, SDE Group, National Measurement Office and Blue Sky Pensions.

Free TyreTalk seminar programme Another key attraction of the exhibition is the programme of free technical seminars covering topical and current industry issues. Show sponsor, the National Tyre Distributors Association (NTDA), has brought together a diverse panel of expert speakers covering subjects including EU Tyre Labelling, Tyre Pressure Monitoring Systems, the MoT and Waste Tyres.

NTDA Director Stefan Hay, says: “This year’s TyreTalk programme will deliver sharp, focussed and informative seminars on the subjects we know will be of interest and value to show visitors. We have a high quality line-up of speakers who are experts in their subject areas.

I’m very confident that everyone who attends will learn something to their advantage that will be of direct value to their business.” The full TyreTalk schedule for Tuesday 7 and Wednesday 8 October is: Tuesday 7 October 14.00: Combatting Illegal Part Worn Tyres, Stefan Hay, Director, NTDA 15.00: MoT Update, Eric Smith, MoT Scheme Manager, KwikFit Wednesday 8 October 11.00: Old Tyres Kill – Frances Molloy 12.00: EU Tyre Labelling – Enforcement and Compliance, Matt Eglinton, National Measurement Office 13.00: Waste Tyres – Enforcement and Compliance, Paul Keay, Environment Agency 14.00: Tyre Pressure Monitoring Systems, Prashant Chopra, Autogem 15.00: Tyre Measurement and Management, Dr Andy Pryce, Sigmavision NTDA Dinner and Tyre Industry Awards, Wednesday 8 October The social highlight of Brityrex will be the

popular NTDA Annual Dinner featuring the revamped Tyre Industry Awards, presented by former MP and Government Minister Michael Portillo. The dinner will be held in the Hilton Deansgate Hotel.

The Venue: EventCity, Trafford Park, Manchester EventCity is one of the largest exhibition venues outside London, with versatile space and extensive free parking for over 3,000 vehicles (www.eventcity.com).

Almost 7 million people live within an hour’s drive of the venue.

Located adjacent to the famous Trafford Centre and with immediate access to the main motorway networks, it is superbly appointed just minutes from both Manchester city centre and Manchester Airport.

To avoid queuing on the day, Brityrex delegates can now preregister online at www.eciinternational.com.

Entry to Brityrex and the TyreTalk seminar programme is free to bona fide members of the trade. Brityrex International 2014 At-a-Glance • Show days: 7, 8 and 9 October 2014 • EventCity, Manchester – free entry • NTDA Dinner and Tyre Industry Awards, Wednesday 8 October, Hilton Deansgate • Topical TyreTalk seminars • Free Parking • Pre-registration and more information at: www.eci-international.com

What tomorrow’s mobility is likely to look like!

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here’s a lot to see with regard to the ‘Mobility of the Future’ at this year’s Automechanika Frankfurt and there will be an exhibition hall devoted solely to this subject. In Hall 10, specialist exhibitors will present products from the fields of storage technology, charging infrastructure, motors, electronics, lightweight construction and alternative fuels.

E-pioneer Karabag will be showing its innovation for electro-mobility: the ReeVOLT Transformation Kit, with which a conventional vehicle can be converted to electric power. Using the kit, any workshop can carry out the conversion – after the appropriate training, of course. Consisting of an electric motor, control unit, battery pack and independent heater, the conversion kit is suitable for cars, transporters and even classic cars.

This will be demonstrated by the e-Beetle, the Karabag New500e based on a Fiat 500, which was launched this year, and a Fiat Transporter.

to the fair. The market leader in this segment, the company will show a number of products for directinjection petrol engines, which have been tested and are available in Germany. Polish gas specialists Stako and Fagumit will exhibit components for LPG and CNG systems.

Also represented: the German E-Mobility Association (Bundesverband eMobilität e. V. (BEM)).

The association’s experts will be available to give independent advice to visitors in its lounge in Hall 10. BEM’s aim is to promote the exchange of information between international players at the fair.

Also to be seen in Hall 10 is a Gas specialist Prins will be bringing the latest solutions successful example of a mediumfor liquefied petroleum gas (LPG) and natural gas (CNG) sized network: Streetscooter. The 20 | July-August | autoASIA

car version of this project by RWTH Aachen University will be shown at the fair. However, the technical university will also bring other interesting research projects with it to Frankfurt, e.g., KERME, a project based on a scalable electric motor.

This is a module set for making emotors with different outputs from as many identical parts as possible and thus caters for a variety of different demands with standardised parts.

The special area will offer many more innovations in the field of alternative mobility and visitors wanting to find out more about what tomorrow’s mobility is likely to look like should make a point of going to Hall 10.

Vista Aura Car Freshener Vista, the trusted brand for automobile detailing products has launched Vista Aura, a new range of car fresheners. Each Vista Aura car freshener is fitted with a unique vent designed to ensure optimal intensity of the fragrance with conservative usage. Users can adjust the flow of the fragrance as per their requirement. A 9ml bottle of the Vista Aura car freshener will keep your car smelling as good as new for up to 60 days.* Vista Aura is available in 3 rich, long-lasting fragrances: •

Orange Spice - relaxing and calming, fruity fragrance.

•

Citrus Blast – mystical, uplifting and sensual scent.

•

Ocean Fresh - cool and refreshing fragrance.

Vista, a brand of Resil Chemicals Pvt. Ltd. includes aftercare and specialty products for four wheelers and two wheelers with customized pack sizes suitable for each user requirement. The brand Vista is synonymous with consistent supplies, committed deliveries, stable pricing and the assurance of steadfast quality. *Based on normal temperature/humidity, driving conditions and average driving time with set temperature.

THE FIRST WORLD TIRE & RETREAD EXPO WILL BE HELD APRIL 15-17, 2015, AT THE ERNEST N. MORIAL CONVENTION CENTER IN NEW ORLEANS. Our goal is to bring tire and retread business professionals together so that they can buy and sell to each other. North America represents almost 30% of the global tire market. It is the largest tire market in the world and we tire and retread industry professionals do not have our own exclusive tire and tire retread expo.

Now at the WORLD TIRE & RETREAD EXPO we finally have our own tire and tire retread expo, a place where we can all TALK TIRES AND ONLY TIRES. Our goal is to bring together tire and retread business professionals so that they can buy and sell to each other. Along with the New Orleans Convention & Visitors Bureau (www.neworleanscvb.com) we are preparing the great city of New Orleans for you. In NOLA you will have a cultural, culinary, fun and exciting experience.

Get ready for some great tire and retread tire business and an incredible stay in the city of New Orleans which is within walking distance of the newly renovated New Orleans Ernest N. Memorial Convention Center.

FREE ADMISSIONS FOR ALL REGISTERED PROFESSIONAL TIRE AND RETREAD DEALERS. To find out more about the show, to register as a visitor, reserve a booth, or to check out the list of exhibitors visit www.worldtireexpo.com.

THE SHOW AND SELL, NOT SHOW AND TELL EXPO ® 22 July-August 2014 | autoASIA

Latin American tire expo eyes 2015

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he 2014 Latin American & Caribbean Tyre Expo in Panama City, Panama, is over. It wrapped up on Friday, July 25. All that’s left is to report on the activities -- and look forward to next year’s event.

ber Co., Continental Tire the Americas LLC and Hules Bando spoke about topics varying from new marketing techniques to consumers to the ecological advantages of using retreaded tires.

The exposition started with a gala inaugural party on Wednesday evening. During the party, Latin Expo Group LLC CEO Gustavo Lima and President Marco Zigni presented a check for $10,000 to a local children’s charity, Aldeas Infantiles SOS Panama.

