beauty July-August 2015
The Cosmetic, Perfumery & Make-Up Magazine
www.beautyfashionworld.in
& FASHION WORLD
A Nose for Fashion Penhaligon's Halfeti
Fragrance Avon Launches Amour
Skin CARE!
Styling
Collection!
Yoga
Beginners! the NAILS Art!
beauty July-August 2015
www.beautyfashionworld.in
& FASHION WORLD
Growth of Cosmetics Packaging Market Packaging plays an essential role in the cosmetics market, and is regarded as the ‘secret salesman’. Apart from keeping a product well protected, cosmetic packaging must follow current trends to attract beauty consumers. Moreover, it has to focus on building a unique brand identity, and thus focus more on building an image. The global cosmetics packaging market will exhibit steady growth in the next decade, we predict. The major driving factors of the cosmetics packaging industry include the growing beauty conscious population in the emerging economies where people are constantly seeing increases in disposable incomes. Ageing population is calling for increasing demand for anti-ageing cosmetic products, as well as more user-friendly cosmetics packaging. The skin care cosmetics packaging submarket will see the fastest growth among the applications submarkets driven by the ongoing antiageing, male grooming and premiumisation trends in the cosmetics market. In terms of materials plastics will see the strongest growth in the next decade, thanks to the cost-effectiveness, good performance, reliable protection, colour versatility, flexibility and easy transportation and storage plastics offer. China will take the leading position of the US in the cosmetics packaging market by 2025, and India will exhibit the most significant growth in the forecast period. The cosmetics packaging market does face limitations. Weak economic situations in some of the major cosmetics packaging markets are blocking the growth potential of the cosmetics market in the near future. Increasing emphasis on sustainability of packaging can be hard for some cosmetics products, especially luxury brands. Fast pace in the cosmetics market and intense competition can put significant pressure on packaging providers, and a key challenge for packaging manufacturers is to meet the increasingly complex packaging requirements from customers. Printed, Published & Owned by Amrita Kanwar. Published at D 182, PR House, Anand Vihar, Delhi 110 092 and Printed at Chandu Press, 63, Patparganj, Delhi. Editor : Amrita Kanwar
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Meet us • BALTMEDICA 2015 Riga, Latvia. 16-19 September 2015 (Booth A7) • COSMOPROF ASIA Hong Kong. 11-13 November 2015 (Booth 3E-E6)
www.tana-cosmetics.de | info@tana-cosmetics.de
Tana Cosmetics Natural make-up & beauty products since 1935 The brands specialised portfolio is internationally reknown and used by professionals and beautynistas alike. The success is based on the development of high quality beauty products „Made in Germany“ which are suitable for all skin types thanks to natural ingredients and scores with natural results.
From right to left - Ronald Fortmann Sr. (CEO), Ronald Fortmann Jr. (Marketing) and Michael Müller (Sales) present with Tana Cosmetics during COSMETICA Frankfurt, Germany in June 2015. Beauty professionals were especially interested in Tana Lashpower and Egypt-Wonder Goldfever Tattoos and Goldfever Gel.
Patch up your hair! 8 | July-August 2015 | Beauty & Fashion World
Another highlight by Tana is Hair-Wonder. The solution for men and woman with an unattractive hairline, translucent scalp or bald spots. The fine particels of hair in six available shades promote renewed hair volume in just seconds. Internationally used by professionals for tv productions and photo shootings
Radiating skin... The exclusive Goldfever Tattoos by Egypt-Wonder contain real gold (23,75 carat) and are a glamourous eye catcher on the skin. Promoting over 50 motives these body tattoos can be placed on the desired spot within minutes and last up to five days.
Stars and the brand... Celebrated as cult label in the world of beauty many stars like to use the products of Tana Cosmetics like former Miss Germany 2014 Vivien Konca, who was stunned by the beauty effect possible with Goldfever Gel by Egypt-Wonder.
Beauty & Fashion World | July-August 2015 |9
30 YEARS BEAUTY FORUM MUNICH
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here’s something to look forward to in October! BEAUTY FORUM MUNICH is going to be 30 years old, and will be celebrating with fabulous highlights and special events. Famous
beauty experts will exhibit the latest trends, and make-up and nail championships will offer top artists in the field the chance to demonstrate their skills. More than 880 international companies and brands will exhibit their latest products, treatments and trends from all areas of the professional cosmetics sector. GREAT EDUCATION POSSIBILITIES WITH FUN BEAUTY FORUM MUNICH offers in its anniversary year even more possibilities for your personal education and training. A lot of workshops in different topics will be offered. You can find the programme on www.beauty-fairs.de/munich in the area “conference/workshopprogram”. New: two academic congresses, the 1st Anti-Aging congress and the 5th podology congress Company presentations, speeches and shows complete the further and education programme. MAKE-UP-SHOW: MULTIPLE COLOUR LOOKS Highly regarded make-up artist Horst Kirchberger shows you how you can exploit the full range of colour variety in style, while at the same emphasising your own personal look. Don’t miss this event, when he will be demonstrating neat Multiple Colour Looks on a model and on ladies from the audience. Just come to the BEAUTY POINT on Saturday, 17 October from 1.00 to 2.00 pm. MAKE-UP- AND HAIR-SHOW: MUNICH HAIR ACADEMY – TRENDSTYLES 2015
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The perfect combination of make-up and hairstyling can be experienced at the BEAUTY POINT on Saturday, 17 October from 3.00 to 4.00 pm. The stage show of the Munich Hair Academy powered by Paul Mitchell, with proprietor Christian Siferlinger, gives you a chance of seeing what’s hot in 2015. FASHION-SHOW: NATASCHA OCHSENKNECHT POWERED BY CATHERINE NAIL COLLECTION A special guest visits the BEAUTY POINT on Sunday, 18 October from 2.00 to 3.00 pm. Natascha Ochsenknecht will be appearing in a fashion show along with trendy designer Timm Süssbricht. 28TH INTERNATIONAL MASTERS' AWARD MAKE-UP 2015 Swing music will be in the air at the 28th International Masters' Award for Make-up on Saturday, 17 October. The event will be entirely under the auspices of the Twenties. Winners of the various national BEAUTY FORUM Make-up Awards will be fighting it out. Experience this exciting international championship live! 30th BEAUTY FORUM MUNICH – DATA & FACTS Save the date! 17th / 18th of October 2015 Location: Messe München International, Munich/Germany Opening times: Saturday, 9.00h – 18.00h; Sunday, 9.00h – 17.00h Organised by: Health and Beauty Germany GmbH, www.beauty-fairs.de/ munich Our special service to you! Free-of-charge entry to BEAUTY FORUM MUNICH for Indian visitors! SPECIAL OFFER FOR COMPANIES – 2ND BEAUTY FORUM CONNECT! For the anniversary edition of BEAUTY FORUM MUNICH we'll invite you once again to the BEAUTY FORUM connect – Matchmaking Event! BEAUTY FORUM connect is your platform for effective b2b networking & matchmaking. The 2nd BEAUTY FORUM connect - Matchmaking Event will take place on the 30th BEAUTY FORUM MUNICH 2015 on 17th and 18th October 2015. It is free of charge for exhibitors of 30th BEAUTY FORUM MUNICH! All information: www.beauty-fairs.de/munich and www.connect.beauty-forum.com
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Beauty & Fashion World | July-August 2015 |13
More foreign exhibitors attended BeautyAsia 2015
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eautyAsia brushed its fair with a graceful finish last Friday as exhibitors packed their goods and exchanged warm farewells with one another. The 3-day beauty trade exhibition, which ran from 28 – 30 January, welcomed industry professionals from all over the world to discover the latest beauty products and trends. The 19th edition of the region’s most established beauty, wellness and spa trade show saw a 25 per cent increase in participation from foreign exhibitors, hailing from countries such as Italy, Japan, Korea, Taiwan, Malaysia and more. Local exhibitors who wanted to build exposure for their brand also lent their support to the annual beauty trade fair. Foreign exhibitors such as Korean beauty products distributor KU-Gtep and Japanese distributor Ambitious Co. commended BeautyAsia as an effective platform for business and networking opportunities. Jo Min Jun of KU-Gtep said, “This is our first time at BeautyAsia and we’ve met many international visitors from Spain, Japan and China. It has been a positive experience for us and we will most likely be back again for the next show.” Japanese exhibitor Yoshiaki Uo of Ambitious Co. added, “We’re very
happy with BeautyAsia. Our objective of coming to BeautyAsia was to do a market test and we have managed to understand the beauty needs in Singapore and Asia as a whole.” Exhibitors are also choosing to launch their newest and latest products and technologies at the annual trade fair. They include leading Singapore distributor of nail and spa products U Gateway, which launched Gelibility, a product which changes nail polish into gel polish; and ArtPro Nailgraphic Pte Ltd, which launched a cutting-edge nail printer that is capable of printing preset or customised designs directly onto fingernails. Ling Wong, Managing Director of U Gateway, said that the company has exhibited at BeautyAsia for more than 5 years. “BeautyAsia presents a good opportunity for us to get new business leads and build brand awareness for our new products.” Gillian Loh, Project Manager of Lines Exhibition said, “With an increasing participation of foreign exhibitors year-on-year, BeautyAsia prides itself as a cosmopolitan hub in the region for trade professionals to network and build connections. “As BeautyAsia enters into its 20th run next year, we hope to achieve a bigger and better show for business
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owners, importers, distributors and manufacturers who are looking to expand their business and build brand awareness in the beauty and wellness industry.” In conjunction with BeautyAsia 2015, crowd favourite NailsAsia™ ended its 9th International Nail Art Competition with a stunning spectacle of models dressed in vibrant floral costumes and nature-inspired nail designs. More than 90 contestants from the region participated in the competition.
