Advantage digital marketing Websites, email campaigns, app development and social media
www.synseal.com
2 At the end of 2010, there were 255 million websites. There are 1.97 billion Internet users. Each day 2 billion videos are watched on YouTube. At the current rate 36 billion photos will be uploaded to Facebook each year. Reference: http://blog.hubspot.com
Advantage
digital marketing
Advantage digital marketing
Take advantage of modern technology to forward your business. At Synseal we have our very own in-house design team and digital marketing knowledge that we use to push our own marketing to the boundaries of technology. To help you drive your business we are offering access to these assets, we can utilise our skills and knowledge to ensure any potential customers online land at your online marketing allowing you to target them in the most effective way possible. Our expertise crosses boundaries of website builds, mobile and email marketing, app building and distribution as well as search engine marketing. This expertise is at your disposal and we would like to work with you increase the benefit of your current marketing assets.
Talk to us about digital assets and you too can be ahead of the ga me.
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What is available for your business? The digital options available to you from Synseal are shown below. More detail on each option is available on the next few pages.
Website build
Email ca mpaigns
Synseal offer three options from which you can select the ideal solution for your business.
Synseal offer bespoke email campaigns tailored to your products, services and offers.
Social media
App development
Synseal offer social media assistance, we can help with account set up to campaign ideas.
Synseal have developed an app for homeowners to visualise your products on their home before buying.
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digital marketing
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Websites We have opted for a three tier menu for our websites, silver, gold and platinum.
The ideal choice for a first step web presence for your business.
Silver package • Custom designed and built website for your company by Synseal in-house
Below are two examples of silver package websites:
• Pick your own domain name • Hosting included • Website presence with contact form and SMS alert •
A number of free modules; news, image gallery, case studies & social media, additional modules such as SMS messaging can be added - POA
• Content Management System (CMS) using a dashboard enabling you to update your own site, Synseal will add the initial content • Premium listing on our homeowner site as a preferred partner • Cost = £300 per year.
jwcwindows.co.uk
crowntreeinvestments.co.uk
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Gold package • Website built in-house in partnership with external developers
• Domain name included • Hosting included for one year, the hosting costs will be yours from year two (approximately £150) • Contact form included • Email address created using domain name ie: ap@afabricator.com • Content management system (CMS) included allowing you to amend your website or add new pages •
Delivery and maintenance schedules online for fabricator to run his business through & ability to provide installers with a login to view when their products will be fabricated/delivered
• Cost = £1500 + VAT.
madefortrade.co
A great solution giving you customer contact and hands on control of your content.
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digital marketing
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Platinu m package
Scrolling banner or video
• Website built in-house in partnership with external developers
Your logo
• Bespoke design to client specification • Domain name included
Search box and/or drop down
• Hosting included for one year, the hosting costs will be yours from year two (approximately £150) • Website presence with contact form • Email address created using domain name ie: ap@afabricator.com
Product images or gallery of latest work Latest offer
• Content management system (CMS) included allowing you to amend your website or add new pages • Potential to include online selling • Costs = Determined by client specification + VAT.
yoursite.co.uk
A totally bespoke option, tailored to enhance your business.
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Email campaign designs Targeted email campaigns designed and proven to generate leads for your business.
Ensure you get off the ground quickly and take advantage of digital technologies which are traditionally more effective and cheaper than other methods, you can take advantage of our expertise in email campaign designs.
What’s included? • One email campaign design per month • We will design the emailer for your approval • Add the content for your approval • If you have a target database, we can map into our email client Dotmailer on your behalf to action the email •
If you do not have a target database, we can recommend specialist data providers who will be able to tailor information, based on your target region
• Cost £0 for 1 month trial campaign - £99 per month thereafter via web partner (assumes the target database is provided by you)
A cost effective way to target customers with your individual offers and services.
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digital marketing
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App development Give your customers a great view of what your products will look like in-situ. We have developed an App for browsers (Internet Explorer , Firefox, Chrome) with the aim of allowing the homeowner to take a picture of their own home and then placing representations of Synseal products over it ie:- vertical sliders, bi-fold, nine styles of conservatory including the orangery. Users get a good view of what these types of products look like in-situ. The user can colour them, add finials and then print off a copy or download a pdf of their “NEW” home. The pdf the user downloads is branded Synseal and with your logo/details.
How can you use it ? • Helps you provide an extra service to your customers, sets you apart from your competitors • We can set it up on your behalf on a domain of your choice • Branded to your company • Cost = approximately £60 per domain.
The homeowner must enter their contact details which come to you before they see the finished impression.
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Social media We’ve become very good at social media and currently possess the biggest following of an extrusion firm in the industry, we can share our expertise with you. Social media is a cost effective method of quickly and effectively targeting your customers.
Social media is a natural progression from having a website live. It can get your company name out there, draw traffic to your site and is a fantastic tool to see what’s happening in the industry. More and more people are using social media everyday and if you’re not using it, your’re competitors will be and you’re probably missing a trick. Synseal can help you get set up and running in no time.
How will it work? • We can set up Facebook, Twitter and Linkedin accounts for your business •
We can get your online profiles up and running for each social network ready for you to develop or alternatively our web agency can develop on your behalf
• Cost £0 for setup, contact us for pricing to maintain on a monthly basis.
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Additional services Search Engine Optimisation and Pay-Per-Click.
Website rankings are a hot topic at the moment. If you need help with ranking your website (Search Engine Optimisation) or sponsored online adverts (Google AdWords Pay-Per-Click) we have the knowledge and experience to advise you on these areas.
If you to any of the topics we can advise you on the costs, what’s involved and how to make the most of SEO and PPC. We can also advise an agency to get you on route. This advice carries no cost, we are happy to help.
To discuss your digital marketing requirements, contact marketing today, call 01623 443200.
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Advantage digital marketing
Synseal Extrusions Ltd. Common Road, Huthwaite, Nottinghamshire, NG17 6AD
Tel: 01623 443200 www.synseal.com