In addition, Matt White, director of tire service for the Tire Industry Association, spoke about new training and certification programs that the association has produced in both English and Spanish. A new farm tire training program has been introduced this year, and White said that a new earthmover tire certification program will be finished in 2015, as will an industrial tire training program. White believes TIA has trainied more than 88,000 technicians to date.

SOS helps children who are at risk because their basic needs are neglected or they are abused.

“We are pleased that with we are able to contribute this small token of support for these children and to such a wonderful charity in Panama,” said Lima.

Although attendance statistics are not finalized, Lima said he expected roughly 4,000 total attendees from 50 countries to attend the expo. He was expecting 230 exhibitors from 80 countries, too.

During the event, several key executives from Bridgestone Tire Americas Inc., Cooper Tire & Rub24 | July-August | autoASIA

Wrapping up the general session, David Stevens, managing director of the Tire Retread & Repair Information Bureau (TRIB) used the occassion to introduce a “Rubber on the Road” video that will be used to debunk commons misperceptions about the rubber found on highways.

The 2015 Latin American & Caribbean Tyre Expo is scheduled for July 29-31 at the Atlapa Convention Center in Panama City.

SHOW IMAGES | LATIN TIRE EXPO 2014

autoASIA | July-August 2014 | 25

World demand for oil increasing – around 100 exhibitors from the oil and lubricants sector at Automechanika Frankfurt

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Presentations by new and familiar names from many countries including Germany, South Korea, Turkey, Slovakia and Russia According to OPEC, world demand for oil will rise daily to 108.5 million barrels (one barrel = 159 litres) by 2035. At present, global oil consumption amounts to 90 million barrels a day. In line with this trend, the number of exhibitors from the oil and lubrication sector has risen significantly and round 100 companies have registered to present their lubricants, plant, equipment, aids, consumables and recycling solutions at the coming Automechanika from 16 to 20 September 2014. The renowned companies taking part include Liqui Moly GmbH, Wolf Oil, ROWE MINERALÖLWERK GMBH, Petronas Lubricants, WD-40, WYNN´s, Ravensberger Schmierstoffvertrieb GmbH, Bita Trading and Eurolub GmbH. Among the companies taking part for the first time are Deutsche Ölwerke Lubmin GmbH, Bullsone Co Ltd from South Korea, EURO-VAT spol. s r.o. from the Republic of Slovenia, Reksoil Petrokimya San. ve Tic AS. from Turkey and Obninskorgsintez CJSC from Russia. One of the companies returning after a period of absence is BG Products from the USA.

bacteria from vehicle interiors, providing safe and healthy motoring.”

Millers Oils from England is exhibiting at Automechanika Frankfurt for the third time. “Automechanika is an essential platform for Millers Oils to showcase not only our products but the brand as a whole to a worldwide audience. We intend to continue to build on our successful sales relationships with our current international stockist, whilst also looking to attract new distributors and stockists from across the world. FLOWCONTROL - the innovation for 5 litre oil delivery allows you to control the flow into your engine filler point without the use of a funnel, resulting in less spillage and considerably reducing the risk of contamination. By placing the bottle over the oil filler and opening the twist-grip tap, oil flows smoothly into the engine, while air is allowed into the bottle via a special air supply tube.

Opening the tap further increases the flow - when fully open 5 litres can be dispersed in 30 seconds. At all times you are in complete control”, says David McCann, Export Manager (Europe), Millers Oils.

BIZOL, for example, will use Automechanika Frankfurt to launch the redesign of all its product lines. Chief Marketing Officer Marcello Assandri explains: “Being present as a German Premium brand in more than 60 countries and aiming at 100, we felt the need to differentiate our brand by continuing our innovation efforts and through design.

In fact, we have upgraded not only our motor oils according to the highest quality standards of the German automotive industry but also our motor-oil containers. Our booth has been created by an external design agency. We are thus introducing design combined with performance in the motor-oil industry as a new differentiating element.”

Another company, Australian manufacturer Fortron, which now exports to 14 countries and already exhibits at Automechanika Johannesburg, wants to make its products better known in Europe and has entered its ‘Forton Ozone Generator’ for the Automechanika Innovation Award in the Service Station & Carwash category. Michael Csordas, General Manager International Business of FORTRON AUTOMOTIVE TREATMENTS, says, “The Fortron Ozone Generator has been specifically designed for use within automotive service centres as a value added service to remove odours caused by bacteria from the vehicles air conditioning system and from spillages within the vehicle.

The Ozone machine has been designed to be robust, user friendly and specifically designed to direct ozone to the source of the problem. The result is a cost effective, safe way of eliminating smells and autoASIA | July-August 2014 | 27

Ford, DTE Energy to Build Michigan’s Largest Solar Array

• Ford and DTE Energy work together to build Michigan’s largest solar array, second largest solar carport in the Midwest • The project, funded by DTE Energy, will provide 360 covered parking spaces and facilitate for 30 charging stations for plug-in electric vehicles at Ford World Headquarters in Dearborn • Carport expected to generate 1.13 million kilowatthours annually – enough energy to power 158 averagesized homes for a year

Ford

Motor Company is teaming with DTE Energy to build Michigan’s largest solar array at Ford World Headquarters.

“We are thrilled to be collaborating with DTE Energy to bring a more efficient, renewable energy source to our offices” The project, funded by DTE Energy, will provide employees with 360 covered parking spaces and 30 charging stations for plug-in electric vehicles such as the company’s Ford Fusion Energi and C-MAX Hybrid Energi. A kiosk will also be on site offering general information to visitors about solar power and specific

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details about the Ford carport.

“Ford has a long history of innovation and a deep commitment to sustainability,” said Bill Ford, executive chairman of Ford Motor Company. “Our fundamental purpose as a company is to make people’s lives better. We do that by creating outstanding products, by investing in communities where our employees live and work, and by using technology to tackle global sustainability challenges. Those beliefs are embodied in this project.”

The solar canopy will have capacity to generate 1.038 megawatts of electricity – enough to power 158 average-sized homes. It will be the second-largest solar carport in the Midwest, after a 1.1-megawatt facility at the Cincinnati Zoo in Ohio, and it will reduce the amount of electricity Ford pulls from the grid to run its offices.

The solar array will offset an estimated 794 metric tons of carbon dioxide emissions annually.

“We are thrilled to be collaborating with DTE Energy to bring a more efficient, renewable energy source to our offices,” said Donna Inch, chairman and CEO, Ford Motor Land Development Corporation. “This is an innovative project that will benefit both DTE Energy and Ford, and is yet another example of our work toward building a more sustainable future.”

are built.

Under a recently finalized agreement, DTE Energy will construct, operate and maintain the carport for 20 years. Construction is slated to begin in September and be completed in early 2015.

Multiple varieties of sedum were planted to reduce storm water runoff from the building. The project built on the success Ford saw a decade ago when it developed its first green roof at Dearborn Truck Plant, home of F-150 pickup production. Consider the numbers:

The solar installation is part of an initiative DTE Energy launched in 2009 called SolarCurrents. The program works to fulfill DTE Energy’s commitment to generate 10 percent of its energy from renewable sources by 2015.

“The SolarCurrents canopy project is another example of how DTE Energy and Ford are working to build a more energy-efficient and sustainable future,” said Irene Dimitry, DTE Energy vice president, marketing and renewables. “At the same time, this project will help us come closer to meeting Michigan’s renewable energy goals and diversify our energy portfolio.”

This is the second collaboration between Ford and DTE Energy in recent years.

In 2010, the companies teamed up to install a 500-kilowatt solar photovoltaic panel system at Ford’s Michigan Assembly Plant in Wayne, Michigan. Energy generated by the system helps power vehicle production at the plant, where Ford Focus, Focus Electric, C-MAX Hybrid and C-MAX Energi

Ford World Headquarters is home to other environmental innovations.