Clariant signals more EcoTain® products on the Home Care horizon following GlucoPure™ Products answer consumer calls for more environmentally responsible washing and cleaning products EcoTain label clearly identifies products that enable our customers to achieve a sustainable product portfolio and to proactively address sustainability trends Sustainability screening program will create more sustainable product portfolios across Clariant including all BU ICS market segments – home care, personal care, crop solutions, and paint & coatings
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lariant, a world leader in specialty chemicals, will unveil new Home Care products ensuring EcoTain® bestin-class sustainability and performance excellence to its customers in 2015. The BU Industrial & Consumer Specilities’ assessment of its portfolio of ingredients and solutions for Home Care is in full swing as part of Clariant’s companywide roll-out of its sustainability screening program. EcoTain is an important aspect of Clariant’s on-going efforts to support customers with a more sustainable product portfolio. Products are awarded the label after being tested against a set of 36 criteria that take into consideration their benefits and impacts across the entire lifecycle. By assigning its flagship label to those products showing best-in-class sustainability and performance excellence Clariant moves beyond current standards. Surfactant innovation, GlucoPure™ for the hand dishwashing and bathroom cleaning segments, was the first product in the company’s Home Care range to obtain the EcoTain sustainability excellence label. GlucoPure is a new generation of sugar co-surfactants with excellent cleaning performance meeting non-renewable based benchmarks in the market while being made of 95% of renewable carbon. It sets new ground in achieving “green that cleans” and is soon to be joined by several more
innovations. Details of the latest products to be given the EcoTain label will be revealed at the Sustainability Dialogue on September 2, 2015 and at the 62nd SEPAWA Congress and European Detergents Conference in Germany from October 14-16, 2015. The BU ICS is currently screening the sustainability profile of all of its products, including those for Personal Care, Crop Solutions, and the Indutsrial Lubricants segments, in addition to Home Care. “Sustainability is a key driver for new product developments in the Home Care industry and all of the market segments served by BU ICS,” says Ralf Zerrer, Global Head Strategic Marketing, Business Unit Industrial & Consumer Specialties at Clariant. “The consumer however is not willing to sacrifice cleaning efficiency since performance is still the single most important feature in any Home Care product. At the heart of EcoTain are smart and effective cleaning products based on safer ingredients that use fewer resources.” The EcoTain label is underpinned by the Portfolio Value Program (PVP), Clariant’s instrument to screen the company’s innovation pipeline as well as its existing product portfolio. The PVP was developed in cooperation with the Centre for Sustainable Consumption and Production (CSCP), a non-profit organization and internationally
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renowned “think and do tank”. Clariant is listed among the world’s top ten percent of chemical companies in the Dow Jones Sustainability Index (DJSI), one of the most renowned global sustainability indices. “This is a clear recognition of our progress in improving our own sustainability and in developing
products to enable our customers pursue a similar path,” Zerrer concludes. For more information on GlucoPure and EcoTain, please have a look on: http://www.clariant.com/en/ Company/DiscoverValue/Glucopure and https://www.clariant.com/ Ecotain
Pout your way pretty ladies! Bodyography Satin Matte Lipsticks
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astel hue lip colours are back with a bang. So, try on and experiment with shades like natural nude to elegant purple. Bodyography, professional cosmetics brand from U.S.A, introduces a breakthrough collection of new long-lasting Satin Matte Lipsticks to leave those lips with extravagant pigmentation. With maximum colour impact, it’s now time to adorn the new you! A combination of feel good factor and healthy lips, these lipsticks from Bodyography offer a multipurpose solution for everyday lip colouring.
Non-shiny and soft textured, Satin Matte Lipsticks available in a range of nudes, browns, peaches, pinks and reds from Bodyography are enriched with moisturizing Aloe Vera base to prolong signs of aging. The rich mineral pigments offer amazing colour payoff, while protecting and hydrating lips. These lipstick are used for an extended wear and glides smooth without dragging. Bodyography also offers lipsticks creams, shimmers and sheers. Priced at Rs. 975 each, Bodyography
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lipsticks are available through select retail outlets, exclusive salons or Headstart International at info@headstartinternational.in. ABOUT BODYOGRAPHY A boutique professional makeup line – conceptualized and manufactured in the USA. Bodyography Professional Cosmetics offers mineral based makeup, boasting clean ingredient lists and sleek and simple packaging. Infused with skincare benefits such as fruit and plant derived vitamins and antioxidants, Bodyography is more than just your traditional makeup line. Along with top of the line formulations, Bodyography also offers Vegan, Gluten & Paraben Free products to fit within any lifestyle. The color payoff and quality of Bodyography is clear cut, but what really makes this brand shine is the way the makeup feels on the skin – the weightless effect of Bodyography makeup is incomparable.
REVIVE YOUR LUSTROUS LOCKS WITH IRAYA’S HAIR-CARE RANGE
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eep your hair healthy, lustrous and hydrated all year round with Iraya’s exclusive hair-care line. The summer sun strip away the outermost layer of the hair strand cuticle making it brittle, rough and prone to dryness. Iraya’s selection of hair care products suit any hair type, whether your hair is long or short, curly or straight. These products give your hair the tender loving care making them shine all day long. Choose from Iraya’s no-fuss haircare range of hair oils, masques, conditioner and shampoos. The Fruit & Honey Shampoo and Black Tea & Lime Shampoo give bounce and luster to your hair. Restore vitality and shine to your mane with deep conditioning Hibiscus Balsam and Hair Masque with 11 herbs. Revitalize your scalp with Nourishing Hair Oil and Essential Hair Pack that brings essential nutrients to hair roots. Now, flaunt you hair like models do with Iraya’s supereffective hair care. Fruit & Honey Shampoo 150 ml Rs.345 Adds luster & shine. Promotes healthy, lustrous hair. For normal to dry • juice of papaya, apple, grapes & honey Black Tea & Lime Shampoo 150 ml Rs.345 Gives volume & bounce to hair. Removes toxins, adds gloss & luster. For normal to oily hair • wild lime, black tea, olive oil, green tea Hibiscus Balsam 150 ml Rs.395 Conditions and nourishes the hair. Restores vitality & shine. For chemically treated/ dull hair • hibiscus, jatamansi, honey & rose oil Hair Masque With 11 Herbs 200 gm Rs.795 Conditions & nourishes. For dull dry hair • hibiscus,fenugreek,brahmi
Keshavardhak Taila (Nourishing Hair Oil) 100 ml Rs.495 Revitalises the scalp bringing essential nutrition to the hair root. 11 powerful ayurvedic herbs including triphala, gokharu & maka Jabakusum Kesha Lepa (Essential Hair Pack) 50 gm Rs.495 Enhances the hair’s natural vigour. Helps improve the texture and brings lustre, volume and radiance. hibiscus, brahmi, amla, fenugreek, gunja, gokharu, mayfal & calamus Available at: www.iraya.in Available at Headmasters Salon, Oxford Bookstore, Religare, Amazon.in, Jabong.com, Mygreenkart.com, Joybynature.com, Purplle.com, and various retail locations across India. About Iraya The Iraya brand of beauty and wellness products was launched in 2006 by Sadatan Pure Ayurveda Pvt. Ltd. Sadatan has been manufacturing and exporting beauty and wellness products for over 20 years in highly evolved beauty markets like France, Italy, Russia and the US. Founded by Rahul Kale, Iraya is the culmination of ancient Indian knowledge and advanced international expertiseperfect synergies for the modern day consumer. At present, IRAYA has become the favorite beauty and wellness brand for leading Hotel and Spas groups in India and international markets. IRAYA Spa products are popular for administering therapies in the Spa and also for retail through exclusive and well-known Spas across the world. For more details, log on to www.iraya.in or mail us at info@iraya.in
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Meet Olivier Polge, Chanel’s New Fragrance Creator
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he world of fragrance can be Old World and clubby, so it didn’t appear much of a stretch when Chanel appointed Olivier Polge, right, to succeed his father, Jacques Polge, the house’s fragrance creator since 1978 and the man behind hits like Coco Mademoiselle, Chance and Allure. The younger Mr. Polge, 40, brings his own bragging rights to the plum spot: He created best sellers like Viktor & Rolf’s Flowerbomb and Balenciaga’s Florabotanica. But will he fare as well in today’s changing landscape? Beauty counters are littered with niche brands, and according to the research firm Canadean, the fragrance market in the United States is projected to grow far slower (4.8 percent from 2013 to 2018) than in, say, India (23.4 percent) or Russia (8.9 percent). During a recent visit to New York, the rakish-looking Mr. Polge said he was not overly concerned. Indeed, his first scent for Chanel, named Misia after Coco Chanel’s friend Misia Sert, will join the Les Exclusifs lineup of more-experimental scents midmonth ($160). Smelling of lipstick, rose and powder, it is said to conjure the dressing-room scents of the Ballets Russes. Here, Chanel’s new nose explains himself. BEE SHAPIRO Q. You were practically born into the fragrance world. Did you take to it right away? A. Actually, no. I was interested in classical music, but I’m not a good pianist. Then I did an internship at Chanel. I was put in front of a scale and got to work with raw materials. There’s a very crafty aspect to creating a fragrance. And at the end, you create something completely immaterial. That’s one of the reasons I liked it so much.
