STAIR CLIMB
FOR LOS ANGELES TO BENEFIT KETCHUM-DOWNTOWN YMCA COMMUNITY PROGRAMS
Friday, September 25, 2015 SPONSORSHIP OPPORTUNITIES
STRENGTHENING THE FOUNDATIONS OF COMMUNITY
stairclimb@ymcala.org / 213 639 7453
www.facebook.com/YMCAStairClimb
STAIR CLIMB FOR LOS ANGELES SPONSORSHIP OPPORTUNITIES THANK YOU TO LAST YEAR’S SPONSORS
STAIR CLIMB FOR LOS ANGELES SPONSORSHIP OPPORTUNITIES EVENT DESCRIPTION
At 1,005 feet, the US Bank Tower is not just the tallest building in Los Angeles, it's the tallest building west of the Mississippi. Participants race or walk up 1,664 steps (75 stories) in support of the Ketchum-Downtown YMCA then take the elevator down to street level where a Block Party awaits, complete with games, live bands, food trucks, and a beer garden.
JOIN US AS A SPONSOR!
Our trusted YMCA programs support children, teens, families, and seniors in some of the most underresourced neighborhoods in the city. Browse the following pages to find a level that works for you. We can also create a custom level. Sponsor Highlights Include: Employee engagement Community involvement Presenting rights Marketing opportunities & exposure Product sampling & booth space More!
EVENT REACH Participants Spectators Facebook Twitter Radio (2014) TV (2014)
Each participant receives : 1 “Elevators Are for Wimps” t-shirt 1 Reusable Stair Climb for Los Angeles goodie bag 1 Finisher’s Medal 1 Beer Garden ticket $1 off at Event Food Trucks Access to incredible views of Los Angeles
4,000 3,500 2,626 likes (as of 2/4/15) 233 followers (as of 2/4/15) KROQ, ESPN, AMP, The Wave, K-Earth, KNX, JACK, KFWB, HOT 92.3, KTWV KTLA 5, KABC 7, FOX 11, KCET
Past VIP Involvement Politicians: Eric Garcetti, Jose Huizar, Jan Perry Entertainment/Other: Christine Devine (News Anchor), Candice Glover (American Idol), Laura & Vanessa Marano (Actresses), Jerry O’Connell (Actor), Lu Parker (News Anchor), Giuliana & Bill Rancic (TV Personalities), Ali Vincent (Biggest Loser)
STAIR CLIMB FOR LOS ANGELES PRESENTING SPONSOR (558,650 IMPRESSIONS)
SKYRISE SPONSOR (169,650 IMPRESSIONS)
BLOCK PARTY SPONSOR (171,650 IMPRESSIONS)
COMMUNITY SPONSOR (157,000 IMPRESSIONS)
RESPONSIBILITY SPONSOR (155,000 IMPRESSIONS)
FAIRNESS SPONSOR (155,000 IMPRESSIONS)
RESPECT SPONSOR (145,000 IMPRESSIONS)
TRUSTWORTHINESS SPONSOR (125,000 IMPRESSIONS)
CARING SPONSOR (95,000 IMPRESSIONS)
CITIZENSHIP SPONSOR (70,000 IMPRESSIONS)
SPONSORSHIP LEVEL
-
$50,000
$40,000
$25,000
$20,000
$15,000
$10,000
$7,500
$5,000
$2,500
COMPLIMENTARY PARTICIPANTS (REGISTRATION DEADLINE = 9/16)
200 VIP Start
100 VIP Start
80 VIP Start
60 VIP Start
40 VIP Start
30 VIP Start
10X10
10X10
10X10
10X10
OPPORTUNITIES TO PROVIDE MARKETING ITEMS
CEO OR REP TO FIRE KICK-OFF GUN w/ SPEAKING OPPORTUNITY X (10,000 IMPRESSIONS) BLOCK PARTY BOOTH (10,000 20X10 (option for IMPRESSIONS) sides)
COMPANY LOGO RECOGNITION (COLOR & B/W IN .JPEG & .EPS)
BENEFITS CHART
200 VIP Start 160 VIP Start
10x10 (option for sides)
10x10 (option for sides)
20 VIP Start 10 General Start
FACEBOOK & TWITTER PROMOTIONS (2,650 IMPRESSIONS)
X
X
X
STAGE RECOGNITION - CEO OR REP (10,000 IMPRESSIONS)
X (Speaking Opportunity)
X
X
X
X
X
X
RECOGNITION ON KETCHUMDOWNTOWN YMCA ANNUAL DONOR WALL (4,000 IMPRESSIONS)
X
X
X
X
X
X
X
X
X
X
X
X
SIGNAGE AT START LINE (DUE 9/21; 5,000 IMPRESSIONS) SIGNAGE ON RESTING FLOOR (DUE 9/21; 4,000 IMPRESSIONS) SIGNAGE AT WATER STATIONS (DUE 9/21; 4,000 IMPRESSIONS) SIGNAGE IN BLOCK PARTY AREA (DUE 9/21; 10,000 IMPRESSIONS)
X
PRESENCE/GIVEAWAYS AT PRE-EVENT TRAININGS (2,000 IMPRESSIONS)
X
X
X
10-60 SECOND COMMERCIAL (10,000 IMPRESSIONS) (DUE 8/30 IN ANY FORMAT)
X
X
X
X
X
X
PROMOTIONAL GOODIE BAG ITEM (DUE 9/16; 4,000 IMPRESSIONS)
X
X
X
X
X
X
X
X
PRESENTING RIGHTS & COURTYARD BANNERS (DUE 5/15; 350,000 IMPRESSIONS)
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
LOGO ON EVENT BIBS (10,000 IMPRESSIONS) LOGO ON GREEN SCREEN (4,000 IMPRESSIONS) BLOCK PARTY JUMBOTRON (10,000 IMPRESSIONS) YOUTUBE PROMOTIONS (IF NEW VIDEOS ARE PRODUCED; 2,000 IMPRESSIONS) EMAIL BLASTS (JUNE-OCT. 1-2/MO.; 30,000 IMPRESSIONS)
X
X
2
1 X
X X X
EVENT BROCHURE (DUE 5/15; 15,000 X (front) IMPRESSIONS) DAY OF BANNERS (DUE 8/1; 10,000 X IMPRESSIONS) EVENT T-SHIRTS (DUE 7/25; 4,000 X (top placement) IMPRESSIONS) EVENT WEBSITE - SCROLLING BOX X (58,000 IMPRESSIONS)
www.ymcaLA.org/stairclimb
