Club + Resort Business July 2022

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CLUBHOUSE NOTES

Time Well Spent GOLF IS A GREAT game, but it often requires a large investment of time. An 18-hole round played by a foursome will last about four and a half hours. Factoring in travel time to and from the course, and the check-in process before a scheduled tee time, a golfer probably needs to block off at least six hours for an 18-hole loop. It’s safe to say that a 9-hole round requires setting aside about three hours. I know purists still enjoy a traditional 18-hole round on a Par 70/71/72 course, but the time commitment likely makes some interested beginners reluctant to try the game. In the past, it’s been difficult to ease into golf and try it out, if you will. A newcomer could go to a driving range, but let’s be honest - that can be a little dull. There are many creative and fun opportunities available to golfing newbies who want to give the game a dry run in a shorter period of time. Destinations such as Topgolf allow a beginner to take some swings alongside higher level players at a range with food, drinks and an arcade-like atmosphere. Similar to reserving a lane for bowling, a range spot can be secured and a group of players can compete against each other in target and distance contests. Would-be golfers who want to try the real thing have plenty of options available to them. Par 3 courses provide beginners with a comfortable, affordable and less time-consuming entry into the game. The National Golf Foundation (NGF) in January reported that nearly one-third of the 19 courses that opened in the U.S. in 2021 were Par 3s. The First Call in May reported there was “a net gain of par-3 courses in 2021 for the first time since 2000.” The NGF said there are 664 Par 3 courses in this country, with almost 80 percent being publicly accessible, but the organization noted some resorts and private clubs are adding Par 3 courses to their facilities. I grew up playing at a country club that 8

l Club + Resort Business l July 2022

There are many creative and fun opportunities available to golfing newbies who want to give the game a dry run in a shorter period of time. had a 9-hole, Par 28 course with holes that ranged in distance from 75 to 278 yards. On a quiet day, a friend and I could play the whole course in about an hour. I ventured on to the course with my parents for the first time when I was 9 years old. It’s doubtful that I would’ve stepped into the tee box at that age on a longer, more challenging course. When my oldest son (now 22 years old) was about 10, he played in a 6-hole junior golf league at a municipal course. Players younger than him could play in a 3-hole league and of course, the older ones did a full 9 holes. At the time, I remember thinking that a short-course concept could be offered to golfers who wanted to experiment with the game and find out if they wanted to spend more time on the links. This shorter-course approach is happening in some places. The Belmont Golf Course in Richmond, Va., which hosted the 1949 PGA Championship, has been converted into a 12-hole course, a 6-hole Par 3 course and an 18-hole putting course. Streamsong Resort in Bowling Green, Fla. is introducing a 6-hole loop with holes no longer than 145 yards that is “designed to be playable for any level of

golfer,” according to a post on the resort’s Facebook page. Streamsong will also have a 12-hole loop with holes ranging in length from 125 to almost 300 yards. In this magazine, we’ve talked at length about how country clubs are providing more family-friendly activities. I’m curious about whether more clubs and resorts will begin offering Par 3 courses or 6/12-hole layouts as part of a strategy to draw more families to the game of golf. If children have a positive experience on a golf course with their parents and siblings, it’s a safe bet that many of them will become adults who participate in the game and share it with their children. Perhaps more than any other sport, golf has long been perceived as serious, stodgy and set in its ways. The additional options now available to both new and experienced golfers is recasting the game as one that is more fun, flexible, accommodating and inclusive. Those types of changes bode well for the future of golf and that’s definitely well worth our time.

Phil Keren • Associate Editor pkeren@wtwhmedia.com

www.clubandresortbusiness.com


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