Preferences change. In the 1990s, people wanted a very light fragrance. Today that’s not the case. There are now so many heady scents, like ouds galore. I’ve heard that superstrong scents are meant to please customers in places like the Middle East and Russia. That’s a reality: Certain stronger scents do better in the Middle East, and Asian countries like their scents lighter. But I try not to be so opportunistic. I care less about geographic territory than spirit territory. Is this scent in the spirit of Chanel? Some of those niche fragrances may beg to differ. There are so many now. There are too many. Often it’s about the marketing and not the fragrance. What are some of your favorite scents — specific notes, food? I don’t want to smell like what I eat, and I don’t like to eat what I smell. Then again, fragrance is very subjective. I like iris. It’s very floral and very woody and very powdery. There are many ways to work with it. Perfumery is such an Old World craft. Has it been at all touched by technology? I’m not on my iPhone all day. I’m working with raw materials. But we’re so much better now at extracting oils and refining them. And you can fragment a scent — say, the oil of the May rose, which is in Misia. You can isolate just one aspect of the flower. How do you start on a new scent? You start to work without your nose. You’re working from your memory, your experiences. Then I like, fundamentally, to go to the fields. I would say my approach is kind of down to earth.
Immaterial, yet there are trends. 24 | July-August 2015 | Beauty & Fashion World
Our happy flower collection upcoming spring-/ summer 2015 is becoming bloomy-fresh! Colour combinations mirror the awakening attitude to life which one can feel with the first mild sunrays coming out. Simple, but bold colours of the nature will be discovered new. A cool shade of blue, fresh lemon-yellow, bright orange, soothing peach – nude or gaudy shades of pink and red. Are you keen for sun and fun? Show your colours and spread summer mood! Contact: Tel. +49 (0) 6051-92260, www.akzent-direct-gmbh.com
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he fashion designer Carolina Herrera and her daughter Carolina Herrera de Bรกez have teamed up on Herrera Confidential, a collection of six new fragrances. With a bit of synesthetic whimsy, the senior Herrera has created made-to-order dresses tailored to each scent: A sumptuous cashmere ensemble matches with warm amber, a lustrous silk cocktail dress with citrusy neroli. The most opulent of the offerings, Oud Couture, has been paired with a midnight-blue gown embellished with crystal embroidery.
A Nose for Fashion From left: Herrera Confidential Oud Couture fragrance, $240; the designer and her daughter Carolina; the gown inspired by Oud Couture.Credit Courtesy of Carolina Herrera
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Eurofragance Launches “The Arabian Nights” Collection of Fragrances
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urofragance launched its latest collection, “The Arabian Nights”, inspired by the beloved collection of stories from the “One thousand and One Nights”, at the Beautyworld Middle East international trade fair in Dubai. There are six fragrances in this collection, all inspired by legendary tales that date back to the Arab Middle Ages. One of these fragrances is inspired by the mythical city of Samarkand and the others by the leading characters in these traditional stories: Princess Sherezade, King Shariyar, Princess Budur, Prince Kamar Al-Zaman and the King of the Black Islands. According to Eurofragance, “Our perfumes are immersed in the books and inspired by the main roles and their imaginary " and they entice us "to go back to a time of old kingdoms and mysterious palaces and to venture through a doorway into a long forgotten world.”
A fragrance for each character from the "One Thousand and One Nights”:
of nutmeg, cardamom, saffron and pink pepper. Delicate jasmine lays over a woody heart of vetiver, revealing the warm drydown of benzoin, black vanilla orchid, patchouli and olibanum. Isabel Gil designed this fragrance.
• Sherezade: As sensual and mysterious as the fairytale princess, this fragrance evokes a bouquet of dewy muguet and night blooming jasmine revealing the delicate heart of magnolia blossom, all laying in a warm base of musk, darkened by a hint of oud and cedarwood. It has been created by perfumist Júlia Rodríguez.
• Samarkand: Subtle and enigmatic, the essence of rose petals is blended with saffron, cardamom and orris root. Walk by the streets feeling the heart of incense, sandalwood, vetiver and myrrh, supported by an amber veil. Soizic Beaucourt is responsible for this creation.
Each of these fragrances were associated with one of the six most visible constellations in the northern hemisphere during the days on which Beautyworld Middle East took place to mark the occasion of the launch of "The Arabian Nights" fragrance collection. These constellations created a visual connection with each fragrance and appeard on the packaging as a sign of identity. This created a link between the stars that werevisible on the nights during which the trade fair took place in Dubai and the Golden Age of Islam when the stories in "One Thousand and One Nights" were penned. Sherezade will be the Little Bear; Shariyar, Bootes; Samarkand, the Dragon; Budur, Corona Borealis. The constellation Lyra will be Kamar alZaman and the hero Hercules will be linked to the King of the Black Islands.
• Budur: Young and sweet like the princess who is the inspiration behind this fragrance. It has gourmand accords of ripe grapes, honey and wild pomegranate reveals a heart that blooms with jasmine and hibiscus blossom, enveloped by sandalwood, amber and vanilla orchid. Created by Bettina Perisson.
• Shariyar: King Shariyar strong character is represented for a powerful citrus spicy opening of bergamot, lemon, saffron and pink berries. The heart is softened by the floral heart of rose, jasmine, iris and muguet, as the heart of Shariyar is softened by Sherezade. The base makes a strong support of labdanum, amber, oudh and vetiver. Created by Olaf Larsen, a perfumist with a long professional career.
• Kamar Al-Zaman: A youthful, rebellious, powerful fragrance - just like the character who inspired it. An opening of lemon, saffron and neroli followed by aromatic and floral accords of muguet, rose and geranium. The drydown is a blend of leathery and ambery accords with cedarwood and guaiac wood and moss. It has also been created by Olaf Larsen. • The King of the Black Islands: A dark perfume illuminated by a citrus opening; spiced up by a symphony
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Penhaligon's Halfeti
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enhaligon's London presents a new fragrance of their rich collection which is inspired by precious goods traded by Turkey—exotic flowers, spices, soft leather and precious materials. The fragrance was named after a small Turkish village, Halfeti, where charming Halfeti black roses bloom on the coasts of the Euphrates river. "These dark and mysterious roses are very rare and are result of unique ecological conditions in which they are grown."
Halfeti is an extremely rich woody-floral fragrance whose composition is signed by perfumer Christian Provenzano. The perfume opens with a rich union of citruses, herbs and spices while blending bergamot and grapefruit with saffron, cardamom, atermisia and cypress needles. The heart develops floral notes of jasmine and Bulgarian rose combined with shades of nutmeg, while the base introduces warm aromas of leather, precious oud, cedar, sandalwood, amber, musk, tonka and vanilla. Penhaligon's Halfeti arrives in the characteristic bottle form, available as 100 ml Eau de Parfum. The price of the edition is 150 pounds and the fragrance is available on the official website of Penhaligon's.
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COSMOPACK PRESENTS: INTERNATIONAL BUSINESS FORUM & EXHIBITION
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OSMOPACK, the premier international trade fair for the beauty supply chain and part of Cosmoprof Worldwide Bologna, organised by BolognaFiere, presents the first edition of the International Business Forum & Exhibition at New York’s Hilton Midtown Hotel on 16th and 17th September 2015.
and with Cosmetica Italia and Polo Tecnologico della Cosmesi, which represent the Made in Italy brand throughout the cosmetics world.
Cosmopack caters for the cosmetics industry’s entire supply chain and the 2015 edition brought the most important international firms to Bologna: from contract manufacturing to major producers of machinery and technology, from primary and secondary packaging manufacturers to companies specialising in raw materials.
Duccio Campagnoli, President of BolognaFiere, said, “Cosmopack International Business Forum & Exhibition is an event designed and organised especially for businesses because we are firmly in favour of developing the American market for Italian and European companies which manufacture and provide highly advanced solutions for technology and creativity in the beauty industry.
The project was launched in 2014 with the Cosmopack Symposium, which brought the very best of the Italian and international supply chain to New York, and has since developed into a forum. This new concept focuses exclusively on B2B meetings and offers companies the chance to meet selected buyers interested in establishing new business relationships and partnerships to develop their product lines. Cosmopack’s International Business Forum & Exhibition is a vital networking opportunity for the beauty business community: workshops, in-depth meetings and round tables focusing on the American market enrich the content of the event, facilitating business opportunities and encouraging the development of new projects. The forum is organised in partnership with ICMAD - Independent Cosmetics Manufacturers and Distributors - the trade association for the American cosmetics industry,
The presence of major international trade publications will also offer participants a complete overview of the latest market trends.