In 2012, a “living roof” was installed when a 2,500-square-foot portion of the rooftop needed repair.

-10.4 acres of drought-resistant vegetation (the equivalent of eight football fields) was planted on top of the truck plant.

-The vegetation helps create a natural storm water management system that costs two-thirds less to operate than a conventional treatment system.

-The roof, covered with 11 plant species that act as insulation, lowers the amount of heat entering the building by 70 percent, reducing cooling costs by 5 percent About Ford Motor Company Ford Motor Company, a global

automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 186,000 employees and 65 plants worldwide, the company’s automotive brands include Ford and Lincoln.

The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.

About DTE Energy DTE Energy (NYSE:DTE) is a Detroitbased diversified energy company involved in the development and management of energy-related businesses and services nationwide. Its operating units include an electric utility serving 2.1 million customers in Southeastern Michigan and a natural gas utility serving 1.2 million customers in Michigan. The DTE Energy portfolio also includes non-utility energy businesses focused on power and industrial projects, natural gas pipelines, gathering and storage, and energy marketing and trading.

Information about DTE Energy is available at dteenergy.com, twitter. com/dte_energy and facebook. com/dteenergy. autoASIA | July-August 2014 | 29

Pioneers from all over the world to make presentations on the ‘Tomorrow’s Mobility’ at Automechanika 2014 Latest developments in a variety of fields including storage technology, charging infrastructure, engines, electronics, lightweight construction, alternative fuels and much more

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ocated in the immediate vicinity of the Portalhaus entrance building, Hall 10 will have a new motto – ‘Mobility of the Future’ – during the coming Automechanika Frankfurt. In addition to a variety of e‑vehicles from over 12 countries, numerous pioneering companies will present the latest developments in the fields of engines, electronics, lightweight construction, storage technology, energy supply, charging infrastructure, financing, basic and advanced training, repairs and service. Moreover, many of the exhibitors will show that networking, e.g., universities, research institutes or industrial partners, is an extremely worthwhile aspect of business.

The exhibitors include: • Vehicle manufacturers, such as Opel, Mitsubishi, Xindayang, Renault, Rinspeed, FEEDZ, ZERO Motorcycles, Mattro Mobility Revolutions GmbH • Vehicle makers, such as Terberg, Orten/Libner, Dülmer, Hartmann & Ostmann • Workshop equipment supplier AVL Ditest • Vehicle conversion companies, such as Karabag/Wemag (Fiat 500 Reevolt) and Gessner (VW buses) • Lightweight-construction companies, such as Toray and Stadur • Gas-system manufacturers, such as PRINS, STAKO and Fagumit • E-mobility provider GESPA • Parts manufacturer ElringKlinger AG (components for drive technologies) How can particles, CO2 emissions and fuel consumption be cut as far as possible?

Market-leader Prins Autogassysteme, winner of the Automechanika Innovation Award and Green Directory Award 2012, will show the latest solutions for liquefied petroleum gas (LPG) and natural gas (CNG and LNG) and,

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together with its partners, present solutions for directinjection petrol engines tested and available in Germany, the Prins DLM-2.0 and VSI-2.0 DI. Additionally, two Polish companies, Stako and Fagumit, will exhibit components for LPG and CNG systems.

Vehicle converter and e-mobility pioneer Karabag, which was taken over by the WEMAG utility company earlier this year, is set to present its ReeVOLT Transformation Kit, which enables any workshop to convert conventional vehicles to electric power without difficulty.

Comprising an electric motor, control system, battery pack and independent heating system, the conversion kit is suitable for cars, transporters and even classic cars.

This will be demonstrated by the e-Beetle, the Karabag New500e based on a Fiat 500, which was launched this year, and a Fiat Transporter. “The commercial electromobility market is much more interesting than the private market because many commercial vehicles are used for fixed routes and, therefore, within a projectable framework. For tradesmen or nursing services, e-vehicles are already an economic alternative to petrol or diesel powered vehicles”, says WEMAG Development Manager Raymond See explaining the utility company’s interest in the sector. To ensure the better integration of e-cars in the urban environment, WEMAG and Karabag are working with partners to develop energy-management and wireless charging solutions.

GESPA is a provider of complete systems in the field of electro-mobility and renewable energies and distinguished by internal expertise in the fields of electro-

mobility, project development and after-sales services. Innovative solar carports with storage batteries, charging infrastructures and the associated electro vehicles are all part of the company’s day-to-day business. In this connection, GESPA can draw on a network of partners for sales, planning, financing and assembly, around which the holistic systems are developed and offered. Using this network, GESPA can also operate in other European markets.

A successful example of a mediumsized network is Streetscooter, the car version of which will be on show at the fair. That RWTH Aachen University can boast numerous other research projects on electric car components in addition to Streetscooter is to be seen from the KERME project to develop a scalable electric motor, a module set for making e-motors with different outputs from as many identical parts as possible. The AVA-KühlerHaugg Group in Aachen designed the cooling circuit, including heat exchanger, for this project and will present the prototype of a new

kind of heat store at the fair.

The fact that new drive-chain concepts also call for new, lightweight structures made of new materials is reflected by prototype cases for the Streetscooter made by Stadur, a company that has great ambitions in the field of lightweight construction and has announced that it will be presenting new lightweight sandwich elements at the fair.

Other exhibitors in this field include Ostmann, Düllmer Fahrzeugbau, Orten and Libner, who will show that the various vehicle weight categories need to be redefined.

Thus, visitors to Hall 10 will be able to see a number of vehicles in the transporter segment, which are characterised by new technical concepts with higher load capacities of up to 1.2 tonnes – more than ever before.

The German E-Mobility Association (Bundesverband eMobilität e. V. (BEM)) will make a presentation in a lounge setting and, as an independent body of experts, monitor the exchange of information between international players. autoASIA | July-August 2014 | 31

HONDA AMAZE CROSSES 1 LAKH SALES MILESTONE Reaches this landmark in record time of 16 months

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onda Cars India Ltd. (HCIL), leading manufacturer of premium cars in India, today announced that its family sedan Honda Amaze has crossed the 1 lakh sales milestone. The compact family sedan clocked phenomenal sales since its launch in April 2013 thus crossing this milestone in just 16 months and fastest in HCIL history since its inception in the Indian market.

Announcing the new milestone, Mr. JnaneswarSen, Senior Vice President, Marketing & Sales, Honda Cars India Ltd said, “This is a very proud moment for us. Honda Amaze has witnessed great success in the Indian market and the 1 lakh sales milestone only validates its strong presence. Honda Amaze has

32 July-August 2014 | autoASIA

been a game changer in its segment and has enabled HCIL to reach out to a whole new set of customers experiencing the joy of owning and driving a Honda car. Honda entered the diesel car segment with the Amaze and we would like to thank our customers for the confidence they have showed in us and their support that has enabled the brand to grow from strength to strength.”

Honda Cars India forayed into the diesel car segment in the country with the Honda Amaze venturing into new market segment and increasing its operating universe.

Powered by the revolutionary 1.5L iDTEC diesel engine and 1.2L i-VTEC petrol engine, the Amaze continues to be a perfect package which embodies the best of Honda’s technologies to deliver fun, agile and effortless driving, fuel-efficiency, spaciousness & safety. The car’s

best in class fuel economy along with a host of other features ensured an equally smooth run for the Honda Amaze in the metros, mini-metros and tier-2 and tier-3 markets alike. Honda Amaze continues to have a strong sales momentum in the market and has lot of sales potential with Honda’s expanding dealership network which is expected to go up to 230 outlets in 150 cities by the end of 2014 – 15.

The Honda Amaze was declared as the “Car of the Year” and “Compact Sedan of the Year” by leading automobile magazines and has clinched 12 major automobile awards in 2013 – 14.