STAIR CLIMB FOR LOS ANGELES SPONSORSHIP OPPORTUNITIES Choose the sponsorship level that best matches your philanthropic, marketing, and employee engagement goals. Each level benefits YMCA Community Programs which are based on the 6 Pillars of Trustworthiness, Respect, Responsibility, Fairness, Caring and Citizenship.
PRESENTING SPONSOR LIMIT = 1 CLAIM BY: MAY 15 FOR FULL BENEFITS
Stair Climb for Los Angeles Presenting rights (“Stair Climb for Los Angeles presented by…”)
VIP start for 200 participants (climbers must register by 9/16) Start Time: 12 noon
CEO or company representative to fire the official climb kick-off gun, 1-2 min speaking opportunity, 11:45am
20x10 Block Party Booth with sides if desired, option to choose location
Opportunity to provide promotional signage for Start Line shading tents (due 9/21)
Opportunity to provide promotional signage for Resting Floor (due 9/21)
Facebook & Twitter promotions
10-60 second commercial spot (due 8/30; any format)
Recognition ceremony on stage, 1:30pm 1-2 min speaking opportunity
Company logo (color & b/w in .jpeg & .eps) recognition on:
Ketchum-Downtown YMCA courtyard banners (due 5/15)
Event bibs (due 8/30)
Event Jumbo-tron (on Hope St.) (due 8/30)
Top Placement on event T-Shirts (due 7/30)
Green screen where participants take photos
Front of event brochure (due 5/15)
YouTube (if new videos are added after delivery of logo)
Email blasts (June-Oct.; 1-2/mo)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Opportunity to provide promotional signage for up to 2 stairwell water stations (due 9/21)
Opportunity to market to participants at Stair Climb pre-event trainings
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
STAIR CLIMB FOR LOS ANGELES SPONSORSHIP OPPORTUNITIES SKYRISE SPONSOR—$50,000
LIMIT = 2
VIP start for 200 participants (climbers must register by 9/16)
10x10 Block Party Booth with sides if desired, option to choose location
Opportunity to provide promotional signage for Resting Floor (due 9/21)
Facebook & Twitter promotions
10-60 second commercial spot (due 8/30; any format)
Recognition ceremony on stage
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event brochure (due 5/1)
YouTube (if new videos are added after delivery of logo)
Email blasts (June-Oct.; 1-2/mo)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Opportunity to provide promotional signage for 1 stairwell water station (due 9/21)
Opportunity to market to participants at Stair Climb pre-event trainings
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
BLOCK PARTY SPONSOR—$40,000
LIMIT = 2
VIP start for 120 participants (climbers must register by 9/16)
10x10 Block Party Booth with sides if desired, option to choose location
Facebook & Twitter promotions
Opportunity to provide promotional signage for Block Party Area (due 9/21)
10-60 second commercial spot (due 8/30; any format)
Recognition ceremony on stage
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event brochure (due 5/1)
YouTube (if new videos are added after delivery of logo)
Email blasts (June-Oct.; 1-2/mo)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Opportunity to market to participants at Stair Climb pre-event trainings
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
STAIR CLIMB FOR LOS ANGELES SPONSORSHIP OPPORTUNITIES COMMUNITY SPONSOR—$25,000 VIP start for 100 participants (climbers must register by 9/16)
10x10 Block Party Booth
10-60 second commercial spot (due 8/30; any format)
Recognition ceremony on stage
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event brochure (due 5/1)
YouTube (if new videos are added after delivery of logo)
Email blasts (June-Oct.; 1-2/mo)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
RESPONSIBILITY SPONSOR—$20,000
VIP start for 80 participants (climbers must register by 9/16)
10x10 Block Party Booth
10-60 second commercial spot (due 8/30; any format)
Recognition ceremony on stage
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event brochure (due 5/1)
Email blasts (June-Oct.; 1-2/mo)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
STAIR CLIMB FOR LOS ANGELES SPONSORSHIP OPPORTUNITIES FAIRNESS SPONSOR—$15,000
VIP start for 60 participants (climbers must register by 9/16)
10x10 Block Party Booth
10-60 second commercial spot (due 8/30; any format)
Recognition ceremony on stage
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event brochure (due 5/1)
