How To Make Your Website Immune To The Ill Effects Of Google Panda Update?
Ever since the first Google Panda update was rolled back in year 2011, the search engine results has improved drastically. This algorithm has given added stress on the quality of the content for getting higher website rankings and has penalized sites that were having illegitimate and thin quality content. Now, sites that were earlier fooling the search engine crawlers with mere keyword stuffing in their content are having a doomsday and have already felt the much heat of this Google search algorithm update. If unfortunately, your site is among those that have been badly hit by this Google Panda update, you certainly need the exceptional Google Panda recovery services of a reliable SEO company like Velocity that has a proven track record in this particular domain. Our brilliant SEO professionals will provide you valuable tips that can help you in regaining the lost website rankings for your business. 1) Make necessary changes in the content quality of your site- As, this Google Panda update is basically directed towards the quality of the website content, so work towards making your content more stronger in quality aspect rather than making the content more SEO friendly through unnecessary keyword stuffing. You can check the efficiency of your web content through the services of Google Analytics tool. Once, you are clearly aware about the possible loop holes in your content, you can easily take the required corrective steps in your website content. Some of the techniques that can help businesses in this direction are: - Use an eye catchy, engaging and unique headlines for your web content. - Make necessary editing or updation in your earlier blog posts. - Eliminate all the broken links in your web content. 2) Develop a SEO friendly rich content- It is not a surprise anymore that Google rewards the website that are having rich quality content and penalizes the sites that are just stuffing keywords in the name of content without having any logical context. For preventing your sites from the ill effects of this Google Panda update, you need to adopt following measures from some of the best SEO professionals in this crucial task of content development.
- Check the authenticity, legitimacy and SEO friendliness of your created content. - Focus on improving the appeal and context of your content for your targeted customers instead of just creating the content for search engine crawlers for better indexing. - Ensure that your written content is original and non copied in nature. - Publish your content on the relevant publishing mediums for an effective content syndication. - Create a content that is highly relevant to the interest of your targeted customers. Engage on social media platforms for improving the reach of your web contentSocial media platforms like Facebook, Twitter, Google+, Linked in, Pinterest and such others are the new public relations manager in this global online business network. Try to engage with a large crowd on multiple social sites for improving the customer reach and content availability among your targeted customers. Promote your content on various social platforms for grabbing the immediate attention of your customers towards your blog content and your site. By getting more number of likes, shares and comments on your content, you can effortlessly improve the website rankings for your business. 3)
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Pay adequate attention towards latent semantic indexing (LSI) keywords-
Due to the increased emphasis on the quality and semantic context of your web content by Google Panda update, it would be more beneficial to use a latent semantic indexing (LSI) keywords for targeting your written content than using some other short tail keywords. These related keywords help in better indexing by search engine crawlers and help in improving the online rankings of a website. You can get a fair idea about these high ranking LSI keywords by utilizing the effective search engine optimization (SEO) services of any reputed company like Velocity. Discouraging the practice of content farms- Earlier numerous businesses were taking the services of freelance writers for generating the keyword stuffed content for targeting the various search engine algorithms. These rehashed or keyword stuffed content were written with the sole aim of improving the website rankings through illegitimate keyword targeting and stuffing. With the introduction of Google Panda update, this content farming practice has suffered a huge setback during the online search results and is attracting the severe penalties from Google. 5)
So, by making necessary improvements in your content, any website can stay immune to the ill consequences of the Google Panda update. It is about making your content more valuable to your readers that will receive a big boost for your website in terms of search engine rankings.