These companies serve the biggest global cosmetics firms, including many based in America. Enabling them to meet with top buyers and specialised press means that they can experience the US market at first hand. We already have a strong presence in the American market with the Cosmoprof North America trade fair, the biggest in the sector, which we organise in partnership with the PBA (Professional Beauty Association). The US market is the leading market worldwide, ahead of even China and Brazil, and we believe it is important to establish a meeting platform for the East Coast, home of the manufacturing district for the biggest American cosmetics firms. Thanks to our partnership with Cosmetica Italia and Polo Tecnologico della Cosmesi we can offer this opportunity to a selected group of businesses, with the aim of giving them a service which is
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increasingly fitting to the global scenarios that they operate in.” Fabio Rossello, President of Cosmetica Italia, commented, “Our association also welcomes this new edition of Cosmopack International Business Forum & Exhibition in New York. The American event enhances the value of the entire cosmetics industry supply chain, with a special focus on subcontracted producers, who have stood their ground solidly during the crisis of the last few years. In particular, the industrial output
value of over 9,300 million euros confirms the sector’s ability to react. Evidence of this ability can be seen on the international markets, where Italian production has demonstrated its capacity and potential with an increase of 5% in 2014. Industrial indicators such as qualified employment, constant investment in research and innovation and oftenoverlooked financial solidity also play a vital part in consolidating this excellence. Cosmetica Italia has drawn attention to the value of the wider cosmetic supply chain
through an extensive study, ranging from ingredients to machinery via packaging to the finished product. This has highlighted the excellence of the individual links in the chain and, most of all, its ability to be an integrated competitive system worth more than 14,000 million euros overall and with a predicted growth of 3% in 2015. Just as in the first edition, cosmetic manufacturing firms taking part in the event will be offering local buyers all the proficiency and competitive flexibility of the Made in Italy system, an expert mix of technology, innovation, creativity, quality and reliability of cosmetic products.” Matteo Moretti, President of Polo Tecnologico della Cosmesi, said, “The New York event is an occasion not to be missed for the Polo Tecnologico della Cosmesi. It’s an
ideal platform for our association to demonstrate its work in promoting incentivisation and spreading technological innovation within the cosmetics sector, as well as its support for internationalisation initiatives by associated businesses. Cosmopack International Business Forum & Exhibition in New York is the ideal place for establishing partnerships and economies of agglomeration and fostering the exchange of best practices between companies.” The USA, which according to the latest industry research is the most important market in the beauty sector, with impressive growth rates predicted until 2018, is a market that has always anticipated trends in the cosmetics industry. New York has been chosen as the ideal location
for an event that aims to be an international meeting point for the beauty business community, where all the components of the supply chain will come together. The forum has been designed with the beauty industry and for the beauty industry. The most important American retailers interested in developing their own cosmetic product lines, the major importers of packaging and machinery for the cosmetics industry, the decisionmakers for the leading manufacturers, as well as brands in search of innovations for their product lines, will all be invited to take part in the meetings. The project is designed to cater for the make-up, skin care, nail, products containing alcohol and personal care sectors.
BolognaFiere Group, the world’s leading trade fair organiser in the cosmetics, fashion, architecture, building, art and culture sectors, features over 80 national and international exhibitions in its portfolio. BolognaFiere Cosmoprof, a BolognaFiere Group company, is the organiser of Cosmoprof and Cosmopack. Cosmoprof is an international platform, with events in Bologna (established 1967), Hong Kong (established 1996) and Las Vegas (established 2002). Cosmoprof North America, which has been held in Las Vegas for the last 12 years, is organised by North American Beauty Events LLC, a joint venture between BolognaFiere Group and the Professional Beauty Association, the leading beauty sector association in the USA.
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COSMOPROF NORTH AMERICA 2015 ANNOUNCES RECORD-BREAKING NUMBERS AND SUCCESS OF NEW PROGRAMS POST-SHOW
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ndisputed positive feedback serves as affirmation of the strength and status of the leading beauty event LAS VEGAS, NV (July 16, 2015) – Cosmoprof North America (CPNA) furthered its reputation as the leading B2B beauty trade show by introducing revolutionary technologies and forward-thinking programs at its recent event, held annually at Mandalay Bay Convention Center in Las Vegas. Close to 30,000 attendees engaged with a record-breaking 1,017 exhibitors from 39 countries to discover unique brand launches; product innovations; new channels for distribution, packaging, and manufacturing; and to form key relationships with top industry professionals and retailers. The three-day event, which takes place under one roof encompassing more than 252,908 square feet, remains the single most important networking opportunity in the United States for all sectors of the global beauty industry. CPNA is organized by North American Beauty Events, a joint venture between BolognaFiere S.p.a., a leading Italian-based organizer of international trade shows such as Cosmoprof Worldwide Bologna, and the Professional Beauty Association (PBA), one of North America’s largest and most influential trade associations representing all categories in the professional beauty industry. The latter hosted its annual PBA Beauty Week, also at Mandalay Bay Convention Center, in conjunction with CPNA’s show, giving CPNA attendees even more unfiltered access to industry happenings and the ultimate platform for one-stop networking. This year’s event had a strong
international presence featuring 9 country pavilions representing cultural beauty from: Australia, Brazil, China/Tawain, Ecuador, Italy, Pakistan, Peru, South Korea and Spain. The event hosted 356 international exhibitors representing 39 countries. Major Retailers Major retailers come to CPNA to find what’s the newest and best in beauty from entrepreneurial companies. Organizations such as Barney’s NY, Ulta, C.O. Bigelows, Apothia, Duane Reade, HSN, Kohl’s, HSN, Pharmaca, Amazon.com, Beauty.com, Beauty Bar, Murale, MAS Global, CHALHOUB Group and many more were all present at the show. Introduction of New Special Areas & Social Programs CPNA introduced 3 brand new special areas to its lineup: Discover Scent, IBFE - Focus on the Beauty Supply Chain and Tones of Beauty. Discover Scent located on the Beauty Avenue featured 13 companies representing artisanal high end fragrances and fragrance suppliers and was developed in partnership with Sniffapalooza, a robust organization that unites fragrance aficionados and industry heavyweights worldwide. Tones of Beauty also made its CPNA debut in an effort to cater to the growing multicultural beauty market. Ten brands across 5 distinct categories – skin, hair, cosmetics, fragrance, and lifestyle – were curated by Corey Huggins of love, Aunt Bonnie to exhibit as innovators in the polyethnic market. Another program freshly added to the exhibition was the International Business Forum & Exhibition – Focus on the Beauty Supply Chain. This new area serves as a business platform for companies specialized in packaging, machinery, OEM and raw materials, which gave them the opportunity to present to beauty professionals innovative technologies and new projects in an effort to
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fulfill the request for innovation and research of the North-American beauty market. To support the new focus on fragrance, CPNA partnered with Air Aroma who developed a custom fragrance that was piped into several areas of the exhibition, while to support the packaging sector The Dieline Awards honoring packaging innovators hosted a special pop-up installation making its first appearance at CPNA. Tones of Beauty also welcomed a select group of multicultural digital influencers who created live brand and consumer
interactions throughout the course of the event. The B2B Connection Hub Ensuring maximum brand visibility for its exhibitors and guests, CPNA enabled connections with key buyers and leading online influencers. As part of the Domestic Buyer, International Buyer, Discover Beauty Buyer and IBF&E- Focus on the Beauty Supply Chain buyer programs over 750 one-on-one meetings occurred throughout the show. In addition, and unique to CPNA, leading TV shopping channels EVINE Live, HSN and QVC auditioned 22 select brands onsite to find their next winning on-air products. The US Commercial Service group also hosted nearly 350 export
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counseling meetings and arranged approximately 225 meetings between US exhibiting companies and international buyer delegates. Leading online personalities were in attendance and shared news from the show floor with their followers. The invited bloggers have a combined audience of 20 million followers. They posted live from the show floor on Instagram, Facebook and Twitter, getting more than 200,000 engagements to date. The growth of existing initiatives From the Interactive Experience and Interactive Technology area to the popular BOUTIQUE sampling program and stellar education sessions, CPNA's existing initiatives surpassed expectations and wowed attendees. Courtesy of drom Fragrances, mycoocoon, and Pulsar, CPNA’s Interactive Area boasted a mood altering multisensorial experience that
married the visual (chromatherapy) with scent (fragrances that match the color moods) and the auditory sense (music to match the color moods). In addition, the Interactive Technology Area offered unique exhibits from FaceCake Marketing Technologies, Good Apple Digital, and Hone. Attendees also flocked to the BOUTIQUE sampling area to curate their own beauty box, created by HCT Group, and helped raise a little over $16,000 for City of Hope. Attendees had ample opportunity to experience all things beauty: over 1,500 people fully immersed themselves in the coveted education conferences moderated by executives from ICMAD, F.I.T., CEW, WWD, Beauty Store Business, Beauty Packaging, INC. Magazine and more. CPNA hosts PBA Beauty Week One of the most anticipated events was PBA Business Forum featuring Beauty
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Pitch with renowned entrepreneurs Mark Cuban and John Paul DeJoria (Co-founder, Paul Mitchell Hair Care). After a brief Q&A session moderated by PBA Chairman Scott Buchanan with Melissa Goldstein (Beauty Director, Martha Stewart Living) and Neil Parmar (INC.com), five pre-selected companies received the opportunity to pitch their brands and products live -- to Cuban and DeJoria. The winning company, 100% Pure received a one-year mentorship from Cuban and a $10,000 cash prize, courtesy of the private equity firm TSG Consumer Partners in conjunction with CircleUp. The 2015 North American Hairstyling Award winners were recognized during a star-studded awards ceremony on July 12, 2015 at the Mandalay Bay Resort & Casino in Las Vegas. Held during PBA Beauty
Week, North America’s largest, most inclusive beauty event, NAHA drew more than 3,000 attendees to the event, while thousands tuned in to watch PBA’s live streaming broadcast online at nahalive.com. This year’s celebration was hosted by Brad Goreski, a TV personality, fashion stylist, lifestyle expert and one of the new hosts of E!'s "Fashion Police." NAHA's top honor, Hairstylist of the Year, was presented to Robert Grimes from RLG Salon in Austin, TX. This is Grimes’s first NAHA Hairstylist of the Year honor. This year also included a NAHA first, with the addition of the Nail Professional of the Year category. Cosmoprof North America will return to Mandalay Bay Convention Center for its 2016 event July 24 26. Stay tuned to www.cosmoprofnorthamerica.com
Intelligent After-Sun moisturizer for a long-lasting tan Hold on to the summer and prolong that beach feeling with a natural alternative to self-tanning products! The tanning effects of the light After Sun face and body moisturizer from the MONTEIL bel été- range helps create an intensive, long-lasting summer tan. Selected ingredients (Tyrosine + ATP) stimulate the natural pigment formation in the skin’s melanocytes. The face and body products also soothe the skin, are absorbed quickly and balance out the loss of moisture that comes from intensive exposure to the sun. Additional caring components act as radical catchers to protect against lightinduced ageing, are anti-inflammatory and promote regeneration after sunbathing. Products enhanced with the sensual aroma of the bel été- Eau de Parfum captivate the senses with their fragrant elements of apple, vanilla, blossom and wood and revive the summer memories.