The complete range of the Amaze is available in 12 variants - E, EX, S, SX & VX (in Manual Transmission in Petrol and Diesel) and S and VX in

Automatic Transmission in Petrol).

About Honda Cars India Ltd Honda Cars India Ltd., (HCIL) leading manufacturer of passenger cars in India was established in December 1995 with a commitment to provide Honda’s latest passenger car models and technologies, to the Indian customers. HCIL has two state-of-the-art manufacturing facilities at Greater Noida, U.P and Tapukara, Distt. Alwar, Rajasthan.

The company’s product range includes Honda Brio, Honda Amaze, Honda Mobilio, Honda City and Honda CR-V. Honda’s models are strongly associated with advanced design and technology, apart from its established qualities of durability, reliability and fuelefficiency. The company has a strong sales and distribution network with 180 facilities in 115 cities spread across the country.

ACMA Automechanika New Delhi 2015: Accelerating Business Prospects

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riven by the increasing development in infrastruc ture, rising middle and highincome consumer segment, a stable regulatory framework and an insatiable desire of youth to own a vehicle, India’s automotive industry is expecting a healthy growth in the years to come. As India prepares to be among the top three global automotive markets by 2020 from its current sixth position, auto component suppliers are gearing up to a brighter future. With the component industry having deep forward and backward linkages with almost every segment of manufacturing as well as services, the industry has a positive multiplier impact and is a strong driver of economic progress.

In order to harness the burgeoning opportunity, ACMA and Messe Frankfurt are jointly organising the 2nd edition of ACMA Automechanika New Delhi from February 26 – March 1, 2015 at Pragati Maidan, New Delhi, with an aim to bring technology advancements to the forefront and stimulate demand in the auto parts business.

The event will bring leading domestic and international brands together on one platform creating a trade hub of automotive parts and accessories.

Preet Singh, Vice President, Corporate Marketing, Sigma

Corporation India Ltd said: “The growing vehicle parc in the country has led to the aftermarket attaining critical mass today. Further, while poor road conditions are adding to woes of vehicle owners on one hand, on the other this is pushing Aftermarket growth to even higher levels. We believe ACMA Automechanika New Delhi will offer the right platform for us to showcase products and launch our new line of anti-vibration-rubber parts, and the complete line of Strut Mounts and Kits for the Indian Aftermarket at the 2015 edition.”

Speaking about the challenges of auto suppliers trying to penetrate into the aftermarket, Faisal Matin, Country Director, Delphi Automotive Systems Pvt Ltd said: “The Aftermarket for auto component industry is fragmented in India. Thus, reaching to the right consumer and the level of awareness in the channel are the biggest challenges faced”. ACMA Automechanika New Delhi focuses on providing the apt business platform to auto components industry to explore opportunities and strengthen ties with the leading OEMs. This will provide the component players a much-needed boost in terms of establishing brand presence and increasing mileage.”

Bringing their OE expertise, Delphi Automotive Systems Pvt. Ltd intends to showcase their range of fuel modules – MRA & pumps, ignition wire sets, thermal compressors, heat exchangers, brakes, half shafts etc. at the show.

Manufacturers of steering and suspension parts for automobiles, Ample Auto Tech Pvt Ltd, will bring their latest and most comprehensive array of auto parts at the show and believes that the event will provide ‘invaluable opportunities’ for SME manufacturers to exhibit their products. Arvind Choudhary, Managing Director stated, “ACMA Automechanika New Delhi connects buyers and sellers enabling them to exhibit there skill, talent and technologies that the Indian automotive industry has to offer, globally. Indian automotive industry today provides innovation and synergies for world class quality products at competitive price levels.

We shall be showcasing such innovations and improvements in our systems and processes and are confident of reaching out to more buyers through the show.”

Another leading auto component supplier, Mansons International Pvt Ltd, which has been associated with Automechanika in Frankfurt for over two-decades, has now added ACMA Automechanika New Delhi to its exhibition calendar. Confirming their participation for 2015, Mr. Gautam Khanduja, Managing Director said, “The Independent OEM, Tier 1 and aftermarket components industry in India was in need of an exclusive exhibition platform for many years and finally have found the ideal event in ACMA Automechanika New Delhi.

Together with ACMA, the nodal agency for auto component suppliers in India, Messe Frankfurt,

the leading global brand for aftermarket exhibition, delivered their promise of putting up a brilliant edition of ACMA Automechanika New Delhi in February 2013. This is an exciting, important exhibition for any company wanting to showcase its abilities on a global platform and must be leveraged by the Indian industry to its advantage. We value and cherish the relationship with ACMA and Messe Frankfurt and look forward to being a supporting partner for this pivotal show.”

The first edition of the show saw 8,096 visitors, including trade professionals, distributors and endusers from 58 countries and regions, as well as 256 exhibiting companies.

The outstanding debut of the show which led to an increase in the demand for floor space has compelled the organisers to add two more halls. The 2nd edition which will be spread across 16000 gross sqm, is expected to welcome over 10,000 visitors including OEMs, Tier 1 manufacturers, engineers, aftermarket distributers and suppliers, decision makers and professionals from the industry.

In order to enable vendors to drive smarter supply chain strategies in these competitive markets, ACMA Automechanika New Delhi 2015 will offer the best networking opportunities and a series of hi-powered conferences to drive new ideas and innovations.

For further details on the show, please visit: www.acmaautomechanika.in autoASIA | July-August 2014 | 33

HONDA DREAM SERIES SALES ZOOM PAST 10 LAKH MILESTONE

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00-110cc Mass Motorcycle segment becomes the fastest growing segment for Honda Honda celebrates achievement with ‘One Million Dream’ offer for new customers Honda Motorcycle & Scooter India Pvt. Ltd., the only Honda in Indian two wheeler industry today surpassed the 10 Lakh sales mark for it’s Dream Series mass motorcycles.

In just a short span of 26 months, Dream Series has emerged as a preferred choice for a million Indians. Since 2012, Honda’s share in the 100-110cc segment has increased by a humongous 400% (2%-8%), making it the fastest growing segment for Honda.

Speaking on this achievement, Mr. Yadvinder S. Guleria, Vice President – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “To enter the New Era of Honda 2 Wheelers in India complemented by such a landmark is very special to us. We thank all our million dreamers for reposing their trust & confidence in brand Honda. With our increased network in rural India, we are confident Dream Series shall further expand it’s wings specially with our latest addition ‘CD 110 34 July-August 2014 | autoASIA

Dream’.” In 2012, Honda unleashed its first big step towards mass mobility in India-Dream Yuga. Backed by regular value additions & superior Honda Eco Technology (HET), Dream Yuga is now well accepted.

In April 2013, Honda unveiled the much awaited second ‘Dream Series mass motorcycle’– the 110cc DREAM NEO. It successfully broke the clutter of “Me too” motorcycles in this segment and catered to the needs of the Indian mass model riders who aspire for an expression of individual identity believing strongly in themselves as “Apni Film ka Superstar”. Despite the highly

competitive market, in a very shortspan the Dream Series has set the benchmark for this industry segment. Very recently, as a part of strategic expansion in hinterland through the basic sub-segment of 100-110cc motorcycle- Honda launched it’s most affordable motorcycle in India- The CD 110 Dream. To rejoice 10 Lac Dream

milestone, Honda Motorcycle and Scooter India Pvt. Ltd., announced the ‘ONE MILLION DREAM CELEBRATION’ OFFER giving customers yet another Joy in owning a Honda Dream motorcycle. Through this limited period offer customers can avail free insurance and attractive finance scheme of up to 100% loan* to value.

