Case Study
Taking control of your receivables when cash flow matters most Learn how Jeffery Davidson & Associates dropped receivables by 80% and saved 30 hours per month with Practice Ignition
@ignitionapp
Matthew Kanas, Head of Americas, Practice Ignition Matt is responsible for the company’s market and customer growth in the US and Canada. With over 15 years in the cloudaccounting software industry, Matt was most recently with Intuit Canada, pioneering its ecosystem and lending partnerships business. He is passionate about the small business and cloud accounting ecosystem and brings a strong customer mindset to all he does. When not working, he and his wife are busy living vicariously through their two young boys.
When Jeffery Davidson approached Practice Ignition, he was desperate for a solution that would “give his team their lives back.” Administrative tasks were killing the firm’s billable hours, and stealing time from team members who should have been focusing on client work or attracting and closing new leads.
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effery Davidson & Associates CPA, helps business owners, executives, and independent professionals in the agribusiness, construction, and energy sectors with a wide range of business, tax, and individual services.
and closing new leads. The most egregious included... Labor-intensive onboarding. Every engagement letter needed to be built from scratch in Word—a tedious and time-consuming process.
Lack of standardized rates. They billed by the hour on a bi-monthly schedule but lacked clear “rules of engagement.” Sometimes, they When Jeffery Davidson “My only goal was to didn’t realize that approached Practice automate the billing. The engagements were Ignition, he was return I got was far greater unprofitable until desperate for than I expected. Nobody they tallied up a solution that manages engagement their hours during would “give his proposals better, or invoicing. team their lives integrates with Xero as back.” seamlessly.” Cumbersome billing process. Manual billing Administrative tasks was admin-intensive and were killing the firm’s billable took days. Even after invoices were hours, and stealing time from team sent the team would spend extra members who should have been focusing on client work or attracting hours fielding questions (15–20 The Challenge Losing billable hours to administrative tasks
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every month). Jeff needed a change that would save time, reduce administrative headaches, and ultimately improve his business’s cash flow. “The administrative burden of invoicing clients on an hourly basis was becoming very difficult. It would take literally four to five days. My billable time was suffering; it felt like I was spending more time on admin work than on meaningful billable work for my clients.” The Solution Hassle-free engagement & billing processes Jeff implemented Practice Ignition alongside Xero Practice Manager to improve his firm’s workflows. Getting up and running was “painless,” he says, thanks to the support and resources provided by
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