Bel été After Sun Tan Max Body, 150 ml 34.90 € Soothing After Sun body moisturizer that is absorbed quickly into the skin. Selected ingredients stimulate the natural pigment formation in the skin and promote an intensive, longlasting tan. Aloe Vera supplies intensive moisture and additional caring components such as panthenol and allantoin promote regeneration after sunbathing. Generously apply to the body after sunbathing. As a supplement to the After Sun products: Eau de Parfum bel été. The memory of summer – captured for moments of eternity. Top note: Apple, bergamot Middle note: Frangipani blossom, Ylang-Ylang, jasmine Base note: Cedar wood, sandalwood, vanilla, amber, musk. MONTEIL bel été Eau de Parfum, 30 ml 38.00 € MONTEIL bel été Eau de Parfum, 50 ml 59.00 €
Bel été After Sun Tan Max Face, 50 ml 29.90 €
MONTEIL bel été Eau de Parfum, 100 ml 89.00 €
Soothing After Sun face moisturizer that is absorbed quickly into the skin. Selected ingredients stimulate the natural pigment formation in the skin and promote an intensive, longlasting tan.
Available from authorised MONTEIL cosmetics institutes, selected perfume stores and 5-star hotels, as well as in our online shop under www.monteil.com
MONTEIL lets stressed skin breathe with ÉLIXIR MÉTAMORPHOSE Oxygen Deep Infusion CreamGel Getting out into the fresh air is a basic human need. Not only the lungs crave oxygen, the skin also needs it for metabolic processes. Oxygen is the basis of life in the human body and also plays a special role in the skin. A long stay in closed, air-conditioned rooms literally suffocates the skin. The consequence: it becomes dry, tired, dull and loses its structure with time. MONTEIL has developed the deeply effective O2-Carrier CremeGel for skin: the ÉLIXIR MÉTAMORPHOSE Oxygen Deep Infusion CreamGel lets oxygen-deprived skin breathe. The oxygen express under the skin The light CremeGel with the specially developed, innovative encapsulation technology CARRI-ACTIVE® infiltrates concentrated oxygen into the upper layers of the skin with the perfluorodecalin carrier and sets it free where it is needed the most: directly under the skin. Even after the first application, oxygen saturation and oxygen circulation are improved. Once the skin has enough oxygen, a refreshing renewal process starts. Skin-friendly sunflower lipids hydrate and additionally care for the skin. Simple application yet effective The ÉLIXIR MÉTAMORPHOSE Oxygen Deep Infusion CreamGel is particularly suitable for special care in artificial or wearing climatic conditions and as basic care to permanently improve oxygen saturation in the skin. With regular use, this oxygen product resolutely supports anti-aging skin care. The lightweight CremeGel absorbs quickly, refreshes and pampers with a delicate fragrance. Oxygen Deep Infusion CreamGel, 50 ml € 59.00 Available as of the middle of September 2015 at authorized MONTEIL cosmetic institutes, beauty stores and selected 5-star hotels as well as in the online shop under www.monteil.com
A selected active anti-ageing ingredient reduces oxidative stress by preventing the formation of reactive particles and so protects the skin on the face from lightinduced ageing. Additional caring components have a healing effect, act against inflammation and promote regeneration after sunbathing.
About MONTEIL MONTEIL COSMETICS INTERNATIONAL GmbH was established in 1936 by Germaine Monteil and is regarded as the anti-aging specialist for timeless beauty. As an experienced partner for beauty salons, MONTEIL is represented in over 30 countries worldwide. In 2006, the brand was affiliated in the WildeGroup in Oestrich-Winkel. A joint venture was launched in 2011 with the biotechnology company BRAIN, located in Zwingenberg, where the comprehensive research department could be extended. The skincare products are "Made in Germany" and are renowned for providing the care promised. MONTEIL Cosmetics is exclusively available in: authorized beauty salons, beauty stores, selected 5-star hotels, specialist stores and the MONTEIL online shop.
Generously apply to the face after sunbathing.
For more information, please contact us at info@monteil.com or visit our website www.monteil.com Beauty & Fashion World | July-August 2015 |37
Make a statement with show-stopping FACES Hi-Shine Nail Enamel
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et your dream color on your fingertips as FACES Cosmetics now launches gorgeous hues of Hi-Shine Nail Enamel. Inspired by the Pantone shades for the year 2015, FACES Hi Shine Nail Enamels come in cooler and softer color choices, with subtle warm tones that take cue from nature. FACES Hi Shine Nail Enamels, with its trendsetting colors, will give you the most stunning nail looks. A sensual collection of shades to choose from, FACES Hi Shine Nail Enamel is available in eight trendy colors to match your mood, personality and style. With signature shades ranging from a naturally sun tanned Nude Beach, truly energizing Apricot Orange, bright spicy Tangelo, and refreshing True Peach, to a warm Sheer Ecstasy, sophisticated Instant Delight and a sparkling Orange Glitz fit for a party, FACES Hi Shine Nail Enamel is a must-have lacquer to glam up your attire any day of the week. If you are looking to add Marsala, Pantone Color of the Year 2015, to your beauty routine, FACES Hi Shine Nail Enamel also comes in this sensual and bold shade. Marsala, being an incredibly versatile color, has been a rage in the fashion world, including Bollywood and Hollywood celebrities across the world. Hi Shine Nail Enamel- Marsala will be the perfect choice of a fashionista to instantly add zing to her style. Besides, FACES Hi Shine Nail Enamel gives an immaculate finish and intense shine to your nails, just with a single stroke. The superior quality of the brush offers smooth application to get that perfection of a salon. With the addition of this new range of Hi Shine Nail Enamel to its kitty, FACES Cosmetics now has a wide
family of over seventy vibrant nail colors. So stock up the all new FACES Hi Shine Nail Enamel that has something for every shade of you!
products with exciting promotions, free make-overs, trend-spotting, beauty advice and a lot more at the store.
Price: Rs. 229 Available in 8 shades:
FACES has already been making a splash across most major cities in India, with 24 exclusive beauty stores in major metros and Tier I cities. The bang-on-trend, FACES color cosmetics are also available in over 450 cosmetic retail stores and in select modern trade outlets of Shopper’s Stop, Lifestyle and New U. FACES cosmetics can also be bought online through a number of e-commerce portals such as flipkart.com, nykaa.com, purplle.com, and shoppersstop.com.
FACES Hi Shine Nail Enamel- Marsala FACES Hi Shine Nail Enamel – Nude Beach FACES Hi Shine Nail Enamel – True Peach FACES Hi Shine Nail Enamel – Sheer Ecstasy FACES Hi Shine Nail Enamel – Instant Delight FACES Hi Shine Nail Enamel – Apricot Orange FACES Hi Shine Nail Enamel – Tangelo FACES Hi Shine Nail Enamel – Orange Glitz About FACES CANADA FACES Cosmetics, with a proud Canadian heritage spanning 40 years, offers an exclusive line of makeup, skincare products and make-up accessories offering over 300 stunning products in India. Headquartered in Toronto, Canada since being established in 1974, FACES now has a steadily growing international presence. With a reputation for on-trend beauty and premium products, FACES offers unparalleled variety in its products at attractive price points. The brand is known for its unique product innovations and formulations. Combining international cosmetic technology with a comprehensive understanding of the needs of an Indian woman, FACES continuously innovates to offer a wide range of high performance and world class cosmetics. FACES Cosmetics stores across the globe celebrate vanity through internationally acclaimed makeup, skincare and beauty accessory
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For more information log on to: www.faces-canada.com
Skintruth unveils its most awaited body polishing range this season
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kintruth, the leading global skin care brand, presents revitalizing body essentials to exfoliate and hydrate your skin. These products will surely leave your body feeling smooth and soft. This unique body polishing range has been created with selective ingredients to ensure restorative and rejuvenating benefits. Enriched with Black Pepper, Menthol, Shea Butter and Lavender extracts, the products will exfoliate, moisturize as well as perform as a massage treatment. The signature Skintruth Body essentials include two vital products –Skintruth Stimulating Body Scrub and Skintruth Nourishing Body Lotion, specially designed to suit all skin types.
