How to Write a Business Plan for an eCommerce Business

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7. Executive Summary Your Retail Coach

 An executive summary is a pilot blueprint of your intended business idea  The

executive

summary

should

highlight

the

potential

attractiveness of the business idea backed up the rest of the business plan  It should briefly cover all the important areas which could be of potential interest to investors and other stakeholders  An executive summary may be prepared at last but be presented at first in a business plan

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