6Connex | Case Study | AAMC

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Case Study: AAMC

The AAMC’s Virtual Medical School Fair Reaches New Audiences with 6Connex The Challenge The AAMC serves and leads the academic medicine community to improve the health of all. Founded in 1876 and based in Washington, D.C., the AAMC is a not-for-profit association dedicated to transforming health care through medical education, patient care, medical research, and community collaborations.

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Case Study: AAMC

Connecting to a new generation with 6Connex As more millennials and Gen Z students aspiring to be doctors are entering the medical school application process, the AAMC—a nonprofit with a mission to improve the healthcare of all through medical education, patient care, and medical research—sought additional ways to connect their member medical schools with a new generation of prospective medical students. In an effort to


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