Available in India through leading salons or Headstart International at info@headstartinternational.in, the Skintruth Body Polishing Range is priced at Rs. 1275 onwards for individual products.
Skintruth Stimulating Body Scrub – Moisturise, nourish and regenerate the skin The main ingredients, Black Pepper and Menthol gently exfoliate and boost cell renewal. A stimulating body polish treatment that refines and skin leaving it with an extra smooth texture. The scrub enhances the tone and texture of each skin type and the enriching aroma helps to awaken the senses. Nourishing Body Lotion – Soothes and boosts skin elasticity A rich and absorbent lotion, nourishes and replenishes the moisture level of the skin, leaving it smooth and soft. Enriched with natural antioxidants, the lotion also helps to maintain elasticity.
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Get flattering curls and loose waves with BaBylissPRO Cone-shaped Curling Iron
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aBylissPRO, the leader in electrical appliances with over 50 years of experience in professional hair styling, brings to India the eco-friendly Cone-shaped Curling Iron. To create timeless beautiful loose curls and waves, this conical iron will ensure perfection with the least of efforts. Whether it’s for a party or a casual day-out, this iron will deliver style quick and with utmost ease.
• Includes heat mat and 2 heat finger-shields to work safely • 2.70 m professional swivel cord • Eco-friendly: 65 W
This easy to use, supremely designed hair styling tool is made with Titanium Tourmaline Technology that heats up quickly with preferred temperature control. The heating barrel comes with a safety feature ‘stay-cool tip’. With a separate power button, the conical iron comes with power indicator lights and auto-shut after 72 minutes. BaBylissPRO has also included heat mat and 2 heat finger shields to ensure safety and well as protection against direct contact with heat.
Price: Rs. 5,475/
BaBylissPRO encompasses an exhaustive range of appliances combining innovation, design, performance and reliability, meant to suit the individual needs and the demands of the hair styling professional. The BaBylissPRO Coneshaped Curling Iron has been made in consultation with the creative leaders in professional hairdressing, and hence is ideal for all hair types and thicknesses.
Availability: BaByliss PRO is available in India through leading salons or Headstart International at info@headstartinternational.in.
About BaByliss PRO For many decades, BaBylissPRO has been in the hairdresser business providing beauty and hair care services. Working towards the beauty of today and tomorrow, the electrical appliances & hair care range are especially developed to enable you to unfold your creativity. BaBylissPRO research laboratories are constantly developing new formulas to render every product more effective and easier to use. The electrical appliances range is designed for hair stylists and covers all product categories (hairdryers, straighteners, curling irons, setters, clippers & trimmers etc.) Every electrical appliance has been previously tested in the technical centres around the world, and combine power, design, ergonomics and performance.
So, all you need to do is wrap your hair around the conical iron and style it! Key features include: • BAB2280TTE: 25 mm tapering down to 13 mm • Linear temperature control (110 °C to 190 °C) • Fast heat-up Safety • Heating barrel with stay-cool tip • On/off switch – 2 indicator lights flashing until temperature is reached • Auto-shut off after 72 min 40 | July-August 2015 | Beauty & Fashion World
Jaguar ST mini Straightener For smooth and straight hair Undoubtedly, hair dominates the priority list of any woman’s grooming and styling regime. And, using a good tool will only make the hair look more stylish and stunning. The Jaguar mini straightener is one such nifty tool that not only creates glamorousstyles but is also travel friendly. Equipped with ceramic-coated heating plates, the straightener comes with adequate heat distribution channel. The Jaguar ST mini straightener presents mini SILK FLOWER, the straightener that delivers immaculate effects, with all hair types. Light weight and handy, the straightener is easy to handle and gives an amazing straightening experience. The ST mini SILK FLOWERstraightener is an essential hair styling tool that straightens hair while keeping it smooth and safe from any damage. = Priced at Rs.2,175,Jaguar ST mini SILK FLOWER is available through leading salons or Headstart International at info@headstartinternational.in. About Jaguar Jaguar was first introduced as a brand name for hairdressing scissors in the late sixties, and a short time later it also became the company name. This name reflected specialization in producing hairdressing scissors and marked the starting point for Jaguar to become one of the leading manufacturers in the world. The Solingen-based company Zwilling J.A. Henckels, recognized worldwide, has been a strong partner since 1988. JAGUAR works intensively on innovations for hairdressing scissors. Jaguar also offers a high-grade range of brushes, and electrical appliances. And with the introduction of the THERMOCUT System, Jaguar TC in 2000, hair cutting has become a wellness treatment.
RUSK – Styling Collection Create your own style RUSK presents a transformative range of its Styling Collection that will help create any look with ease. Whether a casual every day look or a cutting-edge masterpiece, RUSK Styling Collection will detail out each style with perfection. This collection will inspire style-obsessed product junkies who like to style differently each day. Wear alone or layer-on, this range will help create an individual style statement with every use. RUSK Texture – DRY FINISHING SPRAY – MEDIUM HOLD RUSK Texture Spray is a dry finishing hairspray for all hair types, including chemically coloured and natural hair. It helps to add texture, shape and grip to create instant volume and fullness while maintaining the natural sway and movement of the hair. Shake can well and spray in short bursts on roots or entire head to achieve a flexible, finished, long-lasting and medium hold. MRP 975 for 50ml, MRP 1975 for 268ml RUSK Paste – DEFINE & SEPARATE – MEDIUM HOLD RUSK Fibrous texture Paste is for those who desire textured looks and frequently changing styles by lifting, separating and de?ning hair. Rub a small amount between hands and apply using ?ngertips. Begin at the roots and work through to the ends. This product can be applied on wet or dry hair and creates web-like texture that allows to style the hair into any desired shape. Stretchable ?bers in the product, allows to reshape the hair throughout the day making it flexible enough to form, lift, separate and de?ne the hair. MRP 975 for 43GM, MRP 1975 113GM RUSK Putty – TEXTURIZE& DEFINE – STRONG HOLD RUSK Putty, a matte wax cream is for those who desire the crunch-free and flake-free control all day. It adds texture and defines the hair with added thickness. Rub a small amount between hands and apply using fingertips. Applied on wet or dry hair, this product is applied by beginning from the roots and working through to the ends. MRP 975 for 14GM, MRP 1975 for 105GM RUSK Glue – FORM & CONTROL – EXTRA STRONG HOLD RUSK Glue is for those who desire gravity-defying styles until washed out. This product is flake free and amps up any style. Rub a small amount between hands and apply using fingertips by beginning from the roots and working through to the ends. This product can be used on wet or dry hair and washes off the hands and hair easily, making the hair look and feel thicker. MRP 975 for 43GM, MRP 1975 113GM RUSK Freezing Spray – HUMIDITY RESISTANT HAIRSPRAY – EXTREME HOLD RUSK Freezing Spray is a humidity resistant hairspray for those who desire extreme, long-lasting hold. It is a quick-drying hairspray that delivers powerful shape, definition and shine for all-day control and hold. This product is flakefree and does not build-up or fade colour. Post achieving the desired style, spray over entire head to lock-in style and lock-out humidity. MRP 975 for 50ml MRP 1975 332ml RUSK styling collection is available at leading salons or through Headstart International at info@headstartinternational.in.
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About Rusk Fashion+Culture+Attitude, is an American brand created by Irvine and Louise Rusk. Known as the “hairdresser’s hair dresser”, the creative artistry and technical precision has lent iconic status to looks that are modern, sophisticated and distinctively RUSK. The range includes Shampoos, Conditioners, Styling, Treatments, Color, Smoothing and Straightening products. The products combine compressed formula technology, with the benefit of natural, botanical ingredients that transforms ordinary hair care into a luxurious sensory experience.