COGNEX INTRODUCES EASY-TO-USE VISION SENSOR FOR COLOR APPLICATIONS advantages: Does not require additional sensors to determine if a part is present Detects parts by locating a feature on a part, not just an edge Tracks parts along the production line without requiring precise part handling

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ognex Corporation (NASDAQ: CGNX), the world's leader in machine vision, recently announced the Checker® 4G7C, an easy-to-use color vision sensor that distinguishes parts by color. “The Checker 4G7C makes verifying product color easier than ever,” says Brian Nachtigall, Senior Manager and Business Unit Manager, Vision Sensors. “With Checker’s proven easy-to-use interface, simply select the color to be verified and you are ready to begin inspecting parts.”

Checker 4G7C delivers 376 x 240 inspection resolution with Ethernet support for industrial protocols and high-intensity white LED illumination for the detection and inspection of parts and features at up to 800 parts per minute. As part of the Checker 4G Series product line, Checker 4G7C includes the patented Checker internal trigger technology which provides several key

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In addition to the new ability to inspect parts for color, the Checker 4G7C provides the industry-leading features that the product line is known for including flexible optics, ease of setup, ability to add unlimited sensor tools to a job and intelligent pass/fail logic based outputs. The Checker 4G7C color

vision sensor is available now. For more information, visit www.cognex.com/4G7C. For more information, please email info.in@cognex.com About Cognex Cognex Corporation designs, develops, manufactures and markets a range of products that incorporate sophisticated machine vision technology that gives them the ability to “see.”

Cognex products include barcode readers, machine vision sensors and machine vision systems that are used in factories, warehouses and

distribution centers around the world to guide, gauge, inspect, identify and assure the quality of items during the manufacturing and distribution process.

Cognex is the world's leader in the machine vision industry, having shipped more than 975,000 visionbased products, representing over $4 billion in cumulative revenue, since the company's founding in 1981. Headquartered in Natick, Massachusetts, USA, Cognex has regional offices and distributors located throughout North America, Japan, Europe, Asia and Latin America. For details visit Cognex online at http://www.cognex.com.

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NRB BEARINGS LIMITED Dhannur, 15, Sir P. M. Road, Fort, Mumbai - 400001.

Tel: 022 - 22664570 / 22664160 / 22664998 | Web: www.nrbbearings.com Fax: 022 - 22660412 / 22679850 | Email: marketing@nrbbearings.co.in

Bajaj Launches Discover 150 twins to add Excitement in Everyday Riding Introduces two completely new Discovers Discover 150F is India’s first half faired bike in the segment Bajaj Auto is happy to introduce two completely new offerings from the Discover stable – the Discover 150F (with Large Half Fairing) & the Discover 150S (with Standard Fairing). These Discover 150 bikes break away from the current basic bikes available in the market to give the consumer an exciting and energizing ride.

Since their launch in 2004 the Discover bike range has been known for their modern distinctive styling and responsive performance.

The Discover 150F takes this to an all new level with half Fairing - the first to be introduced in the commuter segment.

Commenting on the launch Mr. Eric Vas, President (Motorcycle Business), said, “The newly launched Discover 150 breaks the monotony and drudgery of daily commute by providing the rider with a reserve of power to enjoy his ride.

Its advanced 4 Valve 145 cc DTS-i engine delivers a class leading 14.5 Ps power and CMVR mileage of 72 kmpl, the new Discover 150 will appeal to those who value the time spent during their daily commute on their bikes. ” He further added, “Todays customers are progressive and modern and want to be recognized as such by their family, friends and colleagues. The Half Fairing Discover 150F will strongly appeal to both their sense of style and expectation on performance.”

The new Discover’s besides offering 38 July-August 2014 | autoASIA

an unbeatable combination of excellent power and great mileage is also loaded with a host of other features many of which are a first within this category.

“1.

4 valve 145 cc DTS-I engine: To deliver an unbeatable combination of 14.5 Ps power & 72 kmpl mileage 2.

Mono-shock with nitrox suspension: For superior comfort 3.

Petal disc brake: For sureshot braking 4.

Digital meter: Modern & Attractive 5.

Wide tubeless tyres: For better road grip and safety 6.

DC lighting: Consistent Bright light even at low speed Discover 150 F (Half Fairing) will be available at a price point of Rs 58739/- (Ex Showroom Pune).

Discover 150 S (Standard Fairing) will be available at a price of Rs 51720/-(Ex Showroom Pune) for Drum and 54725/- for Disc Variant (Ex Showroom Pune). The Bajaj Discover 150S is the most affordable 145cc offering on sale in India.

Both the options will be available in 4 colors – dark blue, wine red, ebony black & dark bottle green.

Hyundai Motor India launches all- new “The Elite i20” Marks the “World Premier” of the Premium- Compact hatchback for Indian “Elite Customers” Symbolizes Hyundai’s Evolved Design Direction - Fluidic Sculpture 2.0 for the first time in India Hyundai Motor India Limited (HMIL), the country’s largest exporter and the second-largest car manufacturer, today unveiled the all- new Elite i20.

Aimed at setting a new standard for premium hatchback, the launch marks the World Premier of the 2nd Generation of i20 in India.

A sporty, dynamic and innovative hatchback with class leading unique features, the all-new Elite i20 has been designed using Hyundai’s evolved Fluidic Sculpture 2.0 philosophy. Displaying a refined, premium style, the all-new Elite i20 showcases Hyundai’s sleek exterior and intuitive interior design ethos, projecting a harmonious and sporty appearance.

The all-new Elite i20 design concept focuses on evolved aesthetic and confident perfection. Premium equipment, style and driving dynamics deliver a feeling typically associated with vehicles in the segment above. The new model successfully fulfills the need for driving pleasure of customers, while evoking a sense of confidence and class at the same time.

Speaking at the Global Debut of Elite i20, B S Seo, Managing Director & CEO, HMIL said, “The Elite i20 is a 40 July-August 2014 | autoASIA

world-class product designed, developed and engineered to excellence to deliver value beyond expectations. The new model will offer a premium ownership experience for novelty seeking, modern and premium elite customers. The all new Elite i20 features youthful sporty exterior and premium interior which are an expression of evolved design language – Fluidic Sculpture 2.0. The Elite i20 will be a trendsetter model reflecting Hyundai’s Modern Premium brand direction and will fuel Hyundai’s growth in India”.

Driving Performance Enhanced driving dynamics & reduced NVH levels were priorities for the product development team.

The all-new Elite i20 will set a new standard for ride and handling in premium compact segment.

Extensive testing and tuning as per Indian road conditions has been set out to improve the ride characteristics of the all-new Elite i20 resulting in enhanced driving performance.

Powertrain The all new Elite i20 is available with choice of high performance and reliable petrol & diesel engines. The powertrains of Elite i20 have been engineered for delivering combination of high performance and high fuel efficiency.

The 1.2 Dual VTVT Kappa and 2nd Generation U2 1.4 CRDi engines offer maximum drivability in all conditions, delivering high power and torque with high fuel efficiency.

The environment friendly U2 1.4 CRDi diesel engine is low on emission and NVH levels; however it operates at a high pressure 1,800 bars and generates high low end torque resulting in lesser gear shifts in city driving conditions for enhanced drive comfort. The linear power delivery and flat torque over wide range of engine rpm’s ensure smooth and jerk free drive.

Moreover, the 6 speed manual transmissions of U2 diesel engine ensure maximum availability of full engine output and contribute to smooth shifting resulting in fatigue free ride for occupants.

Styling – Fluidic Sculpture 2.0 The all-new Elite i20 embodies Hyundai’s evolved design philosophy, Fluidic Sculpture 2.0, encapsulating a trio of main design elements: fluid aesthetics, the modern appeal, and premium interiors.