Email blasts (June-Oct.; 1-2/mo)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
RESPECT SPONSOR—$10,000
VIP start for 40 participants (climbers must register by 9/16)
10x10 Block Party Booth
Recognition ceremony on stage
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event brochure (due 5/1)
Email blasts (June-Oct.; 1-2/mo)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
STAIR CLIMB FOR LOS ANGELES SPONSORSHIP OPPORTUNITIES TRUSTWORTHINESS SPONSOR—$7,500
VIP start for 30 participants (climbers must register by 9/16)
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event brochure (due 5/1)
Email blasts (June-Oct.; 1-2/mo)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
CARING SPONSOR—$5,000
VIP start for 20 participants (climbers must register by 9/16)
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event brochure (due 5/1)
Day of banners (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
CITIZENSHIP SPONSOR—$2,500
10 participants during general team start times (climbers must register by 9/16)
Company logo (color & b/w in .jpeg & .eps) recognition on:
Event T-Shirts (due 7/30)
Event website (can be added at any time)
Opportunity to provide promotional goodie bag items (items due 9/16)
Recognition on Ketchum-Downtown YMCA Annual Donor Wall
STAIR CLIMB FOR LOS ANGELES 2015 SPONSORSHIP CONFIRMATION Today’s Date:__________ Company Name:____________________________________ Stair Climb Representative (contact for sponsorship deadlines, climber organization, etc) Name: ________________________________________________________________ Phone: _____________________
Email:_________________________________
We would like to join the 22nd Annual Stair Climb for Los Angeles as a:
Sponsorship Level
# of Teams
Presenting Sponsor
200 VIP Start
Skyrise Sponsor—$50,000
200 VIP Start
Block Party Sponsor—$40,000
160 VIP Start
Community Sponsor—$25,000
100 VIP Start
Responsibility Sponsor—$20,000
80 VIP Start
Fairness Sponsor—$15,000
60 VIP Start
Respect Sponsor—$10,000
40 VIP Start
Trustworthiness Sponsor—$7,500
30 VIP Start
Caring Sponsor—$5,000
20 VIP Start
Citizenship Sponsor-$2,500
10 General Start
Custom Level (contact to discuss) Media (contact to discuss)
TBD
Payment Information Please invoice us. Our check is enclosed (please make checks payable to Ketchum-Downtown YMCA). Charge my credit card:
Visa
MC
AMEX
Discover
Card #:_______________________________________________ Exp. Date:_____________ Cardholder’s Name:_________________________ Signature: _________________________ Billing Address:______________________________ City/State/Zip:_____________________ Return this form by August 30 to: Stair Climb for Los Angeles Attn: Jennifer Wissel Ketchum-Downtown YMCA 401 S Hope Street Los Angeles, CA 90071
Email: StairClimb@ymcala.org Fax: 213 627 8151 Tax ID#95-1644052 Questions, please call 213 639 7453
WITH YOUR SUPPORT, YOUR COMPANY, YOUR EMPLOYEES AND THE CHILDREN, TEENS, FAMILIES AND SENIORS SERVED BY OUR COMMUNITY PROGRAMS WILL CLIMB TO NEW HEIGHTS TOGETHER!
STAIR CLIMB FOR LOS ANGELES 2015 SCHEDULE YOUR START TIME Be prepared for your group to climb at any point during the estimated times listed below. In order for us to control the length of the Start Line, exact times are assigned only after online registration has closed on September 16. On September 18 (one week before the climb), participants will receive an email with their start time. This information will also be posted at www.ymcala.org/stairclimb. Please use the following information to help plan your afternoon. Presenting Sponsor
12 noon
Skyrise Sponsors
12:10-12:45pm
Block Party Sponsors
12:15-1:00pm
Community & Responsibility Sponsors
12:30-2:00pm
Fairness, Respect, Trustworthiness, & Caring Sponsors
12:45-3:30pm
Citizenship Sponsors
5:15-6:30pm
*Special Requests: we typically cannot guarantee a specific start time before we know how many climbers have registered from each group. However, we do our best to accommodate Sponsors who have direct conflicts during the 12-3:30pm VIP block. If two or more sponsors request the same start time, it will be granted to the higher level of sponsorship, and we will work with the remaining sponsor(s) to choose another time. Please submit special requests via email by September 1st.
For more information, or to schedule a meeting or phone call, please contact JenniferWissel@ymcala.org or 213 639 7453.