Make your skin look radiant this season with EPIQUE's Active Regenerating Day Cream
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pique launches its Active Regenerating Day Cream that is packed with Phyto-Concentrates - concentrated plant molecular extracts - that has radiance renewal and fortifying formula which will leave your your skin looking and feeling smooth, energized and hydrated. EpiqueLab's powerful Regenerating Day Phyto-Concentrate complex contains concentrated plant molecular extracts of pure Bosewellia Serrata Resin and Glycrrihiza Glabra Root that helps in fighting cutaneous photo-ageing while protecting and boosting the skin's natural defense against daily environmental attacks. Epique's Active Regenerating Day Cream helps in renewing the surface cells and removes dullness for a fresher & flawless complexion.The combination of Prunus Amygdalus Dulcis seed extract ,Algae extract ,Vitamin E & C helps in renewing and balancing the skin's equilibrium thus leaving it soft,smooth and hydrated. EpiqueLab's clinically tested formula is ultra-light and is easily absorbed. It improves skin elasticity and firmness, reduces lines and wrinkles and smoothens uneven skin tone and texture. Epique's Day Cream contains antioxidants that protect the skin from harmful effects of pollution, stress and environmental damage.The ingredients in the product make the skin look energised, revitalized and luminous. PRICE :15 ml for RS 2,600 and 50 ml for Rs 3,500
AVAILABLE AT: Epique,Ambience mall,Vasant Kunj, select Good Earth outlets and ONLINE AT : www.myepique.com For further information please visit: www.myepique.com ABOUT EPIQUE: Epique is a skincare brand owned by Alchem International which is a pioneer in the field of Phytoceuticals with over 75 years of experience in providing high quality naturally derived active ingredients to the pharmaceutical, cosmetic and health food industries (www.alcheminternational.com). Alchem has a global presence with offices in India, Europe, Hong Kong and the United States. Alchem's key focus has been the science of discovering and using plant molecules for medicinal,cosmetic and nutraceutical purposes. Alchem’s commitment to R&D coupled with industry's leading technologies and stringent internationally acknowledged quality control has helped it deliver market driven innovations which have resulted in long term collaborations with some of the world’s leading brands.
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Essence launches ‘The Gel Nail Polish’ For the perfect salon-like nail care at home
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ssence will ensure you fall in love with your nails and the nail polish collection this season. Moving ahead from the conventional, Essence launches The Gel Nail Polish. This new innovative formula provides nails with incredibly long-lasting manicure,leaving the nails with a gel like shine. These nail polishes deliver fine application and healthy looking nails, without the hassle of a UV lamp! A fabulous range of trendy colours, easy-to-use nail polishes and amazingly groomed gel nails, is now possible with Essence Gel Nail Polish. It is a three step application process that involves an essential base coat and top coat formula to improvethe durability of the nail polish by an additional 60%. The colour technology offers intensive pigmentation to help achieve a perfect coverage. Used without the UV lamp, this gel nail manicured nail style is easy to remove using the conventional nail polish remover.
Headstart International at info@headstartinternational.in. AboutEssence Europe’s no.1 cosmetic brand gives one an easy access to great products that inspire one to express oneself with style, confidence and fun! They say NO to animal testing and YES to quality, with prices affordable enough to try a new look whenever one wants. With a full range of breakthrough beauty products and the season’s hottest colors and formulas, girls can look great and feel great too!
Flaunt those fashionable and chic nails with ease this season. Available in 29 fantastic colours, one can choose from a wide range of subtle ‘Absolute Pure’, ‘Black is Black’, ‘Fame Fatale’, ‘Party Princess’, ‘Sweet As Candy’ or ‘Dare It Nude’. Take your pick and create your own gel nail statement! Essence Gel Nail Polish, priced at Rs. 199,is available in India through major retail outlets, leading salons or 46 | July-August 2015 | Beauty & Fashion World
Exfoliate and Nourish your skin with Wikka’s new launches line of beauty and wellness potions was launched in 2014 by certified aroma therapist Rupal Shabnam Tyagi. Crafted in the foothills of the Himalayas, Wikka’s products are based on the age old practise of aromatherapy, sensing the need for products that are not chemically altered or infused with harmful additives. Wikka, with its expertise in aromatherapy, has amalgamated the ancient art and their rich family wisdom with the modern virtues of aromatherapy to constantly evolve and provide the magical effect of these potions in your contemporary surroundings. Wikka specialises in manufacturing aromatherapy based wellness products, pure therapeutic grade essential oils and fragrance solutions. Let your body and face be a natural reflection of your inner beauty. Treat yourself to a royal experience with Wikka. AVOCADO HAND NOURISH & BASIL WALNUT EXFOLIATING SCRUB
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Avocado Hand Nourish Treat your hands to WIKKAs Avocado Hand Nourish. The Hand Nourish leaves the skin of the hand feeling nurtured and cared for with a never before radiance. Not oily in consistency, nourish can be applied on legs and arms too for the same shine giving your body a natural glow. Price Rs. 700
ikka launches Avocado Hand Nourish & Basil Walnut Exfoliating Scrub will ensure a perfect soft, fresh and radiant skin. Enriched with the ingredients of Walnuts, Milk Extracts, Avocado Oil, Extra Virgin Olive Oil, Cider Vinegar and Beeswax, Cocoa Butter with essential oil Basil and Lavender, these natural ingredients helps to nourish, moisturize and cleanse your skin. Whether gripping a steering wheel or scrubbing dishes, hands are the workhorses of the body. They are exposed to sunlight, extreme temperatures and a lot of wear and tear. So moisturize and repair your damaged skin with Avocado Hand Nourish as they deserve the best even in care. Where as Basil Walnut Exfoliating Scrub helps to remove whiteheads, blackheads and dead
Basil Walnut Exfoliating Scrub Walnut granules scrub away dirt, blackheads and dead cells, and Avocado Oil is a rich source of natural vitamin E. These natural ingredients cleanse, nourish and moisturize your skin to make it soft, fresh and radiant. Add to that the wonder of Basil which energizes and restores the skin whilst adding lustre to it. Directions for Use:
Take about a teaspoon of gel scrub on you palm with the help of a spatula. Using circular movements, scrub face, neck and shoulder for about a minute or till the blend dries up. Wash with warm water and pat dry. This can be used twice a week. Price Rs. 600 Availability: Products can be purchased online at www.wikka.in or from the Wikka Studio- Opp. Metro Pillar no 127,1st Floor, M.G.Road, Ghitorni New Delhi About Wikka Wikka, an exclusive Beauty & Fashion World | July-August 2015 |49
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f the many medical conditions that we face due to our stressful lifestyles, obesity is perhaps one of the most harmful one. Defined as a condition where excessive fat is accumulated and stored in the body, obesity is known to increase health risks like heart attacks.
obesity, it is important to cut out things that are harming you and pick up things that are good for your health. For starters, make sure that you are following a healthy diet plan and are doing some physical exercise. If hitting the gym isn’t your ideal idea of workout, then lean onto the natural alternative – yoga.
What is Obesity?
Rebuilding Health Naturally
According to a factsheet available on the WHO website, worldwide obesity has nearly doubled since 1980. In 2008, 300 million women and 200 million men were obese.
Yoga is an ancient technique that has always aimed at promoting holistic living through better lifestyle, improved food habits and a physical regime. Being a natural technique
Do these figures have you worrying about your own health? Before you start sweating, understand that you may not even be obese. Technically speaking, being obese is different from being overweight. To put it in simpler terms, a Body Mass Index (BMI) greater than or equal to 25 classifies as being overweight. However, a BMI greater than or equal to 30 falls under the obese category.
that focuses on con- trolled breathing through various postures, yoga is a completely harm free and perfect alternate for allopathic weight-loss pills. Whether your BMI is abysmally high or you just believe in staying fit, yoga caters to all. Here are a few yoga techniques that you can start with on the path to shedding your weight:
What’s the Way Out?
loss efforts can be accelerated by following an ayurvedic lifestyle. Often referred to as the sister of yoga, ayurveda has been around for as long as yoga itself. Ayurveda is an ancient system of natural and holistic medicine that also provides guidance on adjusting the lifestyle for greater health benefits. Further, turning to ayurvedic cooking ensures that shedding weight does not turn into a sour experience for your taste buds. Respect Your Limits Yoga may seem intimidating at first,
but is really an easyto-approach alternate for overpowering obesity. While it may seem difficult to bend into some poses initially, being consistent in practice will help you stretch further with every passing day. It is also important to remember that your body has its own limits and it would be unwise to stretch beyond those limits just to lose weight quickly. Stretch until where your body permits and then rest in that pose, while breathing consciously.
Changing Lifestyle Regardless of the category you fall under, both situations call for some serious action on your part. If you are unsure about how to get a grip on obesity, you are at the right place. To work on reducing your
Lose Your Weight, Not Your Mind The effect of every effort that you put in for reducing obesity can be significantly improved if an overall good lifestyle is adopted. Apart from practicing yoga, your weight
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Yoga does not offer quick weight loss. However, it does offer long lasting effects. Initially, you may feel that you aren’t making any progress
with weight loss but you’ll start feeling more active and alive inside. Eventually, the body will start responding and come back in good shape. Always remember that patience is of the essence. Don’t lose hope and be regular with your practice. Talk to your yoga instructor and chalk out a custom-made regime to help you lose weight. A healthy body can be a home to calm and receptive mind. It not only makes you look good but also adds confidence. It also takes you away from health risks so that you can enjoy life more freely. Yoga
helps you gain all this by losing what harms your body. It’s a perfect win-win situation where you lose weight and gain back control of your body. So, roll out your yoga mat and take the natural route to fighting obesity today. Yoga practice helps develop the body and mind bringing a lot of health benefits yet is not a substitute for medicine. It is important to learn and practice yoga postures under the supervision of a trained Art of Living Yoga teacher. In case of any medical condition, practice yoga postures after consulting a doctor and a Art of Living Yoga teacher. Find a Art of Living Yoga program at an Art of Living Center near you. Do you need information on programs or share feedback? Write to us at info@artoflivingyoga.in
Pranayama This breathing technique increases the rate of metabolism and thus helps in reducing weight. It also improves digestive tract functioning, absorption and assimilation of nutrients.