Fluidic Sculpture 2.0 further defines the core characteristics, such as simple and harmonious design with refined fluidic design elements. The all-new Elite i20 offers modern and sporty style through user friendly interface and pleasing design fundamentals that are expressed through rich visuotactile colors, materials and overall levels of finish.

Elegance Redefined: Exteriors Hyundai Motor’s latest interpretation of Fluidic Sculpture provides the allnew Elite i20 with a sporty sleek style, a confident stance, and an appearance that is in keeping with

Hyundai Motor’s pioneering signature look. Ultimately, the balanced, refined styling of the allnew Elite i20 conveys the dynamic driving experience. A single-frame premium 3D hexagonal grille is a key styling element at the front of the car, refined lines on its flanks and futuristic rear contribute to its dynamic shape. The striking front and rear light clusters add to the new model’s modern and sporty appearance. Masculine & Bold Large Hexagonal front grill Large bonnet imparting big car feel Elongated swept back headlamps Wide and distinctive Trapezoidal Fog Lamp Premium 2 tone 16 inch Diamond Cut Alloy wheels Sporty & stylish Black C pillar Premium chrome finish door handles Hi-tech and wide 3 step wrap around tail lamps.

Premium Redefined: Interiors The all-new Elite i20 benefits from improved interior ergonomics, resulting in a completely driverfocused cabin that incorporates Hyundai Motor’s core interior design principles of premium aesthetics, intuitiveness and simplicity.

The product offers uncompromising convenience and generous interior comfort and space conveying a sense of style and dynamism with high quality finish.

Massive or small, affordable or off-the scale pricey: urban sports utility vehicles abound at the Geneva Motor Show, with luxury carmakers speeding into the lucrative market. One of the stars of the show, which opened its doors to the media on Tuesday, is Porsche's new Macan.

Crowds flocked around as the German carmaker unveiled the sleek, dark grey machine for the first time in Europe to great fanfare. "I can tell you that the intake is already very, very strong. It's better than we expected," head of Porsche sales and marketing Bernhard Maier told a news agency, pointing out that in Germany the line of buyers was so long deliveries would take about six months.

Once known only as a sports car maker, the company has lead the charge of luxury car builders seeking to grab a slice of the booming and super trendy SUV segment. After showing the way just over a decade ago with the arrival of its mid-size luxury crossover the Cayenne, which today accounts for more than half of its sales, the company has moved on to its baby sister. With 340 horses under its clamshell bonnet for the S version, the compact SUV will hit European showrooms next month with an asking price of around 60,000 euros. As it moves into this new segment, the maker of the iconic 911 is broadening its range and appears to be on a steady course towards the 200,000 car sales a year mark.

Porsche is set to push out a cool 50,000 Macans a year from its factory in Leipzig, Germany, and is making it pricier than the basic versions of its competitors Audi Q5, BMW X3 and Mercedes' GLK. Growing faster than any other segment, the new and smaller, yet luxurious SUVs have a knack at drawing in the coveted younger buyers who have yet to develop loyalty to any specific brand. "The example of Porsche shows that there is also a demand for a new type of car within the luxury segment," German car industry analyst Stefan Bratzel told the news agency. He hailed the carmaker for "managing to transmit the aura of its brand to other types of vehicles" by ensuring that the race car DNA shines through, in the engine and design.

A number of other luxury carmakers meanwhile are set to follow Porsche's lead. British Bentley says it will launch an ultra-powerful model of SUV for the super rich in two years time, in a bid to reach its target of doubling its sales to 15,000 cars each year by 2018. Industry expert Ferdinand Dudenhoeffer said such a vehicle would likely cost around 180,000 euros - not enough to make the target buyers in Russia, China and the Middle East wince. Italy's Lamborghini, which like both Bentley and Porsche, belongs to Volkswagen, unveiled its SUV concept Urus two years ago, but is still waiting for VW to greenlight the project. "The market potential would in the US, in Middle East, in China and in some European markets," Lamborghini chief Stephan Winkelmann told the agency. And Maserati, which belongs to Italian Fiat, has hinted its Levante luxury crossover SUV might hit the market next year. British Rolls-Royce, owned

by Germany's BMW, also says it is looking into building a car in the segment. But the company, renowned for its refined limousines, is wary the soul of its brand might be lost in the process. "The SUV segment is a very interesting segment for us to look at," Rolls-Royce sales chief Jolyon Nash told the news agency, pointing to the strong growth and rosy outlook for the segment.

"But the big question for us is are we able to design, a car that is an authentic Rolls-Royce?" he said. British Land Rover, which takes credit for inventing the concept of luxury 4x4s decades ago, insists its not worried by the new competitors in its traditional market, with brand designer Richard Woolly stressing the company's "true heritage". Jaguar, which like Land Rover is owned by Indian Tata Motors, also aims to profit from that long experience: Last September it presented its own SUV concept, the C-X17.

42 July-August 2014 | autoASIA

Luxury carmakers veer into booming SUV space

autoASIA | July-August 2014 | 43

ROLLS-ROYCE DEBUTS IN FORZA MOTORSPORT 5

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olls-Royce Motor Cars, the epitome of luxury, today makes its video game debut. Wraith, the most powerful and dynamic Rolls-Royce in history, is available today, exclusively in Forza Motorsport 5 for Xbox One.

Available to all owners of Forza Motorsport 5 as a free download, Rolls-Royce Wraith allows players to drive, explore and experience the super-luxury vehicle in unprecedented visual realism. Developed by Turn 10 Studios, Forza Motorsport 5 features an all-new graphics engine, created exclusively for Xbox One, delivering physically based material rendering that re-creates the real-life characteristics of thousands of unique materials. Coach doors open to reveal a sumptuous contemporary interior complete with expanses of wood and leather detailing, looking real enough to touch.

The marque’s sweeping fastback design appears complete with a Bespoke Starlight Headliner consisting of over 1,340 fibre optic lamps, creating a starstudded interior, allowing players to drive in the ultimate style. 624bhp derived from the car’s 6.6 litre twin-turbo V12 engine is delivered effortlessly courtesy of Satellite Aided Transmission, a cutting-edge technology that marries the car’s gearbox to GPS data to ensure Wraith is always in the correct gear, therefore poised to deliver its abundant power.

Marc Mielau, General Manager Marketing, Rolls-Royce Motor Cars commented, “We are delighted to mark a first in video game history by introducing Wraith, the most powerful Rolls-Royce ever made, into Forza Motorsport 5. The game will provide players with a new level of excitement by exploring the iconic features of Wraith. We are proud to present this compelling combination of refined super-luxury and poised dynamism in such a new and immersive way.”

Wraith will be offered in 12 colour combinations, with Rolls-Royce signature two tone options available.

44 July-August 2014 | autoASIA

FEDERAL-MOGUL VEHICLE COMPONENTS DIVISION RENAMED FEDERAL-MOGUL MOTORPARTS Creates Platform to Drive Growth of Premium Brands

technicians and consumers,” Ninivaggi said.

Delhi, India, May 23, 2014: FederalMogul Holdings Corporation (NASDAQ: FDML) today announced the next step in its ongoing strategy to drive the global growth of its premium products and leading brands. Effective immediately, the company’s Vehicle Components division will be renamed FederalMogul Motorparts.

Federal-Mogul Motorparts manufactures vehicle braking, chassis, sealing and other service components, and also benefits from the engine expertise of the Federal-Mogul Powertrain division.

Federal-Mogul Motorparts is a leading provider of premium brands, including MOOG®, Fel-Pro®, Champion®, Wagner®, ANCO® and Ferodo® to the global aftermarket. Federal-Mogul Motorparts also provides highquality vehicle braking, chassis and wiper components to global original equipment manufacturers.