Paschimottanasana This pose massages and tones the abdominal and pelvic organs. It also improves digestion and is highly effective in reducing obesity.
Veerbhadrasana This pose improves balance in the body and builds up stamina. The abdominal organs are also stimulated by practicing this pose.
Dandasana This pose is an excellent abdomen toner. It is good for the upper body as it strengthens the wrists and arms.
Poorvottanasana This pose stretches the intestine and abdominal organs. It also helps in toning the abdomen.
Naukasana This pose strengthens the abdominal muscles, improves digestion, and stimulates the intestine.
Shalabhasana This pose massages and tones the abdominal organs. It also improves digestion and flexibility in the body.
Halasana This pose strengthens and stimulates the abdominal muscles. It also alleviates stress and fatigue. Beauty & Fashion World | July-August 2015 |51
Avon Launches Amour Fragrance love, and beyond all else, cherishes the time she gets to spend with the ones she loves.
Avon Launches Amour Fragrance with Sparkling Orange and Bright Lemon Top Notes NEW YORK -- Avon is launching the romantic new fragrance Amour, as a continuation of its iconic Today Tomorrow Always collection. Award-winning actress, activist and mother, Olivia Wilde, will remain as the face of the line, representing each of the classic fragrances in the franchise. Today Tomorrow Always Amour is a fragrance that captures the joy of a storybook romance, celebrating the deep and powerful love between two people. As the face of the fragrance, Olivia Wilde perfectly embodies the romantic feel of the new elegant, floral scent. Wilde believes in the captivating power of
"The best thing about love for me is that incredible feeling of excitement, the thrill of seeing the person you love and how it just gets your adrenaline going," shared Olivia Wilde. "It's so romantic when someone shows up unexpectedly. The most romantic thing anyone's ever done for me is move mountains to spend more time with me." Today Tomorrow Always Amour, represents the excitement and anticipation of seeing your true love and celebrates the bliss of two hearts ready to experience a lifetime of joy together. With notes of bright citrus and pure white florals, the scent is a perfect union of a light and elegant bouquet. • Top Notes: The fragrance opens with a marriage of sparkling orange and bright lemon and lime, creating a joyful energy.
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• Heart: The heart reveals delicate and creamy jasmine petals, a timeless and beloved flower that symbolizes deep affection and happiness. • Dry Down: The fragrance finishes with creamy sandalwood for an addictive, lasting scent. About Avon Avon is the company that for more than 125 years has stood for beauty, innovation, optimism and, above all, for women. With nearly $9 billion in annual revenue, Avon products are sold through 6 million active independent Avon Sales Representatives worldwide. Avon products include color cosmetics, skincare, fragrance, and fashion and home, featuring such well-recognized brand names as Avon Color, ANEW, Avon Care, Skin-So-Soft, and Advance Techniques.
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in-cosmetics Brasil – the gateway to a rapidly expanding Latin American market The event, based in Sao Paulo, is perfectly placed to position international players on the doorstep of one of the most dynamic markets in the world. Indeed, Brazil itself is leading the charge in the region. It is now the third biggest cosmetics and toiletries market in the world after the USA and China, with its beauty and personal care market forecasted to reach US$55.6bn by 2017 (Euromonitor).
in-cosmetics, Brasil 30 September -1 October, Expo Center Norte, Säo Paulo, Brasil
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atin America is one of the fastest growing and more exciting markets in the personal care industry. Its emergence over the past five years has been impressive, with Euromonitor[1] highlighting that between 2013 and 2017 the region will increase its market share to 31 per cent and will comprise 18 per cent of the global personal care industry[2]. in-cosmetics Brasil, taking place between 30th September – 1st October 2015, is the only exhibition in Latin America that is 100% dedicated to raw materials for the personal care industry. After a successful first ever show last year, it will once again open the gateway for companies looking to tap into the huge opportunities that exist in this market.
However, it is not just Brazil that has seen rapid recent growth. Mexico, the second biggest market in the region, was last year worth just over US$11bn and is expected to reach US$12bn by 2017. Other markets, although somewhat smaller, are also experiencing exciting growth, with Colombia, Chile and Peru all expected to make considerable strides over the next two years. There are a number of reasons behind this surge. There has been an increase in disposable income in the region as many countries experience economic growth (mainly thanks to their trade with Asia).This has resulted in an expanding middle class who have more aspirational desires than ever before, more women entering the workplace and an increasing interest from the male population who are more concerned about their appearance. All of these factors have driven a need for more and,
importantly, better quality cosmetics than ever before. The sheer amount of growth and the increasing influence of the region were the reasons in-cosmetics Brasil was launched last year. 2014 saw 2,185 unique visitors looking to source the latest personal care ingredients and formulations from 192 exhibitors representing more than 20 countries. As the only event of its kind in the whole of Latin America, in-cosmetics Brasil is able to attract local formulators and R&D professionals and bring them faceto-face with international and Latin American raw materials suppliers. Exhibitors at the show have the opportunity to showcase their expertise by connecting with a host of buyers gathered in one place, creating the perfect opportunity to get instant feedback. The first edition of in-cosmetics Brasil last year saw attendees from top cosmetics manufacturers in Latin America including Unilever, L’Oréal, Beiersdorf AG, Procter & Gamble, Sanofi, Kimberly-Clark Corp and GlaxoSmithKline Plc. Cristiane Dios, Chemical Engineer and Cosmetologist at Bossa Nove, Brazil, a visitor to last year’s show said: “I loved in-cosmetics Brasil, it was completely focused on ingredients for cosmetics and that is essential for us. When we go to events that focus on packaging, pharmaceutical ingredients for instance, we are unable to reach the purpose of attending, which is research. At in-cosmetics Brasil, I enjoyed everything I’ve seen in
terms of new technologies, innovative and multifunctional products and primarily natural raw materials, which is what I was looking for.” The show presents the opportunity for exhibitors to find new clients, set up strategic global alliances and develop a significant advantage over their competitors by engaging with the local audience. With 62% of the visitors to in-cosmetics Brasil 2014 holding senior level positions, the quality of discussions and business leads is consistently at a high level. Exhibition Manager Daniel Zanetti said: “Latin America is going to be one of the most important markets in the personal care sector during the next five years. The recent and ongoing growth is testimony to that, with analysts seeing no let-up in this trend. incosmetics Brasil opens up the region to those who recognise this opportunity. We have designed the show to give international players an insight into a buoyant and yet relatively untapped market, whilst providing local companies access to the latest global developments. “2014 proved what an important role the exhibition could play in this exciting period of growth for the sector in Latin America. We are confident that 2015 will cement this position and provide the industry with an invaluable tool for the coming years.” or further details visit http://www.incosmeticsbrasil.com/
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SPANISH RESEARCHER DEVELOPS METHOD TO ANALYZE COSMETICS COMPONENTS USING GREEN CHEMISTRY
A green technique to guarantee consumer safety
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UPV/EHU-University of the Basque Country researcher has developed and applied three methods to analyse various compounds in cosmetics & personal care products. Right now, there are 10,000 components that can be used to make cosmetics. These components have to be monitored to guarantee consumer safety. The UPV/EHU researcher Josu López has developed three ‘green' analytical methods to simultaneously analyse various components used in cosmetics. In these methods very little solvent is used and very little residue is produced in comparison with other analytical techniques. Cosmetics is an important industry worldwide and has attained high levels of sophistication. There are over 10,000 components that can be used to make cosmetics; so it is essential to monitor these components to guarantee consumer safety. Regulation 1223/2009 approved by the European Union in 2009 established a list of components that guarantee consumer safety as well as certain conditions for using these components, such as maximum concentration and what type of products they can be used in. In his PhD thesis, the researcher Josu López of the Department of Applied Chemistry of the UPV/EHU's Faculty of Chemistry has developed
and applied methods to quantify some of these components. The methods studied by López are based on capillary electrophoresis. As the researcher explained, "one of the most important advantages of this technique is that it is a "green" technique because little organic solvent is used and little residue is produced in comparison with other analytical techniques". López has worked on methods to analyse musk fragrances, allergens, antimicrobial preservatives, antioxidant preservatives and ultraviolet filters, and has applied them in the analysis of various perfumes, shampoos, gels, soaps, sun creams and a range of domestic products. As the researcher pointed out, "all the products we analysed comply with the regulation". Cheap, Simple, ‘Green' Methods Lopez explained that it is very easy to prepare the samples to be used in these methods –all you have to do is dilute the product-, and, what is more, they are cheap methods. So they are a good alternative with respect to the methods used until now (liquid and gas chromatography). It should also be pointed out that one of the advances is that the simultaneous separation of various components has been achieved using capillary electrophoresis, for example it is possible to simultaneously separate fragrances and allergens, or preservatives and
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ultraviolet filters, etc. The researcher highlighted the importance of the optimization process of the methods obtained. "We have developed a function to simplify the optimization of the most significant variables that have a bearing on the methods," he explained. The next step will now be to try and simultaneously analyse a larger quantity of components, and to try and reduce the minimum concentration for detection purposes in the methods.