“For more than a century, we have remained focused on providing the highest quality components across each of the product categories and regions we serve. Vehicle manufacturers recognize this, as our friction products are found on seven of the top 10 vehicle models in Europe, and the best-selling vehicle in North America,” said Daniel Ninivaggi, CEO of Federal-Mogul Motorparts, and Co-CEO of Federal-Mogul Holdings Corporation.

“Our aftermarket products are designed and engineered around the principle that vehicle safety and product performance matter most.

Federal-Mogul’s premium brands are synonymous with quality, which will continue to be the way we differentiate our products from others available in the market.

Notwithstanding recent trends in some aftermarket categories, our unrelenting focus going forward will be to support our premium products and clearly communicate their advantages to our channel partners, professional service 46 July-August 2014 | autoASIA

The new Federal-Mogul Motorparts name and logo will be rolled out globally effective immediately, leading into new marketing campaigns for its product brands.

Forward-Looking Statements: Statements contained in this press release, which are not historical fact, constitute "Forward-Looking Statements." Actual results may differ materially due to numerous important factors that are described in Federal-Mogul's most recent report to the SEC on Form 10-K, which may be revised or supplemented in subsequent reports to the SEC on Forms 10-Q and 8-K. Such factors include, among others, fluctuations in domestic or foreign vehicle production, fluctuations in the demand for vehicles containing our products, the Company's ability

to generate cost savings or manufacturing efficiencies to offset or exceed contractually or competitively required price reductions or price reductions to obtain new business, conditions in the automotive industry, the success of the company’s segmentation and corresponding effects and general global and regional economic conditions. Federal-Mogul does not intend or assume any obligation to update any forward-looking statements.

About Federal-Mogul Federal-Mogul Holdings Corporation (NASDAQ: FDML) is a leading global supplier of products and services to the world’s manufacturers and servicers of vehicles and equipment in the automotive, light, medium and heavy-duty commercial, marine, rail, aerospace, power generation and industrial markets. The company’s products and services enable improved fuel economy, reduced emissions and enhanced vehicle safety.

Federal-Mogul operates two independent business divisions, each with a chief executive officer reporting to Federal-Mogul's Board

of Directors.

Federal-Mogul Motorparts sells and distributes a broad portfolio of products through more than 20 of the world’s most recognized brands in the global vehicle aftermarket, while also serving original equipment vehicle manufacturers with products including braking, chassis, wipers and other vehicle components. The company’s aftermarket brands include ANCO® wiper blades; Champion® spark plugs, wipers and filters; AE®, Fel-Pro®, FP Diesel® Goetze®, Glyco®, Nüral®, Payen® and Sealed Power® engine products; MOOG® steering and suspension parts; and Ferodo® and Wagner® brake products.

Federal-Mogul Powertrain designs and manufactures original equipment powertrain components and systems protection products for automotive, heavy-duty, industrial and transport applications. FederalMogul was founded in Detroit in 1899. The company employs 44,300 people in 33 countries, and its worldwide headquarters is in Southfield, Michigan, United States.

For more information, please visit www.federalmogul.com.

HONDA INAUGURATES IT’S FIRST-EVER TRAFFIC PARK IN MAHARASHTRA • Honda’s 6th road safety traffic park inaugurated today at Yeola (Nashik) • New renovated Late Mohan Gunjal Traffic Park spread over 17,000 square feet • Honda’s Skilled road safety trainers to engage with all groups on daily basis • Powered by Honda Wings, females too can now learn riding in just 1 day!

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onda Motorcycle & Scooter India Pvt. Ltd. (HMSI) unleashed its latest step for spreading road safety awareness in India by bringing its first traffic park in Maharashtra and its sixth overall in India.

Honda has collaborated with the Yeola Industrial Co-operative Estate Limited - an undertaking of Maharashtra Industrial Development Corporation (MIDC) for operation and maintenance of revamped traffic Park in Yeola, Nashik.

The new traffic park was inaugurated

by Chief Guest Sri Chaganji Bhujbal (Minister - PWD & Tourism, Govt. of Maharashtra) and special guest Mr. Vikram Gaikwad (President- Yeola Industrial Co-operative Estate Limited) in the presence of Mr. Shreenath Kamlapurkar (Assistant General Manager – West region Sales, Honda Motorcycle & Scooter India Pvt. Ltd.).

towards meeting our commitment of making Safe Riding an everyday habit of all 2Wheeler riders. As a good corporate citizen, Honda will continue to invest in educating the riders and inculcating safe riding habits across India.”

Speaking on the occasion, Mr. Shreenath Kamlapurkar, Regional Manager-West, Honda Motorcycle & Scooter India Pvt. Ltd. said, “At the Late Mohan Gunjal Traffic Park, Honda will provide ‘Lifetime Safety Education’ for all age groups – starting from 5 year old school children to adults with a special focus on women wanting to have a freedom of independent mobility.

Under Honda’s unique training program, women riders will now be empowered to realize their dream of becoming independent and learning how to correctly ride a twowheeler – that too in a single day!”

Some of the key highlights of Honda’s commitment are: Expert Honda Safety instructors (female & male) to educate new riders on correct riding techniques Honda’s Proprietary riding trainers

which shall aid people above 13 years of age to experience over 100 possible dangers on road. The virtual experience significantly increases rider’s ability to predict & react to traffic hazards. The same can also provide instructions in Hindi language. Specially imported CRF 50 motorcycles will help young minds from 9-12 years understand the importance of safety riding through practical riding experience. Exchange of road safety knowhow – a boon for many existing and new riders Honda’s road safety initiatives Globally, road safety promotion has been Honda’s top priorities worldwide since 1970. Under “People Come First” philosophy,

Honda follows Safety as an integral part of its business activities across 36 countries.

In India, Honda established its safe riding concepts over 11 years back.

Honda is committed to make Safe Riding an everyday habit of 2Wheeler riders. Democratizing mobility, Honda has trained nearly 60,000 people of all age group at its four existing Traffic Training Parks at Jaipur, Delhi, Bhubaneswar and Cuttack.

Earlier in August’14, Honda signed a MoU with Chandigarh Traffic Police for Traffic Park in Chandigarh.

Mr. Yadvinder S. Guleria – Vice president, Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “At Honda, we truly believe that as we grow, our social responsibility too gets bigger. The renovated Late Mohan Gunjal Traffic Park is our sixth traffic park in India and first in Maharashtra. It is a significant step autoASIA | July-August 2014 | 47

Hyundai launches modern family sedan ‘Xcent’

Bookings open at competitive introductory prices

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yundai Motor India Limited (HMIL), the country’s largest exporter and the secondlargest car manufacturer today launched its highly anticipated compact family sedan “Hyundai Xcent”. Xcent will further redefine Hyundai’s automotive excellence in India in the compact sedan segment for the aspirational, stylish and valueseeking Indian customer.

Speaking at the launch, B S Seo, Managing Director & CEO, HMIL said, “The Xcent is a world-class product developed for the Indian families. Developed with the best of Hyundai Motor’s world-class technologies, Xcent will create a new benchmark in terms of quality, design, space, features and driving pleasure in the compact sedan segment. We have invested extensive effort in competitively pricing Xcent to offer excellent value and to become the most loved and trusted brand in India.”

ENGINE and TRANSMISSION The Xcent will be available with two engine options the 1.1 litre advanced 2nd generation U2 CRDi diesel and 1.2 litre Kappa Dual VTVT 48 July-August 2014 | autoASIA

petrol offering a combination of optimum performance and high fuel economy.

The Xcent adopts the best of Hyundai’s powertrains to achieve an enhanced balance of power and torque output. The advanced 2nd generation U2 CRDi diesel delivers 72PS@4000rpm of maximum power and 18.4kgm@1750- 2500rpm of peak torque with the mileage of 24.4kmpl (ARAI figure). This environment friendly U2 CRDi diesel engine is Euro V ready with low emission and NVH levels. The U2 engine operates at a high pressure of 1,800 bar and generates high low end torque resulting in lesser gear shifts in city driving conditions. The linear power delivery and flat torque over wide range of rpm’s ensure smooth and jerk free drive. The diesel engine is mated with a 5speed manual transmission offering higher driving pleasure with enhanced fuel efficiency and refinement. For technological finesse, the turbocharger has been improved to provide better throttle response and acceleration.

The all-aluminum 1.2 litre Kappa petrol engine comes with Dual VTVT mechanism delivering optimum engine performance with

83PS@6000rpm of maximum power and 11.6 kgm@4000rpmof peak torque with the mileage of 19.1kmpl (ARAI figure). The petrol engine offers the choice of 5-speed manual transmission and 4- speed Automatic Transmission.

PRODUCT AND DESIGN DEVELOPMENT The Xcent has been developed for the Indian market to cater to the needs of the evolved Compact Sedan segment buyers who value style, space, economy and technological features. Hyundai Motor India Ltd. and Hyundai Motor Company Namyang R&D Engineers have worked closely from the conceptual stage to the final product development.

STYLISH EXTERIORS • Swept back headlamps and wraparound tail lamps with chrome insert • Chrome finish hexagonal air dam • Steeply raked windshield • Wide daylight opening area • Front bumper with integrated spoiler design • Sporty dual tone rear bumper with stylish reflectors • Diamond cut alloy wheels and classy chrome door handles

• Stylish and aerodynamic kick-up trunk lid design with chrome garnish • LED high mount stop lamp PREMIUM INTERIORS • Bright dual tone beige and black interiors with high quality plastic • Premium designed dashboard integrated with hexagonal outlined audio • Ergonomically positioned controls • Generous legroom and headroom in front and rear

• Best-in-class boot space • Multiple storage options in door trims and centre console • Seating comfort- Well contoured seats with excellent cushioning and rear arm rest • Premium leather wrap steering wheel • Leather wrap gear shift knob with chrome insert

first in segment features for comfort, convenience and high value.

• Rear AC vents • Smart key with push button start • Rear parking camera and sensors • 15” Diamond cut alloy wheels • 1 GB internal memory • Auto folding mirrors • Electro-chromic mirror • One touch electric trunk opening

SMART FEATURES The Xcent offers host of hi-tech and

ADVANCED COMFORT, CONVENIENCE and SAFETY FEATURES

The Xcent has been designed to provide high levels of security and driver support through a range of advanced safety features.

• Fully Automatic AC • Antilock braking system (ABS) • Cluster ionizer • Rear arm-rest with cup holders • Glove box cooling • Steering mounted audio controls and Bluetooth • Dual Air-bags • Rear parking assist • Rear defogger

Mr. CH Han, Sr. ED, Marketing and Sales, HMIL (left) and Mr. Rakesh Srivastava, Sr. VP, Marketing and Sales, HMIL (right)

autoASIA | July-August 2014 | 49

ISUZU TO FOCUS ON NORTH INDIA, OPENS FIRST OUTLET IN NEW DELHI • Launches India-made Range of pick-up trucks “D-Max”, available in 3 variants – two cabin options and two deck options • Price starting from Rs. 5,89,000 onwards (ex-showroom NCR) • To open outlets in Gurgaon, Noida, Jaipur, Ludhiana this year and Chandigarh, Amritsar, Jalandhar, Lucknow, Kanpur and Udaipur by next year

Takashi Kikuchi, Managing Director, Isuzu Motors India, said, “We are extremely happy to open our first outlet in North India. North is an important region for us, contributing to approximately 30% of the total pickup sales in the country. With this launch and our global quality vehicles, we are optimistic about establishing a strong foothold in the Indian pickup truck segment.”

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He further added “We are observing a gradual shift in Indian customer’s preference from Small Commercial Vehicles to Pick-ups, which is one of largest and fastest growing segments in Commercial Vehicles (CV), accounting to 35% of the total CV market. By 2023, the 1 Tn pickup segment in India is expected to grow to 8 lakh units and become the world’s largest pickup market.”

ith an aim to establish its presence as a key automobile player in India, Isuzu Motors, today announced its entry into North India by opening its exclusive outlet in heart of the country, New Delhi. On the occasion, the company launched its India-made range of “DMax”, which is one of the largest selling pickup trucks world over. The D-Max range comprises of three models – two cabin options and two deck options. D-Max Single cab will be available in flat deck and the D-MAX Space Cab will be available in both flat deck and arched deck variants. The DMAX Single Cab is priced at an introductory launch price of Rs. 5,89,000 (ex-showroom NCR) and the DMAX Space Cab is priced at Rs. 6,09,000 (ex-showroom NCR) for the flat deck variant and Rs.6,99,000 (ex-showroom NCR) for the arched deck variant respectively.

The company also announced to open outlets in Gurgaon, Noida, Jaipur, Ludhiana this year and Chandigarh, Amritsar, Jalandhar, Lucknow, Kanpur and Udaipur by next year to cater to entire Northern region.

Commenting on the occasion, Mr.

Mr. Shigeru Wakabayashi, Deputy Managing Director, Isuzu Motors India, added, “D-MAX is one of the world’s favorite pickup truck brands, inheriting Isuzu’s diesel engine technology. World over D-Max is known for its excellent power, torque and operating economy, besides delivering high standards of Durability and Reliability. With these attributes, D-Max will cater to the burgeoning consumer demand for stylish yet powerful, durable and efficient pick-up vehicles that would make their day-to day tasks easier.

We are hopeful that D-Max pick-up will be able to establish a strong position in the Indian automobile segment, as it has in other parts of the world and revolutionize the Indian pick-up segment.”

with a 5-speed manual transmission.

This powerful engine pumps out 134 hp power @ 3600 rpm and 294 Nm torque @ 1800-3200 rpm range, which enables D-Max to carry a payload of 1.2 ton effortlessly.

Isuzu's D-Max has a heavy-duty chassis, a large cargo bed to "accommodate the bulkiest of loads" and its body structure is made from high-tensile-strength steel. It sports a bold and aggressive look on the outside and sophisticated, passenger-car like interiors, making it a pride for the owner.

Apart from its sleek and stylish exterior, the interiors of D-Max are capacious and stylishly-finished, providing driver and passengers with an SUV-like feel. The seats in the all-new Isuzu D-MAX are designed with long-distance comfort offering excellent support.

A completely new concept in India, the new D-MAX Space Cab’s

unique feature is its extended cabin space of 1.5 feet behind the drivers’ seat, which can store valuable/ fragile goods. The D-MAX Space Cab offers advance safety measures along with other significant features like Power steering, Power windows, Centralized door lock, AC with heater etc., making it ideal for commercial use in industries like Agriculture, Retail, Dairy, Engineering, Manufacturing and Small business owners.

The Space Cab would be available in three color options including Alpine White, Sterling Metallic Silver and Nautilus Blue.

Isuzu Motors India aims to open 60 outlets across India by end of 201516. At present, the company has presence across five states in India including Maharashtra, Tamil Nadu, Kerala, Andhra Pradesh, Karnataka with exclusive dealerships in Mumbai, Chennai, Bangalore, Hyderabad, Coimbatore, Madurai, Visakhapatnam, Tirupati & Cochin.

Mr. Takashi Kikuchi, Managing Director, Isuzu Motors India and Mr. Shigeru Wakabayashi, Deputy Managing Director, Isuzu Motors India, at the launch of India's first global pick up truck Isuzu D-max, at Gurgaon,Haryana

The mighty D-Max is propelled by a 2499cc, 4-cylinder intercooled turbocharged diesel engine, mated autoASIA | July-August 2014 | 51

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